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I'm a Strategic CRM Consultant and Execution Specialist for ambitious businesses ready to scale. With 15+ years and 500+ successful implementations, I architect and lead complex technology transformations that unify your marketing, sales, and operations into revenue-generating systems. As a Strategic Consultant, I diagnose your technology challenges and design scalable solutions aligned to your revenue goals. As an Execution Specialist, I deliver and optimize those systems end-to-end, ensuring flawless implementation, integration, and team adoption. What I Do: As your Strategic Consultant and Execution Specialist, I combine strategic thinking with hands-on execution to transform your technology ecosystem: Strategic Consulting Audit and assess your current CRM, marketing, and sales technology landscape Identify integration gaps, automation opportunities, and revenue leaks Design integrated marketing, sales, and operations tech stacks tailored to your business model Create technical roadmaps with clear timelines, budgets, and ROI projections Recommend the right tools and platforms based on your specific business needs Implementation & Execution Lead full-scale CRM implementations managing budgets, timelines, and stakeholder alignment Build fully automated workflows in HubSpot, GoHighLevel, Keap, Zoho, and ActiveCampaign Connect disparate tools (CRMs, e-commerce, email, analytics) into cohesive ecosystems Develop custom solutions in Make, Zapier, n8n, and Retool for complex business logic Create AI-powered automations and intelligent reporting systems that drive decision-making Technology Stack Management WordPress and Wix optimization for e-commerce and lead generation Shopify + CRM integration (Klaviyo, WooCommerce, HubSpot, Keap, ActiveCampaign and custom flows) Data orchestration across Google Sheets, Airtable, Looker Studio, and Power BI AWS infrastructure, API management, and system scaling Why Work With Me: Strategic Thinking: I'm not just a technician—I'm a strategic consultant who aligns your technology investments with your revenue goals. Every tool recommendation, every automation, and every system integration serves a clear business purpose with measurable ROI. Execution Excellence: Once we've designed the strategy, I become your Execution Specialist. I manage implementation timelines, handle all technical configuration and integration work, train your team, and optimize performance. You get a deployed, adopted system—not just a plan. Enterprise-Grade Experience: I've led $500K+ implementations for startups, agencies, e-commerce brands, coaches, and healthcare providers across US, EU, and APAC regions. I'm equally comfortable with strategic discovery meetings and hands-on workflow development. Certifications & Expertise: Make and Zapier Certified Expert Advanced HubSpot, GoHighLevel, Keap certification 15+ years in marketing operations, sales enablement, and CRM consulting Proven Results: Average 40-60% reduction in manual data entry (freeing up 15-20 hours/week per team) 2-4x faster sales cycles through intelligent lead routing and nurturing 25-35% improvement in marketing attribution and ROI tracking Systems designed to scale from $1M to $50M+ annual revenue My Approach: I work in two complementary phases. First, as your Strategic Consultant, I listen deeply—understanding your revenue goals, team workflows, pain points, and current technology ecosystem. Then I architect a customized solution that's strategic, practical, and scalable. Second, as your Execution Specialist, I handle everything—technical configuration, integrations, testing, team training, and optimization. You get a fully deployed, production-ready system that your team adopts smoothly and that directly impacts your bottom line. Let's Connect: If you're ready to evolve from fragmented tools and manual processes into an intelligent, automated business system—one that's strategically designed for your needs and expertly executed for results—let's talk. I'd love to understand your current challenges and show you what's possible.

