Search Engine Marketing (SEM) Specialists

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  1. Johnny Speiermann

    Johnny Speiermann

    Senior Software Localizer / e-commerce specialist

    Denmark - Last active: 2 days ago - Tests: 7 - Portfolio: 1

    Localization Experience: I have been working in the localization business since 1994, and I have experience from all areas in localization as I have worked as software localizer, localization engineer, testing and engineering manager, and project manager in a large localization agency, and I have been involved in both localization and internationalization projects at a large Danish software company as well. Self-employed: In 2001 I started word gallery togehter with my partner. Services: * Translation and localization services related to IT. English to Danish translation. * Linguistic services including quality assurance, creating style guides and glossaries * Online marketing services like keyword research, ad translation, content creation * Experience in SEO and CRO - we have been involved in a number of webshops and know the importance of well-written content with focus on driving traffic and converting visitors to customers. CAT Tools / Translation Tools / Localization Tools: * Microsoft LocStudio * Microsoft Helium * Microsoft LEAF * Smartling * Google Translator Toolkit * Lionbridge Translation Workbench / Geoworkz * Catalyst * memoQ

    Groups: Certified Translation Professionals

    $66.67 /hr
    120 hours
    4.85
  2. Melanie Feltham

    Melanie Feltham

    MBA, BSc, BA Expert Online Marketing Consultant

    Canada - Last active: 2 days ago - Tests: 6 - Portfolio: 7

    Are you getting the most out of your online presence? Do you use the language your customers use when they are searching for you? Is your website under-performing and you are not sure why? Do your customers and clients know why you do business and why they should care? I am an expert in web presence for business. A great online presence starts with great copywriting and content and builds with a consistent marketing campaign across channels that is targeted to the people who really love you. Whether it is website copy, social media marketing, or paid advertising, I offer full review of your website and marketing campaigns and let you know what you can do to improve sales using your online avenues. We can even start from scratch. My clients see consistent and often dramatic improvement using my recommendations and techniques and are thrilled with the results. Superior research skills and a background in consumer psychology and business allow me to determine exactly who your target market is and how to reach them. I keep up to date with the latest in marketing news and developments, particularly with respect to digital marketing (social media, SEO, SEM). I have developed and executed marketing plans and marketing materials for companies in industries such as travel/tourism, the arts, finance, wealth management, business services, real estate, luxury goods, and hospitality. These materials included newsletters, press releases, brochures, website copy, blogs, Facebook business pages, articles, Google ads, magazine and newspaper print ads, and general correspondence. I have also run successful Google Adwords campaigns and can create and run a campaign for you that will receive amazing results including designing ad copy that will result in conversions! In plain language that means your ads will receive clicks that result in a new client, customer or lead. Want to tap into the digital world and find out what the internet can do for your business? Invite me to interview!

    $75.00 /hr
    2,289 hours
    4.99
  3. Matthew C.

    Matthew C.

    Google Adwords Search & Display PPC Expert | Media Buying

    United States - Last active: 2 days ago - Tests: 4 - Portfolio: 4

    I am among the best 5% freelancers on Odesk and this has been officially confirmed by Odesk on August 5, 2013. I am experienced & certified Google Adwords PPC expert / Online marketing Strategy Consultant who has over 6 years of Online Marketing experience, and am Google Adwords certified. I provide PPC Audits, One-time Optimizations and also ongoing PPC Management Services. I can guarantee that I'll help you achieve great results, which will help achieve great ROIs, increase your brand's value and also help scale your business to it's full potential. I provide the following services: - Search Engine Marketing Management (for Google Adwords & Bing Ads) - Google Adwords account auditing & management This includes running campaign set up, campaign optimization, keyword research, writing ad copies and helping you achieve high quality scores for your keywords & ads, and attracting high quality traffic. - Display Marketing Campaign Setup, Optimization & Management Google Adwords Display Network - I have experience successfully managing $20K+ monthly ad budgets on GDN campaigns. I also have experience running RTB campaigns on SiteScout and Display PPC based campaigns on AOL Advertising and Yabuka - Google Analytics (Reporting & Tag Management) & search funnel setup. - A/B Split Testing for finding the top performing ad copy & landing pages so as to increase your overall campaign's conversion rate. - Retargeting & Dynamic Retargeting (Using: Google Adwords Retargeting, AdRoll, SiteScout and Criteo) - Landing Page Conversion Optimisation so as to get higher conversion rates and as a result lower marketing costs. A/B Split Testing and Multi-Variate Split Testing with Google Analytics Content Experiements , Optimizely and Visual Website Optimizer - CPV Cost per View Traffic / PPV Traffic (Traffic Vance, Media Traffic, Lead Impact, 50onRed) I currently manage pay per click campaigns with monthly spending budgets ranging from small budgets of $500 per month, all the way up to large budgets in the range of $50,000 per month. Campaign performance reports will be sent periodically in order for you to be able to easily monitor your campaign's overall performance. I am available for skype calls & chats, and I am also reachable via email and Whatsapp / Viber at any point in time, 7 days per week. I look forward to working with you, Matthew C.

