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I help companies make decisions with clarity, confidence, and evidence. My work combines quantitative precision, qualitative depth, and strategic interpretation to answer the questions that matter most for product positioning, audience understanding, pricing, and brand direction. With 10+ years of mixed-method research experience across industry and academia, and a PhD in political science, I lead research engagements that translate ambiguous or high-stakes questions into structured studies and sharp, decision-ready insights. Clients bring me in when they need to understand motivations, gaps in the market, messaging resonance, and competitive dynamics—not just numbers on a dashboard. I design and analyze surveys, moderate interviews and focus groups, conduct market and category analysis, and synthesize multiple data sources into clear narratives that leadership teams can act on immediately. My background includes consumer product research, CX/VOC program redesign, segmentation, pricing frameworks, competitive analysis, and cross-functional insight leadership for AI-based companies. I enforce rigor at every stage, including research design, sampling, measurement validity, analysis, and insight delivery, so the conclusions are defensible and the recommendations are practical. I work best on fixed-rate or retainer-based research and strategy projects. If you need fast execution paired with senior-level research judgment and clear strategic interpretation, this is exactly the work I do. Let’s turn evidence into strategy that moves the needle.

Boston-based, France + Canada educated art director, trend expert and editor with in-agency and corporate experience as a freelancer in Finland, France, Canada, and the U.S., as well in several African and Asian countries. PhD in Literary Studies, Master’s Degree in Literature and Linguistics. Bachelor’s in Marketing, Postgraduate in Linguistics and Semiotics. Creative direction | Visual Storytelling + Brand Building | Presentation Design | Trend Research | Qualitative Research | Translation + Transcreation (English French Finnish), Photography Production | Fine Art Trends | Complete Branding Packages with Vibe Coding | Arts | Design | Literature | Linguistics | AI Prompt Authoring

I’m Dr. Annie Cole, EdD, a former startup VP of Research with 12 years’ experience in data analytics and reporting, market/product/consumer research, UX, strategic planning, business analytics, surveys, focus groups, and more. AREAS OF EXPERTISE: -Data Analytics: Marketing analytics, data dashboards (Tableau, Looker Studio, PowerBI) -Product / User Research: UX, user testing, focus groups, in-depth interviews, surveys, diary studies -Market Research: Competitor and Gap Analysis, SWOT Analysis, Market Size, Trends -Customer Segmentation: User Persona Development and Journey Mapping -Grant-Funded Studies: Case Studies, Randomized Control Trials (RCT), WWC Standards, Federal Grant Reporting I offer curated research packages that align with your business goals & needs. For example: -Early phase business development: Ideal customer profile (ICP) development through market research, product development and refinement through focus groups and UX studies, product-market fit research, marketing strategy refinement through AB testing and data analytics. -Mid phase business development: Stakeholder or user feedback surveys, online visibility and growth analytics (web traffic, social media analytics, etc.), conversation and sales optimization, multi-year research strategy planning, designing and running impact studies to show evidence of impact to funders/donors, annual report writing. ***** EXAMPLES OF MY WORK: 1. Ran several focus groups to help an online Saas company identify user perceptions when scrolling the company website, which led to major insights into why users weren't signing up for consultation calls. 2. Helped an edtech startup land their first federally-funded EIR grant for over $3 million in funding across 5 years. 3. Ran several focus groups to help an executive recruiting company identify the unique needs of HR leaders and executive professionals, which led to major insights into the language the company could use in online marketing content to attract more clients. 4. Developed and ran a customer feedback survey to collect feedback from customers 6 months and 1 year after their paid experience with the company. Data was used to show evidence of programmatic impacts to major funders and donors. 5. Designed the first annual report for a nonprofit, which was shared with stakeholders and funders to share impact data and build brand credibility. ***** When you work with me, I make your success my top priority. I reply promptly to all requests and go the extra mile to make sure you get the right resources to achieve your business goals. I promise to exceed your expectations. **FEEDBACK FROM PREVIOUS CLIENTS** "Absolutely fantastic to work with ! Dr Annie is a rock star 🌟 looking forward to more projects together." "This is our 2nd time working with Annie. She was very prompt on her communication. We were able to meet and get an understanding of the project. I got consistent updates on participants, schedule, and changes. Overall it was a very thorough project. Definitely recommend her for doing any focus groups!" "Very good work. I received very good feedback from members of my target audience and now have a report I can show to our executive board to propose new changes." ***** MY BACKGROUND & EXPERIENCE -BS Psychology, EdD Educational Neuroscience -Previous journal review board member for NASPA, JSARP, & JWG -Social and Behavioral Responsible Conduct of Research, CITI Training -Conflict of Interest, CITI Training Professional experiences: -Program Logic Model development and program evaluation -Measurement tool development (survey, observation) -Data dashboard development (Looker Studio, PowerBI, Tableau) -Data analysis (t-test, chi-square, regression, qualitative analysis) -Report writing (briefs, 1-pagers, infographics, technical reports, peer-reviewed manuscripts) -Market research & literature reviews -Survey design and management (Qualtrics, Paperform) -Business data use and management (Salesforce set up and data migration, data automations, data governance and norms, internal continuous improvement, strategic decision making) ***** If you've read this far... it might make sense to jump on a call with me! Let's set up a free consultation call so I can better understand your unique business needs. Dr. Annie Cole, Ed.D.

