1️⃣ Why brands choose me as their creative strategist
-Wellness brand - From 4k to 155k in revenue on Facebook ads within 28 days of starting, while increasing ROAS by 47% (We found a winning scalable ad within the first batch of creatives)
-Prop trading company - 2.2M profit from ads in the last 90 days - Built their whole creative engine, producing 90+ creatives per month.
-Outdoor Apparel company - Scaled from €250k to €650k in revenue within 6 months - Built their creative engine to test 4 new products every month, and find winning scalable creatives through a structured creative production system.
2️⃣ How I help brands create more winning ads that scale
-I focus on implementing a creative workflow that allows us to leverage decades old direct response principles together with modern tools and trends like AI to consistently find new winning ads.
-Researching your ICP, looking at your competitors, reviews on Amazon, Reddit, Facebook, TikTok. Finding influencers and niche champions of your industry to mimic their topics and formats.
-Scripting and organising production for your ads, whether it's UGC sourcing or just AI voiceovers with existing B-roll, I make sure the strategy gets implemented into ad creatives that scale.
3️⃣ What I offer?
-Creative Direction: Guiding your brand’s storytelling and products for high engagement and Facebook Ads ROAS.
-Video Ads That Sell: From short-form UGC-style content to polished VSL brand storytelling.
-Creative Iteration: Rapid testing cycles that turn good ads into great ones.
-A Network of editors, designers and media buyer with high knowledge on e-commerce
-SOPs and workflows to plug and play (used in most of my clients).
🚨 Capacity for 1 more brand in April.
📈 If you want a quick thought of ads for your brand, drop me a message with your brand name
Advertising Strategy
Paid Media
Creative Direction
Facebook Advertising
TikTok Marketing
Media Buying
Advertising Automation
Ad Creative
Video Advertising
Facebook Ads Manager
Ana C.
Zagreb, Croatia
$60/hr
5.0
20 jobs
Influencer and Affiliate Marketing Manager with proven results and extensive experience in:
- Managing paid and gifted influencers across all tiers (micro to celebrity)
- Managing UGC creators for ads
- Implementing and managing affiliate programs (Amazon Creator Connections, Levanta, TikTok Shop Affiliates, Refersion, etc) - case study zero to 7-figure revenue, ROAS 10-22x and 10% of total brand's revenue
- End-to-end campaign management: Strategy, negotiations, contracts, content briefs, content approvals, and payments
- Content strategy for ads: scripts, content brief, hooks, CTAs
- Tracking and reporting campaign metrics (revenue, reach, engagement, audience insights, CPM, CPV, CPC, ROAS) // Discount codes and UTM tracking links
Latest clients:
- FOREO - Skincare (Brazilian market)
- MOVI - Activewear (U.S market)
- Project EVO - Business planner + app (U.S market)
- Omniwear - Teen Apparel (U.S market)
- Feet - Creative socks (U.S market)
- AirBuds - earbuds (UK market)
- VictorySlim - Fitness/Health/Beauty (U.S market)
- Victora Mask - Beauty/Skincare (U.S market)
- VikiBody - Activewear (U.S market)
- Bluffs - Fitness gadget (U.K market)
- Sixthreezero Bike Co. - Electric Bikes (U.S market)
- Royal Portraits - Fun canvas art (US)
- Chinwhiskers - Beauty/Men's grooming (Canadian market)
- Crystal Impressions - Personalized photo gifts (U.S market)
- StoryDeck - SaaS Startup (Global)
- Photomyne - Photo App (TikTok - English speaking markets)
- StudentBeans - Discount App (TikTok - US)
- PDFShift - API / IT (Twitter / LinkedIn - Global)
- PortoVino - Fashion/Bag (US market)
- FLYGRUBS - Farm (US market)
- Top Race - RC Toys (US market)
- Mango - Water bottle (UK)
- Hydrate - Water bottle (US)
- The Gym Keg - Water bottle (UK)
- Collective Shift - Crypto (US/UK/Australia)
- Forge & Foster - Fashion/Watch (US)
- Inscripture - Fashion/Jewellery (US)
- Naked & Thriving - Skincare (US/UK)
- Cheflix - Cooking streaming (UK)
- Influence Wellbeing - Influencer Marketing Agency (Global/Consultation)
- Mellanni - Decor/Bed linen (US)
- Lava Art - Beauty/Makeup (Norway/Sweden)
- Kallistia - Skincare/Supplements (US)