15+ years digital marketing experience across B2B and B2C, delivering strategies and campaigns that drive revenue, ROI, and long-term customer loyalty. Fractional Digital Marketer (2020–Present, The Digital Folks) supporting Australian businesses with HubSpot, email marketing, and growth strategy. • Conduct HubSpot CRM audits, implement tailored fixes, and build email nurture workflows for clients including Building Tools, Arkhaus, The Point Dental, and Dental One. • Deliver HubSpot onboarding and Sales Hub setup (BTC Health), designing streamlined sales processes and lifecycle foundations that support automation and reporting. • Build lead generation strategy + email nurture strategy (SoldOnline), including campaign planning and event support frameworks. • Relaunched a nurture email marketing campaign by resolving setup issues in Salesforce Marketing Cloud for Rawson Group. • Provide marketing strategy and HubSpot/email execution support to agencies (Sparrow Co, ScaleStation, Solbusiness) across multiple industries. Marketing Manager (Feb 2022–Dec 2023, Chidiac Realty) full-funnel strategy and lead generation with nurture focus. • Developed and executed a full-funnel digital marketing strategy and customer nurture journey, generating 1,500 new property-owner leads in 12 months and contributing to a record-breaking sales year. • Improved customer experience and conversion by refining lead nurture processes, internal workflows, and marketing communications. • Implemented sales and marketing process automations and ongoing optimisation, supported by performance analysis and budget management. Digital Marketing Manager (May 2019–Mar 2021, Rawson Group) HubSpot-led automation and email nurture optimisation across three brands. • Implemented customer care and nurture systems, increasing lead capture and qualified lead rate from 20–25% to 65–70%. • Integrated HubSpot EDM nurture, external call system, and internal sales CRM to improve follow-up and lead quality. • Directed EDM content creation and audience segmentation, lifting email open rates from 20% to 60% and CTR from 2% to 18%. • Delivered 100+ self-qualified leads per month and reduced cost per lead by $16 AUD through nurture optimisation. Digital Marketing Manager (May 2018–May 2019, Advangen International) multi-channel campaigns with email and performance focus. • Built and executed digital strategies across EDM, social, and web, launching targeted email campaigns to strengthen client relationships and drive recurring sales. • Supported global marketing execution (AU, US, Japan) and reduced Facebook ad costs from $120 to $11.24 per sale (as reported in role outcomes). • Provided performance tracking and optimisation across leads, campaigns, and websites to continuously refine growth. Marketing Manager (2016–2018, Woohoo Group) digital + email marketing foundation across multiple clients. • Managed digital marketing initiatives including email marketing, social, and website projects designed to improve conversions and bookings. What Clients Hire Me For • HubSpot audits and rebuilds, onboarding, design and set up: CRM architecture, pipelines, lifecycle stages, custom properties, data hygiene • Email marketing + automation: EDM nurture workflows, segmentation, content direction, ongoing optimisation • Lead generation strategy: full-funnel planning that translates into pipeline outcomes • Marketing operations: integrations, process improvement, reporting foundations that support scale

I am a Marketing Automation expert with over 10 years experience. I can assist you with funnel strategy and creation, automated workflows, email marketing+ more. My main weapon of choice is GoHighLevel. If you are looking to switch to GHL I can assist you with getting started. Suppose you are looking to become a GoHighLevel reseller. In that case, I can provide longer free trial periods, free training materials and bunch of other stuff to get your GHL agency up and running. I also have experience with the following: * ActiveCampaign WooCommerce *Shopify * Chargebee * Unbounce * Lead Pages * Gravity Forms * Plus more Check out my reviews below to see just some of the work I've performed on Upwork. I'm flexible with my working hours and am happy to work closely with any existing freelancers you work with. I look forward to hearing from you!

I am an ActiveCampaign Certified Consultant and ActiveCampaign Customer Advisory Board Member, top rated by Upwork, with a 100% project success score. I have 12 years marketing experience working on B2B multi-channel marketing campaigns and marketing automation and 8 years on the ActiveCampaign platform. I am a results driven marketer, with extensive competency in marketing strategy, marketing automation and email marketing. Services that I offer: - ActiveCampaign Account Setup - Migrations to ActiveCampaign - Automation Strategy and Setup in ActiveCampaign - Email Copywriting - Integrations to ActiveCampaign - CRM and Sales Automation - ActiveCampaign Training

