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SEO & Digital Marketing Specialist | Google Ads | Paid Search | Social Media Marketing English & Spanish - Voiceover Service I am a Senior SEO and Digital Marketing Specialist with 15+ years of experience delivering measurable results across SEO, SEM, Google Ads, Paid Search, Social Media Marketing, and Lead Generation for international brands. My career started in 2009, trained by U.S.-based digital marketing agencies 7Strategy and VayuMedia, where I developed strong expertise in search engine optimization (SEO) and performance marketing. From 2011, based in Medellín, I specialized in travel and tourism SEO, working with the German company viventura GmbH, a leading tour operator for South America. This role strengthened my experience in international SEO, multilingual SEO, content strategy, and conversion optimization. Between 2013 and 2016, I worked agency-side at Webcreativa, managing SEO, SEM, Google Ads, Social Media Marketing (SMM), and affiliate marketing campaigns with multicultural, international teams. In 2016, I relocated to Dubai, where I worked in-house for: noon .com – large-scale e-commerce SEO and paid media (2.5 years) First Abu Dhabi Bank (FAB) – the largest bank in the UAE, leading SEO, paid search, and digital growth initiatives in a highly regulated financial services environment for 7 years After nearly a decade in corporate digital marketing roles in the UAE, I now work as a freelance digital marketing consultant, offering enterprise-level strategy with hands-on execution. Core services: SEO (Technical SEO, On-page SEO, Content SEO, International SEO) SEM and Google Ads management Paid Search and Performance Marketing Social Media Marketing (SMM) Lead Generation and Conversion Funnels E-commerce Marketing Digital Marketing Consulting Translation and Localization (English ↔ Spanish) Industries and niches: Banking and financial services Travel and tourism E-commerce and marketplaces B2B lead generation Agencies and consulting firms Why clients hire me: Proven SEO and Google Ads expert with enterprise experience Strong background in regulated industries such as banking and finance Bilingual: English and Spanish International experience across the US, Europe, Latin America, and the Middle East Clear communication, structured execution, and ROI-focused delivery If you are looking for a senior freelancer who can handle SEO, SEM, paid ads, and digital strategy end to end, let’s connect. Message me to discuss your project.

★ Top-Rated ★ Google Certified I bring 5+ years of experience in technical analytics — including 4 years working inside a global media agency and a large multinational corporation, plus 2 years as a Top-Rated freelancer on Upwork supporting international clients. Technical Analytics & Tracking Specialist Tech stack: GA4 · GTM (Web & Server-side) · Firebase · BigQuery · Looker · Looker Studio Services: Web & App Tracking · Ecommerce Tracking · Debugging · Attribution Fixes · Server-side Tracking · Training · Documentation · Developer Guides I specialize in building scalable measurement frameworks and fixing complex tracking ecosystems involving paid media, ecommerce, CRMs, and data warehouses. My expertise includes GA4 architecture, Google Tag Manager (web + server-side), ecommerce tracking, UA to GA4 migrations, BigQuery validation, and advanced Looker Studio reporting. I’m particularly strong at diagnosing discrepancies, cleaning legacy implementations, and restoring trust in conversion data. I’ve supported teams across Banking, Real Estate, Retail, Education, SaaS, and Ecommerce environments — collaborating with marketers, developers, and leadership teams. Beyond implementation, I train teams in GA4 and Firebase, create structured documentation, and develop developer-ready tracking guides to ensure long-term scalability. If you need clean tracking, reliable data, and a scalable analytics foundation — let’s build it properly.