    $50.00 /hr
    2,228 hours
    4.80
  4. Michael C.

    Michael C.

    Google Adwords Certified Search Partner BingAds Accredited

    United States - Last active: 2 days ago - Tests: 10

    **Currently accepting interviews with digital marketing firms ONLY** For 12 years I have worked with a wide variety of clients from local service based business to online Ecommerce retailers to startup tech corporations to build better pay per click campaigns. I have a passion of pay per click marketing and work in many different markets which gives me broad knowledge and experience in multiple pay per click strategies and tactics. From wide reaching global campaigns with large budgets, to local pay per click advertising for small business owners that need laser precision in their marketing efforts to make the most of their PPC budget, I have the skills and experience to improve your pay per click campaigns. I also have much experience optimizing Google Analytics and can get your Analytics tracking properly and reporting the information you need. I focus on providing high quality services that are affordable for every budget. Consider utilizing my skills, experience, and education to maximize your next pay per click campaign.

    $75.00 /hr
    4,458 hours
    4.93
  5. Zirthang Lian Bawm

    Zirthang Lian Bawm

    Wordpress, Web UX Developer with Best SEO Experience

    Bangladesh - Last active: 2 days ago - Tests: 3

    3+ years experience in Top-Notch SEO, Custom CMS Developing with PHP & MySQL, Wordpress Theme Design, Thesis Theme Framework. And the other areas of expertise are CLICKBANK Analytics, Sales page/Email Design, Custom referral system, payment gateways, Google tools and apps. Seeking for innovative projects focusing on SEO & Internet Marketing sector. Using my experience on UX design, website development I want to help business grow and maximise ROI.

    $40.00 /hr
    28 hours
    5.00
  6. Jesse Nickles

    Jesse Nickles

    WordPress + Loading Speed + SSL + Optimization

    United States - Last active: 2 days ago - Tests: 6

    Skype: littlebizzy My specialty is loading speed and on-site optimization re: WordPress websites. Specifically, I can optimize your DNS records, web server (VPS), WordPress (cache, plugins, etc) and source code (HTML, CSS, JS, fonts, images, etc) to be more efficient and secure. I am well versed in WordPress (#1 on oDesk), WooCommerce, Nginx servers, CloudFlare, SSL certificates, and SEO. Loading speed and SSL are now two of the biggest factors in SEO according to Google, whose robots are constantly analyzing the quality of your website. Don't get left behind by the competition. https://www.littlebizzy.com/seo-is-dead (case study) Whether you need a one-time consultation, or fully managed WordPress hosting, I am not shy in making important suggestions that will improve the experience of your customers. I can work alone as a project manager of sorts or alongside your current team members. I stay in close touch with your team via email, Google Docs, and Skype. My recommended services: CloudFlare (DNS) - http://goo.gl/CMyxyZ Digital Ocean (VPS) - http://goo.gl/kY6AWB ($10 coupon) MaxCDN (CDN) - http://goo.gl/qawqv6 CodeGuard (backups) - http://goo.gl/FNF2j5 DigiCert (SSL) - http://goo.gl/bW5KJf YMLP (newsletters) - http://goo.gl/YqUFHi For email, I recommend Google Apps (name@company.com) + SendGrid (for things like lost password reminders, WooCommerce notifications, etc). My oDesk policies: - Not able to sign NDAs - Not available for phone calls - Free 30 minute Skype consultation - VPS servers do not have email services - When migration begins, please pause all work - Not able to join 3rd-party project management apps - Not available for tutoring, training, or creating manuals/guides - I automatically close out hourly contracts over $500 (renewal requested) - As a policy, I only work with DO's $10/mo VPS or higher, one domain per VPS *Serious clients only please, as I'm unable to offer "budget" pricing. I leave all of my oDesk clients positive 5-star reviews on completed projects, and I offer a 100% refund guarantee ~

    $33.33 /hr
    109 hours
    5.00
  7. Charlie C.