GoHighLevel is not a tool most people understand at the depth needed to actually move the needle for a business. Most freelancers can log in, drag a funnel together, and call it done. What I build is a different category entirely. I am a GoHighLevel specialist based in Sydney with over 10+ years of experience in CRM architecture, marketing automation, and sales funnel engineering, working with Australian business owners who want automated systems that scale without adding headcount. If you are generating real revenue and want a system that works while you sleep, you are in the right place. If you need a landing page thrown together in an afternoon, I am not the right fit and I will tell you that upfront. 🥇WHAT I BUILD INSIDE GoHighLevel🥇 ✅CRM Architecture and Pipeline Design Custom field setup, pipeline stage mapping, opportunity tracking, lead scoring logic, and full contact segmentation. Your team knows exactly where every lead is and what needs to happen next without chasing anyone manually. ✅High-Converting Sales Funnels and Landing Pages Opt-in pages, VSL funnels, high-ticket application funnels, webinar registration systems, and service booking pages. Every page is mobile-optimised, copy-driven, and tested before it goes live. ✅Marketing Automation and Workflow Engineering Multi-step automations that respond to lead behaviour in real time. Appointment reminders, no-show follow-ups, re-engagement sequences, review request flows, and long-term nurture campaigns built using GHL workflows with SMS, email, and voicemail drop. ✅SaaS Mode and Snapshot Builds For agencies running GHL as a SaaS product. Sub-account structures, white-label configurations, onboarding snapshots, and deployable automation templates across multiple client accounts built and ready to scale. ✅Agency Client Onboarding Automation Intake forms, contract delivery via PandaDoc, onboarding questionnaire triggers, and automated welcome sequences. Every new client gets a structured, professional experience from day one with zero manual effort required from you. ✅Appointment and Calendar Automation Multi-calendar routing, pre-appointment sequences, reminder workflows, post-appointment follow-up, and full integration with Google Calendar and Zoom inside one connected system. ✅Reputation and Review Automation Automated review request sequences triggered by job completion or appointment status, integrated with Google Business Profile to generate consistent five-star reviews without anyone chasing clients manually. ✅Payment and Checkout Integration Stripe-connected order forms, subscription products, one-click upsells, and post-purchase automation all contained inside GHL so the full buyer journey lives in one system with no patchwork tools. 👉INTEGRATIONS I WORK WITH Make, Zapier, Stripe, Twilio, PandaDoc, Google Calendar, Zoom, Google Business Profile, ActiveCampaign, Mailchimp 📌HOW I WORK Every engagement starts with a strategy session. I map your complete customer journey before a single automation is written or a single page is built. You receive a fully documented system, not a black box that falls apart when something changes. Discovery ➜ Strategy ➜ Build ➜ Test ➜ Handoff Documentation. You also receive a full recorded walkthrough of everything built so your team can operate it confidently without depending on me permanently. ⭐WHO THIS IS FOR⭐ Australian business owners and coaches who want a premium automated client acquisition system built to a standard that reflects their brand. Agency owners scaling GHL operations who need a senior-level build partner, not someone learning on the job. Service businesses replacing slow manual follow-up with intelligent, behaviour-triggered automation that converts leads around the clock. Business owners who have already attempted GHL themselves, hit a wall, and need someone to come in and build it properly the first time. 📢READY TO BUILD I take on a limited number of active projects at any time. This is intentional. Every client gets full attention and a senior-level build, not a templated output delivered fast and forgotten. If you are running a business in Australia and you are ready to move, send me a direct message now. Tell me what you are building, what your current automation setup looks like, and where things are breaking. I will review it personally and come back with a clear plan and a realistic timeline. 👉I do not hold spots. If you are serious about scaling, reach out now.

Hi, I’m Sher. I help agencies, coaches, and local businesses automate their marketing, convert more leads, and simplify operations using GoHighLevel. If you need done-for-you CRM setup, high-converting funnels, websites, or smart automations that save time and drive sales… I’m here to help. I make sure your systems work smoothly in the background so you can focus on serving clients and growing your business. GoHighLevel Services: • Workflows and advanced automations • Pipelines, calendars, forms, and lead tracking setup • Funnels/Websites and landing pages inside GHL • Email and SMS campaign creation and automation • Snapshot creation and customization • CRM migration from other tools (ClickFunnels, ActiveCampaign, etc.) • Stripe, Twilio, and third-party system integrations WordPress Add-Ons: • Landing pages with Elementor/WpBakery/Beaver builder • Speed optimization • Contact form SMTP setup • Site updates, maintenance, and backups Why work with me: • Quick communication and smooth collaboration • Clean, organized pipeline and automation structure • Systems that are easy to manage and scale • Focus on results, not just tasks Let’s make your marketing run on autopilot and help your business grow with less effort. Send me a message and I’ll be happy to assist!