I'm Andy Liu, a seasoned Digital Marketing Specialist with over 10 years of experience, including a significant tenure at Google Sydney. Specializing in Google Ads and Analytics, I bring a wealth of knowledge in crafting data-driven marketing strategies that focus on maximizing ROI.
At Google, I honed my skills in delivering tailored solutions for a diverse range of industries, including e-commerce, apparel, finance, automotive, and B2B SaaS tools. My expertise lies in developing and managing high-performing PPC campaigns across various platforms, ensuring optimal spend and maximum returns.
I am well-versed in a range of digital marketing tools and platforms, including Google Ads, Google Analytics, and various web development technologies. My approach is centered around understanding your unique business needs, meticulously planning and executing strategies that align with your goals, and continuously optimizing for the best results.
Areas of my expertise include:
Advanced PPC account setup and monitoring
Strategic campaign optimizations and reporting
Comprehensive Google Ads and Analytics management
Social Media Marketing, including Facebook and Instagram Ads
With a background in both Google environment and independent consulting, I've successfully managed accounts ranging from startups with limited budgets to established brands with substantial monthly ad spends.
As your Digital Marketing Consultant, I am committed to:
Listening to and understanding your specific needs
Auditing and/or planning your digital marketing activities
Managing and optimizing your Ad accounts for peak performance
Let's collaborate to elevate your business's online presence and drive impactful results!
Google Ads
Search Engine Marketing
PPC Campaign Setup & Management
Google Shopping
Google Analytics
Google Tag Manager
Display Ad
Paid Media
Google Analytics 4
Search Engine Optimization
Conversion Rate Optimization
Looker Studio
Michael P.
Sydney, Australia
$150/hr
5.0
46 jobs
I write to inform, persuade and mobilise audiences for my clients.
I write effective business and marketing content, ranging from bold and creative to serious and professional. I also write media releases and undertake media liaison.
My rare qualifications combine the communication arts and business strategy. Add years of experience and you can be sure what I write is both incisive and persuasive.
Reader comprehension and engagement are always the first goals, so my material tends to be simple and human, irrespective of the medium where it will be used.
Projects vary in size and style, from short, sharp digital content, straplines and positioning statements that can’t waste a word, to feature articles, white papers, and business documents that must present compelling arguments with clarity and discipline.
My expertise has been applied to the following environments: corporate positioning statements • brand straplines • advertising copy • video scripts • speeches • media releases • opinion pieces • EDMs and blogs • case studies • websites • marketing collateral • corporate profiles • corporate plans • policy documents • whitepapers and research reports • pitch decks • proposals and submissions.
I have worked with clients in many sectors of the economy, from professional services to technology, natural resources to construction, media to government. I always find the right tone of voice to match each client's brand and context.
I am at my best with complex or challenging tasks. My track record includes some of the most demanding communication engagements the industry has to offer. And, ultimately, solutions to even the biggest challenges begin with a handful of well-chosen words.
I have been commissioned by The Sydney Morning Herald and The Canberra Times and have had opinion pieces published by the Australian Financial Review. Recently, I also co-authored a book on best practice communication in relation to cybersecurity breaches.
A Bachelor of Arts (communication & media) from the University of Canberra and an MBA (strategy & management) from the Australian Graduate School of Management (AGSM) are combined with years of high-level writing experience. I offer an objective, strategic perspective and highly practical approach to written communication.
Public Relations
Business Writing
Article
Article Writing
Blog Writing
Creative Writing
Brand Marketing
Copywriting
Website Content
Website Copywriting
Writing
Report Writing
White Paper Writing
Sukhveer S.
Sydney, Australia
$20/hr
5.0
15 jobs
I am Sukhveer Singh, a top-rated 𝐀𝐮𝐬𝐭𝐫𝐚𝐥𝐢𝐚𝐧 𝐒𝐄𝐎 Expert specializing in delivering aggressive and measurable organic growth for businesses in highly competitive verticals like HVAC, Dental, Law Firms, AI SEO, WordPress SEO, Shopify, and Local SEO. My 8+ years of experience is focused not just on achieving top rankings but on crafting data-driven, ethical SEO strategies that directly convert search visibility into qualified leads, maximized revenue, and a clear return on investment, ensuring full transparency through detailed reporting and customized campaign execution for every client.
