Most businesses lose deals to competitors and never know why. I find the answer in 48-72 hours.
With 10 years of competitive intelligence experience, I help B2B, SaaS, E-commerce, and Professional Services companies identify exactly where they're losing: pricing gaps, positioning weaknesses, and what competitors do better.
Recent Client Reviews:
⭐⭐⭐⭐⭐ "Ibrahim was the greatest freelancer I found on Upwork. I highly recommend him."
⭐⭐⭐⭐⭐ "This freelancer is a true competitive intelligence specialist. This wasn't generic research; it clearly showed where we're losing deals and what competitors are doing differently. We will definitely be working with him again."
What I Deliver:
✅ Competitive Intelligence & Strategic Benchmarking
→ Identify why prospects choose competitors over you
→ Uncover pricing strategies, positioning tactics, and messaging gaps
→ Analyze 100+ public market signals (reviews, pricing, news, social proof)
✅ Win/Loss Analysis & Competitive Landscape Reports
→ Map how the market has shifted recently
→ SWOT analysis for each competitor
→ Go-to-market strategy review covering competitor messaging
✅ Pricing Intelligence & Public Contract Research
→ Find verified pricing in public procurement records
→ Analyze board documents, RFPs, and contract awards
→ Document pricing models with evidence-based sourcing
✅ Market Positioning & Differentiation Analysis
→ Find your unique competitive advantages
→ Map competitor strengths and exploitable weaknesses
→ Recommend strategic positioning shifts
✅ Decision-Ready Reports
→ Every insight cited with direct source links
→ Clear action items, not academic overviews
→ Board presentation ready formatting
→ Delivered in 48-72 hours for urgent decisions
✅ Federal Contract Intelligence & Procurement Research
→ Identify federal contracts won by competitors and prospects
→ Research government spending patterns and procurement trends
→ Find federal opportunities for your products or services
→ Analyze SAM.gov and USAspending.gov databases
→ Map government agencies, purchasing vehicles, and contract awards
My Research Process:
I use advanced research tools to analyze hundreds of sources including:
- Customer reviews and testimonials
- Pricing structures and packaging strategies
- Public procurement records and contracts
- Marketing messaging and positioning
- Product features and roadmaps
- Job postings and hiring signals
- Industry news and market signals from the past 30-90 days
The result: You get verifiable, strategic intelligence that answers "Why are we losing?" and "What should we do about it?"
Industries I Focus On:
- B2B SaaS & Technology
- Healthcare Technology
- E-commerce & D2C Brands
- Professional Services
- Supply Chain & Logistics
Typical Client Use Cases:
→ Understanding why win rates are dropping
→ Preparing for board presentations or investor meetings
→ Pricing or positioning changes
→ Launching in competitive markets
→ Responding to new competitor threats
→ Pricing intelligence for procurement decisions
Unlike generic market research, I focus on one thing: helping you understand your competitive disadvantage so you can fix it.
If you're losing deals or need pricing intelligence, let's talk.
Competitive Analysis
Market Research
Competitive Intelligence
Business Analysis
Competitor Research
Strategic Planning
Industry & Competitor Analysis
SWOT Analysis
Market Analysis
Business Intelligence
Online Research
Research & Strategy
SAS
B2B Marketing
Business Strategy
Rajan S.
Montreal, Canada
$50/hr
4.8
131 jobs
Big Four consultant, Morgan Stanley, MBA, CFA Level 1. Working with Fortune 500 clients and startups across diverse sectors.
I'm the person who turns the research into a decision.
✅ Who am I?
- MBA Graduate from IIM Lucknow (FT-100) and Neoma BS, France, with an Engineering background
- Successfully cleared the CFA Level 1 exam on the first attempt.
- Experienced management consultant and successfully served clients across sectors.
✅ What can I do?
.................................................................................
Management Consulting and Research Expert specializing in:
-TAM, SAM, SOM
- SWOT analysis
- Competitor/Competitive assessment
- Need-gap analysis
- Go-to-Market strategy (GTM)
- Entry modes
- Revenue enhancement strategies
- Business planning and strategy development
- Feasibility analysis for new initiatives and projects
- Due Diligence
- Investment Analysis
- Mergers & Acquisitions (M&A)
- Risk Assessment
- Financial Planning
✅ Utilizes:
...........................................................................
