Hire the Best Certified Digital Event Strategists

Clients rate our Certified Digital Event Strategists
Rating is 4.7 out of 5.
4.7/5
Based on 715 client reviews
Lisa H.

Everett, Washington

$65/hr
5.0
148 jobs

Avail Now! Just need your event contract(s) to get started! Can jump in with little direction! Conferences, exhibitions, tradeshows, sales meetings, incentive trips, roundtables, roadshows, etc. 25 years experience in Silicon Valley. Maximize your ROI at events. Are you and your sales and marketing team overwhelmed with how much work is involved in events and how much time it is taking away from your core responsibilities? That is where I come in! Are you seeking a dynamic, results-oriented professional to elevate your event and marketing endeavors? Look no further! With a proven track record of orchestrating successful virtual and live events, meetings, conferences, and trade shows, I bring comprehensive expertise in event planning, project management, and marketing strategy to the table. ✨ What I Bring to the Table: Can help you prepare for your first tradeshow or support your yearly schedule and ensure a ROI. Just need your contract(s), I can get started planning your shows and let you focus on your primary responsibilities! End-to-End Event Management: From conceptualization to execution, I handle all aspects of event planning, including strategy development, marketing campaigns, content creation, logistics coordination, and comprehensive reporting. Tailored Solutions: Whether you're hosting your first event or managing a packed yearly schedule, I provide customized solutions to meet your specific needs and objectives. For Companies/Organizations: I specialize in maximizing ROI by identifying the most suitable events for your brand, crafting compelling strategies, managing booth design and logistics, securing sponsorships and speaking opportunities, generating impactful content and PR, and meticulously overseeing budget management and team coordination. For Event Organizers: I ensure a seamless attendee and sponsor experience by managing speaker sourcing and logistics, exhibitor onboarding, venue and F&B arrangements, content development, and onsite supervision, fostering unforgettable events from start to finish. Virtual and Live Expertise: Proficient in platforms such as Zoom, Hopin, SCHED, Cvent, and Virbela, I excel in delivering engaging experiences across virtual and live environments. Diverse Industry Experience: With a background spanning blockchain, crypto, digital, healthcare, technology, and consumer products, I've partnered with esteemed clients including Deloitte, Gartner, Google, Salesforce, and more, executing flawless events that drive tangible results as well as countless small and medium sized companies such as: Axolotl, Eaton, Cooper Industries, Electric Imp, Penguin Computing, UST, Ghirardelli Chocolate Company, Clorox, Comark, Deloitte, eBay, Fathom Manufacturing. Moscone Center, Oracle, Salesforce, Google, Silicon Mechanics, Lupicia Fresh Tea, Aloft, Arch Systems, California Milk Advisory Board, C&H Sugar, Brita Products Company, Omega Farms, MyPublisher, Nancy's Specialty Foods, Dust Networks, PageFreezer, SKSpruce, Shipium, Source Code, Speech Remedy, SpendLogic, VeeOneHealth, Volteo, Walnut Marketing Board, Wireless Industrial Networking Alliance (WINA), United Way of the Bay Area ✨ Highlighted Projects: Partial List of Events I have coordinated for either companies (exhibitor, speaker, sponsor) or assisted event organizer directly. 5G World AAOS ACSM AFEMS AirSpaceCyber AMS ANEAS ARC Industry Forum ARC's Fourth China Forum AUSA Amazon AWS BioIT Bitcoin Blue Cross/Blue Shield CAPIO CES ConExpo/ConAgg Control System Integrators Assoc. Convención Internacional de Minería DigiPharma Embedded World Emerson Global Users Exchange ENTELEC Conference & Expo FabTech Fancy Food Show FENASAN FINRA Gartner Supply Chain Symposium GDC GeoInt GTC Hannover Messe HIMSS HLTH IBCON IBS ICUEE IE Expo (IFAT China) IFAT ILTACON IMTS Intersolar IPC APEX IPS/IPC/DRIVES ISA Automation Week LegalWeek Knowledge Mine Site Automation Mobile World Congress NAFEMS NFPA NRF OpTech OTC Oz Water PCBC Productronica Queensland Gas Queensland Water Red Hat Rice Energy SAP SC Supercomputing SeaAirSpace SIGSCE Singapore Water Week Solar Power International SXSW TechnoSecurity Vietwater Water Expo WEFTEC WEST World of Concrete

  • Microsoft Office
  • Trade Show Design
  • Event Marketing
  • Event Management
  • Project Delivery
  • Project Management
  • Lead Generation
  • Corporate Event Planning
  • Trade Show Display
  • Event Planning
  • Marketing Communications
Emmanuela May C.

