Hire the Best Growth Hackers in Texas

Launching a mobile app isn't just about driving downloads, it's about making the right strategic decisions before you invest heavily in growth. I partner with early-stage mobile app founders to validate their ideas, define their go-to-market strategy, identify the right customers, prioritize growth opportunities, and build a roadmap for sustainable traction. Whether you're preparing for launch, trying to acquire your first paying users, or getting ready to raise capital, my role is to help reduce risk and focus your time and budget on the initiatives most likely to move the business forward. How I Help ✓ Go-to-Market Strategy ✓ Product Growth Strategy ✓ Market Validation ✓ Customer & ICP Development ✓ Positioning & Messaging ✓ Customer Acquisition Strategy ✓ Product-Led Growth ✓ User Activation & Retention ✓ Growth Roadmaps ✓ Fundraising & Launch Readiness Rather than jumping straight into marketing execution, I help founders answer the questions that determine whether a launch succeeds: • Who is our ideal customer? • What problem are we really solving? • What is our activation event? • Which acquisition channels deserve investment? • Where are users dropping off? • What should we prioritize over the next 30, 60, and 90 days? Once those answers are clear, marketing becomes significantly more effective. Selected Experience: 📖 Amazon Kindle – Reading & Content Discovery 🛒 Staples – Mobile Commerce 🧠 Cocoon – Therapist Matching 📧 Canary Mail – AI Email 🌿 XShack – Cannabis Discovery & Research 👥 Crawler – Location-Based Social Discovery 📅 Shyft – Workforce Scheduling Marketplace 📦 Earth Class Mail – Digital Mail Platform (acquired by LegalZoom) 🏠 Renolution – Home Improvement Marketplace Typical Engagements I typically work with founders and executive teams on projects such as: • Pre-launch GTM planning • Product growth audits • Launch readiness assessments • Market validation • Customer acquisition strategy • Onboarding & activation optimization • Retention and engagement strategy • Growth experimentation • Fractional product growth leadership If you're looking for a strategic partner to help shape your product's launch and growth - not just execute marketing tactics... I’d love to learn more about what you're building.

Hey, I’m Marina - a Top 1% Upwork Expert-Vetted Marketing Strategist (means personally interviewed and vetted by the Upwork team) with 11+ years of experience. I started my career at Fortune 100–500 companies, working with brands like Marlboro, IQOS, Adobe, Hard Rock Cafe, and Cirque du Soleil. Later, I transitioned into the startup world and have since launched and helped grow 59 SaaS and services startup, including 12 in AI. I specialize in helping early-stage and scaling companies develop products, launch to market, and grow through sharp, data-driven marketing and GTM strategy. My work typically includes: - Business audits & opportunity mapping - Competitor & market research - Positioning, messaging, ICP development & validation - Offer, pricing, and service/product development I also help founders land their first paying customers by building a functional, conversion-ready marketing funnel and all the assets needed for traction: - Funnel audit & CRO - Website/landing page build or redesign - Sales decks, lead magnets, ebooks - Ad assets (graphics, video, copy) - Cold email copy & multi-step cadences - SEO-optimized content, blogs, and website copy I oversee both paid and organic growth, optimize for conversion rate, and ensure CAC/LTV efficiency always aiming to increase revenue. Companies I have worked with in the past 3 years Include: AI Career Coach (AI SaaS, USA) Wise Agents (AI SaaS, USA) Prime Sync (AI Answering service, USA) SoTalkie (AI outreach service, USA) Wise Hosting (SaaS) Adobe (AI SaaS, USA) ClickGuard (SaaS, B2B, USA) BlinkPayroll (SaaS, B2B/B2C, USA) CrushTeam (SaaS, B2B, USA) SmartRoofing (AI SaaS, USA) PlotPulse (AI SaaS, USA) ItsRapid (AI SaaS, USA) Ediscoveryai (AI SaaS, USA) Revelate (SaaS, USA) Functionize (AI SaaS, USA) Sensor Tower (previously Data.ai) Star of Service (Marketplace, France) HIRECLOUT (Tech recruiting and consulting, USA) Square Signs (Custom sign making e-commerce, USA) Front Signs (Signage,, B2B, USA) Sign Manager (Sign Consulting Company, Australia, USA) Industracom (B2B marketplace, Australia) Canadian Classroom (E-commerce, Canada, USA) Melloweasy (E-commerce, China) ITALIANBARK (Services, Italy) LichenAir (D2C, USA) Home Service Companies: Junkgenius (Services, USA) 651 Carpets (Services, USA) Details and Dixon's (Services, USA) Used Mobile Clinics (Services, USA) Sunesta (Services, USA) GutterHelmetMN (Services, USA) WarningLitesMN (Services, USA) OC Cleaning Services (Services, USA) Discover Chiropractic (Healthcare, USA) Marketing Agencies: Hastings Digital Studios (USA) Oxsome (USA) Webthrive (USA) Scale Lite (USA) Oodles of Leads (USA) Stratosphere (USA) If my profile aligns with your needs, please take a moment to review feedback from my clients. Reach out, I will share relevant cases.