-Market-line, Euromonitor, Statista, Gartner, SAGE, EMIS, Think Cell, and other industry-leading tools for insights and analysis
-Data-driven decision-making approach for impactful presentations
✅ Services offered:
Strategy and Planning:
.............................................
Strategy, Strategic plan, Business plan, Growth strategy, Go-to-market, Business plans and long-term roadmaps, Strategy consultant, Business growth strategy, Market strategy, Operational plan, End-to-end business plan, Multi-stakeholder strategic plan, Market expansion consulting advisor, International expansion, Experience with APAC, US and Middle East Market Entry, Global strategy, Mission-driven consulting
Market and Competitive Intelligence:
............................................
Market research, Market analysis and insights, Market sizing, Market scanning, Quantifying market opportunities, Customer insights, Customer preferences, Industry trends, Competitor strategies, Competitive advantage, Product differentiation, Competitor benchmark, Competitive analysis reports, Research, Need-gap analysis.
Financial Modeling and Investment:
..............................................
Financial modeling, Financial forecast model, Financial projections, Financial analysis, Forecasting, Projections, ROI, FCF projection, Valuation, Valuation analysis, Business valuation, Bracket DCF, Due diligence, Due diligence material for seed financing, fundraising strategy consultant, Cap table, Investment strategy, Investment analyst, Investment fund, Financial services, Financial appendix data, Executive summaries, Presentations, Investor ready business plan
Delivery and Advisory:
..........................................
Project management, Project rollout plans, Operational roadmap, Implementation, Organizational design, Business operations, Streamline operations, Process improvement, Process maps, SOPs, Delivering SOPs, Business delivery consultant.
Tech and Domain Expertise:
.........................................
AI and tech-driven strategy, AI strategy consultant, AI savvy consultant, FinTech strategy consultant, FinTech, AI platform, Mobile apps, SAS products, AI startup marketing plan, Construction business consultant, Real estate
Sectors Include:
..............................................
Engagements in sectors such as Edtech, Fintech, Agtech, Fitness, Agriculture, Automotive, Real Estate, Artificial Intelligence, Metals and Mining, Aerospace, Healthcare, IT, Renewable Energy, E-commerce, Consumer Electronics, Hospitality, Entertainment, Fashion and Apparel, Food and Beverage, Logistics and Supply Chain, Telecommunications, Biotechnology, Pharmaceutical, Gaming, Financial Services, Education, Environmental Sustainability, and Manufacturing. My adaptability and expertise also extend to Cybersecurity, Cloud Computing, Digital Marketing, Smart Cities, Internet of Things (IoT), SaaS, Blockchain, Cryptocurrency, ESG Initiatives, Circular Economy, Smart Manufacturing, Autonomous Vehicles, Insurtech, Proptech, Regtech, Supply Chain Resilience, Precision Agriculture, Personalized Medicine, Telehealth, Remote Work Solutions, Digital Transformation, Smart Homes, Urban Development, Green Buildings, Real Estate Investment, Sustainable Construction, and Infrastructure Development. I have a proven track record in multiple countries worldwide, offering a data-driven approach and customized strategies that cater to the unique needs of diverse industries.
- Offering Consultation and Initial Calls. Get in Touch Today
Thank you!
Strategy
Business Plan
Management Consulting
Marketing Strategy
Market Research
Qualitative Research
Market Analysis
Competitive Analysis
Audience Segmentation & Targeting
Financial Projection
Market Segmentation Research
PowerPoint Presentation
SWOT Analysis
Business Consulting
Pitch Deck
Justine C.
Mississauga, Canada
$45/hr
4.6
11 jobs
I help B2C and B2B to create successful marketing initiatives such as sales events, retreats, trade shows, webinars & conferences.
It's not enough for your business to focus on just one channel, it needs an integrated approach. Connecting with your customers means using various channels of interaction. As an entrepreneur I know how time consuming this can be. Allow me to help you with these different tasks so you can focus on changing lives and impacting others.
