Hire the Best Viral Marketers in California

I'm a creative strategist, producer, and social media marketer who builds strategy, content that converts, and creative direction. What sets me apart: most are strong in one lane, organic content or paid ads. I've built both, so your content and your ad creative actually feel like the same brand. Results I've Driven Pacific Opera Project -Built and ran the full marketing function, content calendar, newsletter, outreach, organic and paid social, and ad creative production across 6 audience segments. Paid social became the #1 traffic driver, generating $110K+ in ticket sales in 8 weeks, the highest revenue in the organization's history. So She Slays (media brand, 800K+ followers) -Built and scaled an engaged community generating 4.1M+ impressions on Instagram, two original podcasts, and brand partnerships with Sony Music, Comcast Xfinity, and Amazon. JD Bath Co. (organic skincare ecommerce) -Led content strategy and production that grew Instagram reach by 269% in 3 months. Naketa R. Thigpen (ranked #1 relationship coach in the world) -Social strategy consulting drove a 143% increase in reach and a 92% boost in engagement. Bok Kai Festival -Full creative and media strategy tripled event attendance in 5 weeks and generated an estimated 166M in online press readership. Let's talk about what fits your needs. Services (À la carte or bundled) Social Media Management — social media strategy built around your target audience, translated into content creation and a posting calendar Content Creation & Video Production — short- and long-form video strategy, scripting, brand voice, and editing using brand direction Creative Strategy (Meta Ad Creative) — ads built to convert, campaign concepting, competitor and performance analysis More examples and information upon request!

I’m a Viral Content & Growth Marketing Project Manager. I have a deep understand of growing strong audiences on social media by capturing and retaining the right viewers' attention. I specialize in an agile approach to TikTok, Reels, and short-form media strategy. I oversee full-cycle execution of social media growth across TikTok, Instagram, and Facebook, managing ideation, scripting, filming, editing, creative production, as well as sprint-based rollouts, and performance optimization. I’ve scaled multiple accounts to over 200K+ followers and generated more than one billion organic views across platforms. Furthermore, as a UGC creator and expert, I craft high-converting, native-feel content that seamlessly blends brand messaging with platform-specific trends. I serve as both Creative Strategist and Execution Project Manager, scripting, producing, and deploying branded TikToks and Reels that drive measurable engagement and conversions. From brand identity development to campaign analytics, I align creative direction with business objectives to maximize visibility, audience retention, and ROI.

Looking for an in-the-trenches ad buying expert that gets you profitable traffic, leads, and sales from YouTube, Google and Facebook/Meta - using Gohighlevel & Hubspot systems and sales driven landing page funnels? Check my youtube channel for AI Automation solutions: youtube/jonrognerud My goal for any new business relationship is to: 1) show you how to fix your broken advertising and funnel systems and 2) build long-term strategies that create steady, predictable and consistent growth That's what I do, and I do it well! I work with established businesses that want to scale. I understand your skepticism and frustration in trying to find the best talent for your projects. We have not officially met yet and there are many so-called 'gurus' out there that claim to have all the answers. I hear and see it often, and there are many fake or low quality folks that will try and "sell you". I'm very aware of the hype out there, including lack of planning, execution and mis-managing expectations. My goal is simple: To positively change your experience with consultants and VASTLY improve your results and growth for your company. "Jon is an immensely TALENTED Facebook and Google Ads marketer. He provides detailed analysis, research, well thought out strategies and hands-on execution. He is serious about results, transparency and sets clear expectations from day 1. Highly recommended, just Google: Jon Rognerud" EXPERIENCE: * Facebook/Meta Ads Marketing, Strategy and Ads Management (since 2012) * Expert brand building, lead generation and sales funnels (since 2006) * Google Ads YouTube Ads - Advertising and Display Network (since 2006) * YouTube Channel Growth Acceleration and Education * Advanced Facebook Retargeting * Advanced Google Remarketing (Search, Display & YouTube Video Ads) CERTIFICATIONS: * Facebook Ads Profit Maximizer Certified * Google Ads Search Certified (old: Google Adwords) * Google Ads Display Certified (Google Display Network) * Google Ads Video Certified (YouTube) * Google Analytics Certification Please ask and I'll share my high performing case studies across many verticals. I work as a team member or independent. FOCUS AREAS: - YouTube Ads - Facebook/Meta ads, creatives, copy, optimization, scaling - Landing pages, copy, A/B testing, typically 40-60% conversion rate - Facebook ad optimization focus: impression drops, CTR improvement, audience research, custom audiences and retargeting, CPA reduction, relevancy optimization, complete campaign buildouts, ads management and reporting - Brand visibility & viral reach explosion - Sales funnels, opt-in/ty pages, webinar funnels, e-commerce funnels, nurture funnels - Advanced Pixel tracking & management - Complete setup of Shopify (ecommmerce) sites, product research, Facebook ads traffic for WC (Website conversion), PPE (Page post engagement), ATC (add to cart) campaigns and ads, lookalikes and retargeting frameworks using videos (1:1) and static images that draw customers in (buyers). NICHE MARKETS: - Coaches, Consultants, Agencies and Service Providers - Owner / Operators - Real estate - Health/wellness - Technology - Education & training - Universities, schools, parents - Publishing - Book Authors - Professional services (legal, financial, doctors, chiropractors, plastic surgeons, consultants, coaches and experts) - Software CONTENT DEVELOPMENT & STRATEGY: - lead magnet strategy & development - lead gen pages, thank you pages, upsell pages, downsell pages - "pre-frame" content pages and product lifts TOOLS & PLATFORMS: Email/CRM: Infusionsoft (Keap), activecampaign, mailchimp, aweber, marketo, salesforce Landing pages: clickfunnels, optimizepress, leadpages, unbounce Learning platforms: Kajabi, Teachable, Custom WordPress plugins, learndash Social Media: LinkedIn Ads and Sponsored Posts (B2B) Paid Search: Google Ads, YouTube Video Ads Reporting & Integration: Facebook reporting, Google Analytics, Google Tag Manager, Wickedreports, custom Excel dashboards + a personal, web-based Marketing API reporting tool. I have been working online for over 10 years, and ran my first Facebook ads in October 2012 and Google ads from 2007, and have built and run thousands of campaigns since then. I love marketing, advertising and selling online! :-) Let's begin with a complimentary review and you'll get immediate benefit. To profits, - Jon P.S Others find me by these keywords: - Lead generation expert - Cold traffic expert - Marketing strategist - Conversions expert - Automation expert - Sales funnels expert - Optimization expert

