๐๐๐ฅ๐ฉ๐ข๐ง๐ ๐๐จ๐ฎ๐ง๐๐๐ซ๐ฌ ๐๐ง๐ ๐ญ๐๐๐ฆ๐ฌ ๐ญ๐ฎ๐ซ๐ง ๐๐จ๐ฆ๐ฉ๐ฅ๐๐ฑ ๐ฆ๐๐ซ๐ค๐๐ญ๐ฌ ๐ข๐ง๐ญ๐จ ๐๐ฅ๐๐๐ซ ๐๐๐๐ข๐ฌ๐ข๐จ๐ง๐ฌ.
Youโre in the right place for research and strategic analysis that actually informs decisions right now, translating messy information into usable insight.
Iโm a research, strategy, and communications specialist with 10+ years of experience helping founders, executives, consultancies, and teams turn complex information into clear direction. On Upwork alone, Iโve completed 130+ projects across market research, business analysis, executive communications, sustainability/ESG reporting, and strategic planning. My work sits at the intersection of research, analysis, and execution.
I tend to work best with clients who need someone they donโt have to manage. Off-platform, Iโve worked directly with CEOs, strategy teams, nonprofits, startups, and international organizations on everything from market entry and positioning to executive communications and sustainability reporting.
WฬฒHฬฒAฬฒTฬฒ ฬฒCฬฒLฬฒIฬฒEฬฒNฬฒTฬฒSฬฒ ฬฒUฬฒSฬฒUฬฒAฬฒLฬฒLฬฒYฬฒ ฬฒHฬฒIฬฒRฬฒEฬฒ ฬฒMฬฒEฬฒ ฬฒFฬฒOฬฒRฬฒ
โจMarket & industry research that supports real business decisions
โจCompetitive analysis, market sizing, and opportunity mapping
โจAudience research, persona development, and qualitative insight
โจResearch-backed reports, presentations, and strategy documents
โจExecutive-level communications and stakeholder-facing content
Clients describe my work as thorough, supported by a wealth of verifiable data and references and delivered in formats that are easy to understand and build on. The review comments below are the most reflective of my overall value-add.
โ๐โ๐ ๐๐๐๐๐ฃ๐๐๐๐ ๐ ๐๐๐ ๐๐๐๐โ ๐๐๐๐๐ข๐๐ก ๐กโ๐๐ก ๐๐๐ ๐ค๐๐๐๐ ๐๐ข๐๐ ๐ก๐๐๐๐ ๐ผ ๐๐๐๐'๐ก ๐๐ฃ๐๐ ๐๐๐๐ค ๐ผ โ๐๐! ๐ถ๐๐๐๐ข๐๐๐๐๐ก๐๐๐, ๐ค๐๐๐ ๐๐กโ๐๐ ๐๐ ๐๐ฅ๐๐๐๐ก๐๐๐๐๐.โ
โ๐ผ ๐๐๐ข๐๐ ๐๐๐ก ๐๐๐๐๐๐๐๐๐ ๐๐ข๐๐ โ๐๐โ๐๐ฆ ๐๐๐๐ข๐โ! ๐โ๐ ๐๐ ๐กโ๐ ๐๐๐ ๐ก ๐๐๐๐๐๐๐๐๐ก ๐๐๐ ๐ก๐๐๐๐๐ก๐๐ ๐๐๐ ๐๐๐๐โ๐๐ ๐ผ โ๐๐ฃ๐ ๐๐ฃ๐๐ ๐ค๐๐๐๐๐ ๐ค๐๐กโ.โ
โ๐โ๐ ๐ค๐๐ ๐๐๐๐๐๐๐ก๐๐๐ฆ ๐๐๐๐๐๐ ๐ ๐๐๐๐๐, ๐๐๐๐๐๐ก ๐ค๐๐กโ ๐ค๐๐๐, โ๐๐ ๐๐๐๐๐ก ๐๐ข๐๐๐๐ก๐ฆ ๐๐๐ ๐๐๐๐ค๐๐๐๐๐ ๐๐๐ ๐ค๐๐ ๐๐๐๐ ๐๐ ๐ก๐๐๐ก.โ
HฬฒOฬฒWฬฒ ฬฒIฬฒ ฬฒWฬฒOฬฒRฬฒKฬฒ
Iโm detail-oriented and structured, I ask smart questions up front, communicate clearly throughout, and deliver work thatโs designed to be used in real time by real people. I regularly work with tools and sources such as Excel, Crunchbase, PitchBook, Dealroom, Bloomberg, D&B Hoovers, S&P Global, JSTOR, and sector-specific databases, and Iโm experienced across industries including healthcare, finance, sustainability, consumer products, travel, education, and tech.