I am self-motivated and progress-driven. I LOVE events, allow me to support your business so you can focus on what matters in your role.
As an entrepreneur/freelancer, I have honed my relationship-building abilities, tight deadlines & an astute problem-solver. I am capable of prioritizing and managing complex projects with proficiency.
In my previous roles, I exercised skills in organization, communication, and reliability.
Recent work
- Business & wellness retreats
- Conference event manager
- Organized various travel
- Virtual event moderator
- Event producer that focused on in person sales events throughout the United States
- Virtual event producer; tech support
- Event logistics manager; managing all trade show logistics
Highlights
- English speaking
- Lead magnet & sales funnel set up through Click Funnels
- Proficient with active campaigns, google drive, canva & zoom
- Calendar management
- Event management
- Basic bookkeeping (invoices & expenses)
- Ability to book travel arrangements
- Strategic planning skills
- Email marketing
-Customer service
- Full event execution
- Speaker management
Strengths
- Creative
- Confident
- Flexible
- Dependable/ consistent
- Problem Solver
- Self Driven
Strategy
Email Marketing
Zoom Video Conferencing
Administrative Support
Virtual Assistance
Event Management
Logistics Coordination
Social Media Marketing
Corporate Event Planning
Business Management
Travel Planning
Customer Service
Ilia T.
Toronto, Canada
$87/hr
4.5
37 jobs
Top Rated Plus contributor (in top 3%) on Upwork, specializing in content marketing, demand generation, and sales enablement that help B2B companies grow communities online and convert them into customers.
Don't stop reading! We're just getting to the good stuff. Here are the quantifiable results. ⤵️
📈 Enterprise SaaS technology client reached new heights with a 67% boost in organic traffic for tens of thousands new visitors! How did we do it? By crafting 4 Forbes-worthy features, sending 92 persuasive emails, blogging like crazy with 82 posts, authoring 46 technical documents, and delivering 486 pieces of top-notch marketing content.
📣 Client Testimonial: "Working with [Ilia T.] has been a game changer for our company. From the start he reviewed our needs and provided a clear plan and understanding of what we needed to do. In addition we have learned a lot about the marketing process and how to reach more clients. Very efficient and professional."
📈 We helped Canada's leading second-language school for public servants take their online presence to new heights with a 342% ROI on paid ads, 5,640 organic LinkedIn page views, and a staggering 197% increase in organic web traffic.
📣 Client Testimonial: "We've been working with [Ilia] for over a year now and the reason is they do an excellent job at marketing. Not only have they helped us with successful marketing campaigns, they've help us restructure our whole marketing process. Can not say enough about Ilia."
📈 "We took a budding freight delivery company and made them a force to be reckoned with in just one month! Our expert use of social media and Local SEO led to a 155% increase in LinkedIn page views, a 14% social media engagement rate, and an astounding 283% increase in organic traffic. Google reviews went from 3 stars to 4.5, and Google My Business search views skyrocketed by 59%.
📣 Our client couldn't be happier: "It's been a pleasure working with [Ilia]. They clearly knew what they were doing and managed to take our online presence to new heights."
📈 "We turned this governmental association's social media presence from stagnant to staggering in just one year! Engagement on their social media channels speaks for itself with 2,385 reactions, 59 comments, and 166 reposts, all seeing significant increases. Don't just take our word for it, check out their 834 new followers in the last year. "
I liken working with a digital strategist is like having a mountaineering sherpa. 🏔️ There's only so far you can climb on your own. Don't be afraid of asking for a helping hand! Getting to the top is easier when you have someone watching your back.
/// Methodology and Unique Approach ///
Let's talk approach, because I'm certain you're looking at other freelancers, consultants and agencies. You're wondering to yourself "Ilia, why do clients choose to stay with you year-over-year rather than choosing someone else?"
1. I don't guess, I use analytics to improve your marketing. We're talking behavior flow analysis to optimize lead-gen. Pursuing buried truths in your data and setting fire to assumptions.
2. I turn feedback into results. Your subject matter expertise, mixed with my research-driven approach means we know what your audience wants before they do.
3. Understanding user intent to create original and top-quality content is just as important as the writing itself. Trust me. An evidence-based approach to your content will place you on top.
