Hire the Best Copywriters
in Trinidad and Tobago

Hi, I’m Arielle 👋 I write strategic, high-converting copy and create unforgettable content for brands that want to sound clearer, stronger, and more unforgettable. → My work has generated over 7M+ reads and views. → I’ve written and created content for high-level brands including 100% PURE, Victoria’s Secret, Levi’s, Bath & Body Works, ALDO, and more. → I specialize in beauty, wellness, lifestyle, fashion, e-commerce, and women-led brands. View my portfolio below to see my style. Excited to talk! ——— The longer, sit-down version: Lovely to meet you! I’m Arielle. I am a copywriter, content strategist, and marketing creative with over 10 years of experience helping brands turn their message into content that connects, converts, and scales. Most of my clients and teams choose to work with me because I bring a strong mix of creative thinking, strategic direction, and polished execution. Of course, I write beautiful copy, but I also think deeply about the customer, the offer, the brand voice, and the bigger business goal behind every piece of content. Over the years, I’ve worked across a wide range of digital marketing projects, including: - Email marketing campaigns - Sales pages and landing pages - Website copy - SEO blogs and long-form content - Product descriptions and product storytelling - Social media content and campaign strategy - Brand messaging and voice development - Launches, promotions, and full-funnel content In my previous role at 100% PURE, I worked as the Beauty Editor, managing teams across the blog department, social media department, email department, and other creative functions. My work has supported brands that have scaled past $4M+ in revenue, and my writing and content strategy have reached more than 7M+ people across email, social media, blogs, websites, and digital campaigns. When you work with me, you receive thoughtful, research-driven copy that is clear, persuasive, emotionally resonant, and aligned with your brand’s goals. Every word has a purpose, every message supports the customer journey, and every piece of content is created to help your brand feel more valuable, memorable, and trusted. I’m especially passionate about working with brands in beauty, wellness, lifestyle, fashion, personal care, e-commerce, and women-centered industries, but I’m always open to creating in a new niche when the project is the right fit. Looking forward to creating something meaningful for your brand. Cheers, Arielle

𝗔𝗻𝗻𝗻𝗻𝗻𝗱𝗱𝗱𝗱—𝗧𝗜𝗠𝗘. There it went. That was your first impression. Customers are getting much savvier. You have just over 𝟮.𝟱 𝘀𝗲𝗰𝗼𝗻𝗱𝘀 to make a great first impression with your 𝘀𝗮𝗹𝗲𝘀 𝗳𝘂𝗻𝗻𝗲𝗹. And if your funnel doesn’t deliver that moment? 𝗬𝗼𝘂'𝗿𝗲 𝗶𝗻𝘃𝗶𝘀𝗶𝗯𝗹𝗲. No clicks. No calls. No conversions. — 𝗛𝗘𝗥𝗘’𝗦 𝗪𝗛𝗔𝗧 𝗜 𝗗𝗢 (𝗜𝗡 𝗣𝗟𝗔𝗜𝗡 𝗘𝗡𝗚𝗟𝗜𝗦𝗛): I help 𝗳𝗼𝘂𝗻𝗱𝗲𝗿𝘀, 𝗰𝗿𝗲𝗮𝘁𝗼𝗿𝘀, and 𝘀𝗲𝗿𝘃𝗶𝗰𝗲 𝗽𝗿𝗼𝘀 build 𝗳𝘂𝗹𝗹-𝗳𝘂𝗻𝗻𝗲𝗹 𝘀𝘆𝘀𝘁𝗲𝗺𝘀 𝘁𝗵𝗮𝘁 𝗵𝗶𝘁. 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 → 𝗖𝗼𝗽𝘆 → 𝗗𝗲𝘀𝗶𝗴𝗻 → 𝗕𝘂𝗶𝗹𝗱𝗼𝘂𝘁 → 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗼𝗻. One expert. No handoffs. No guessing games. Just the whole thing, 𝗱𝗼𝗻𝗲 𝗿𝗶𝗴𝗵𝘁. — 𝗪𝗛𝗬 𝗠𝗘? • 𝗖𝗼𝗽𝘆𝘄𝗿𝗶𝘁𝗲𝗿 + 𝗙𝘂𝗻𝗻𝗲𝗹 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝘀𝘁 behind multiple 𝟱-𝗳𝗶𝗴𝘂𝗿𝗲 𝗹𝗮𝘂𝗻𝗰𝗵𝗲𝘀 (cold lists, no ad spend) • Funnels I’ve built helped clients 𝟯𝗫 𝗯𝗼𝗼𝗸𝗲𝗱 𝗰𝗮𝗹𝗹𝘀, 𝗰𝘂𝘁 𝗖𝗔𝗖 𝗯𝘆 𝟰𝟬%, and 𝗰𝗹𝗼𝘀𝗲 $𝟱𝗞+ 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 within 3 emails • $𝟵𝗠+ in total funnel sales across SaaS, coaching, eCom, and B2B • 8+ years experience, 1000+ funnels and email sequences shipped — 𝗦𝗘𝗥𝗩𝗜𝗖𝗘𝗦 𝗜 𝗢𝗙𝗙𝗘𝗥: • 𝗛𝗶𝗴𝗵-𝗧𝗶𝗰𝗸𝗲𝘁 𝗙𝘂𝗻𝗻𝗲𝗹 𝗕𝘂𝗶𝗹𝗱𝗼𝘂𝘁𝘀 – VSLs, booking flows, evergreen offers • 𝗘𝗺𝗮𝗶𝗹 𝗦𝗲𝗾𝘂𝗲𝗻𝗰𝗲𝘀 – Welcome, nurture, upsell, post-purchase, no-show, cold • 𝗟𝗮𝗻𝗱𝗶𝗻𝗴 𝗣𝗮𝗴𝗲 𝗖𝗼𝗽𝘆 + 𝗗𝗲𝘀𝗶𝗴𝗻 – Scroll-stopping