    Charlie C.

    Google AdWords Certified Partner

    United States - Last active: 1 day ago - Tests: 2 - Portfolio: 5

    A boutique online advertising agency specializing in the Google AdWords and Bing Ads networks. As a Google AdWords Certified Partner, By PPC practices cutting edge paid search strategy and management for clients of all sizes across many industries. Core services and training include: * Campaign set up and optimization * Re-marketing to site visitors * AdWords Editor expert * Conversion tracking * Geographic targeting * Quality score expert * Google Analytics * Google AdWords Certified Partner * Google Search and Display advanced * Campaign optimization * Bing/MSN Ad Center and Yahoo! expert

    $35.00 /hr
    3,280 hours
    4.98
  8. Margaret L Hartmann

    Margaret L Hartmann

    Copywriter and Online Marketing Specialist

    United States - Last active: 2 days ago - Tests: 9

    Too often, online marketers get caught up in chasing the next fad. But doing more business online is, at the heart of it, very similar to doing more business offline. Relationships are what's important, and hacks and tricks only go so far. I'm not your ordinary freelancer. I sometimes describe myself as "a writer who's not afraid of numbers." My drive to understand the written word and the world of business has given me an unusual collection of experiences and skills: -I'm an experienced copywriter who has created sales letters and other marketing materials for businesses several industries. -I'm a Google Partner, with certification in AdWords, Bing, and Google Analytics. I've successfully managed PPC programs with monthly spend ranging from under $1,000 to close to $45,000. I've also designed and run website split testing programs for clients. ***Please note that my rate for PPC is $50/hour.**** -In the past, I worked in publishing as a writer and editor for about 10 years, giving me a solid grounding in proper editorial procedures and standards, what materials sell, and the financial considerations involved in publishing a book. I've found that a lot of the business skills I've learned in this world are highly transferable to other industries. -I've been managing my own web-based businesses on the side since 2003. To any project, I bring a drive for thoroughness, patience, good judgment, and a deep investment in seeing my clients meet and exceed their goals. Your success is my success. I constantly test and look for data to support decisions. For my clients' ultimate benefit, I constantly seek out new learning opportunities (conferences, webinars, workshops, etc...). Finally, I'm highly dependable: I'm very selective about the commitments I make to insure that when I do take on a project I not only meet my responsibilities but hopefully knock it out of the park. I'm most interested in projects that allow me to work with a website's marketing needs in a holistic manner. Rather than push the particular solutions I can personally offer, such as AdWords or a content marketing campaign, I much prefer to analyze the needs of that particular business and come up with a plan that will address what's most needed, in the most effective way. If I don't think that a certain marketing technique will work well for you, I'll tell you so. I also work best with clients who understand that good results take time. I audit the work of others frequently, and have seen the consequences of going for the quick win without attention to long-term profitability. Sample Results (see also portfolio section below): -Created an extensive remarketing program with the highest ROI in an individual campaign at over 800%. For this client I have also been successful at cutting spend (in the case of one campaign as much as 88%) while maintaining sales. -Another client brought me on board to see if a display campaign set up by a previous consultant could be optimized further. When auditing the campaign I identified changes to the targeting that led to a 600% increase in leads. -I improved the click-through-rate (CTR) of an assisted living facility by 1700%, while halving the cost per click and raising the average position. -Through testing, I achieved ad-level CTRs as high as 12.28% (average 2.56%) for a WordPress developer. These results are for non-branded keywords. Client Comments (see also oDesk reviews): "Just took a look inside the account. You've really turned around the conversion rate. Thanks again for the great work on this." "I really appreciate your weekly reports, and how you provide a different perspective on the account's performance and what can be improved each time." "Your audit and keyword research has been extremely helpful to us in thinking about our business." [This client, a web developer, liked my analysis so much that they've hired me to provide the same service for their own clients.] "Thanks for the detailed report. This is a great start. Today we had 3 leads come in within 1h and 30m. That is highly unusual." I'd be delighted to discuss your online marketing program and what I can do to help.