"Solved a problem we've tried to fix for months... in an hour." — That's what clients say when tracking finally works. Every day you run ads without proper tracking, you're making decisions on broken data. Wrong attribution. Missing conversions. Wasted budget on audiences that never convert. I fix that. In the last 8 years, I've helped 400+ businesses stop guessing and start scaling—with tracking systems that actually capture what matters. Sound familiar? + Your Meta ROAS looks great in-platform but revenue doesn't match + Google Ads shows conversions that never happened (or misses ones that did) + You've tried 3 freelancers and tracking is still broken + iOS 14+ wrecked your data and you're still patching holes I specialize in making these problems disappear. "John is the most knowledgeable freelancer I could find on Upwork about GTM... I interviewed 4 freelancers and he was the only one who understood my problem." What I Build: 🔥 Server-Side GTM setups that survive ad blockers and iOS restrictions 🔥 GA4 Best practices infrastructure 🔥 Meta CAPI + Advanced Matching that recovers 20-40% of "lost" conversions 🔥 Google Ads Enhanced Conversions that feed the algorithm real purchase data 🔥BigQuery data infrastructure 🔥Segment tracking architecture 🔥 Offline conversion pipelines (Google, Meta, LinkedIn CAPI) 🔥 CRM integrations (HubSpot, Salesforce, Klaviyo, GoHighLevel, Zenoti) 🔥 Unified dashboards so you see truth, not platform vanity metrics "John went over and above to fulfil his contract. Cannot rate his professionalism and knowledge highly enough." Full Tech Stack: Tracking: Google Tag Manager (client + server), Tealium, Meta Pixel & CAPI, Google Ads, Microsoft Ads, TikTok Ads, Pinterest Ads, Snapchat Ads, Cross-domain tracking, Iframe tracking, CDP strategy, Segment, Tealium, Klaviyo, Platforms: Shopify, WooCommerce, Magento, WordPress, ClickFunnels, Bubble Analytics: GA4, BigQuery, SQL, A/B testing, experiment design, Hubspot, Salesforce, Go High Level Consent Management Platforms: OneTrust, CookieBot, TrueVault Visualization: BigQuery, Dataform, Looker Studio, Tableau, Power BI, Supermetrics Why Me: ✅ Top-Rated Plus on Upwork ✅ $300K+ earned across 128+ successful projects ✅ 7 years deep in analytics and tracking ✅ Run the largest Spanish-speaking analytics community ✅ Background in Applied Psychology — I understand user behavior, not just tags "John is amazing! Professional, punctual, dedicated, talented, fast, extremely knowledgeable. I could go on and on..." Here's what happens next: Message me with what's broken. I'll tell you if I can fix it—and how fast. Most tracking issues? Solved in days, not weeks. "Fantastic to work with, very professional. Will hire again in a heartbeat."

Hello, I'm Cesar, a Marketing & SEO Specialist with over a decade of experience. I'm a versatile professional, capable of handling diverse roles, from digital marketing and content creation to virtual assistance. WHY WORK WITH ME? I stay current with digital marketing trends and my skills allows me to juggle through different tasks for any. My experience goes from SEO content creation to running social media campaigns and assisting with virtual tasks, I'm able to assist businesses from the next angles: Marketing, SEO, PR, Web Management, Administrative Assistance and Project Management. MARKETING ASSISTANCE | PROJECT MANAGEMENT | ADMINISTRATIVE ASSISTANCE My last experience covers 2 years of managing and supervising up to 7 blogs on finance on 7 different markets: Spain, Mexico, Argentina, Colombia, Philippines, Italy and Sri Lanka - My main assistance kept an average of 30k to 100k clicks on traffic per quarter. Another worthy mention will be Nimble International, a "Lead Generation, SEO & PR Agency", my work here covered a wide range of tasks such as: - Email Marketing campaign assistance, I helped creating strategy campaigns all up to email design and lead management on a CRM. - Lead generation assistance for the business and clients using LinkedIn Sales Navigator. - Guest post strategy, from research to communications with blogs. - Data entry and administrative tasks like inbox management, presentation design, research and task automations. - Social media content for the business, specifically for: Instagram, Facebook, YouTube, Tik Tok, and LinkedIn. - Graphic design for client's websites and video editing. - Podcast production assistance, from locating guests to editing content and promotion. Beyond marketing, I excel in project management, using tools like Trello and Asana. I've collaborated with startups and established companies, including A Better Lemonade Stand and Dyester Corp. to manage teams and projects to completion, for instance: a newsletter about AI and latest business knowledge. EXPERIENCE FOCUSED ON SEO & CONTENT From 2019 to 2023, I had specific positions related with SEO, which led to positive results and led me to be skilled in: - Keyword research: Identifying the best keywords for boosting website traffic. - Crafting SEO-friendly content strategies that resonates with your target audience. - Leveraging AI tools to enhance SEO strategies and content creation. - Employing top strategies to improve website ranking. - Improve existing content and repurpose content for different channels. - Knowledge in: Local SEO, Guest Posting, Newsletters. VISUAL CONTENT AND WEB DESIGN Due to my experience working with marketing agency I had to step in and assist like graphic designer and video editor - and even Web Designer -. From social media content to building an ecommerce, I even assisted a YouTuber with their video content. This experience has giving me the chance to be adept at: - Creating eye-catching visuals for social media, printables, landing pages and brands. - Editing videos, applying color correction, and creating clips for Tik Tok, YouTube Shorts and Reels. - Building websites for blogs, businesses, portfolio and eCommerce. AI EXPERIENCED I also need to mention that as a professional freelance, I'm dedicated to staying updated in the digital industry, continually learning and integrating the latest AI tools in my work or assisting to current workflows and SOPs from clients. I've been able to use these tools for different purposes, the most important to mention are: - ChatGPT - AskYourPDF - Otter.ai - Instantly - Apollo - Bard PODCAST AND LIVESTREAM EXPERIENCE In addition to the services mentioned, I have hands-on experience in podcast management and live streaming. My skills include: - Planning and executing podcast episodes. - Managing livestreaming events on platforms like Twitch, Kik, and YouTube. - Ensuring seamless audio and video production. - Optimizing content for search engines. If you need a well-rounded professional capable of handling a wide range of tasks, let's discuss how I can help you achieve your goals. TOOLS & PLATFORMS Marketing: - MailChimp - Google Analytics - Google Ads - Klaviyo - Instantly - Buffer - Moz - SEMRush - Unbounce - Canva Graphic Design: - Adobe Photoshop - Adobe Illustrator - Procreate - Canva - Pxlr - Photopea Video Editing: - DaVinci Resolve - Filmora - Adobe Premiere - Adobe After Effects - Adobe Media Encoder Web Design: - WordPress - Wix - Webflow - Shopify