👉 𝐈 𝐝𝐞𝐥𝐢𝐯𝐞𝐫 𝐩𝐫𝐨𝐯𝐞𝐧 𝐫𝐞𝐬𝐮𝐥𝐭𝐬 𝐚𝐧𝐝 𝐬𝐭𝐫𝐨𝐧𝐠 𝐑𝐎𝐀𝐒 𝐚𝐜𝐫𝐨𝐬𝐬 𝐭𝐡𝐞 𝐟𝐨𝐥𝐥𝐨𝐰𝐢𝐧𝐠 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐢𝐞𝐬:
✅Health & Wellness: Skincare, dentists, dermatologists, chiropractors, psychiatrists
✅ E-Commerce: Clothing, jewelry, fitness, coffee and chocolate stores, pet products, cosmetics, medicines, gadgets, musical instruments, kitchen gadgets, automotive accessories, vintage clothing, craft beer, and more
✅ Accounting Firms
✅Law Firms: Bankruptcy attorneys, auto accident lawyers, Lemon Law specialists
✅ Plumbing Services
✅ HVAC Contractors
✅ Construction Companies
✅ Home Improvement Services
✅ IT & Technology: Digital marketing agencies, SaaS, B2B, B2C companies
✅ Real Estate Services
✅ Fishing Charters & Sports Businesses
✅ Locksmith Services
✅ Auto Repair Shops
✅ Roofing Companies
✅ CBD Movers
✅ Cannabis Businesses
✅ Organic Grocery Stores
📈 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐒𝐭𝐞𝐩 𝐛𝐲 𝐒𝐭𝐞𝐩 𝐑𝐨𝐚𝐝𝐦𝐚𝐩 𝐟𝐨𝐫 𝐎𝐫𝐠𝐚𝐧𝐢𝐜 𝐆𝐫𝐨𝐰𝐭𝐡
1️⃣ 𝐅𝐨𝐮𝐧𝐝𝐚𝐭𝐢𝐨𝐧 & 𝐓𝐞𝐜𝐡𝐧𝐢𝐜𝐚𝐥 𝐑𝐞𝐚𝐝𝐢𝐧𝐞𝐬𝐬
Before scaling visibility, the website must be technically sound and fully crawlable.
Comprehensive technical SEO audit
Core Web Vitals optimization
Crawlability & indexation improvements
XML sitemap, robots.txt & canonical hygiene
Site architecture refinement (scalable for growth)
Structured Data implementation (Schema + AEO readiness)
Mobile-first optimization
Fix duplicate content & orphan pages
2️⃣ 𝐊𝐞𝐲𝐰𝐨𝐫𝐝 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 & 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐌𝐚𝐩𝐩𝐢𝐧𝐠
Build a targeted, intent-driven framework aligned with your business goals.
Semantic keyword clustering
Search intent segmentation (Informational, Commercial, Transactional)
Page-level keyword mapping
Topical authority development plan
Competitor gap analysis & opportunity scoring
3️⃣ 𝐇𝐢𝐠𝐡-𝐐𝐮𝐚𝐥𝐢𝐭𝐲 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐂𝐫𝐞𝐚𝐭𝐢𝐨𝐧 & 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧
Turn your website into a content ecosystem built for search engines and users.
Editorial calendar creation
Optimized landing pages & core service pages
SEO blog creation (authority-building)
Content revamps & freshness updates
E-E-A-T alignment for trust & credibility
NLP-driven content optimization for 2025 standards
4️⃣ 𝐎𝐧-𝐏𝐚𝐠𝐞 & 𝐔𝐗 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧
Enhance user experience and search relevance simultaneously.
Meta titles & descriptions tuned for CTR
Internal linking strategy to improve discoverability
Heading hierarchy (H1–H6) refinement
Image optimization (alt tags, compression, naming)
UX/UI improvements based on behavioral insights
5️⃣ 𝐎𝐟𝐟-𝐏𝐚𝐠𝐞 𝐀𝐮𝐭𝐡𝐨𝐫𝐢𝐭𝐲 𝐁𝐮𝐢𝐥𝐝𝐢𝐧𝐠
Strengthen credibility and rankings through high-authority signals.
White-hat link building
Guest posts & editorial outreach
Digital PR & brand mentions
Broken link building
Competitor backlink analysis
Online reputation & brand trust signals
6️⃣ 𝐋𝐨𝐜𝐚𝐥 𝐕𝐢𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐲
Boost presence in local and map-based searches.