    $40.00 /hr
    859 hours
    5.00
  9. Ronald T.

    Ronald T.

    Pro Web Designer, Website Development, Webflow, WordPress, Joomla, SEO

    United States - Last active: 15 days ago - Tests: 13 - Portfolio: 12

    I possess a very diverse background and a proven track record of success. I am a personable, reliable, highly skilled individual with decades of experience in information technology, quality assurance, sales, marketing, and customer service. My services include, but are not limited to: ✓ Web Design and Website Development (HTML, PHP, Webflow, WordPress, and Joomla). ✓ WHMCS Development and Management (WordPress, Joomla, or PHP based). ✓ eCommerce - WooCommerce, VirtueMart, Ecwid, X-Cart, and more! ✓ Search Engine Optimization - SEO Campaigns (Web CEO Pro). ✓ Search Engine Marketing - SEM Campaigns (Google AdWords and PPC). ✓ Keyword Research and Analysis (Market Samurai and Web CEO Pro). ✓ Website SEO Site Audits (Web CEO Pro Desktop Edition). ✓ Website Content Inventory and Analysis (Proprietary Methods). ✓ Marketo, Infusionsoft, OntraPort, and Eloqua Administration and Management. ✓ Google Analytics, Webmaster Tools, AdWords, AdSense, and more! Ron aka LanWanMan, Upwork Freelancer since 2009 — Upwork Client 100% Recommended — Upwork 5.0 Rating — 2,900 Plus Hours — Upwork "Top Rated" — Upwork Money Back Guarantee Program Guaranteed Freelancer (Client / Job Dependent). Several repeat clients. Please take a moment to review my work history, feedback, and ratings below. For you convenience, my resume is attached to the portfolio section of my freelancer profile here on oDesk. Pay rates are negotiable dependent upon contract duration, complexity, and estimated total earnings. Your Success is My Success! Cheers! Ron aka LANWANMAN, Ocala, Florida USA TECHNOLOGIES AND APPLICATIONS (Partial List): WordPress, Joomla, RocketTheme and Gantry Framework, StudioPress and Genesis Framework, Webflow, WooCommerce, VirtueMart, Ecwid, X-Cart, WHMCS, PHP, MySQL, HTML5, CSS3, WHM, cPanel, Google Analytics, Google Webmaster Tools, Google AdSense, Google AdWords, PPC, SEO, SEM, Infusionsoft, OntraPort aka Office Autopilot, Marketo, Eloqua, MailChimp, AWeber, Zopim, Kayako Resolve…. RESOURCES: Internet Access -- With regard to Internet access, I have high-speed (10Mbps DSL) Internet service. In the event of complete in-house failure, I toss my high-end ASUS laptop in the car and head up to the community library where there is free high-speed Internet access. Software Resources -- Regarding software resources, I use my own licensed applications software consisting of, but not limited to: Microsoft Office 365 (Microsoft Online Services), Microsoft Office Pro 2010 and 2013, Microsoft Visio 2010 Premium, Microsoft SharePoint Designer, Adobe Creative Suite (CS3) Web Premium, Adobe Dreamweaver CS6, Adobe Acrobat X, Web CEO Professional (Unleashed) Edition SEO software, Market Samurai, The Best Spinner, and a "fleet" of other software that I have amassed over the years. Hardware Resources -- Regarding hardware and in-house networking resources, my primary computer is a high-performance ASUS laptop (G75VW-BBK5) with Microsoft Windows 7 Ultimate; loaded, well maintained and optimized for the types of work that I perform. In addition, I deploy a Dell Precision 690 Workstation with Microsoft Vista Ultimate and a Dell Optiplex 620 with Microsoft Windows XP Pro. Those additional computers typically serve as backup or are used for long running semi-automated and fully automated jobs. The entire network including the three computers are protected by the latest version of Norton Internet Security. I am a Microsoft Partner Program member with current emphasis as a Microsoft Certified Partner Network Sales and Services Advisor for Microsoft Online Services (Office 365). In addition, I am an Adobe Authorized Reseller, ENOM reseller, and WebHostingBuzz reseller--Ron aka LanWanMan--your one stop shop for all of your information technology needs! ► Free yourself from the technological maze. Hire LanWanMan on Upwork TODAY! ◄

    Groups: Article Samurai, AWeber...

