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For two decades, I’ve helped brands grow, scale and stand out — from global travel giants like Virgin Holidays and MSC Cruises, to energy and solar companies, tourism boards, tech firms, and fast‑moving startups. I understand how audiences think, what drives conversion, and how to position a brand so it becomes the obvious choice. What I Excel At Marketing Strategy That Converts Clear, commercially grounded strategies that sharpen your message, define your audience and drive measurable results across digital channels. Campaigns That Perform I’ve led high‑impact digital campaigns for Virgin Holidays, MSC Cruises, UK Solar Power, The Bid Studio and Tec Hut — delivering traffic, leads and revenue through structured, insight‑driven execution. Brand Positioning That Sells I refine your value story so customers instantly understand who you are, why you matter and why they should choose you. Who I Support Tourism boards & global travel brands Energy, solar & sustainability sectors Premium and luxury service providers Startups & scale‑ups High‑value B2B organisations Why Me 20+ years in high‑stakes marketing and commercial strategy. Deep cross‑sector experience. I turn complex goals into clear, actionable plans — without fluff, jargon or wasted time.

I build the operational backbone that modern legal, healthcare, and regulated businesses actually run on — paralegal staffing, CRM and lead management, automated case management, document automation, and compliance-heavy systems your team uses every day, documented well enough to survive an audit. Most implementations fail the same way: someone switches on a platform's defaults and walks away. I architect from your workflows instead — every field, automation, and integration named in your firm's own language, with a written scope agreed before anything is built and full documentation at handover. Five Salesforce certifications, 60+ platforms delivered across five countries. A systems architect, not a single-platform specialist. What I do Legal case management — Filevine, Smokeball, Litify, CasePeer, SmartAdvocate, Clio (Grow/Manage/Draft), Lead Docket, PracticePanther, MyCase, Lawmatics — whatever your firm runs, built from the ground up: intake, case lifecycle phases, document automation, pleading containers, matter isolation, conflict checks. Practice areas: PI, lemon law, family, estate, immigration, criminal, civil, appellate, and corporate. CRM & automation — Salesforce, Zoho (CRM/One/Analytics/Desk), GoHighLevel, HubSpot. Lead attribution, pipeline design, workflow automation, lifecycle tracking. Compliance, built in from day one — HIPAA, GDPR, SOC 2, and legal ethics/privilege: audit trails, role-based access, and data residency designed into the architecture, not bolted on after. Paralegal deployment — trained paralegals placed alongside the build, so the workflow runs live on launch day instead of sitting empty. Client work in detail R***kers Law (South Carolina — Personal Injury). A lean, high-volume PI build on Filevine: 13 custom sections and ~300 fields across 14 lifecycle phases, with eight deadline chains and twelve TaskFlows driving cases forward automatically. 52 DocGen templates run across two attorney letterheads, and three compliance dashboards enforce the parts that usually leak — a subrogation gate, field-level enforcement, and balance tracking. Nothing advances a phase until the file is actually ready. CaliLawyer (California — PI & Lemon Law). Built from zero into a full Filevine PI project type: 17 phases, ~488 fields, twelve deadline chains, and a Claude API integration bridged through Google Drive for document generation. Paired with a trained paralegal placed through Brihan Legal, so the system ran live from day one rather than waiting for someone to learn it. Sh***n Law Group (Personal Injury — flagship). The Filevine PISK V2 build: 180+ fields and 24+ DocGen templates, engineered tightly enough that the firm documented a 3,753% return on investment. The build I point to when someone asks what disciplined architecture is actually worth. Wi***me Legal (multi-attorney PI — Filevine). A larger-scale build — 680+ fields and 54 DocGen templates — where same-day demand letters and medical authorizations replaced hours of copy-paste, every document pulling from a single source of truth instead of being rekeyed per matter. An***w C**es LLC (Connecticut — multi-practice litigation). On Smokeball, a universal pleading container spanning criminal, civil, habeas, and appellate