hero sections, CTA logic, trust triggers • 𝗖𝗼𝗹𝗱 𝗘𝗺𝗮𝗶𝗹 𝗦𝘆𝘀𝘁𝗲𝗺𝘀 – Copy, warmup, inbox rotation, lead list consulting • 𝗔𝗱 𝗖𝗼𝗽𝘆 𝗳𝗼𝗿 𝗠𝗲𝘁𝗮, 𝗧𝗶𝗸𝗧𝗼𝗸, 𝗬𝗼𝘂𝗧𝘂𝗯𝗲, 𝗚𝗼𝗼𝗴𝗹𝗲 – Hook-based, funnel-matched • 𝗤𝘂𝗶𝘇 & 𝗟𝗲𝗮𝗱 𝗠𝗮𝗴𝗻𝗲𝘁 𝗙𝘂𝗻𝗻𝗲𝗹𝘀 – Qualify, segment, and warm leads on autopilot • 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗼𝗻 + 𝗦𝗲𝘁𝘂𝗽 – Systeme.io, GoHighLevel, WordPress, Elementor, Zapier • 𝗦𝗮𝗹𝗲𝘀 𝗣𝗮𝗴𝗲𝘀 & 𝗩𝗦𝗟 𝗦𝗰𝗿𝗶𝗽𝘁𝘀 – High-conv structure from headline to CTA • 𝗙𝘂𝗻𝗻𝗲𝗹 𝗔𝘂𝗱𝗶𝘁𝘀 – Full critique of copy, design, logic, and performance • 𝗗𝗼𝗻𝗲-𝗙𝗼𝗿-𝗬𝗼𝘂 𝗟𝗮𝘂𝗻𝗰𝗵𝗲𝘀 – Copy, design, tech, and buildout in 2–3 weeks — 𝗛𝗢𝗪 𝗜𝗧 𝗪𝗢𝗥𝗞𝗦: We connect – You tell me your offer, audience, and goals I map the funnel – Psychology-first strategy, no fluff I write the copy – Emails, landing pages, VSLs, ads I design + build – Figma + Systeme, GHL, or WordPress implementation We launch – Automations wired. Your funnel goes live (Optional) – Plug in traffic via your ad team or mine — 𝗔𝗕𝗢𝗨𝗧 𝗠𝗘: I think like a strategist, write like a closer, and build like a tech operator. I work with lean teams and busy founders who want one expert — not five freelancers to manage. I keep it emotionally intelligent, direct, and focused on one thing: conversions. — 𝗥𝗘𝗔𝗟 𝗥𝗘𝗦𝗨𝗟𝗧𝗦: • $100K+ in course sales from a cold list using a 12-email sequence • 9 strategy calls booked in 48 hours after cold funnel launch • Tripled call bookings after one landing page rewrite • $5K coaching client closed on email #3 • Cold email funnel: 43% open, 17% reply, 5% call booked — 𝗟𝗘𝗧’𝗦 𝗕𝗨𝗜𝗟𝗗 𝗔 𝗙𝗨𝗡𝗡𝗘𝗟 𝗧𝗛𝗔𝗧 𝗖𝗟𝗢𝗦𝗘𝗦 — 𝗕𝗘𝗙𝗢𝗥𝗘 𝗧𝗛𝗘𝗬 𝗘𝗩𝗘𝗥 𝗛𝗜𝗧 𝗧𝗛𝗘 𝗖𝗔𝗟𝗟. Shoot me a message. Copy. Design. Buildout. Launch. I’ll handle it all — and make sure it works. Technology Expertise: GoHighLevel, Shopify, Wordpress/WooCommerce, Hubspot, Wix, SquareSpace, ClickFunnels, InstaPage, LeadPages, Klaviyo, ActiveCampaign, ConvertKit, Brevo, SendGrid, MailChimp, PipeDrive, Kajabi, Thinkific, Teachable, Zapier, Facebook Ads/Instagram Ads/Meta Ads, TikTok Ads, X Ads, LinkedIn Ads. Show less

Hi there: You don’t know me, but I know what you want:  High-quality writing  With reasonable fees  Delivered before deadline If I’m right, then I’m right for your project. So here's where you can get to know me. I’ve been writing professionally for over twenty years. I’ve done almost all types of writing. Whether you need a landing page or a long-form essay, bullet points or books, I can deliver exactly what you need in the time you need it. In fact, I’m so sure that I can give you what you want, I will make you an offer that few, if any, writers give: free work product. Before we get to that, though, here’s what I’ve done in my twenty-year career as a professional writer: written two history texts, several books on media practice, parenting and policy, as well as three novels. My articles have been published in the US and UK on Areo, FEE, Spiked, CapX, Mises Wire, and The Washington Examiner. (See links below.) I specialise in:  Blogs  SEO copy  Editing (fiction and non-fiction)  Ghost-writing  Sales letters/emails  Books  Policy reports  Case studies  White papers  Opinion articles My topic areas include: • Business • Economics • Health • Education • Psychology • Parenting • History If you think I might be a good fit for your project, let me know exactly what you need from me. I’ll even give you a free sample piece of writing (either 500 words or one-hour work-time product) that you’re free to use with no obligation. That way, you’ll know if I can deliver. Regards, Kevin B. p.s. You can also check client feedback on my Upwork page. They will tell you about my work quality and reliability better than I can. p.p.s. And here's my usual turnaround time: *Within 24 hours for pieces below 500 words *48 hours for 501-1000 words *Two to four weeks for 1001-2500 words *Longer essays, theses, and books - Time varies according to requirements