Top 1% of all Upwork marketers in Upworks Expert-Vetted program 🏆 If you want the BEST to manage your ad campaigns or build out your funnels to capture more leads or get more sales, you've met the right match. WHAT I DO: I help busy entrepreneurs/founders determine which marketing channels they should invest in, create a plan of attack, and then manage their campaigns on their behalf. 👉 Prioritize your marketing channels in order of investment and leverage 👉 Create landing pages/funnel so your business can capture leads and drive sales 👉 Manage your ad campaigns on any channel (TikTok, LinkedIn, IG, Twitter - you name it, I've done it). 👉 Work with my team to create creatives on a consistent basis that convert 👉 Email you weekly updates with data of how things are performing and can be available for calls as-needed 👉 Can also talk about other services like email marketing, SMS, etc. Case-by-case basis. WHO I AM: I've managed at least $1M worth of ad campaigns across various companies. I've worked with early-stage and later-stage startups. Some former clients include: SaaStr, Rippling, Forethought, Vouch, Casetext, Flux, and sooo many others. You can checkout my website at faithstorey . com for my portfolio and case studies. WHAT THIS MEANS FOR YOU 👉 You don't have to worry about which marketing channels you should be advertising on 👉 You get a marketing expert with a track record to know how to actually implement ideas FAST 👉 An easy place to track metrics and monitor growth of your business 👉 More of your time freed up to focus on what you do best, creating ideas & visions for your business WHO YOU ARE: 👉 Early-stage founder of a tech company or a digital product company who is either wanting to validate their product idea or you're at less than $50k in revenue per month and want to scale 👉 Need help knowing which marketing channels you should invest in, how much, and how to go about messaging to prospects 👉 Need help automating the lead flow process so leads are not slipping through the cracks WHY HIRE ME: I'm one of the most autonomous freelancers you can work with. Check my reviews. You can easily "set it and forget it" when it comes to our projects. If you want to "feel me out" I will hop on a video call and see if we are a good match. ✅ I'm in Upworks top 1% of all marketers on the platform for a reason 💁‍♀️ ✅ Want someone professional who will always answer your emails? ✅ Someone who will provide reporting and is always focused on your bottom line? ✅ Someone who wants to help YOU grow YOUR business? Let's do this. 🔥 SEO Purposes 👇 Google Ads, LinkedIn Ads, Tiktok Ads, Ad Campaign Management, Marketing Manager, Twitter Ads, PPC Ads, Paid Acquisition, User Acquisition, Ad Management, PPC Management, Marketing Strategy, Creative Strategist

MY EXPERIENCE: - 8+ years leading marketing operations across real estate, fintech, Web3, tech, retail, and nonprofits, managing multimillion-dollar monthly budgets and building teams around what each project demands - Expert across Growth, Lead Generation, Traffic, and Remarketing campaigns on Facebook, Google, Instagram, LinkedIn, X (Twitter), TikTok, Telegram, and Discord - $9.27 CPL via Meta Ads for a legal client using high-intent targeting - $13.46 blended CAC for a fintech platform across Meta, KOL campaigns, and referral incentives - Sub-$20 CPL across 60+ multifamily properties nationwide while managing multimillion-dollar budgets across Karya Property Management and Nitya Capital's $2.5B real estate portfolio - $7M raised pre-launch for a Web3 token through KOL coordination, community strategy, and paid media - $100K+ ICO raise with post-launch valuation reaching $5M–$7M - Grew a real estate brand TikTok to 80K+ followers with a top video hitting 5M views; scaled CEO Instagram to 100K+ - 5+ years of Cryptocurrency and NFT community building on TikTok, Twitter, Telegram, and Discord (Telegram Admin: 7,000+ members) - Skilled in SEO and ad campaigns using Google Ads, Google Analytics, and SEMrush - 5+ years in Mailchimp/Active Campaign/Drip email and SMS campaigns, landing pages, and list segmentation - Experienced in website building using WordPress, Squarespace, Lovable, Shopify, and Site Stacker - ChatGPT/AI integration consultant: I utilize Claude, ChatGPT, and OpenClaw, and Gemini to project manage, automate tasks, brainstorm, and save time - Graphic design experience using Adobe Suite and Canva Pro - Fluent in Hootsuite, Sprout Social, Later, Notion and managing 100+ accounts simultaneously MY FOCUS: - Marketing Strategy and Execution - Social Media Management - Paid Ads and Promotion -AI Integration & Automation - Content Creation and Blog Writing - Public Relations - Search Engine Optimization - Community Building and Management - Influencer and KOL Campaigns - CRM Automation and Email Marketing - Web3 and Blockchain Marketing