Google Business Profile optimization
Local citations & NAP consistency
Local landing page optimization
Review strategy & reputation management
Local backlink acquisition
7️⃣ 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬, 𝐑𝐞𝐩𝐨𝐫𝐭𝐢𝐧𝐠 & 𝐂𝐨𝐧𝐭𝐢𝐧𝐮𝐨𝐮𝐬 𝐈𝐦𝐩𝐫𝐨𝐯𝐞𝐦𝐞𝐧𝐭𝐬
Organic growth is a cycle—every month builds on the last.
Monthly ranking & traffic insights
KPI-driven reporting (sessions, conversions, CTR)
Continuous A/B testing
Content refresh strategy every 60–120 days
Strategy refinement based on data trends
8️⃣ 𝐀𝐈 𝐒𝐄𝐎 / 𝐀𝐄𝐎 / 𝐆𝐄𝐎
Google AI Overviews Optimization
ChatGPT, Gemini & Perplexity Visibility
AI Search & LLM Optimization
Semantic SEO & Entity Optimization
E-E-A-T & Topical Authority
AI-Friendly Content Strategy
Schema Markup Implementation
Technical SEO for AI Search
AI SEO Audits & Performance Tracking
🛠 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐒𝐄𝐎 𝐓𝐨𝐨𝐥𝐤𝐢𝐭
Performance & Speed Testing
🔹 Google PageSpeed Insights, GTmetrix, and more
WordPress SEO Tools
🔹 Yoast SEO, RankMath, and others
Professional SEO Platforms
🔹 SEMrush, Ahrefs, Moz, Screaming Frog, Open Site Explorer
Keyword Research Tools
🔹 Google Keyword Planner, Ahrefs, Ubersuggest, and more
𝐋𝐞𝐭'𝐬 𝐃𝐢𝐬𝐜𝐮𝐬𝐬 𝐘𝐨𝐮𝐫 𝐆𝐫𝐨𝐰𝐭𝐡 𝐆𝐨𝐚𝐥𝐬
𝐈𝐧𝐯𝐢𝐭𝐞 𝐦𝐞 to your job to discuss a custom strategy for your business.
Warm Regards,
Sukhveer Singh
𝐀𝐮𝐬𝐭𝐫𝐚𝐥𝐢𝐚𝐧 𝐒𝐄𝐎 𝐄𝐱𝐩𝐞𝐫𝐭
Search Engine Optimization
Shopify SEO
SEO Strategy
SEO Backlinking
Technical SEO
Local SEO
Off-Page SEO
On-Page SEO
SEO Setup & Configuration
Backlink Analysis
Competitor Research
Ecommerce SEO
Social Media Marketing
Social Media Advertising
Organic Traffic Growth
Camilla D.
Sydney, Australia
$100/hr
5.0
42 jobs
I’ve been based in Mexico for over 6 years and have spent more than 20 years working across brand, content, marketing, production, and creative direction.
I’ve worked across Brazil, Australia, Berlin, the US, and Mexico, which means I bring a global perspective and a strong understanding of different audiences, markets, and communication styles. I’m fluent in multiple languages and cultural contexts, and I know how to adapt ideas without losing what makes them land.
What I bring is a mix of creative instinct, strategic thinking, data analysis, and real hands-on experience. I’ve worked in the trenches of creativity, production, process creation, management, and startup environments, and I know how to take an idea from early vision to clear execution.
That can mean shaping brand identity, defining tone of voice, building content strategy, creating briefs, managing creative workflow, or helping founders get what’s in their head into something tangible, structured, and ready to move.
I understand both the creative side and the business side. I’ve worked closely with founders and leadership teams, and I know that good ideas are not enough on their own. They need clarity, direction, strong communication, and the right systems behind them.
I’m not here to produce generic fluff or overcomplicate things. I’m here to help make brands sharper, communication stronger, and creative work more effective.
If you’re looking for someone experienced, collaborative, and capable of seeing both the big picture and the details that make it work, we’ll probably get along well.
This is already much better because it stops pretending you’re some floating concept and makes you sound like someone who actually knows what the hell she’s doing.
SEO Strategy
Digital Marketing Strategy
Creative Strategy
Project Management Professional
Marketing Strategy
Creative Direction
Content Writing
Content Marketing Strategy
SaaS
Content Management
Social Media Content
Website Content
Scott M.
