Hire the Best Event Marketing Freelancers
in the United States

Do you feel like your D2C brand could grow—but you’re stuck trying to figure out what’s actually holding it back? Are you struggling with: Influencer or affiliate marketing that isn’t bringing results? Meta/Google ads that cost more per conversion than they return? How to launch or scale your TikTok Shop? Managing creators, affiliates, and UGC at scale? Building funnels, improving conversion rates, or structuring a real marketing system? If any of this sounds familiar—you’re exactly who I help. Why Work With Me I specialize in scaling D2C brands through influencer ecosystems, TikTok Shop optimization, CRM, and full-funnel growth architecture. Here’s what I’ve done in the past 12 months: 📈 25,000+ Influencers Activated Built and managed a creator network that generated: 4+ BILLION organic impressions 1,000,000+ Shopify site visits 4.4% sitewide conversion rate 200,000+ new email/SMS subscribers 📦 Scaled D2C Through TikTok Shop & Affiliate Growth Set up and optimized TikTok Shop infrastructure Architected affiliate, influencer, and creator programs Automated outreach + onboarding + content workflows Generated massive organic reach and repeat purchase traffic 🔥 Performance-Driven Growth Strategy I don’t “manage marketing.” I build systems that grow revenue—predictably and repeatedly. What I Can Do for You Fractional CMO to help you build a growth engine, set up systems and improve all your metrics. Full brand + funnel audit Clear 30/60/90-day strategic roadmap KPI architecture + growth frameworks TikTok Shop + Affiliate + Influencer Ecosystem Set up, manage, and scale TikTok Shop Build influencer outreach pipelines Manage creators, affiliates, ambassadors Build tracking, tagging, and CRM infrastructure Performance Marketing Support Diagnose why Meta/Google ROAS is low Build profitable creative-first media systems Improve CAC, AOV, LTV, and retention Full-Funnel Optimization Website + funnel audit (CRO + UX) Email/SMS flow optimization (Klaviyo) Conversion architecture + upsells/bundles Who I Work Best With Brands that: Are doing $25K- $250K per month Want a real growth operator—not just a freelancer Believe in influencer/UCG-driven growth Want TikTok Shop to be a real sales channel Need strategic leadership and hands-on execution If you want someone who can actually move numbers—let’s talk. I’d love to help you scale your reach, traffic, and conversions using the systems that generated billions of impressions for my brands and partners.

I serve as a long-term design partner. I don't just deliver great work, but I become a consistent, reliable part of your company’s ecosystem. With more than 12 years of corporate marketing experience, I understand the pressure marketing teams face. That’s why I integrate quickly, require no hand-holding, and work as a contract team member who truly "gets it." Working with a freelance designer has never been so easy!

I worked at Facebook for a year, and I am a paid media consultant who helps businesses optimize their Shopify e-commerce revenue and lead generation efforts with Facebook Advertising, Pay-Per-Click Advertising (PPC) and Social Media Marketing. I have deep experience with Facebook Ads Manager and Instagram Ads, experience with Google Ads, Twitter Ads and TikTok Ads, as well as a broad organic social media content development and strategy background, and deep experience with generative AI for content creation. In the past, I’ve run 10-12x ROAS Facebook and Instagram advertising campaigns for global sports brands (I led social media for the Boston Celtics and UFC) and have run digital ad campaigns for clients across multiple industries like live event tickets (hockey tournaments, conventions, etc.), DTC/e-commerce, luxury soap, premium pet food (Purina) and pet products, baby furniture, women’s designer clothing, book releases, real estate, designer chocolate, and more. I also have a background in lead generation campaigns and helping marketers understand what their cost per lead should look like on Facebook and Instagram. My work in-house at Facebook provided me with insider insight into effective ads strategies on the platform. I’ve also worked in the paid media space for a pharmaceutical company and the retail media space for Fortune 500 CPGs. I’ve managed monthly budgets of up to $1 million on Facebook, and I can work with any business, including start-ups, wedding photographers, real estate agents, small businesses, restaurants, and e-commerce/Shopify stores, as well as local services businesses (cleaning companies, etc.) who need help with lead generation. Whether you need help with Facebook pixel installation, organizing Facebook Business Manager, lead gen and landing page optimization, or lookalikes and audience retargeting, I can help optimize your ad spend and enhance your tactics. If you just need an extra set of eyes on your account for some pointers, or you need a full-on account audit, I’m your guy. I can also help with Wordpress, Shopify and GoHighLevel integrations with your Meta Ads. I have deep experience with event marketing through Facebook Ads, including professional sports ticket sales, networking, conferences and conventions marketing via Eventbrite, and webinar marketing via Zoom and other platforms. I manage Meta Ads for multiple clients and can manage yours as well. I can also help you design ad creative with generative AI tools for rapid creative testing and iteration, including Gemini, NanoBanana, Claude and more. If you need help in these areas of your social media marketing, Facebook Ads or Instagram marketing, let’s chat.