Great marketing is not about guesswork. It is about data, strategy, and execution. I’m a results-driven Marketing Expert, Consultant, and Competitive Analyst who helps businesses understand their market, outperform competitors, and build strategies that drive measurable growth. In today’s competitive landscape, intuition alone is not enough. Without data, you are just another person with an opinion. That’s where I come in. Whether you are launching a new product, entering a highly competitive market, scaling your business, or refining your marketing strategy, I provide in-depth market research, competitor analysis, and actionable marketing insights that give you clarity and confidence in every decision. I work with startups, entrepreneurs, SMEs, and established brands to uncover opportunities, identify threats, and design strategies that position them ahead of the competition. My approach is practical, data-driven, and tailored specifically to your business goals. What I Deliver: • Comprehensive Market Research & Analysis • Competitive & Competitor Benchmarking • Market Size, TAM, SAM, SOM • Industry Trends, Growth Drivers & Challenges • SWOT Analysis • STP (Segmentation, Targeting & Positioning) • Go-to-Market & Market Entry Strategies • Marketing Strategy & Consulting • Competitor Intelligence • Clear Recommendations & Action Plans Why Choose Me? • Data-driven insights backed by credible industry sources • Access to premium tools such as Statista, IBISWorld, and Euromonitor • Easy-to-understand reports with visuals, charts, and graphs • Strategic recommendations you can actually implement • Clear communication and on-time delivery If you are looking for more than just information, if you want clarity, direction, and a competitive edge, you are in the right place. Let’s turn insights into impact. Place your order today, and let’s get started. Best regards, Brittany.

*UNLOCK HIDDEN OPPORTUNITIES WITH EXPERT MARKET RESEARCH* Are you looking to make data-driven decisions with confidence? I’m Phillip M., a seasoned Market Research Analyst specializing in comprehensive market research, competitive analysis, and feasibility studies. I empower startups, SMEs, and investors by delivering clear, actionable insights that drive growth and reduce risk. My Expertise Includes: - Market Research & Sizing: Detailed analysis of Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM) for new and existing products, services and markets. -Competitive Analysis: In-depth competitor benchmarking, SWOT analysis and differentiation strategies. -Industry & Trend Analysis: Comprehensive overviews of market trends, regulatory landscapes, and industry dynamics. -Customer Research: Development of buyer personas for B2B and B2C markets to enhance targeting and engagement. -Feasibility Studies & Market Validation: Strategic insights for funding, grant applications and business planning. Why Choose My Services? I combine trusted secondary data sources like IBISWorld and Statista with structured analytical frameworks to deliver professionally formatted reports. These include executive summaries, charts, competitor matrices and actionable recommendations tailored to your strategic needs. Clients Partner with Me for: -Reliable market research to identify opportunities and mitigate risks. -Competitive analysis to understand market positioning and differentiation. -Feasibility studies for informed decision-making and strategic planning. -Ongoing market intelligence to stay ahead of trends and competitors. If you’re ready to transform data into your competitive advantage, contact me with your project goals, target market and key questions. Let's craft a data-driven research approach that aligns with your business objectives. Thank you! #Market_Research, #Data_Entry, #Web_Research, #Prospect_Listing, #List_Builder, #Data_Collection, #Data_Mining, #Competitive_Analysis, #Consumer_Research

In a global marketplace where data is abundant but clarity is scarce, I provide the analytical rigor necessary to make informed, high-stakes decisions. With a formal background in Economics and Statistics, I bridge the gap between raw datasets and strategic action, offering human-verified insights that go beyond what automated tools can provide. I specialize in helping international businesses, startups, and researchers navigate complex economic landscapes. My goal is to deliver reports that are not only statistically sound but also logically structured to drive growth and mitigate risk. Core Competencies: Market & Industry Research: Comprehensive analysis of global market trends, competitive positioning, and consumer behavior across diverse sectors. Statistical Analysis & Reporting: Expert application of statistical methods (Regression analysis, Correlation studies, and Trend forecasting) to validate business hypotheses. Economic Analysis: Evaluation of macroeconomic indicators, price elasticity, and supply-demand dynamics to optimize business strategy. High-Authority Technical Writing: Authoring white papers, executive summaries, and research briefs that meet international standards for clarity and academic integrity. Data-Driven Content Strategy: Combining SEO best practices with statistical insights to create "Thought Leadership" content that establishes your brand as an authority. Why Partner With Me? Methodological Integrity: I prioritize empirical evidence and sound statistical theory, ensuring your data is accurate, reliable, and free from AI-generated hallucinations. Global Business Perspective: Experienced in analyzing data across different market structures, currencies, and regulatory environments. Communication Excellence: I translate complex quantitative findings into clear, actionable narratives for non-technical stakeholders and executive boards. I turn your data into a strategic asset. Let’s discuss how I can help you achieve your objectives in the global market.