Silang, Philippines

$10/hr
4.3
65 jobs

Are you looking for a reliable, results-driven Virtual Assistant who can manage your events, grow your social media presence, and keep your business running smoothly all in one? You've found her. With over 9 years of hands-on experience in live event management, project coordination, and social media strategy plus 6 years serving US, UK and Canadian based clients as a dedicated Virtual Assistant I bring both strategic thinking and flawless execution to every project. What I bring to your business: 🎯 Event Management From exhibitor booth setup to full end-to-end event marketing, I manage every detail so your events run without a hitch. I set up and optimize event pages on Eventbrite, Poshvip, and Meetup, handle online registrations, and serve as a StreamYard backstage host for live virtual events. 📱 Social Media Management I create scroll-stopping content using Canva Pro including IG Stories, Reels, and video ads while building data-driven strategies to grow your YouTube, Facebook Page, and Facebook Group audiences. Even Ai generated content. 🌐 Web & Brand Management I build clean, responsive Wix websites landing pages, event sites, and business portfolios and manage full brand campaigns across digital and print platforms. I analyze campaign performance and deliver clear, actionable reports. 🤖 AI-Powered Productivity As a Certified Master of Claude AI, I leverage the latest AI tools to supercharge productivity, automate repetitive tasks, and deliver smarter results faster than the competition. 💻 Technical Skills Video editing (Filmora, CapCut), audio editing (Audacity), graphic design (Photoshop, Canva Pro), MS Office Suite (Word, Excel, PowerPoint, Access), document conversion, and program installation. I hold a Bachelor of Science in Computer Science (with honors) and am a Certified Master Virtual Assistant giving me both technical depth and professional credibility. I don't just complete tasks I invest in your success. If you're ready to work with someone who shows up prepared, communicates clearly, and delivers results you can measure, let's connect. 📩 Message me today I'd love to learn about your goals and show you exactly how I can help.

  • Email Communication
  • Video Editing
  • System Administration
  • Administrative Support
  • Computer Skills
  • Facebook Development
  • Project Management
  • Data Entry
  • Event Management
Cassidy R.

Franklin, Tennessee

$35/hr
4.0
10 jobs

Highly organized Event Coordinator and Project Manager with extensive experience managing corporate events, executive dinners, retreats, conferences, trade shows, and hospitality-driven experiences from concept to execution. I specialize in keeping projects organized, timelines moving, vendors aligned, and clients stress-free. With a background supporting executives, hospitality groups, and event-driven businesses, I bring a strong operational mindset paired with a polished client experience. I have coordinated everything from investor dinners and corporate symposiums to influencer retreats, trade shows, restaurant events, and multi-city roadshows. My experience includes remote event planning, vendor sourcing, logistics coordination, budgeting, timelines, attendee management, and on-site execution. Whether you need help planning a high-level corporate event, coordinating a launch, managing vendors, or organizing moving parts behind the scenes, I bring structure, communication, and problem-solving to every project.

  • Virtual Assistance
  • Project Management
  • Event Management
  • Vendor Management
  • Event Planning
  • Event Marketing
  • Price & Quote Negotiation
  • Event Registration
Tiffany C.

Murfreesboro, Tennessee

$35/hr
4.9
107 jobs

✨ I coordinate event logistics, sponsorship outreach, vendor sourcing, and research to keep projects organized and moving forward. Outgoing, organized, and people-oriented, I’m comfortable acting as the liaison between vendors, sponsors, venues, partners, staff, and clients. ✈️ Available for remote and on-site event support, brand activations, trade shows, and travel. 🔷 CORE EXPERTISE ◆ Event Operations & Logistics ◆ Sponsorship Outreach & Partnerships ◆ Vendor & Supplier Sourcing ◆ Lead Generation & Contact Research ◆ Venue Research & Coordination ◆ Outreach & Relationship Management ◆ Run-of-Show & Timeline Coordination ◆ CRM & Outreach Tracking ◆ Brand Activations & Experiential Events

  • Event Planning
  • Event Management
  • Event, Travel & Hospitality Software
  • Corporate Event Planning
  • Digital Project Management
  • Project Management
  • Online Research
  • Lead Generation
  • Vendor Management
  • Vendor & Supplier Outreach
  • Partnership & Collaborations Outreach
  • Administrative Support
  • Virtual Assistance
  • Market Research
  • Relationship Management
  • Organizer
  • Event Setup
Olaniyan S.