Just a few of my professional certification, to let you know you're in capable hands:
🎓 Semrush Site Audit Exam (since May 2022) - Ensuring your website is in tip-top shape with the highest quality audit expertise.
🎓 Content Marketing Fundamentals Exam (since May 2022) - Creating content that's easy to distribute and converts.
🎓 Hootsuite Certified Professional (since May 2016) - Hootsuite-savvy and ready to maximize your social media strategy.
🎓 Google Analytics Certified Partner (since Mar 2014) - Data-driven decisions made easy with my Google Analytics expertise.
Here are some of the skills I rely on to help your businesses grow:
★ Marketing and digital strategy (full review of your customers' buyer journey);
★ Sales funnels (marketing automation through ClickFunnel, Kartra, Marketo);
★ Search engine marketing (Google Ads, Bing Ads, PPC, Google My Business);
★ Content creation, copywriting, and proofreading (finally, content that converts!);
★ HubSpot integration (my preferred CRM, but I've worked with Zoho, Pipedrive, Salesforce);
★ Social media marketing (Facebook Ads, Instagram Ads, Linkedin Ads);
★ Email marketing (ConvertKit, Active Campaign, Mailchimp).
You're here. You're considering giving this freelancer a chance. Why not start a conversation?
Every project is a seedling 🌱 and I'm in the business of helping you grow! 🌳
I look forward to journeying through the highs and lows with you, and ultimately reaching the top.
Onward!
Ilia T.
Google Ads
Social Media Advertising
SEO Keyword Research
Facebook Advertising
Social Media Marketing
Marketing Strategy
Content Writing
Website Copywriting
Digital Strategy
Digital Marketing
Email Marketing
Marketing Management
Search Engine Marketing
Search Engine Optimization
Content Marketing
Susan W.
Windsor, Canada
$175/hr
5.0
38 jobs
Full-time, independent freelancer | 12 years of professional experience
Highly experienced and active inside Mighty Networks across Mighty Pro, Mighty Premier, and Growth Plan environments, and more | Mighty Networks Alpha Tester | Extensive experience across all Mighty Networks plans
I partner with founders, leaders, and organizations to consult on the design and build of their Mighty Networks communities in ways that are clear, structured, and aligned with their brand vision. My work brings together consulting for community design, user-experience (UX), content strategy, and platform expertise to support you in creating cohesive, well-organized community environments that support both member experience and operational clarity.
HOW I HELP YOU BUILD A THRIVING COMMUNITY
I specialize in consulting around the build and sustainment of high-impact Mighty Networks communities through intentional structure, data-driven Mighty Networks best practices, UX, engagement strategy, content creation, and community design. My approach focuses on supporting you to create environments that are intuitive to navigate, strategically organized, and aligned with member needs, and aligned with the way you lead your community.
From initial setup consultation through long-term sustainability, I support communities through strategic consultation around architecture, gamification, automation, onboarding design, and thoughtful platform configuration. Every decision is grounded in how members move through the space, how experiences, events, and content is experienced, and how your systems support ongoing growth, and the transformational experience you offer members.
I remain actively involved across Mighty Pro, Mighty Premier, and Growth Plan, maintaining the most current knowledge of platform updates, advanced workflows, roadmaps, and ever-evolving features. My work spans these environments collectively, allowing me to apply consistent strategy and intentional structure grounded in extensive experience, data-driven, best practices through Mighty Insights, and my additional training and partnerships working with hosts.
As part of the Mighty Alpha Testers, I receive early access to test and provide feedback to the Mighty Networks development team for upcoming features before public release. This allows me to anticipate platform changes, test functionality in advance, and design communities that reflect current platform direction, grounded in best practices, feature implementation, and foundational community design principles.