Looking for a Seasoned Copywriter+ Digital Marketer, Who Communicates Effectively, Delivers on Time, and Has Helped Businesses Generate Millions with Sales Pages + Emails? Then You’ve Found Him. What my clients are saying: “This is the best sales copy I have ever read in my life. Eoin is a true gem, he makes me want to buy my own products right now.” "Eoin went above and beyond – He has an incredible ability to adapt to any industry, understand what drives key decision makers and create various email templates to suit any tone. All under 72 hours. Excellent work, would definitely hire again." "Eoin is a great writer and marketer. He took the time to understand my business before anything, and proved to be a great fit. His ideas are excellent. Self recommending!" "Exactly what we were looking for! And more! You should seriously hire this guy!" Here’s the thing. You’re already sold on me, and I’ll prove it to you. You are what I call a “killer”. You’ve set your eyes on solving the biggest problem you could find, for a group of people you actually give a **** about. Your work matters to you, and to the world. Not just because you can build the life of your dreams, but because you can help people to enjoy better lives along the way, while you’re at it. You set goals, build a plan, and do everything in your power to achieve them. That’s you. And right now? You need leverage. Either you’re facing a digital bottleneck that you can’t crack, you’re expanding your business in a new direction, or you’re just getting started and need to move quickly. Which means you need someone who’s already equipped with the skills, tools, and experience necessary to get on board quickly, understand the requirements, and execute. That’s me. I AM your precision toolset. The one person on your roster who WILL multiply your efforts and help you move things along faster than you’d imagined possible. Need a funnel that actually converts? I’ll create an automated sales machine from the ground up, design, copy, automations, and follow-ups included. Want to start earning (or earn more) from your email list? I’ll craft email campaigns and automations that pull directly on your prospect’s heartstrings, and show them why YOUR product or service is not just the best possible fit; It’s the fit that was meant for them. Have a strong vision for your funnel, but you’re getting stuck on the “techy” stuff? I’ve got you. There’s not a CRM or funnel platform in existence that hasn’t been graced by my presence. And even if there was? I’ll master it so quickly, you’d never be able to tell the difference. (They’re all pretty much the same platform, just built to look different, anyway…) I say all of that to say. You’re in the right place. You’ve found the leverage you need to get to the next level. The copywriter who won’t need coaching on every little step from start to finish. The master of marketing who saves you time, takes the initiative, and who just so happens to be deeply versed in the art of communication. The person you can shoot a 1-line message to and head to bed, knowing that the job will get done (and you’ll earn more from it) (Yes, that sentence is not grammatically correct. But good grammar =/= good copy… at least, not always. 