Chinese Social Media Content Strategist & Copywriter | WeChat | Xiaohongshu (RED)
Need compelling, localized content to grow your brand on WeChat/Xiaohongshu/Douyin/Bilibili? I’m a bilingual Chinese content strategist and copywriter with 5+ years of experience — and 3 years of brand design expertise. I help brands plan, write, design, and publish high-converting content tailored to Chinese audiences.
Unlike traditional social media managers, I also offer:
🎨 Brand design/ Packaging design
✂️ Video editing & basic motion graphics
This means fewer people to manage and lower creative costs — while keeping quality high and brand visuals consistent.
Recently, I helped a career consulting brand plan and write 15 WeChat articles within one month — one of which led to 3 high-value client conversions (¥2,000+ each) on the same day it was published. The client called it “impressive and effective.”
🔧 What I Offer
📌 Content Strategy & Planning
Market research & competitor analysis
Audience profiling & user behavior analysis
Monthly topic ideation and platform-specific format planning
📌 Content Writing (WeChat & Xiaohongshu)
Long-form WeChat articles with emotional resonance & professional insight
Short-form RED posts using lifestyle tone and strong hooks
Content types: product recommendations, industry insights, case analysis, storytelling, soft-sell copy
📌 Design & Publishing
Layout design using tools like Xiumi (秀米) and PS
Visual cover creation via Napkin.ai + editing
Post scheduling, community engagement, and data reporting
📌 Data Analysis & Continuous Optimization
Tracking post performance with built-in analytics
Weekly content adjustments based on engagement metrics
Strategic iteration to boost visibility & conversions
💬 Why Work with Me?
✅ One person, full cycle: strategy, content, visual, publishing
✅ Deep understanding of Chinese social platforms & user psychology
✅ Real results & client praise: “Your article just brought us 3 conversions — amazing!”
Whether you’re building your brand in China or seeking a long-term content partner, I’m here to help. Let’s grow your influence through powerful storytelling and thoughtful strategy.
📩 Message me to get started!
Social Media Marketing
Social Media Website
Social Media Content Creation
Translation
Social Media Management
Content Strategy
Copywriting
SEO Writing
Content Writing
Scriptwriting
WeChat
Creative Writing
Chinese to English Translation
Simplified Chinese
Digital Marketing
Haiyun C.
Shanghai, China
$35/hr
5.0
4 jobs
I'm a skilled social media marketer/designer/editor with a knack for crafting engaging content tailored for the Chinese & overseas market. Whether you need to expand your brand's reach or create compelling visuals for your social media campaigns, I'm your go-to expert.
- Skilled in designing social media posters and editing short videos
- Multiple languages, specializing in translation and localization
- Proficient in social media marketing strategies for the Chinese market
- Committed to clear and regular communication to ensure project success
Social Media Advertising
Social Media Content
Social Media Video
Video Editing
Video Post-Editing
Cantonese
Translation
Mandarin Chinese
Wei L.
Shenzhen, China
$40/hr
5.0
296 jobs
🌟 Xiaohongshu (RedNote) & WeChat Expert 🌟
🌟 Expert Simplified/Traditional Chinese Copywriter / Translator / AI Localization Specialist 🌟
🌟 AI Video Creator 🌟
Expert Simplified/Traditional Chinese Translator, AI Localization Specialist, Copywriter, Chinese Social Media Strategist, SEO Writer, and AI Video Creator! Trusted by 250+ happy clients, with 1,000+ hours worked on Upwork, and global brands including Apple and Huawei.
With over 10 years of experience, I specialize in English–Chinese translation, AI-assisted translation post-editing (MTPE), localization, Chinese copywriting, and Chinese social media marketing. I combine the efficiency of AI with professional human editing to deliver translations that are accurate, natural, culturally appropriate, and ready for publication.
As a social media marketer, I have helped international companies launch and grow their presence on China's leading platforms by creating localized content strategies, managing official accounts, and building engaged communities. I'm experienced with WeChat, Xiaohongshu (RedNote), Weibo, Douyin, Bilibili, Zhihu, and more.
As a professional Chinese translator and copywriter, I've translated and written more than 6 million words across technology, software, gaming, blockchain, healthcare, e-commerce, and marketing. I also provide AI translation review, LLM-generated content editing, terminology management, and localization quality assurance to ensure every piece reads as if originally written in Chinese.