🤔 Ever feel like your ad campaigns are running but… you're not really sure if they’re working? Or maybe your agency sends you reports full of numbers, but you're still asking: "OK, but are we actually getting clients?" 😅 That’s exactly where I come in. I work with service-based business owners — like clinic directors, event planners, psychologists, yoga studio owners, and lawyers — who are already running (or thinking about running) Google or Meta Ads, but don’t want to waste time or money guessing what’s actually working. 🚀 My goal is to get you more clients, without drowning you in confusing dashboards or constantly-changing strategies. Here's what I do: - Set up and manage high-performing Google Ads & Meta Ads campaigns - Build and automate email sequences in platforms like ActiveCampaign, Mailchimp, or GetResponse - Create landing pages in WordPress, ClickFunnels, or Leadpages that actually convert - Connect your systems with Zapier and CRMs so everything flows seamlessly - Create your procedures and set automations with Claude 🌟 Why work with me? I’m not just a freelancer — I’m your marketing partner, here to help you: - Make smarter decisions with your budget. - Understand what’s really working (and what’s not). - Launch faster and with more confidence. - Build a long-term system that delivers consistent results Let’s talk: Send me a message and let’s chat about your goals. I’ll gladly share 2–3 ideas tailored to your business — no pressure, no strings attached. Natasha Pinto natashapinto.net

Google Ads and Facebook Ads specialist with hands-on experience managing PPC campaigns for eCommerce brands, lead generation businesses, and service providers. Focused on reducing wasted ad spend, improving ROAS, and scaling campaigns that actually convert. What I can help with: ✅ Google Search, Shopping, Display & Performance Max campaigns ✅ Facebook & Instagram Ads, prospecting and retargeting funnels ✅ Ad account audits, finding leaks and fixing what's not working ✅ Conversion tracking setup via Google Tag Manager & GA4 ✅ A/B testing ad copy, creatives, and landing page elements ✅ Audience segmentation, keyword research, and negative keyword lists ✅ Lowering CPA and improving Quality Score across campaigns ✅ Monthly reporting with clear metrics: ROAS, CTR, CPA, revenue Every campaign I manage is built around one goal: making your ad spend return more than it costs. I work with a small number of clients at a time to stay focused and deliver consistent results. Bilingual (English/Spanish). Available for one-time audits, ongoing management, or project-based work. Let's talk about what's not working and how to fix it.