Ire-Osun, Nigeria

$20/hr
5.0
3 jobs

Your event page is live. The ad budget is spent. But the seats are still empty. That's the problem I solve. I'm an event marketing strategist who has personally driven thousands of ticket sales for live events, multi day conferences, and paid webinars, working alongside my business partner Aliu. Together we take events from underselling to sold out, using Eventbrite optimization, Meta Ads, and outreach that actually fills seats instead of just generating clicks. My most recent project with Aliu was full scale marketing and ticket sales for a multi day business conference. We built targeted outreach lists, ran LinkedIn outreach campaigns, sent cold email sequences, and formed partnerships with coworking spaces and local business networks to fill seats. That event sold thousands of tickets, and the strategies we used are repeatable for any organizer trying to grow attendance from scratch or scale an existing event. Here's what Aliu and I bring to event, webinar, and podcast marketing projects: Eventbrite optimization and setup. I know how to structure Eventbrite listings so they rank in search, convert browsers into buyers, and integrate cleanly with email and ad campaigns. If your Eventbrite page is live but ticket sales are slow, this is usually the first thing I look at. Meta Ads for event promotion. I run Facebook and Instagram ad campaigns built specifically for ticket sales and registration, not just generic brand awareness. That means retargeting people who viewed your event page but didn't buy, lookalike audiences based on past attendees, and creative that's built to convert on mobile. Webinar marketing and registration funnels. Whether it's a single webinar or an ongoing series, I build the promotional sequence around it, email reminders, ad retargeting, partner promotion, and landing page copy that actually gets people to show up live instead of ghosting the registration. Podcast marketing and audience growth. I help podcast hosts get discovered, grow subscriber counts, and turn listeners into an engaged audience that shows up for launches, live episodes, or paid offers tied to the show. Outreach and partnership building. A lot of ticket sales come from relationships, not just ads. Aliu and I build targeted contact lists, run cold email and LinkedIn outreach, and set up partnerships with relevant organizations, venues, and networks that can promote your event to their own audience. We're comfortable working across the full funnel, from the first ad or outreach email all the way through to the day of the event, and we track what's actually converting so budget goes toward what's working instead of getting spread thin across channels that aren't performing. If you're planning a conference, workshop, webinar series, or podcast launch and need someone who has actually sold tickets at scale, not just talked about strategy, I'd like to hear about your event. Send me a message with what you're working on, your timeline, and where things currently stand with promotion, and I'll let you know how Aliu and I can help and what results are realistic for your goals. I respond quickly to messages and I'm happy to hop on a call to talk through your event before you commit to anything.

  • Event Marketing
  • Eventbrite
  • Event Management
  • Event Setup
  • Sporting Event
  • Lead Generation
  • High-Ticket Closing
  • Social Media Marketing
  • Social Media Management
  • Facebook Marketing
  • Facebook
  • LinkedIn Marketing
  • Instagram
  • Marketing Strategy
  • Email Marketing
  • Webinar
  • Event Publicity
  • Event Registration
  • Concert
  • Podcast Marketing
Bridget B.

