In my most recent branding projects, I helped businesses turn simple ideas into professional visual identities — from logos and brand assets to social media graphics, marketing materials, and AI-powered visual content.
Right now, the brands and businesses I work with use my designs across their websites, social media, ads, presentations, packaging, and marketing campaigns.
Hi, I'm Ola T, your Logo, Graphic & Branding Designer.
My focus is simple: create visuals that make your business look professional, memorable, and ready to compete.
WHAT I DESIGN
LOGO DESIGN & BRAND IDENTITY
Professional logo design built around your business, audience, and positioning — not just a random symbol.
I create:
Modern logo designs
Minimalist & luxury logos
Wordmark & lettermark logos
Icon & combination mark logos
Logo variations for different platforms
Brand color palettes
Typography selection
Brand guidelines
Complete visual identity systems
Every logo is designed to work beyond a single image — from websites and social media to business cards, packaging, signage, and advertising.
GRAPHIC DESIGN
Clean, modern graphic design that communicates your message quickly and makes your brand look consistent.
I design:
Social media posts
Facebook & Instagram ads
LinkedIn graphics
YouTube thumbnails
Flyers & posters
Brochures
Business cards
Presentations
Marketing materials
Website graphics
Promotional designs
Digital product graphics
Whether you need one design or a complete set of marketing creatives, I keep the visual style consistent across every touchpoint.
MODERN BRANDING DESIGN
A logo is only one part of a brand. I help businesses build a visual system where the logo, colors, fonts, imagery, graphics, and messaging work together.
My branding process can include:
Brand direction → Logo → Color system → Typography → Visual elements → Social templates → Brand guidelines
The goal is a brand that feels intentional and recognizable wherever customers see it.
AI VIDEO & AI-POWERED VISUAL CONTENT
I also create modern AI-powered visual content for businesses, brands, products, and marketing campaigns.
This can include:
AI promotional videos
AI product videos
Social media videos
Short-form marketing videos
AI-generated visuals
Product/service presentations
Creative ad concepts
AI avatar/video concepts
Visual storytelling
I combine AI tools with traditional design principles so the final result feels like professional marketing content, not generic AI output.
HOW I WORK
First, I understand:
What do you sell?
Who are you trying to reach?
How should your brand feel?
Where will the design be used?
What action should the design encourage?
Then I develop the visual direction around those answers.
I pay attention to typography, spacing, hierarchy, composition, color, consistency, and how the design will actually be used.
You get organized, production-ready files that you can use across your business.
FIXING WHAT'S ALREADY BROKEN
Sometimes you don't need a completely new brand.
You may already have a logo or visual identity that simply doesn't feel professional or consistent.
I can help refine your brand.
Outdated logos
Poor typography
I focus on improving what is already working instead of changing things just for the sake of change.
RESULTS
My work is designed to give businesses something they can confidently put in front of customers.
A strong logo should make the business look established.
A strong brand identity should make the business recognizable.
A strong marketing graphic should make the message easier to understand.
And a strong AI video should stop the scroll and communicate the idea quickly.
That's the standard I bring to every project.
WHO I WORK BEST WITH
Startups building their first brand
Small businesses ready for a more professional identity
Agencies needing reliable white-label design support
Entrepreneurs launching new products
Real estate businesses
Service businesses
E-commerce brands
Personal brands
Digital product creators
Marketing teams needing ongoing creative support
Whether you need one logo, a complete brand identity, weekly social media graphics, advertising creatives, or AI-powered video content, I can help you build a consistent visual presence.
Send me your current logo, brand, or design problem.
I'll look at what you're working with and suggest the most practical way to improve it.
Logo Design, Logo Designer, Graphic Design, Graphic Designer, Brand Identity, Branding, Modern Branding, Visual Identity, Corporate Branding, Minimalist Logo, Luxury Logo, Business Logo, Social Media Design, Social Media Graphics, Facebook Ads Design, Instagram Ads, LinkedIn Graphics, Flyer Design, Poster Design, Brochure Design, Business Card Design, Marketing Design, Canva, Adobe Photoshop, Adobe Illustrator, AI Video, AI Video Creation, AI Content Creation, AI Marketing Videos, AI Generated Video, Creative Design, Marketing Creatives, Brand Guidelines, Packaging Design, Presentation Design
Isabella C.