Who Iโm a good fit for
โจFounders and startups who need navigating growth, strategy, uncertainty, or market shifts.
โจConsulting and business development teams needing reliable research support
โจTeams preparing for growth, fundraising, launches, or internal alignment
If youโre looking for someone who can step in, understand the brief quickly, and deliver work you can trust and reuse, Iโd be happy to talk.
Business Analysis
Business Plan
Strategic Plan
Data Entry
Client Management
Microsoft Excel
Business Proposal Writing
Marketing Communications
Writing
Market Analysis
Copywriting
HTML
Audience Segmentation & Targeting
Market Research
Sanjana K.
Pula, Croatia
$250/hr
4.9
27 jobs
I help B2B SaaS founders, CEOs, CROs, and executive teams make high-impact revenue decisions before they become expensive operational problems.
Over the past 10+ years, I've advised 50+ SaaS companies across different growth stages, business models, and go-to-market motions. My work sits at the intersection of Revenue Operations, GTM strategy, monetization, commercial architecture, and AI ROI - helping leadership teams design revenue systems that scale with the business rather than constrain it.
I rarely get involved because a CRM needs cleaning up or a process needs documenting.
I'm usually brought in when leadership is making decisions that will shape the business for years to come.
Scaling into enterprise
Redesigning the GTM operating model
Replacing or consolidating commercial systems
Evaluating AI investments
Introducing new pricing or subscription models
Preparing for investment or organizational transformation
The cost of getting these decisions wrong is often measured in millions - not because the implementation fails, but because the underlying architecture was never designed to support the business as it evolved.
My philosophy
Most revenue problems are symptoms.
The root cause usually sits deeper - in strategy, incentives, organizational design, system architecture, or the interaction between them.
That's why I don't start with implementation.
I start by understanding how the entire commercial ecosystem works together and where complexity is creating hidden constraints on growth.
My role is to help leadership teams make better decisions with a clear view of second- and third-order consequences.
Areas where I typically advise
Revenue strategy and operating model design
Revenue architecture and commercial scalability
Revenue Operations transformation
GTM strategy and organizational alignment
Monetization, pricing, and subscription strategy
Quote-to-Cash architecture
CRM and Salesforce strategy
Commercial systems consolidation
Revenue data architecture and governance
AI ROI assessment and AI investment prioritization
Executive advisory during business transformation
How I think about AI
I don't believe AI creates competitive advantage by itself.
Competitive advantage comes from making better decisions about where AI should - and should not - be applied.
The question isn't "Can this be automated?"
The question is whether automation improves business outcomes, reduces complexity, strengthens decision-making, and creates measurable long-term ROI.
That's the lens I bring to every engagement.
If we're a good fit
I work best with ambitious B2B SaaS leadership teams facing complexity, transformation, or strategic inflection points.
If you're looking for someone to execute tickets or optimize workflows, there are many excellent specialists who can help.
If you're making decisions that will define your revenue organization for the next three to five years, I'd be happy to discuss whether I can add value.
Business Consulting
Management Consulting
Automation
Go-to-Market Strategy
Process Improvement
KPI Metric Development
Revenue Management
Pricing Strategy Consulting
Sales Funnel
Growth Strategy
Business Planning & Strategy
Learning Management System
Employee Onboarding
Sales Operations
Revenue Cycle Management
Matej S.
Pula, Croatia
$75/hr
5.0
43 jobs
" Matej was great to work with. He fully understands the development cycle and how
to work with a team. When laying out tasks he easily understands what needs to be
accomplished and has great ideas for improvements and efficiency. "
Hello and Thank you for considering me for your contract.
I am a full stack developer, with more than 13 years of experience. I started in the Casino industry, and I grew to Senior Architect on multiplatform casino games and backend.
I have experience with both frontend and backend code architecture and my code is still working flawlessly after all these years.
When I code, there are a few things that I value the most:
1. Simplicity
2. Efficiency
3. Communication
I am able to quickly adapt to new environments, and new codebases.
When designing a system, all of the best practices are honored.
Testing, CLEAN architecture, understandable even for non technical persons.
My greatest skill is thinking many steps ahead. Like in chess, who is able to outthink his opponent wins.
In my case, and I guess that comes with experience, I predict future scenarios so your code is always ready to scale when the time comes.
.Net C#
Java Spring
Php Reactphp
Svelte
Flutter
Dart
Rive
iOS
Android
Node.js
microservices
Firebase
MySql
MongoDb
Angular
...
Looking forward to work together !
Matej
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