matter types — one coherent structure instead of four disconnected ones, so the firm drafts consistently no matter what kind of matter walks in. Monica Armas / AI You Unlock (Florida — Personal Injury). A core PI architecture on Filevine designed as a reusable master: build the expensive common layer once — sections, fields, Florida-calibrated deadline chains, documentation-compliance scoring, full DocGen library — then clone it for each additional practice area at a fraction of the cost. HIPAA-aware scoping from the start. HAWM Law (Lawmatics). A rescue, not a greenfield build. Cleared a backlog of 4,400+ stalled tasks and rebuilt 44 email templates from the ground up, turning a clogged system back into one the team could actually run. Sin** Law HQ (PI + Estate Planning). 36 sections and 592 fields spanning two very different practice areas in one clean Filevine structure, so a firm running both works from a single system instead of bolting two together. M***lli Law (New York — multi-practice). Seven practice areas across a GoHighLevel + Filevine stack, where the standout result was recovering 262 leads that had previously gone completely untracked — pipeline the firm didn't know it was losing. Max***f Limited (Zoho). A revenue-attribution rebuild that surfaced and recovered £4.5M the business couldn't previously trace to its source — the kind of gap that only shows up once attribution is architected properly. Derma Institute A*****a (Healthcare — Zoho CRM + JustCall). A HIPAA-aware healthcare build: Leads, Contacts, Engagements, Tasks, and Calls wired together with a Fibonacci-cadence follow-up automation, deliberately kept lean (no unused Deals or Pipelines) so the team only sees what it uses.

I help businesses accelerate growth, improve marketing performance, and build scalable marketing strategies that deliver measurable commercial results. With 20+ years of experience leading marketing, digital transformation, eCommerce, CRM, brand, and performance marketing initiatives, I've worked with global organisations including Nokia, Sony Electronics, adidas Golf, Stanley Black & Decker, Regus, and most recently supporting strategic marketing projects within the Cencora Group. Whether you're a startup looking for direction, a scale-up seeking growth, or an established enterprise needing senior marketing leadership, I provide practical, commercially focused solutions that drive results. How I Can Help Strategic Marketing Leadership ✔ Marketing strategy development ✔ Go-to-market planning ✔ Brand positioning and growth strategies ✔ Fractional CMO support ✔ Marketing team mentoring and leadership ✔ Stakeholder management and executive reporting Digital & Performance Marketing ✔ Digital marketing strategy ✔ Paid media and performance optimisation ✔ Customer acquisition and lead generation ✔ Conversion rate optimisation (CRO) ✔ Marketing funnel development ✔ Marketing ROI analysis ✔ Budget planning and allocation eCommerce & Marketplace Growth ✔ Amazon Vendor & Seller strategy ✔ eCommerce growth planning ✔ Customer journey optimisation ✔ Product launch strategies ✔ Online sales performance improvement Marketing Operations & Transformation ✔ Marketing audits and diagnostics ✔ Agency selection and management ✔ Marketing process improvement ✔ Martech evaluation and optimisation ✔ Marketing governance and reporting frameworks ✔ Cross-functional project leadership For Startups & Growing Businesses ✔ Marketing foundations from scratch ✔ Growth roadmaps ✔ Budget-efficient marketing plans ✔ Customer acquisition strategies ✔ Fractional marketing leadership without full-time overhead For Global Corporations ✔ Complex stakeholder management ✔ International marketing programmes ✔ Multi-market strategy development ✔ Matrix organisation leadership ✔ Large-scale transformation projects ✔ Global campaign execution Why Clients Work With Me ✔ 20+ years of marketing leadership experience ✔ Experience across B2B, B2C, eCommerce and omnichannel environments ✔ Managed multi-million-pound marketing budgets ✔ Strategic thinker who is also hands-on when needed ✔ Proven experience working across global, multicultural organisations ✔ English and Spanish speaking My approach combines strategic thinking, commercial focus, and practical execution. I don't just create plans—I help businesses implement them and achieve measurable outcomes. If you're looking for an experienced marketing leader who can quickly identify opportunities, align stakeholders, and deliver growth, I'd be happy to discuss how I can support your business.