- Fit Affinity - Wellness/Supplements (US)
- Delsey Paris - Fashion/Travel (France/US)
- Eastern Standard Provisions - Pretzel gift box (US)
- QualityPet - Pet care (US)
- Phrendly - Flirting app (US)
- Everclear - Astrology app (US)
- Quizlet - Study app (US/UK/AUS/CAN/JAP/TWN/VNM/BRA/MEX/IND/GER)
- Retrouvé - Skincare (US)
- MagBak - Magnetic phone accessories (US)
- Our Place - Cookware (US)
- Keds - Fashion (US)
Influencer Tools: Amazon Creator Connections, Levanta, TikTok Shop Affiliate, TikTok Marketplace, ShopMy, Wayward, Aspire, Tagger, Saral, JoinBrands, Insense, Modash, Melody, Influencity, Grin, Shopify Collabs
Content strategy for UGC tools: Foreplay, Meta Ads Library, ChatGPT, Claude, Motion
SM management: Sendible
Content creation tools: Canva, CapCut
Project Management tools: Monday, Trello, ClickUp, Millanote, Google Workspace, Notion
CRM: Hubspot
Copywriting
Marketing Strategy
Influencer Marketing
Affiliate Marketing
Instagram Marketing
TikTok Marketing
Public Relations
Freelance Marketing
Content Strategy
UGC
Influencer Outreach
Influencer Report
Influencer Research
YouTube
Price & Quote Negotiation
Timon M.
Zagreb, Croatia
$65/hr
4.9
265 jobs
I help eCom brands stop wasting ad spend with scroll-stopping creatives - UGC videos, static ads, and direct response copy built to convert cold traffic into buyers.
Results I've delivered:
$30,000 generated for an eCom store in the first 7 days with ad creatives
4.6 ROAS on high-ticket eCom Meta campaigns (video ad creatives)
3,000+ additional orders within the first month for an eCom brand
Top 1% freelancer on Upwork | 130+ five-star reviews
My full production process - from zero to live ad:
1. Strategy & Offer Analysis
Before touching the timeline, I study your product, your audience, and what's already running. Every creative decision starts here.
2. Script & Hook Development
I write hooks and scripts built around what makes your buyer stop scrolling. No templates - each angle is tailored to your offer.
3. UGC Direction & Coordination
I source, brief, and coordinate creators so the footage we get is actually usable - not raw clips that need to be salvaged in post.
4. Editing & Post-Production
Full edit with captions, sound design, pacing, and platform-specific formatting for Meta and TikTok.
5. A/B Creative Variations
You don't launch one version. I deliver multiple hook variations so you can test, find the winner, and scale with confidence.
Why clients hire me instead of a generic video editor:
Most editors start at step 4. I start at step 1. That's why the ads I build perform - because the strategy, the script, and the creative are all aligned before a single cut is made.
Ready to build creatives that actually convert?
Hit Invite or send me a message - I'll review your current ads and tell you exactly what I'd fix first.
Creative Strategy
Video Editing
TikTok
Video Sales Letter
Short Video Ad
Instagram
Video Production
Instagram Ad Campaign
TikTok Ad
Storytelling
Facebook Ad Campaign
Ad Creative
Video Advertising
UGC
Scriptwriting
Marko F.
Zagreb, Croatia
$30/hr
5.0
13 jobs
I'm a creative strategist for TikTok & Meta. I was video editor for 3 years, but now I'm doing CS. I got tired of just cutting clips. I figure out the hooks, angles, and story that'll make people stop, watch, and buy. For now I got good results and winning ads so you can't go wrong with me. I'm specialized in health and beauty but other niches aren't the problem either.
Video Editing
Final Cut Pro
Nikola Z.
Zagreb, Croatia
$50/hr
4.8
147 jobs
Updated (18th of July): Available for 1 more client
Hey! I’m Nikola Zec, a 25-year-old AMA (American Marketing Association) certified video editor and audio engineer with over 7 years of professional experience in creating engaging educational videos, eCommerce / SaaS ads, animated explainer videos and TVC. My work has been awarded several times, so in 2020, I received the award for the best young creative director in the world by the prestigious organization TOP TALENTS UNDER 25. I was also featured on 20 UNDER 20 List by Lider Media and completed two degrees, video production and audio engineer studies at the Academy of Music Production and Multimedia in Zagreb.