New York, New York

$100/hr
5.0
18 jobs

Hello! Thank you for stopping by! I draw upon a wide range of experience in sales, marketing, events and operations from across US, Canada, Australia and Ireland - and within multi-national, national, local and start up businesses. Based upon what is most important to you, this translates into helping you achieve results in more than one area of your business. Many of the roles I've undertaken moved beyond the core function area of responsibility and prompted fast adapt strategies of new skills and focuses (or as I like to call it "figuring it out-ness".) SUMMARY (TL;DR) Consultative Sales / Sales Strategy / Lead Generation / Appointment Setting / Project Management / Proposal Development / Event Planning and Management / Content Creation / Recruitment / Vendor Management HIGHLIGHTS OF EXPERIENCE: EVENT and CONTENT CREATION Experienced event and content producer with a strong background in both virtual and live event production for corporate and social clients and independent projects. Skilled in end-to-end event and project management, from conceptualization through execution. Proven ability to sell exhibitor and sponsorship packages, research, source, and secure speakers across a wide range of subject matters—managing compensation structures including pro bono, paid, and affiliate-based models. Adept at developing onboarding and pre-event strategies to maximize ROI and enhance stakeholder experience. Expertise includes detailed run of shows, exhibitor and sponsorship sales, venue selection, vendor coordination, special event design, content creation, ticketing and registration, program development, marketing, social media promotion, website creation, and post-event surveys. Recognized for delivering impactful, well-organized events that align with brand goals and audience engagement. SALES and SALES STRATEGY A results-driven sales professional with deep expertise in full cycle lead generation and strategic selling across multiple industry verticals. Proven ability to generate high-value opportunities through skillfully deploying relationship-based strategies to build trust and credibility with prospects, managing end-to-end sales processes or specific segments within the sales funnel. Experienced in closing deals ranging from $1K to $10MM+ with both long and short-term sales cycles and through cold calling and warm leads. Highly versatile as both an individual contributor and sales leader, further supported by having exceeding company revenue goals and achieved multiple Sales Excellence recognitions for such results. (135%+ of quota) Flexible to a variety of arrangements whether by hour, by timeframe, milestone or combination of hourly and incentive payments.

  • Sales
  • Marketing
  • Event Management
  • Recruiting
  • Brand Development
  • Canva
  • Content Calendar
  • Content Creation
  • Presentations
  • Sales Management
  • Mock Interview
  • Program Curriculum
  • Lead Generation

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Don't just take our word for it

What does a Certified digital Event strategist do?

A certified digital event strategist designs and executes virtual or hybrid business events that meet specific organizational goals. This professional moves beyond basic logistics to create immersive digital experiences that drive audience engagement and measurable business outcomes. They select appropriate technologies, structure content for online consumption, and manage the full lifecycle of digital productions. Their work ensures that remote attendees receive value comparable to in-person participation through strategic planning and data-driven optimization.

  • Designs the architecture for virtual and hybrid events by defining audience engagement models and structuring agendas for digital consumption. This process involves mapping user journeys to ensure participants remain active and connected throughout the session. The strategist determines which content formats best suit the platform capabilities and attendee preferences. They also identify the specific team roles required to produce the event successfully.
  • Evaluates and selects virtual event platforms based on technical requirements, budget constraints, and desired interactive features. This task includes planning production workflows, conducting quality assurance tests, and managing live event operations. The strategist coordinates with technical teams to troubleshoot issues before they impact the attendee experience. They ensure the chosen technology supports the intended level of participant interaction and data collection.
  • Develops monetization strategies and marketing plans that build community interest before, during, and after the event. This work involves crafting messaging that highlights the unique value of the digital format to potential sponsors and attendees. The strategist aligns promotional efforts with broader corporate objectives to maximize reach and registration numbers. They also create frameworks for ongoing community engagement that extend the event's lifespan.
  • Measures event performance by analyzing key performance indicators and calculating return on investment or return on engagement. This analysis uses data sources from the virtual platform to generate reports for stakeholders. The strategist translates raw metrics into actionable insights that demonstrate the event's business impact. These findings inform future strategy adjustments and help justify budget allocations for subsequent digital initiatives.

How to hire a Certified digital Event strategist on Upwork

Step 1: Post a job

Define your virtual or hybrid event goals clearly to attract qualified strategists. The Job Post Generator powered by Uma™, Upwork's Mindful AI drafts a tailored post from a few sentences describing your needs. You can write a new post, update a saved draft, or reuse an existing post to start hiring immediately.

  • Specify whether you need a pure virtual experience or a hybrid model that blends in-person and online elements.
  • List required competencies such as audience engagement design, platform selection, and ROI measurement frameworks.
  • Include your budget range of $35-$75/hr to align expectations with experienced professionals holding active DES credentials.