I also work as an escort interpreter for international clients visiting Shenzhen for business meetings, factory visits, and exhibitions.
In addition, I've helped indie game studios build gamer communities, launch viral marketing campaigns, localize Steam store pages, and establish long-term brand awareness across China's gaming ecosystem—especially on Bilibili, the country's leading platform for gaming videos and community engagement.
Let's grow your business in the Chinese market together!
**Services**
• AI Translation Post-Editing (MTPE)
• AI-Generated Content Editing & Humanization
• AI Localization & LLM Output Review
• AI Video Creation
• Chinese Social Media Marketing (Xiaohongshu, WeChat, Bilibili, Weibo, Douyin, etc.)
• Chinese Social Media Account Setup & Management
• Content Writing
• Content Strategy
• SEO Writing
• Copywriting
• English–Chinese Translation & Proofreading (Tech, Medical, Gaming, Blockchain, Web3, Software)
• Escort Interpreter (Based in Shenzhen)
• Influencer / KOL Marketing
Social Media Marketing
Social Media Content Creation
Social Media Marketing Strategy
Creative Writing
WeChat
Social Media Management
English to Chinese Translation
Simplified Chinese
Copywriting
Press Release
Translation
AI Content Editing
AI Video Generation
AI Video Generator
AI Image Generation
PC Game
Video Game Localization
Yina Z.
Shanghai, China
$25/hr
5.0
15 jobs
❓Do you need an experienced social media marketer with expertise in Chinese platforms?
❓Manage community interactions and encourage audience participation through thoughtful replies and discussions?
❓Not sure how to write engaging Chinese - language content?
❓Do you want to make your brand more well - known and attract more users from China's top social media platforms?
❓Need to create fascinating and visually appealing content, including posts, videos, etc.
😊I'm here to help.😊
📚 I have 5 years of writing experience. I’m also good at video editing and graphic design.Making a great cover or editing a video with many views is easy for me.If you need one person to handle everything—writing, editing, cover design, and more—want to save time, energy, and money, and avoid the trouble of managing many people, I’m the right person for you!
🌏 I grew up in a time when there is a flood of information. I am a real “Internet native”. So, I am naturally sensitive to and have a deep understanding of all kinds of new cultures, internet catchphrases and trendy trends. I can quickly find out what people like and care about these days. And then I can skillfully apply these to my work. Create content that resonates with people, attract traffic, and truly help users .
⭐Key Strengths⭐:
➡️Chinese Social Media Content Creation (Rednote/Xiaohongshu, WeChat Official Account posts)
➡️Social media management services, including strategies, content creation,data analysis
(RED NOTE, WeChat Official Account, and Douyin (Tiktok in other countries)
➡️Strong background in digital marketing, content creation, and campaign management.
...and much more.🎈
🏅One thing that never changes is my way:listening deeply to you, the client, and understand the problem you need to solve.
💎If you need professional content creation, feel free to contact me anytime!
您是否:
❓不知道如何写引人入胜的中文内容?
❓您想要树立品牌形象,吸引更多来自中国社交媒体平台的用户吗?
❓您需要需要创建引人入胜极具视觉吸引力的帖子或视频内容吗?
❓你需要一个经验丰富的社交媒体专家吗?
😊我都可以帮您😊
📚我是一个有 5 年写作经验的文案撰写人,同时我精通于剪辑和设计。制作一个完美的封面,剪辑一个高播放量的视频对我来说不是难事。如果你需要一个人负责文案,剪辑,封面设计等“一条龙服务”?想要身心省力省金钱?避免管理太多人?我恰好满足您的需求!
🌏我成长在一个信息爆炸的时代,是一个真正的 “网民”。我对各种新文化、网络流行语和新趋势了如指掌,也因此能快速抓住用户心理。我将其熟练地应用到我的工作中以创造引人共鸣的内容,为品牌吸引流量。
⭐主要优势⭐:
➡️中国社交媒体内容创作(小红书笔记、微信公众号帖子)
➡️社交媒体管理服务,包括策略、内容生产、数据分析
(RED NOTE、微信公众号和抖音(其他国家的 TikTok))
➡️在数字营销、内容生产和活动管理方面的丰富经验
… 等等🎈
🏅有一件事永远不会改变,那就是:全心全意为你服务,使命必达。
💎如果您需要专业的文案,随时联系我!
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