I have worked for several multinational FORTUNE 500 companies like Microsoft, Wix, SalesForce, HP, Raiffeisen Bank, CES 2021, and editing YouTube videos for huge channels such as Ownage Pranks (5M subs), Alexie Marano (300K subs) and Alpha Leaders (130K). I am also an AMA (American Marketing Association) and FTF (Fulltime Filmmaker) member.
I was involved in the work of several TV series:
2019 08 24 TV Series: Najini mostovi ( PRO PLUS production )
2017 07 20 TV Series: Zgodovina ljubezni - blok 1 / scena 36 ( Orange production )
2017 07 07 TV Series: Reka_ljubezni_blok 7 ( Perfo d.o.o. )
2017 06 14 TV commercial: Tuš Celje z Jurijem ( Orange production )
2017 03 29 TV Series: Usodno vino 4 blok_7 - 3 ( Perfo d.o.o. )
Specializations:
• eCommerce & SaaS Social Media Ads: Elevate your brand’s online presence with high-converting, visually striking ads tailored for platforms like Facebook, Instagram, and TikTok. Through my video campaigns, clients would see 2,7x improvement in CPC/CPM and a 3.15x boost in conversion rate in average (of course, that can vary depending on the product and its price).
• Educational Videos and Animations: From tutorials and online courses to presentational content, I combine clarity with engagement to provide videos that give an optimal learning experience.
I use 2 GBps (ultra-fast) internet for faster download/upload, Adobe Premiere Pro, Da Vinci Resolve for color grading, After Effects for animations, graphics, and text, and Avid for audio production. For editing, I am using Dell XPS 17 (Intel® i9-13900H, NVIDIA® GeForce RTX™ 4090, 64 GB Dual Channel DDR5, 2TB-M.2-PCIe-NVMe-SSD, 4K UHD+-Display (3.840 x 2.400))
I’m ready to help make your video ideas a reality. If you have questions or want to get started, just send me a message!
Brand Strategy
DaVinci Resolve
Video Animation
Adobe After Effects
Adobe Premiere Pro
Corporate Video
TikTok
Graphic Design
Brand Management
Video Advertising
Video Editing
Instagram Story
Film Direction
Videography
B2B Marketing
Josip K.
Rogoznica, Croatia
$54/hr
5.0
2 jobs
“You nailed it. $79 622 per month in additional revenue.”
“CAC went down from $111 to $77.”
“The copy he wrote for my clients was great, and he was always on top of communication. 10/10”
I’m not your typical creative strategist who writes ads based on guesswork or “creativity”, then disappears the moment you ask about ad performance.
I use data to engineer winning ads that create predictable, repeatable growth.
Here’s how I make that happen:
✅ Psychology-level deep research
This is not just surface-level ChatGPT research BS.
It’s well-promoted AI research supplemented with manual research that includes digging through ad comments, customer reviews, Reddit, competitor ads, and past winners.
✅ Using tools like Meta Ad Library, AdSpy, Atria, and Foreplay to study competitors, winning ads, and market trends
✅ Building ads engineered to convert
- Coming up with data-backed concepts/angles/formats
- Writing video scripts/static concepts that follow proven frameworks
- Providing a detailed creative brief so the editors understand my vision and can bring the ads to life
✅ Collaborating with editors/designers/UGC creators and doing revisions until the ads are launch-ready
✅ Reviewing performance data and adjusting the plan accordingly - doubling down on what works, killing what isn't
So if you want someone who's performance-driven and takes full ownership…
Someone who will go all in on your brand to deliver the best results possible…
Send me a message, and let's have a chat.
Josip
Creative Strategist, DTC Ecommerce Creative Strategy, Meta Ads Creative Strategy, Performance Ad Creative, Facebook Ads, Instagram Ads, Scaling Meta Ads, Direct Response Copywriting, Ad Copywriting, Creative Angles, Scroll-Stopping Hooks, UGC Ad Scripts, VSL Ad Scripts, Ad Creative Briefs, Iterative Ad Testing, Advertorial Copy, Ecommerce Advertorials
Creative Strategy
Creative Writing
UGC
Creative Brief
Ad Campaign
Ad Creative
Direct Response Copywriting
Ad Copy
Advertorial
Ecommerce
Shopify
Video Sales Letter
A/B Testing
Data Analysis
Sales Copywriting
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