You probably came to Upwork looking for another "button pusher" to fix the problem. Another marketer. Another agency. Another funnel builder. Another {FILL IN THE BLANK} person to finally make the thing work... But what if the real issue is not that you need one more person pressing buttons? What if the real issue is that nobody has clearly diagnosed what is broken and what problem to solve for? This is where 98% of my clients were stuck. You've probably already spent money on content, ads, salespeople, agencies, freelancers, tools, and funnels, but the system still feels messy. So you do need help, just not in the way you thought. You need someone to help you look across the whole growth system and find the leak. Then to show you what to stop, what to fix, what to build, and what to do next. If you don't have exactly that, in the exact steps, that's why your business feels so frustrating all the time. The goal is simple: Find the real bottleneck before you spend more money fixing the wrong thing. Here’s how we actually do that together: Step 1: We map the reality (not the story) We start with a diagnosis to look at what is actually happening across your business. No guessing. No assumptions. Just clarity. Step 2: We find the leak There is almost always one or two places where everything is breaking down. We isolate the real bottleneck so you stop spreading effort across things that don’t matter. Step 3: We simplify the plan Once we know the problem, we strip everything back to what actually moves the needle. What to stop. What to fix. What to build. What to ignore. Step 4: We align execution Now, and only now, does execution make sense. Whether it’s your team, your vendors, or new hires, everyone is working from the same clear direction instead of guessing. Step 5: We build momentum you can trust You stop wondering if things are working. You stop second-guessing every decision. You start seeing consistent movement in the right direction.

Fractional CMO & Growth Marketer | Paid Media, CRO, Influencer Strategy & AI Search (GEO/AEO) 10+ years scaling revenue for eCommerce, CPG, FinTech, and celebrity/enterprise brands through full-funnel paid media, conversion optimization, and psychology-driven content strategy, now applying the same growth playbook to AI search visibility (GEO/AEO/LLM citation strategy). WHAT I DO I build and run growth systems that turn attention into predictable revenue: - Full-funnel paid media (Meta, Google, TikTok) that lowers CAC and scales profitably - Conversion rate optimization and multi-touch attribution (GA4, UTM frameworks) - Influencer marketing & direct celebrity/talent negotiation ($2M+ budgets managed) - Fractional CMO / growth audits for brands that need senior strategy without a full-time hire - Emerging: GEO/AEO strategy — structuring content so brands get cited inside AI-generated answers (ChatGPT, Perplexity, Google AI Overviews), turning AI mentions into measurable traffic and pipeline TRACK RECORD - Launched a financial institution's first internal paid media department, driving a 2,000% increase in digital engagement in 6 months and a 15% membership lift - Advised a Netflix-featured public figure on short-form video and storytelling strategy to grow brand visibility post-launch - Served as Interim CMO/Strategist for a global wellness brand, building pitch assets that helped close a 7-figure partnership - Directed digital strategy for a top personal development/media figure, scaling cross-platform engagement - Engineered a real estate campaign generating $30K net revenue in 14 days TOOLKIT Ads & Analytics: Meta Business Suite, Google Ads, TikTok Ads Manager, GA4, UTM tracking Creative: Adobe Premiere Pro, After Effects, Photoshop eCommerce: Shopify, Etsy, WooCommerce Need a fractional CMO to audit your funnel, a growth consultant to scale paid media, or an early mover on AI search visibility , let's talk!