Professional Summary As a distinguished marketing and event management leader with over 15 years of proven success, I am renowned for my meticulous attention to detail and exceptional ability to orchestrate multiple high-impact projects simultaneously. Holding the prestigious Certified Meeting Professional (CMP) credential since 2002, I have consistently leveraged advanced event strategy and execution skills to deliver outstanding results across global markets. My portfolio includes the end-to-end management of world-class events—ranging from Executive Forums (C-level), international trade shows, and industry conferences to exclusive client engagements and dynamic roadshows. I have executed events in major U.S. cities such as New York, Washington D.C., Atlanta, Chicago, Dallas, San Francisco, and Boston, as well as internationally in Dublin, London, India, and Madrid. My comprehensive services encompass speaker acquisition and management, ensuring every event exceeds stakeholder expectations. I am highly adept with cutting-edge technology, including the Microsoft Office suite, leading event management platforms like Cvent, and a variety of social media tools. My experience spans both remote and in-person environments, collaborating with diverse audiences and driving engagement across multiple channels. I excel in time management, business communications, and strategic writing, consistently delivering value in fast-paced, high-stakes settings. Confident in my ability to make an immediate and significant impact, I am ready to contribute my expertise and leadership to your organization. Thank you for your consideration!

INTRO RATE - as I've just launched this Upwork page, $67/hr for the first project (up to one month)! Event + Hospitality Growth Marketing (Festivals, Venues, F&B) INDUSTRY FOCUS - live events, festivals, venues, restaurants, wineries, breweries, and distilleries I help live music teams sell tickets with strategy-led marketing that ties together paid media, email, partnerships, and PR. I also lead growth for hospitality and F&B brands (restaurants, wineries, breweries, distilleries) - driving bookings, promos, loyalty, and repeat visits. CREDIBILITY (REAL OPERATING EXPERIENCE) - Promoted 400+ concerts / 450+ artists annually (venue ranked top 40 globally in club ticket sales); extensive music marketing experience - Paid media performance: $26 in ticket sales for every $1 spent - Multi-market venue growth: 19% avg YoY revenue across key markets - Teams sold 10M+ tickets across venue/tour ecosystems: - Agency + venue side: Fox Theatre, Cirque du Soleil, Nitro Circus Live, City Winery WHAT I DO (STRATEGY FIRST) LIVE MUSIC - Go-to-market + campaign leadership (announce → on-sale → sell-through → retention) - Paid media direction: Meta + Google (tracking, audiences, creative testing, optimization) - Email marketing + CRM (drops, announcements, segmentation, re-engagement, VIP/loyalty) HOSPITALITY + F&B - Seasonal + promotional calendars that drive covers and repeat visits - Offer strategy (packages, bundles, add-ons, “why now” clarity) - Partnerships + PR that move volume (tourism/hotels, beverage brands, local media, collabs) TOOLS Meta Ads Manager, Google Ads, GA4, Google Tag Manager, Eventbrite, Mailchimp, Constant Contact, Squarespace, Wix, WordPress, Toast, Square, Shopify Schedule a free 15 minute introductory call today!

Event Planning - I've run my own comprehensive event/meeting planning company nationally and internationally for 17 years. I manage marketing, PR, contracts/legal, budget creation, RFPs, site selection, theme creation, prospectus creation for sponsorship sales, vendor management, speaker acquisition, negotiation and contracts, set up/tear down, on-site management, diplomatic and dignitary protocol and decorum, full transportation management and post event review. Clients have included Kodak, Xerox, GM, Hewlett Packard, Anthony Robbins, Heineken and then NYS Governor George Pataki to name a handful. I independently create, arrange and manage singular events to multi-city events annually. Organization - Having my own event planning company requires extreme organization with high attention to every minute detail. It means pre-emptively preventing any potential issues prior to actualizing. I'm capable of both physical and non-physical organization. Operations - I've been a Regional Retail Operations Manager for a luxury department store chain (managing 5 locations) in the Middle East as well as the Operations Manager (and HR) managing A-Z of the total operations of the company including the corporate office and warehouse. I orchestrated the move of a 30,000 square foot warehouse with tremendous success. I share this to indicate I've held management positions of considerable responsibility. I'm fully capable of orchestrating events from A to Z. Event Planning is my passion! My gratitude comes on the event day when a perfectly successful event is implemented. I love making my clients achieve their desired outcome and attendees enjoying the entire event. Creation & Implementation of Processes/SOPs (Standard Operating Procedures) - I have researched, advised and put processes in place for a number of start-ups as well as associations without proper infrastructure and vision. Project Management - Pulling all the pieces cohesively together on a timeline is my forte. This can fall as Project Management, Association Management for non-profits, Operations Management to Chief of Staff. Consultation - I provide consultations for companies that need direction, advice and steps for success regarding event planning, retail management, start ups and project management. Graphic Design - Often, I end up creating multiple graphics for my clients to include sales pieces, newsletters, info pieces with QR codes, festive flyers and more. I use Canva Pro for all designs. Research - I am successful at researching and delving into topics in great detail. I've produced reports for companies up to 72 pages to provide direction for them. I'm also open to hearing of any specific needs, even if different than the above specialties. I have an entrepreneurial mindset, am consistently positive, professional and aim to always exceed expectations. Bring me aboard to have a perfectly orchestrated project! Microsoft Teams, SharePoint, Slack, Google Drive, Monday.com, BaseCamp, Zoom, Cvent, Kovention, Whova, EventBrite