😅) I take personal accountability for every project I work on and deliver work that makes you money. Plus! I’m pretty witty, if I do say so myself, so going back and forth will always be fun, to the point, and effective. What Next? Get in touch. Send me an invite to your job, or shoot me a message and let’s set up some time to chat. (I respond within a few hours to most messages.) I’ll learn about your business, what you’re hoping to build/grow, and exactly what you’re looking for in a freelancer. If we’re the right fit? Great, we can get started immediately! If not? I’ll let you know upfront and point you in a different direction. MOST IMPORTANTLY As rare as it is for a client to be displeased with my work, if you do happen to be unsatisfied, I will work until it’s perfect for you, or refund your investment. If you don’t love it, I’m not interested in your money. P.S. You've read to the VERY BOTTOM of this page. That's not a coincidence... Like I said, you're already sold on me... and now? I've proven it. To keep it short, here’s what I do: Klaviyo Management Website Copywriter Direct Response Copywriter Sales Funnel Copywriter VSL Copywriter Landing Page Copywriter Sales Letter Copywriter Email Copywriter Email Campaign Creation Subject Line Optimization Email List Growth Video Sales Letter VSL Script Writing Sales Funnel Sales Funnel Strategy Sales Funnel Build Sales Funnel Optimization Landing Page Sales Page Sales Letter Long-Form Sales Letter Cold Email Cold Email Sequences Email Marketing Ad Copy Facebook Ad Copy Google Ad Copy YouTube Ad Copy Ad Video Script Video Ad Copy Offer Creation

Despite loving the act of writing, I didn't set out to be a writer initially. My degree in Psychology prepared me in a sense by showing how people think and form opinions. The ‘fiction addiction’ I’ve been harboring since childhood showed me how to add color and flavor to text that would otherwise be drab. Still, I spent years in other fields ranging from Education to Human Resource before truly finding myself as a freelancer. Far from being wasted, those years gave me a chance to explore both corporate and academic writing in detail. I am the writer that I am because of my varied experiences. *I've recently completed a Specialization in Search Engine Optimization (SEO) from the University of California, Davis via Coursera. I'll be using what I've learned to develop and execute robust Content Marketing Strategies for my clients.*

I will write the words you need to capture the imagination, compel your audience, create your space as a thought leader and convert these into action that contributes to your bottom line. Here’s what some of my clients had to say: “Natalie has a natural ability to craft compelling and engaging copies that have significantly elevated the appeal of our publications. She possesses a gift for weaving words that captivate our audience without resorting to exaggerated or generic promises. Each copy she delivers is thoughtfully tailored to the essence of each book while maintaining our brand format” Claire Umali, representative on behalf of CEO ‘Thinknetics’, Michael Misner "Natalie is a great writer. She writes SEO optimized copy at 90% inkforall.com score, which helped us rank for 200 first page rank keywords in Google in under 2 weeks time. We are grateful for her skill and contributions to our company." Alex De Ridder, Inkforall.ai I would love to produce results like this for you too. A bit more about me - I’m a former business journalist and editor turned copywriter, content creator and digital marketer. My specialty areas are B2B/B2C content for entrepreneurs, start ups, SaaS and tech companies including: Blogs Articles Newsletters Product descriptions E-books Video Scripts Case studies White Papers Manuals/Instructionals I also do custom packages depending on your business needs. If you’re looking for someone who is easy to work with but still professional, result driven and detail oriented, then we’ll work well together. Please feel free to take advantage of one of my free, no obligation consultations where we can get to know each other better and see if we’ll be a good fit for each other. I’m looking forward to working with you!