Step 2: Evaluate candidates

Look for proof of completed PCMA course modules and active certification status verified through Sertifier. Uma can run instant video interviews and build shortlists with side-by-side comparisons to help you assess strategic fit quickly.

  • Review portfolios for detailed agenda structures and content designs that demonstrate clear audience engagement strategies.
  • Check for documented production timelines and testing protocols that show rigorous planning for live event management.
  • Examine past reports for specific KPI definitions and ROI narratives that prove measurable business outcomes for stakeholders.

Step 3: Interview your top choices

Discuss their approach to selecting virtual platforms and managing technical production risks during live events. Interviews can be scheduled and conducted within Upwork Messages with an immediate transcript and summary after each one.

  • Ask how they structure monetization plans and community-building tactics to maximize event revenue and attendee retention.
  • Request examples of how they handled technical failures or low engagement during previous virtual or hybrid productions.
  • Verify their recertification cycle details to ensure they maintain current knowledge through ongoing CE hours and industry updates.

Step 4: Agree on scope and begin work

Outline specific deliverables like marketing plans, production schedules, and post-event analysis reports before starting. Use Upwork Messages and the contract workroom for communication and project management, plus identity verification, payment protection, hourly tracking, and project funds for security.

  • Set milestones for completing audience engagement designs and finalizing platform technology selections before launch.
  • Define clear metrics for success so the strategist compiles accurate ROI data and performance narratives for your team.
  • Establish a regular check-in schedule to review progress on marketing execution and community interaction plans.

Upwork is not affiliated with and does not sponsor or endorse any of the tools or services discussed in this article. These tools and services are provided only as potential options, and each reader and company should take the time needed to adequately analyze and determine the tools or services that would best fit their specific needs and situation.

The rates and information provided in this article are based on current data and industry sources available at the time of publication. Freelance rates can vary depending on factors such as experience, location, project scope, and market conditions. Readers are encouraged to conduct their own research to confirm current rates and trends, as this information may change over time.

How much does hiring a Certified digital Event strategist cost?

$800-$2,500 per project is a typical range for focused Certified digital Event strategist work. Final pricing depends on scope, technical complexity, required integrations, source-material quality, revision needs, and the freelancer's experience level.

Event strategy audit

$800-$1,500/project

Entry-level to mid-level
  • Evaluation of current virtual or hybrid event approach
  • Identification of missing engagement or technology elements
  • Prioritized steps to improve event outcomes

Agenda and content design

$1,500-$3,000/project

Mid-level
  • Detailed agenda with timing and speaker roles
  • Planned interactive elements for audience participation
  • Guidelines for speakers and production teams

Platform selection and setup

$3,000-$5,500/project

Mid-level to senior-level
  • Analysis of virtual platform features and costs
  • Production timeline and testing schedule
  • Setup instructions for live event management

Monetization and marketing plan

$5,500-$8,000/project

Senior-level
  • Strategy for ticketing, sponsorship, and community building
  • Promotional timeline and channel allocation
  • Target profiles and messaging frameworks

ROI measurement framework

$8,000-$12,000/project

Expert-level
  • Metrics for success and data collection methods
  • Structure for post-event ROI and ROE narratives
  • Summary of outcomes and strategic recommendations

Frequently asked questions

Is hiring a Certified digital Event strategist worth it?

For most businesses, yes: hiring a Certified digital Event strategist is worthwhile. This credential confirms the freelancer understands how to design virtual and hybrid event approaches rather than just managing logistics. They build audience engagement plans and select appropriate technologies to support your specific goals. Their work connects event outcomes to business metrics through clear ROI narratives.

How do I evaluate Certified digital Event strategist candidates?

Look for candidates who describe specific workflows for selecting virtual platforms and planning production testing. A strong candidate shares examples of how they structured agenda content to drive attendee interaction. Ask them to explain how they defined KPIs for a past event and reported those results to stakeholders. Verify their active status on the Sertifier platform to confirm they maintain current industry standards.

What is the difference between a virtual and hybrid event strategy?

A virtual event strategy focuses entirely on online delivery and digital audience engagement tools. A hybrid strategy combines in-person elements with virtual components and requires complex coordination between physical and digital teams.

How often does a Certified digital Event strategist need to recertify?

Professionals must renew their certification every two years by earning continuing education hours. They submit documentation of approved learning activities to maintain their credential status.