Facebook Marketer job description template

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Tips for Writing a Facebook Marketer Job Description

Facebook marketers design, create, and schedule Facebook stories, posts, and ad campaigns to increase brand awareness, expand a company’s reach, and drive up customer engagement. They communicate directly with clients and stakeholders and collaborate with team members in advertising, marketing, and design to meet client needs.

The job overview

We’re seeking a Facebook marketer to join our marketing team. You will assess our current Facebook marketing strategy and develop a social media strategy to increase engagement with our target audience. Your job duties will include growing our social media presence through planning and implementing ad campaigns on the platform and posting multiple stories and static Facebook posts per day. The ideal candidate will have an in-depth understanding of social media marketing and a passion for content creation. 

Facebook marketer responsibilities

Below are some of the responsibilities of a Facebook marketer: 

  • Create Facebook content strategy and marketing campaigns, including posts, stories, and ad campaigns
  • Determine the target audience and grow the brand’s platform through driving up engagement and reach 
  • Identify key performance indicators (KPIs) and utilize them to measure performance
  • Collect and analyze customer data and report growth to management 
  • Research competitor’s social media presence 
  • Manage budget 
  • Design and create content that maintains the unique voice of the company
  • Implement feedback from clients

Facebook marketer job qualifications and skill sets

Below are the qualifications expected of a Facebook marketer:

  • Bachelor’s degree in digital marketing, social media marketing, social media management, or related field
  • Two or more years of experience in community management, specifically with Facebook
  • Experience running Facebook ads, including pay-per-click ad campaigns
  • History of managing social media campaigns
  • High level of organizational skills and ability to prioritize tasks and manage multiple deadlines 
  • Basic copywriting skills
  • Basic graphic design skills
  • Understanding of SEO
  • Experience in content marketing on social networks
  • Ability to analyze metrics for high performing campaigns and posts 
  • Understanding of quickly evolving internet culture
  • Strong communication skills, both verbal and written 

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Facebook Marketers you can meet on Upwork

  • $5 hourly
    Trang T.
    Facebook Marketer
    • 5.0
    • (6 jobs)
    Ho Chi Minh City, SG
    vsuc_fltilesrefresh_TrophyIcon Facebook Marketing
    Video Post-Editing
    Video Editing
    Instagram Story
    Design Writing
    English to Vietnamese Translation
    Hello, my name is Trang - a Vietnamese freelancer in Digital Marketing firm. Now I'd love to be a freelancer join in your team and attribute to your business. I'm willing in conducting tasks in: - Creating Content, - Designing images by Canva Pro, - Scheduling them on social media platforms. It would be great if I can join your Marketing team. Or even you own a Small Business, I can work with you directly. Don't hesitate to hit me up
  • $20 hourly
    Maryam W.
    Facebook Marketer
    • 5.0
    • (3 jobs)
    Lahore, PB
    vsuc_fltilesrefresh_TrophyIcon Facebook Marketing
    Content Strategy
    Lead Generation
    Content Marketing Strategy
    LinkedIn Development
    Twitter/X Marketing
    Creative Strategy
    Social Media Content Creation
    Instagram Story
    Social Media Marketing
    "Social Media creates communities, Not markets" ~Don Schultz I am well known for Social Media Marketing with certification in Freelancing and Digital Media Marketing. I strive to help marketers and business owners protect and grow their businesses by building an active network of Social Media profiles. I am here to provide you the service that needs you for your business growth. You can rest and sleep while I take care of your social media platforms because I highly believe 'I grow when you grow'. I assure you of quality within time service and will give you my best. What I specialize in: - Social media accounts management - Facebook/Instagram/Google Ads - Facebook Posting -Instagram posting/ Story building -Twitter posting -LinkedIn Posting -Research of Trending Hashtags -Promoting your Services/Products organically -Grow your online presence -Engage Followers -24/7 Support Personal attribute: Responsible, Hardworking, Positive, self-motivated, Adaptive and Communicative, Well organized. I am Looking forward to working with you.
  • $10 hourly
    Facebook Marketer
    • 5.0
    • (33 jobs)
    Narsingdi, C BANGLADESH
    vsuc_fltilesrefresh_TrophyIcon Facebook Marketing
    PPC Campaign Setup & Management
    Conversion Rate Optimization
    Social Media Marketing
    Text Ad
    Digital Marketing
    Social Media Optimization
    Video Advertising
    Facebook Advertising
    Social Media Advertising
    Social Media Management
    Campaign Setup
    Pixel Setup & Optimization
    Hi there I am here for you! It's me, MD Habibur Rahman. I am a professional Digital Marketer with 3+ years of experience. I am an expert at Facebook pixel setup and creating Facebook ads. I am also an expert in fixing the Google merchant center suspension and misrepresentation. I can upload your product and approval them. My offer for Facebook pixel and ad setup: • Create an ad account and business manager • Create ads and optimize them • Setup Facebook and Instagram Shop • Setup Facebook pixel and fix the error • Connect with Shopify, WordPress, or any other websites • Verify the domain and event duplication • Complication issues of iOS 14 • Measure the performance of the ads and reported it My offers for GMC:  Create a Merchant center or fix the suspension  Find the misrepresentation and solve this  Follow the privacy policy and product listing  Missing or incorrect required [price] attribute  Fix the error of the feed  Invalid[GTIN, BRAND, MPN]  Payment activity, shipping information, and tax error Please inbox me for more discussion and share your problems. Best regards Habibur Rahman
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