🚀 From 1M to 40M Followers — Real Growth, Real Impact I worked with Krystle for over four years at First Media — from when our Facebook page was BabyFirstTV with 1 million followers to its evolution into Blossom with over 40 million. ✨ She produced one of the top viral videos over the years ✨ She consistently brought out-of-the-box creativity and originality ✨ She thought in directions no one else in the room would Her thought process is a wild animal — in the best way possible. Brainstorming with her is incredibly fun because her creativity goes places others simply don’t see. 💡 Creative 💛 Kind 🔥 High-performing under pressure Even in a fast-paced environment with intense performance expectations, Krystle stayed humble and grounded. She brought positive, infectious energy that lifted the entire team. 🎥 She’s also an exceptional mentor — teaching many how to film and edit with patience and down-to-earth communication. She never settles for “the usual way.” She constantly finds smarter, better, more efficient approaches — and implements them persuasively, without ever asking for credit. 🌟 I highly recommend this talented, kind-hearted, and wonderfully quirky human being. — Helen Makaryan Creative Director, Blossom 🔗 LinkedIn Recommendation

My Portfolio: linktr.ee/maddyheeszel 🟢Current Availability: Open for Work (Fixed, Hourly, Short-Term, Long-Term, As Needed, Part-Time, Full-time) * Last Updated August 12, 2026 Hello! I’m Maddy Heeszel, a Top-Rated Plus freelancer with 10 years of experience in professional writing. I began my freelance journey in 2015 to support my agricultural business, only to quickly discover that writing was more than just a supplementary income; it became my passion and career. Today, I’m fully immersed in the craft and committed to delivering exceptional content for clients across diverse industries. My background and first-hand expertise in social media management, digital marketing, and entrepreneurship further help me bring impact to the table. As I continue to grow my writing career, I’m focused on providing for my growing family during these uncertain economic times. Writing enables me to do what I love while supporting my loved ones in a meaningful way. With a strong background in both short- and long-form content, from blog posts to in-depth articles and formal pieces, I bring versatility, precision, and dedication to every project. I’m known for my excellent time management skills, adaptability, and ability to meet deadlines without compromising on quality. Let’s connect - whether you’re looking for compelling content or professional writing solutions, I’d be happy to discuss how I can help bring your vision to life. ***Please Note: I don't participate in video or audio interviews/consultations. I work in a home office with a busy family environment, so I keep all client communication in writing. I'm always happy to answer questions promptly through Upwork messages, and I find it helps keep everything organized and well documented. Thank you in advance!

Most brands know what they want to say. Few know how to make people care. That gap between what a brand believes and what a market feels is where I work. Top 1% Expert-Vetted Consultant on Upwork. $135K+ earned on the platform. 20 years built at Ogilvy & Mather and OMD, the most awarded creative and media advertising agencies in the world. I've worked on Amazon Prime Video, Coty Prestige, Frito-Lay/Doritos, Grammarly, Hilton, Pepsi Beverages, Jimmy Dean, Maker's Mark, Taylor Morrison, Tyson (to name a few), and I approach every engagement like I own a piece of the outcome. Award-winning strategist. Effie judge. What separates me from most senior brand strategists: I was trained on both sides of the briefing table. Ogilvy gave me brand strategy, creative development, and the discipline of a big idea. OMD gave me media planning, connections strategy, and how a brand idea actually travels across channels and audiences. Brand-side P&L accountability at Suntory grounded both. Most freelancers have one of these. I have all three as well as independent consulting experience (B2B, B2C), which means the strategy I build already understands how it will be distributed, and the creative I develop already knows who it's serving. I also bring performance creative fluency, developing hooks, creative angles, and paid social briefs that convert without losing the brand in the process. Currently completing Motion's Creative Strategy certification to formalize this in the DTC context, though performance creative and media thinking have been part of my practice for 20 years. What I do for clients: → Integrated brand strategy & positioning. Brand POV, messaging architecture, competitive positioning, campaign platforms. For in-house teams, agencies, and founders who need senior strategic leadership. → Performance creative strategy. Research-driven hooks, creative angles, and paid social briefs that carry brand equity into paid media. Built for brands whose creative is underperforming, not because of the budget, but because the brief wasn't good enough. → Fractional IMC leadership. Senior counsel for brands navigating go-to-market complexity, launches, pivots, category entry, and AI adoption across these disciplines. I act like an owner, bill like a consultant, and show up like I'm on the org chart. If your brand has a positioning problem, a launch on the horizon, or creative that isn't converting in performance media or ROI that keeps slipping, send me a message with what you're working on. I'll respond within 24 hours to learn more.