Marketing & PR Consultant with experience building successful influencer, affiliate, paid media, and PR programs from the ground up and scaling existing programs. Experience building strong relationships with partners to execute recruitment, activation, and optimization campaigns to help drive sales. Experience across verticals including retail, fashion, beauty, non-profit, food & beverage, and more.
Public Relations
SEO Backlinking
Social Media Strategy
Influencer Marketing
Affiliate Marketing
Email Marketing
Content Planning
Paid Media
Blog Content
Rachel L.
Los Angeles, California
$20/hr
5.0
175 jobs
Need a press release that is professionally written, newsworthy, and ready for distribution?
I’m Rachel, a Top Rated press release specialist with $60K+ earned, 163 completed Upwork jobs, a 100% Job Success Score, and experience supporting businesses across a wide range of industries.
I help companies, founders, agencies, and professionals turn their announcements into clear, credible press releases and distribute them through established newswire and media syndication networks.
PRESS RELEASE WRITING
I have experience writing press releases across a wide range of industries, including technology, healthcare, finance, real estate, e-commerce, entertainment, hospitality, legal services, education, professional services and etc.
Writing services include:
✓ Research and story-angle development
✓ Newsworthy headlines and subheadlines
✓ Clear and professional brand messaging
✓ SEO keyword integration
✓ Formatting, proofreading, and editing
✓ Media contact and company information review
PRESS RELEASE DISTRIBUTION
I provide distribution options for businesses seeking local, national, international, or industry-focused exposure.
Depending on the selected package, distribution may include major news platforms, business publications, local television affiliate websites, and hundreds of additional news and media sites.
Distribution services may include:
✓ Publication across established newswire networks
✓ Industry and geographic targeting options
✓ National and international distribution
✓ Journalist and media endpoint targeting
✓ Live publication links and distribution reports
✓ Guidance in selecting the appropriate distribution package
Specific outlet results depend on the distribution network, editorial requirements, and the subject of the announcement. I provide clear expectations before submission so you understand exactly what the service includes.
SEO-OPTIMIZED PRESS RELEASES
Press releases can support brand visibility, online credibility, search presence, and a more diverse backlink profile.
I optimize releases with:
✓ Relevant keywords used naturally
✓ Search-friendly headlines and descriptions
✓ Brand and website links
✓ Proper content structure
✓ Consistent company and executive information
✓ Formatting designed for online publication
Most syndicated press release links are nofollow, and search engine indexing cannot be guaranteed. However, publication across legitimate news sites can help strengthen your brand’s digital footprint and provide valuable online mentions.
WHY CLIENTS WORK WITH ME
✓ $60K+ earned on Upwork
✓ 163 successfully completed jobs
✓ 100% Job Success Score
✓ Top Rated status
✓ Writing and distribution handled in one place
✓ Experience with multiple industries and announcement types
✓ Clear communication and realistic expectations
✓ Detailed publication reports after distribution
✓ Standard turnaround of approximately 2–5 business days
I focus on delivering professional work without exaggerated promises. I clearly explain the difference between newswire syndication, media outreach, and earned editorial coverage so you can select the right service for your goals.
To get started, send me information about your company, announcement, preferred audience, target location, and deadline. I will recommend the most suitable writing and distribution approach.
Services: Press Release Writing | Press Release Distribution | Newswire Distribution | Digital PR | SEO Press Releases | Media Syndication | Brand Announcements | Startup PR | Company News | Personal Branding
Public Relations
Marketing
Press Release
Press Release Submission
Press Release Writing
Press Release Formatting
Public Relations Consultation
Public Relations Strategy
Press Distribution
Journalism
SEO Backlinking
SEO Content
SEO Strategy
Branding
Brand Strategy
Kelly F.
Truckee, California
$85/hr
5.0
1 jobs
Stuck on what to say, where to say it, or how to get marketing actually done? I help growing businesses turn brand confusion into clarity—and strategy into action.
I’ve worked with Fortune 500 companies, early-stage startups, and everyone in between to launch products, build content systems, write high-converting copy, and lead marketing teams.
I specialize in:
• Launch strategy and GTM planning
• Website, email, and campaign copy
• Brand messaging & storytelling
• Retention and lifecycle marketing
• Sales training & enablement tools
• End-to-end content marketing strategy
I get up to speed quickly, collaborate well with cross-functional teams, and deliver polished, strategic work that drives results. Let’s talk if you need someone who can think big and get things done.