    $38.00 /hr
    2,888 hours
    5.00
  10. Paul K.

    Paul K.

    8yrs | SEO & Marketing Strategist | University degree | 33yrs.

    Panama - Last active: 2 days ago - Tests: 3 - Portfolio: 9

    Google has changed the search results forever. In 2015 and beyond, your online presence needs to be sustainable, competitive and of high quality. As a Marketing strategist with strong project management skills, i will help you achieve your goals online while monitoring ROI. 1. Top-11 Marketing from +250,000 freelancers (See screenshot below) 2. ~Four years oDesk: 98.7% of all 76 clients gave 5-star feedback, just 1 gave 4.70 ...not bad, right :) 3. Better than 98% according to oDesk SEO test 4. Over 3,300 hours working experience through oDesk and over 80 clients served *** The following stats include oDesk + working offline: A- Over 1,000 hours of Social media Management & Social Strategy. Producing engaging content and making sure your social media gets a good ROI> B- Over 2,000 hours of pure SEO, organic rankings, link building and outreach C- Over 500 hours of writing result-driven, lead generating content D- Over 2,500 hours of Setting up and Developing Digital marketing Strategy, Second opinions, Communication, Project Management, Improving existing Marketing Campaigns on a strategic and tactical level and Team leadership & Building and making sure all of the above comes together. ***Fortune-500 businesses and local companies alike*** Through famous agencies, I did projects for American Express, Expedia, Marriott Hotels, Silvercar and a variety of start-ups and established (local) companies. I set up SEO-teams that vary in size from 2 - 12 people for clients and mostly act as an SEO-specialist myself. Digital marketing strategies, Link building, outreach and onSite optimisation have no secrets for me. NO GOALS SET YET? NO PLAN? ....No problem.... Let's develop those! I will help you setup a solid digital strategy and plan with KPI's, we can do a keyword and/or competitor analysis too, so you're never starting something without having a solid foundation. I have a University degree in Business (Major business, minor marketing) and broad experience with working in advertising agencies. Whether B2B or B2C, I believe passionately that good marketing essentials are the same. We all are emotional beings looking for relevance, context and connection. I'm from Amsterdam (The Netherlands, EU) and my nationality is Dutch, i have lived in Berlin and Spain and currently live in Panama City. Please be realistic about budget vs. goals though, if your main competitors are spending +$5,000/month on expertise you won't get much with let's say $500/ month http://www.bouwcenterhci.nl/ (construction) +71,000 visitors/yr. http://www.profilerscommunicatie.nl/ (advertising) +24,000 visitors/yr. http://www.lighthouseip.com/ (Optimising their website) https://www.americanexpress.com/ (built over 50 high quality links) http://www.oxenerschoenen.nl/ (UGG luxury footwear) +57,000 visitors/yr. oDesk SEO test: the test says "Top 10%" but if you click the test results you can see that i'm actually in the top 1.4% of everyone that ever made this test. Please research and click "details". *** THINKING OF EXPANDING INTERNATIONALLY? IT'S YOUR LUCKY DAY! My *secret* passions are Medical and Technical writing. I LOVE to get to the bottom of things and research / write about a variety of topics. Actually, I have been writing articles and scripts since i was 15, in a variety of languages. And I love languages! Language pairs i control (if you need translations done): Dutch -> English English -> Dutch Spanish -> Dutch Spanish -> English German -> Dutch German -> English *** One of my best experiences was working closely together with "James Agate" at SkyRocket SEO in Brighton - UK. For over a year i worked for him on a variety of projects and managed an international SEO-team. James is well known within the industry and an established author on moz.com. I'm the kind of person that always tries to think with you, therefore i think i can be of great value to your business.... About content marketing: good content builds relationships. Relationships are built on trust. Trust drives revenue. HAPPY TO HELP :)

    $78.00 /hr
    3,356 hours
    4.96