I advise early-stage, seed, and pre-seed startups with market research, product development, and investment materials. I also work directly with investors and VCs, providing them with due diligence, market research, data analysts services. I know what investors look for in startups. More importantly, I know what will disqualify a candidate from being considered. I will help you validate your market fit by targeting the right people, understanding your competition, refining your business model and strategy, and positioning your business so that it is attractive to both customers and investors. I specialize in:
• Market Research & Data Analysis
• Market Sizing & Segmentation
• Customer Discovery & User Research
• Startup Evaluation & Business Models
• Competitive Analysis & Technology Review
• Unique Value Proposition & Competitive Advantage
• Product Validation & Product-Market-Fit
• Rapid Prototyping & Minimum Viable Product (MVP)
• User Acquisition, Conversion, & Retention
• Pitching and Pitch Decks, & Approaching Investors
I work with startups, established businesses, and investors who wish to know more about a particular industry, market, product, niche, or customer group. My market research has helped clients to secure funding, target new markets, launch products, anticipate trends, develop features, mitigate financial risks, create marketing campaigns, increase customer lifetime value (CLTV), decrease customer acquisition costs (CAC), improve margins, form strategic partnerships, make smart hiring decisions, streamline operations, and execute on their long-term vision.
CLIENT SERVICES & DELIVERABLES INCLUDE:
Market Research Studies and Reports
• Market Research Studies: Longitudinal Studies, Controlled Studies, Study Design
• User Research Studies: Interviews, Focus Groups, Surveys, Polls, Customer Feedback
• Reports: Complete Market Research/Industry Reports, Whitepapers, Literature Reviews
Business Research, Reports, and Presentation Materials
• Competitive Analyses: SWOT, PESTLE, Levels of Competition, Features Matrix, Pricing Strategy
• Business Memos: Executive Summaries, Product Briefs, Case Studies, Financial Performance
• Investment Memos: UVP, Technology Review, Organizational Charts, Forecasts, Valuations
• Data Analysis: Spreadsheets, Sales Calculators and Forecasting, Sales and Market Performance
• Data Visualizations: Interactive Dashboards, Custom Infographics, Graphs, Charts, Tables, Maps
• Presentations: Pitch Decks, Investor Presentations, Product Demos/Brochures, One-Pagers
New Product Development and Product Management:
• Product Design: Mockups, Wireframes, Prototypes, Design Criteria, Decision Matrices
• UX/UI: UX Audits, A/B Testing, Customer Personas, User Stories
• Product Development: Bill of Materials, Financial Projections, Supplier CRM, Procurement
• Product Management: Product Roadmaps, Gantt Charts, Stakeholder Mapping, Product Proposals
Business Programs for Incubators, Accelerators, and Universities
• Program Evaluations: Performance Review, Problem Areas, Recommended Interventions
• Business Course Creation: Course Curriculum, Schedule, Course Materials and Assignments
• Course Management: Recruitment, Instruction, Ongoing Communications, Feedback, Evaluations
Market Research
Competitive Analysis
Data Analysis
Startup Consulting
Product Management
Pitch Deck
Business Plan
Business Report
Market Analysis
Audience Segmentation & Targeting
Company Research
Qualitative Research
Dashboard
Data Visualization
ETL
Feasibility Study
Microsoft Excel
RStudio
Looker Studio
SQL
Suzanne R.
Fleming Island, Florida
$55/hr
5.0
246 jobs
I evaluate opportunities, benchmark competitors, and identify qualified prospects for multiple industries before they invest in a new market or scale their outbound sales efforts.
With more than 200 completed market and business research projects, I deliver practical, well-documented work—from TAM/SAM/SOM analyses and competitive assessments to verified decision-maker lists. Every project is built around a commercial question: where to invest, which opportunities to pursue, and who to contact.
INDUSTRY EXPERIENCE
SaaS & Technology | Manufacturing & Industrial | Construction & Building Products | Government Contracting | Healthcare & Senior Living | Professional Services | Consumer Products & E-commerce | Logistics & Supply Chain | Environment
CORE STRATEGIC CAPABILITIES
My work supports sales, business development, market expansion, competitive strategy, and investment decisions:
• Market Sizing & Strategy: TAM/SAM/SOM analysis, ICP development, market segmentation, target-account identification, market-entry research, and product or technology assessment.
• B2B Lead Generation: Company research and qualification, decision-maker identification, acquisition-target research, contact enrichment, and email verification.
• Competitive Research: Competitor profiling, pricing and product comparisons, positioning analysis, customer-segment research, and opportunity mapping.
• Data Enrichment & Validation: CRM cleanup, record standardization, multi-source enrichment, contact validation, and source documentation.
SELECTED PROJECT EXPERIENCE
• Industrial Prospect Research: Identified niche manufacturers and suppliers serving the power industry, evaluated each company against the client’s acquisition criteria, mapped relevant decision-makers, and delivered a documented, CRM-ready prospect list.