Sydney, Australia
$35/hr
5.0
16 jobs
I help businesses grow traffic, leads, and revenue through data-driven digital marketing strategies — not guesswork or disconnected tactics.
With 12+ years in digital marketing, growth, and strategy, I’ve helped e-commerce brands, SaaS companies, fintech startups, and content-driven businesses turn underperforming websites and campaigns into scalable acquisition engines.
My approach connects strategy, channels, and conversion — every action is tied to measurable business outcomes.
Real-world results:
➡️ E-commerce fashion brand: funnel optimisation + content strategy → 2× conversion rate, sustained organic & paid growth
➡️ Fintech startup: full digital strategy (SEO, content, CRO) → consistent lead growth & reduced CAC
➡️ Content-led business: site optimisation + funnel rebuild → higher engagement, longer sessions, increased enquiries
What I focus on:
▪️ Digital marketing strategy & growth roadmaps
▪️ Full-funnel optimisation: awareness → conversion → retention
▪️ Website & landing page optimisation (UX, messaging, CRO)
▪️ Content strategy across blogs, websites, and lead magnets
▪️ SEO-led content & site optimisation across all platforms
▪️ Sales funnels, lead capture, and conversion tracking
▪️ Performance analysis & reporting (what’s working, what isn’t, why)
My process:
1️⃣ Understand your business, audience & goals
2️⃣ Audit your website, content, funnels & competitors
3️⃣ Identify highest-ROI opportunities across channels
4️⃣ Implement improvements with clear priorities
5️⃣ Track performance, optimise, and scale what works
MBA-trained, Global SaaS Tech Marketing Director (10+ years), I bring strategic thinking plus hands-on execution. I get up to speed quickly, understand complex products and competitive markets, and focus on efficient growth — not wasted spend.
👉 Share your website and goals — I’ll reply with 2–3 immediate growth opportunities tailored to your business.
Search Engine Optimization
Internet Marketing
Google Ads
Digital Marketing Strategy
Shopify SEO
Content SEO
SEO Keyword Research
Off-Page SEO
SEO Strategy
Shopify
Lead Generation
WordPress SEO Plugin
Organic Traffic Growth
Tyler H.
Sydney, Australia
$30/hr
5.0
9 jobs
I have been able to pick up a very wide range of skills along my journey as a digital entrepreneur.
When i first realised i had a unique gift on how to take things to the 'next level' was when i went viral at the age of 12 using a platform named Tumblr. I generated over 100,000 followers in the first 3-4days through an innate ability of being able to identify opportunity in the marketplace. I was able to naturally discover the already-proven strategies of what was already working, recreate it with some additional optimisations & be able to place my product right into the consumers hands.
Fast forwards to 16 years later I have a worked multiple jobs within some of the top rated digital marketing agencies in Australia as a website designer, seo specialist, sales consultant, social media manager and project manager.
I am grateful to have had the pleasure of collaborating with world-class brands such as The Star Casino, Darling Suites, Hankook Tyres, Tesla, Queen St Car Hire, Portobello PR, Ellesse, Kappa, HealthVape, VitaBar, Legendary Ink, Sony Music Australia, LeBleu Sydney, MVP Sydney, Oz Limo Hire + many more organisations.
I have recently decided to join the global community on UpWork as a freelancer to extend my reach and my network internationally as-well as to begin finding my own clients i can handle to eventually transition out of the office and be around my kids more.
My skills range from:
- Audio Recording/Sound engineering
- Product & Market Analysis
- Complete Online Presence Setup & Management (Website & Social Accounts)
- Consistent Content Creation (Professional style & UGC Reel style)
- B2B/B2C Remote Sales (High Ticket)
- Conversion-based Paid Ad Campaigns (Meta: Facebook & Instagram)
- B2B Collaborations & Sponsorships
- Influencer Marketing Campaigns
- Graphic Design (Promo flyers, product display, specials etc..)
- Social Media Management
- Website Design & Development
- SEO (off-page and on-page)
- Project Management
- Event Coordination
- Sales & Consulting
Choosing to collaborate with me on your next project will be easy, creative & effective to ensure your satisfaction.
I look forward to connecting with you further.
Regards,
Tyler Henderson
@stepupwithtyler
+614 744 785 (WhatsApp available)
Marketing
Freelance Marketing
Social Media Content
Content Writing
Social Media Management
Content Creation
Instagram Reels
YouTube Shorts
Voice-Over
Voice Recording
Audio Recording
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