A performance marketer with over 8 years of digital marketing experience managing PPC campaigns with a positive ROI. Highly specialised in PPC, SEM and SMM campaigns across channels including Google Ads, Facebook Ads, LinkedIn Ads, Twitter Ads & TikTok Ads. I have managed over $5 million in ad spend and grown to become a Google Certified Partner.

STOP LOSING SALES IN YOUR INBOX, TURN EMAILS INTO A 24/7 REVENUE MACHINE. Is your email marketing strategy ready for the future, or are you still sending campaigns that get ignored? Today's customers are overwhelmed with promotional emails. They don't want more noise, they want relevance, personalization, and a reason to engage. If your email marketing feels like a constant struggle with low open rates, poor click-through rates, abandoned carts, and missed revenue opportunities, you're leaving money on the table. That's where I come in. I'm an Email Marketing Specialist, Klaviyo Expert, and eCommerce Growth Strategist who helps brands transform their email lists into powerful profit-generating assets. I don't just send emails, I build automated customer journeys that nurture leads, recover lost sales, increase customer lifetime value, and drive measurable ROI. Whether you're using Klaviyo, Mailchimp, Shopify Email, Active Campaign, or another platform, I create systems that work around the clock to grow your business while you focus on what you do best. 🔥 WHAT I CAN HELP YOU ACHIEVE ✅ Recover abandoned carts and lost revenue ✅ Increase open rates and click-through rates ✅ Build customer loyalty through strategic automation ✅ Improve email deliverability and inbox placement ✅ Generate consistent revenue through automated flows ✅ Create beautifully designed, mobile-responsive email campaigns ✅ Grow and segment your email list for better conversions ✅ Optimize every stage of your customer journey 💡 MY CORE EXPERTISE 📧 Email Marketing Strategy & Setup • Complete Email Marketing Audits • Klaviyo Account Setup & Optimization • Mailchimp Setup & Management • Shopify Email Marketing Integration • Customer Journey Mapping • Lifecycle Marketing Strategy ⚡ Email Automation & Revenue Flows • Welcome Series • Abandoned Cart Recovery • Browse Abandonment • Post-Purchase Sequences • Customer Win-Back Campaigns • VIP Customer Flows • Cross-Sell & Upsell Automations • Replenishment Campaigns 🎨 Email Design & Copywriting • Custom Email Template Design • Mobile-Responsive Email Development • Brand-Aligned Campaign Design • Conversion-Focused Copywriting • High-Converting Subject Lines • Newsletter Design & Optimization 🛠 Technical Optimization • Deliverability Audits • Domain Authentication (SPF, DKIM, DMARC) • List Cleaning & Hygiene • Shopify Integration • WooCommerce Integration • Analytics & Reporting 💚 KLAVIYO SPECIALIST SERVICES As a dedicated Klaviyo Expert, I help eCommerce brands maximize the full potential of their email marketing through: • Klaviyo Account Setup • Klaviyo Migration • Klaviyo Shopify Integration • Klaviyo WooCommerce Integration • Automated Flow Creation • Campaign Management • Segmentation & Personalization • Deliverability Optimization • Revenue Tracking & Reporting • Ongoing Klaviyo Management 🎯 BEEHIIV → Beehiiv account configuration → Beehiiv email template creation → Beehiiv newsletter setup + branding (email header, footer, colors, layout) → Beehiiv newsletter migration → Beehiiv list upload → Beehiiv website & form integration → B2B email newsletter manager → Beehiiv link-in-bio setup → Beehiiv newsletter opt-in / subscribe page design → Beehiiv newsletter development & subscription widget integration → Beehiiv publication site customization → Beehiiv newsletter web-page formatting → Beehiiv email automation → Beehiiv custom domain connection → Beehiiv RSS feed setup → Beehiiv digital product setup → Beehiiv & sparkloop referral program setup → Beehiiv webinar setup → Beehiiv adnetwork setup → Beehiiv boost setup → Automated Welcome email + confirmation email → Email domain autthentication (DMARC/SPF/DKIM) → Lead magnet integration → Custom webhook setup Email marketing isn't dead. Bad email marketing is. The businesses winning today are the ones building meaningful relationships with their customers through strategic communication, automation, and personalization. If you're ready to stop guessing, start scaling, and turn your email marketing into one of your most profitable channels, let's talk. 