• SaaS Acquisition Research: Developed detailed profiles of technology acquisition targets, covering products, addressable markets, leadership teams, company positioning, and strategic fit for investment review.
• Government Contractor Research: Used federal procurement and contractor databases to identify qualified government contractors, enrich company records, research executive contacts, and support an active business-development pipeline.
• Competitive Analysis: Compared competitors’ products, pricing, services, positioning, target customers, and market presence to identify gaps, risks, and potential areas of differentiation.
• CRM Enrichment and Validation: Cleaned, standardized, verified, and documented company and contact records compiled from fragmented sources, improving the reliability and usability of sales data.
I use commercial databases, public records, government and regulatory sources, company websites, and professional networks. Findings are manually reviewed, validated across multiple sources when possible, and delivered with clear documentation.
Whether you are evaluating a market, building a sales pipeline, researching acquisition targets, assessing competitors, or improving CRM data, I provide organized, defensible research designed to support a specific business decision.
Pricing Research
Market Research
B2B Lead Generation
TAM Analysis
Competitive Analysis
Company Research
Competitor Research
SaaS
Target Market Research
Manufacturing
Construction
Data Extraction
Data Mining
Niche Research
Topic Research
Product Research
Prospect Research
Mindy C.
Mattoon, Illinois
$18/hr
5.0
3 jobs
Hi! I am a new freelancer with over 25 years of customer service experience and am excited to offer my various skills to help make your life easier while working remotely.
Experience and Skills:
* Customer Service - Data Entry - Sales - Online Research - And More
* Eye for detail
* Reliable and organized with great time management skills
* Producing results while multi-tasking and working independently
Pricing Research
Online Chat Support
Data Entry
Customer Service
Sales
Online Research
Typing
Microsoft Excel
Microsoft Office
Google Docs
Cost Estimate
Sales & Inventory Entries
Order Entry
Invoicing
Ecommerce Order Fulfillment
Product Research
Kristen L.
Houston, Texas
$75/hr
4.9
436 jobs
🥇 Expert-Vetted - Upwork's Top 1% of talent🥇 For over 20 years, I have been ranked as the top American researcher on Upwork. Trusted by Johnson & Johnson, Microsoft, IKEA, P&G, Medtronic, Harvard Business School, and members of several Fortune 500 Private Talent Clouds on Upwork.
What I deliver:
• Market Research: Market sizing, opportunity analysis, and industry deep-dives using primary and secondary sources. Full access to IBISWorld, Mintel, Euromonitor Passport, and Statista. Custom surveys available.
• Competitive Analysis: A structured 3-stage review of competitor products, services, value propositions, and business models, so you know exactly where you stand.
• AI Fact-Checking, Audit & Human Review: Expert human review and audit of AI-generated content. I fact-check claims, catch hallucinations, verify sources and audit accuracy.
• Best Practice + Benchmark Research: The proven processes and standards that outperform in your industry.
• Academic + Scientific Research: Peer-reviewed, defensible sourcing (education, psychology, medical, economics, public policy, etc.).
• Writing + Reporting: Whitepapers, formal reports, and literature reviews that turn findings into something you can act on and share.
How I work: Clear scope up front, primary + secondary sourcing and a report structured for decision making. My work has informed publications in The New York Times, The Washington Post, and top peer-reviewed journals.
If you have a market to understand, a competitor to size up, or a question that needs a defensible answer - send me the details and I'll tell you exactly how I'd approach it.
Academic Research
Market Research
Competitive Analysis
Competitor Research
Competitive Intelligence
Research & Strategy
Market Survey
Survey Design
Research & Development
Scientific Research
Research Summary
Report Writing
Grant Research & Prospect List
Topic Research
Legal Research
Survey
Secondary Research
Company Research
Chris C.
Kingston, Massachusetts
$69/hr
5.0
2 jobs
I help government contractors, nonprofits, foundations, and donor-funded organizations turn complex RFPs, grants, and funding opportunities into clear, compliant, and competitive submissions backed by defensible pricing and measurable impact.
I bring 10+ years of experience supporting proposals, budgets, programs, and investments valued from $150K to $350M.
Clients bring me opportunities where the technical narrative, budget, compliance requirements, and impact case all need to work together. I help shape the strategy, strengthen the writing, price the work, test the assumptions, and show why the investment is worth making.
SELECTED RESULTS
• Priced and modeled government and donor-funded opportunities from $150K to $350M
• Guided decisions involving profitability, financial risk, proposal compliance, proposed returns, and pricing trade-offs
• Achieved 25% savings on a $3M corporate community-investment portfolio
• Built Power BI dashboards for financial performance, forecasting, pipeline management, and executive decision-making
• Developed SROI and impact-valuation models that translate social outcomes into credible financial value
PROPOSAL, GRANT & FUNDING STRATEGY
I develop and strengthen proposals across federal, state, local, foundation, corporate, bilateral, multilateral, and other competitive funding mechanisms.