Creative Director specializing in branding, campaigns, storytelling
Portland, Oregon
$75/hr$75 per hour4.8 (2) 7 jobs $3K+ total earnings
New to Upwork, backed by 10+ years of creative experience. More of my work at isabellacarapella .com
I don’t just make things look good. I help brands figure out what they should look like, why it matters, and how to make people care.
I’m a Creative Director and Brand Designer with 10+ years of experience building brands, campaigns, and visual systems for companies big and small. I’ve worked across everything from global campaigns and Times Square billboards to startups, hospitality brands, nonprofits, and businesses building their identity from the ground up.
When you hire me, you’re not just hiring a pair of hands in Figma or Adobe. You’re hiring a creative partner.
I bring the kind of thinking you’d expect from an agency without the layers of account managers, handoffs, and agency overhead.
I can help with:
• Brand identity + visual systems
• Logo design + brand guidelines
• Creative direction + brand strategy
• Campaign concepts + art direction
• Web + digital design
• Illustration + custom graphics
• Social + marketing creative
• Presentations, print + brand collateral
My process is collaborative, but I’m not afraid to have an opinion. You’re hiring me for my expertise, so I’ll tell you what I think works, what doesn’t, and why. I want you involved in the process while still having someone you can trust to lead the creative direction.
The goal isn’t just to deliver a beautiful design. It’s to leave you with a brand that feels intentional, memorable, and unmistakably yours.
Have a project in mind? Send me a message and tell me what you’re working on.
Roberto C.
Senior Brand Identity, Logo, Packaging, Social Media Designer
I help businesses scale by turning complex ideas into high-converting visual assets.
Whether you are a startup building a brand from scratch or an established company looking to upgrade your digital footprint, I deliver clean, strategic, and pixel-perfect design solutions.
With expertise across branding, digital marketing and packaging design, I serve as a one-stop shop for your creative needs.
I help start up brands and established companies stand out and get noticed. I create memorable visual brand systems that work to make your company succeed.
You already have something great — a new idea, service, or product with real potential. My role is to shape how the world experiences it.
For the first step of our collaboration, we’ll discover the roots of your brand — establish its mission and voice — and translate that into a visual identity that truly connects.
✔️ What makes my design approach different:
• My process blends strategic thinking with storytelling. You won’t just get a beautiful logo — you’ll get a cohesive brand system that communicates with clarity, focus, and confidence.
• Every project has a specific identity that I study and translate into visual design, always using knowledge, experience and methodology.
• My approach is generous and dedicated, developing graphic systems and visual languages that help define your personal and specific visual identity.
• I create unique, professional, poetic, conceptually strong and visually engaging designs for your brand. Any type of visual elements you need to grow your business are my specialty. From logo and brand identity and packaging design, to social media and website layout and design.
• Whether you’re a large organization, small company or an individual, I treat every project with the same high degree of ambition and attention to detail with fast turnaround time and effective communication.
✔️ What you will receive from our collaboration:
• A logo tailored to your audience and needs that will make your brand stand out and be remembered.
• The visual system your brand needs to get noticed and be consistent in the marketplace.
• Well-organized brand guidelines to carry the branding throughout every visual application.
The visual identity of your brand shapes how people see and feel about it. Together, we can create a brand that people are drawn to, and that gets the attention and results it deserves!
I have vast experience with products, food, supplements, cosmetics, wellness, tech, and everything in between, for both print and web.
Let’s make the magic happen!
✔️ My services and experience include, but are not limited to:
• Logo Design
• Brand Identity Design
• Social Media Design
• Packaging & Label Design
• Typography Design
• Artwork & Illustration
• Mascot Design
• Web Layout & Design
• Book & Album Design
I am a freelance Brand and Visual Designer with a strong background in graphic design, social media content creation, and professional writing. I currently serve as the social media and graphic designer for Cascade Holistic Guides, where I create cohesive visual branding, digital content, and written materials that align with the organization’s mission and voice. In addition to my in-house role, I have completed freelance design work for multiple businesses across different industries.
I specialize in online content creation, including social media graphics, branded templates, brochures, flyers, newsletters, and other digital and print assets. I also have experience with light web design and layout work, focusing on clean visuals, usability, and brand consistency. Alongside visual design, I provide professional writing services such as biographies, introductions, newsletters, brand messaging, and mission and vision statements. My work blends creative design with clear communication, allowing brands to present themselves professionally, consistently, and authentically across platforms.
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