📩 Send me an invitation, and let's discuss how we can increase your sales, automate your customer journey, and grow your business with email marketing that actually converts. ⬆️Skills and Keywords Email Marketing, Email Campaign Setup, Klaviyo, Marketing Strategy, Marketing Automation, Copywriting, Email Marketing Strategy, Shopify, Email Communication, Customer Retention, Email Automation, Email Design, Content Writing, Lead Generation, Campaign Management, Internet Marketing, Graphic Design, Email Deliverability, Email Copywriting, Mailchimp, Audience Segmentation & Targeting, Campaign Monitor, Ecommerce Marketing, Email & Newsletter Marketing, Social Media Marketing, Retail & Consumer Goods Marketing, Lead Nurturing, Marketing Analytics, Instagram Marketing, Facebook Marketing, Zapier, AI Agent Development, AI Builder, Zoho CRM, Figma, Email Template Design, Email Sign

220%+ organic traffic growth, 3× qualified lead generation, and 42% higher conversion rates – all delivered within six months for clients across the UK and internationally. If that sounds like the kind of growth YOU want for your business, you’re in the right place. I’m a London-based Digital Marketing and PPC Specialist with over 10 years of experience turning clicks, traffic, and campaigns into predictable revenue engines. I help businesses in the USA, UK, Europe, Canada, Australia and a few more countries to build powerful brands, dominate their market, and scale revenue through fully integrated marketing systems. Digital marketing in 2026 is not about running random ads or publishing content. It’s about building a connected growth ecosystem where SEO, Paid Advertising, Social Media, Brand Positioning, and Conversion Strategy work together to drive predictable business growth. I don’t offer isolated services. I build scalable digital infrastructures designed to generate visibility, authority, leads, and long-term revenue. I’ve worked with startups, SaaS companies, e-commerce brands, local businesses, and enterprise organisations to create sustainable growth across competitive international markets. CORE EXPERTISE ━━━━━━━━━━━━━━━━━━ ✔ Advanced Technical SEO & AI Search Optimisation ✔ Semantic SEO & Topical Authority Building ✔ SEO On-Page Optimisation ✔ Google Ads & PPC Campaign Architecture ✔ Paid Social Advertising Strategy ✔ Full Social Media Management & Growth Systems ✔ Brand Positioning & Market Differentiation ✔ Customer Journey Mapping ✔ Funnel Strategy & Automated Lead Generation Systems ✔ Conversion Tracking & Analytics Implementation (GA4, GTM) ✔ Landing Page Optimisation & CRO ✔ E-commerce Growth Strategy & Data-Driven Optimisation ✔ Multi-Channel Campaign Integration ✔ Retargeting & Audience Segmentation ✔ Performance Marketing & ROAS Scaling ✔ B2B & B2C Lead Generation Strategy PLATFORMS & MARKETING ECOSYSTEMS ━━━━━━━━━━━━━━━━━━ Google (SEO, Search Ads, Display, YouTube, Performance Max) Facebook & Instagram Advertising LinkedIn Marketing TikTok Advertising YouTube Marketing WordPress, Shopify, Webflow WHAT I HELP BUSINESSES ACHIEVE ━━━━━━━━━━━━━━━━━━ • Strong digital brand authority • Increased organic and paid visibility • Higher-quality inbound leads • Improved conversion rates • Lower cost per lead (CPL) • Lower customer acquisition costs • Scalable multi-channel growth • Sustainable long-term market positioning WHAT MAKES ME DIFFERENT ━━━━━━━━━━━━━━━━━━ • 10+ years of real execution across multiple industries • Full-funnel marketing strategy (awareness → acquisition → retention) • SEO + PPC + Social integration under one growth system • AI driven optimisation aligned with modern algorithms • Revenue-first approach (not vanity metrics) • Clear communication, strategic reporting, and long-term partnership mindset In short, I love taking away all the stress my clients face with their digital marketing projects. From strategy to execution, I ensure every campaign, funnel, and SEO initiative runs smoothly, delivers measurable results, and scales your business. Let’s build your growth – Invite me now and let’s make it happen!!