Marketing
Brand Consulting
Brand Development
Brand Identity
Branding
Branding & Marketing
Brand Strategy
Digital Marketing
Digital Marketing Materials
Digital Marketing Strategy
Product Marketing
Retail & Consumer Goods
Retail Merchandising
Market Research
Content Marketing
Renee B.
San Juan Capistrano, California
$150/hr
5.0
28 jobs
As you probably saw on my profile, I am ranked in the top 1% on Upwork and have all 5-star reviews! That is why top companies like Pepsi, Indeed, and others want to work with me through Upwork's Enterprise division.
I bring 20+ years running Marketing Communications and Public Relations departments for leading companies including Experian.com, FreeCreditReport.com, St John Knits, Louis Vuitton, Brighton, Ditech.com, La Blanca Swim, Polo Swim, Kennith Cole Swim, plus many other global brands. Have decide to leave the corporate world to support you!
My broad experience can help you too! Are you launching a new brand/product, or need help with corporate communication, event marketing, or content…I am excited to help with this and more.
I am strategic and focused on creating memorable initiatives utilizing platforms that make sense for the client I am working with. From offline to online marketing, public relations, print, and social media, I develop customized plans that drive brand awareness, market share, revenue and build brand loyalty.
SPECIALTIES:
Brand Management ♦ Public Relations ♦ Event Marketing ♦ Corporate Communications
Project Management ♦ Sponsorship Marketing ♦ Content Creation ♦ Community Relations
Influencer Management ♦ Ambassadors Programs ♦ Social Media ♦ Digital Transformation
Editing ♦ Retail Marketing ♦ e-Commerce ♦ Omni Channel ♦ Licensee Management ♦ Ambassador Programs
Public Relations
Media Relations
Communications
Internet Marketing
Persona Development
Copywriting
Marketing Strategy
Content Marketing
Digital Strategy
Sheryl C.
Santa Monica, California
$25/hr
5.0
7 jobs
Writing is my first love. I have a knack and passion for discovering new restaurants, exploring the latest and the greatest in beauty, fashion, fitness, home improvement, travel, and shopping, introducing fascinating chefs and recipes to readers, and sharing the best “where to be seen” scenes in town. I do my best writing when learning about something new and then sharing it with the reader.
My background includes 20+ years in PR, specializing in retail, shopping, fashion, beauty, and new products. I am proficient in blog writing, copywriting, and long-form pieces, including research and interviews on deadline.
Living in Los Angeles full-time since 1990, I have rooted business contacts in various industries covering lifestyle topics.
Article Writing
Blog Writing
English
Blog Content
Jennifer G.
Los Angeles, California
$45/hr
5.0
23 jobs
I help startups, hospitality brands, and founder-led businesses grow through paid media, lifecycle marketing, customer acquisition, and operational strategy.
Over the past 5+ years, I've managed marketing teams, launched multi-million dollar campaigns, scaled customer acquisition funnels, and helped brands generate millions in revenue and crowdfunding investments.
Clients typically bring me in when they need someone who can think strategically but also execute. I can build the plan, manage the moving pieces, and work directly with founders, developers, designers, and agencies to keep projects moving.
Areas of Expertise
✔ Meta & Google Ads
✔ Customer Acquisition & Growth Strategy
✔ Lifecycle Marketing & Email Automation
✔ Funnel Optimization & Conversion Rate Optimization
✔ Marketing Operations & Process Development
✔ Marketing Team Leadership/Management
✔ AI Workflow Integration & Automation
✔ Content Strategy & Brand Positioning
✔ Product & Campaign Launches
✔ Email Marketing
✔ Social Media & Content Calendars
✔ Website Improvements Audit + Management
✔ Strategic Partnerships
✔ Crowdfunding & Reg CF raises
Marketing Highlights
Managed campaigns across hospitality/resorts, startups, real estate, wellness, technology, clean energy, and consumer brands.
Helped raise over $1.9M through crowdfunding campaigns.
Generated thousands of leads through paid media campaigns with CTRs exceeding industry benchmarks.
Built and optimized multi-channel marketing funnels including Meta Ads, Google Ads, email automation, PR, social media, and website optimization.
Led cross-functional teams and agency partners to execute high-growth campaigns from strategy through launch.
Clients hire me when they need someone who can both think strategically and execute quickly. I thrive in fast-paced environments and enjoy partnering directly with founders and leadership teams to build scalable marketing systems that drive measurable growth.
Adobe Illustrator
Graphic Design
Web Design
Packaging Design
Presentation Design
Keynote
PPTX
Microsoft Word
Social Media Management
Customer Service
Financial Planning
Microsoft Excel
Ecommerce Website
Squarespace
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