Services include:
• Proposal and grant writing
• RFP, RFQ, RFA, NOFO, and solicitation analysis
• Technical narratives and management approaches
• Compliance matrices and proposal outlines
• Budget narratives and cost narratives
• Foundation and corporate grant applications
• Government contract and donor proposals
• Proposal editing, red-team review, and quality control
• Capture, partnership, and consortium strategy
• Theory of Change, results frameworks, and impact-case development
GOVCON PRICING & FINANCIAL ANALYSIS
I help clients build pricing and financial strategies that are competitive, compliant, and operationally realistic.
Services include:
• Cost proposals and cost volumes
• Financial modeling and forecasting
• Cost realism and price-reasonableness analysis
• Staffing and level-of-effort models
• Scenario, sensitivity, and profitability analysis
• Subcontractor and partner budget reviews
• Cost and price analysis
• Negotiation and audit support
• Excel pricing models
• Power BI dashboards and executive reporting
I do more than make the spreadsheet total correctly. I help ensure the technical strategy, staffing, budget, risk, and expected return support the same decision.
ESG, CSR & SOCIAL IMPACT
I help companies, nonprofits, foundations, and philanthropic funders measure and communicate the financial and social value created by programs and investments.
Services include:
• ESG, CSR, sustainability, and social impact reporting
• Social Return on Investment and financial valuation of social outcomes
• Theory of Change, logic models, outcome frameworks, and indicators
• Community-investment and shared-value strategy
• Stakeholder engagement and social materiality analysis
• Program evaluation and MEL
• SDG and IRIS+ alignment
• Impact dashboards, reports, white papers, and case studies
For private-sector clients, I quantify social outcomes in financial terms and develop reporting that shows what changed, who experienced the change, what value was created, and whether ESG, CSR, or community-investment initiatives delivered a credible return.
WHY CLIENTS HIRE ME
Colleagues describe me as the person who stays calm, gets teams unstuck, and explains not only what needs to change, but why.
I bring financial rigor to proposal development and practical business judgment to impact measurement. That means fewer handoffs, less lost context, and a final submission or report in which the strategy, numbers, evidence, and writing support the same objective.
Bring me the solicitation, draft narrative, pricing model, grant application, ESG framework, or impact report. I will help you find the gaps, strengthen the case, and get the work ready for serious review.
Pricing Research
Financial Analysis
Financial Management
Cost Planning
Budget Planning
Budget Proposal
Nonprofit Industry Consulting
Forecasting
Social Impact Assessment
Data Analysis
Proposal Writing
Grant Writing
RFP Writing
Financial Modeling
Pricing Strategy Consulting
Cost Analysis
Budget
Microsoft Excel
Microsoft Power BI Data Visualization
Corporate Social Responsibility
Phillip M.
Holly Springs, North Carolina
$30/hr
5.0
14 jobs
*UNLOCK HIDDEN OPPORTUNITIES WITH EXPERT MARKET RESEARCH*
Are you looking to make data-driven decisions with confidence? I’m Phillip M., a seasoned Market Research Analyst specializing in comprehensive market research, competitive analysis, and feasibility studies. I empower startups, SMEs, and investors by delivering clear, actionable insights that drive growth and reduce risk.
My Expertise Includes:
- Market Research & Sizing: Detailed analysis of Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM) for new and existing products, services and markets.
-Competitive Analysis: In-depth competitor benchmarking, SWOT analysis and differentiation strategies.
-Industry & Trend Analysis: Comprehensive overviews of market trends, regulatory landscapes, and industry dynamics.
-Customer Research: Development of buyer personas for B2B and B2C markets to enhance targeting and engagement.
-Feasibility Studies & Market Validation: Strategic insights for funding, grant applications and business planning.
Why Choose My Services?
I combine trusted secondary data sources like IBISWorld and Statista with structured analytical frameworks to deliver professionally formatted reports. These include executive summaries, charts, competitor matrices and actionable recommendations tailored to your strategic needs.
Clients Partner with Me for:
-Reliable market research to identify opportunities and mitigate risks.
-Competitive analysis to understand market positioning and differentiation.
-Feasibility studies for informed decision-making and strategic planning.
-Ongoing market intelligence to stay ahead of trends and competitors.
If you’re ready to transform data into your competitive advantage, contact me with your project goals, target market and key questions. Let's craft a data-driven research approach that aligns with your business objectives.
Thank you!
#Market_Research, #Data_Entry, #Web_Research, #Prospect_Listing, #List_Builder, #Data_Collection, #Data_Mining, #Competitive_Analysis, #Consumer_Research
Market Research
Market Analysis
Competitor Research
Business Intelligence
Business Analysis
Competitive Intelligence
Lead Generation
Market Segmentation Research
Product Research
Business Consulting
Qualitative Research
Quantitative Research
Competitor Backlink Analysis
Competitive Analysis
Consumer Segmentation
Company Research
Consumer Research
Consumer Profiling
Data Analysis
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