COMMUNITIES I HAVE SUPPORTED (TO NAME A FEW)
The System | ALS.Community | Radiance Unleashed | Heartmanity | The Synerverse | Clinicians of Color | SeaLight Sisters | The Playful Child | Stick With the Ick | Evergreen Wellness | Resilient Advisor Network | The Magic of Midlife | Women’s Wisdom Circles | Post Pro Community | ToGather Project | Global Small Business Collaborative | Nurtured Inspirations | Virtuosi LEAP | Plant-Based Life | Amplify Australia | GAINswim | Cohort Sistas | Mind Change
I CONSULT WITH YOU AROUND:
✔️ Community architecture and intentional structure
✔️ Membership tiers, permissions, payments, and access design
✔️ Automations, onboarding, livestreams, events, and workflows
✔️ Brand-aligned in-platform copywriting and content organization
✔️ Engagement systems grounded in Mighty Networks best practices
✔️ Strategic refinement and restructuring of existing networks
and more . . .
WHY WORK WITH SUSAN WRIGHT
✔️ 12 years of professional experience designing 25+ Mighty Networks communities grounded in intentional structure and strategic clarity
✔️ Deep platform expertise across Mighty Pro, Mighty Premier, and Growth Plan, and more, supported by ongoing training, mastermind participation, Alpha-testing experience & Mighty Insights
✔️ A focused, strategic approach to community design consultation that balances member experience, operational workflow, and sustainable growth
✔️ Collaborative partnership rooted in clear communication, thoughtful decision-making, and consistent follow-through from planning through launch
I INVITE YOU TO REACH OUT
If you feel aligned with my approach and expertise, and your budget aligns with my rates, please reach out so that we may schedule a Zoom call here on Upwork. I look forward to learning more about your vision, project, and timeline for your community.
Warmly,
Susan
Mighty Networks Community Design and Strategy Specialist
Mighty Networks Certified Host
Community Development
Community Strategy
Online Community
Community Engagement
Community Management
Community Moderation
Community Promotion
Brand Strategy
Email Campaign
Content Creation
Digital Marketing
Digital Marketing Materials
WordPress
Elementor
Social Media Content Creation
Peddie E.
Toronto, Canada
$28/hr
4.9
51 jobs
🎖️ Top Rated Plus Freelancer | Top 3% of Talent | 100% Job Success Score | 3+ Years Experience
Most companies don't lose customers because of their product. They lose them through slow onboarding, poor adoption, and customer operations that don't scale.
I'm a Client Success Manager and AI Ops Expert helping SaaS, Cybersecurity, EdTech, FinTech, and Digital Agency Start ups improve onboarding, increase retention, and build scalable customer experiences.
I've managed customer portfolios exceeding $5M ARR, maintained retention rates above 90%, reduced time-to-value by up to 35%, and built systems that improve customer health visibility and expansion opportunities.
Core expertise:
✔ Customer Onboarding & Implementation
✔ Retention & Churn Reduction
✔ Customer Success Operations
✔ AI-Powered Workflow Optimization
✔ CRM & Lifecycle Management
✔ QBRs & Executive Reporting
✔ Customer Health Scoring
✔ SOP Development & Documentation
✔ Cross-Functional Project Management
✔ Automation & Operational Efficiency
I use AI and automation tools including ChatGPT, Claude, HubSpot, ClickUp, Zapier, Make, and Notion AI to help teams scale without increasing headcount.
Let's build customer experiences that scale!
Client Management
Customer Onboarding
Customer Experience
Customer Retention
Slack
SaaS
Zendesk
ClickUp
Customer Satisfaction
Customer Support
HubSpot
Coaching
Hosting Zoom Calls
Customer Relationship Management
Customer Service
Communications
Human Resources
Email Management
Music Promotion Consultation
Spotify
How it works
Post a job for freePost a job
Tell us what you need. Create your own job post or generate one with AI then filter talent matches.
Hire top talent fast
Consult, interview, and hire quickly, so you can meet the freelancers you're excited about.
Collaborate easily
Use Upwork to chat or video call, share files, and track project progress right from the app.
Payment simplified
Manage payments in one place with flexible billing options. Only pay for approved work, hourly or by milestone.
Don't just take our word for it
“Upwork provides an umbrella-level of security. I can see a talent’s work history and ratings. I can hold payments in escrow. I can communicate through Upwork Messages instead of working through my email address.”
KD
Kim Darling
Emerald Tiger
“Upwork is the best platform to hire skilled professionals when we're not looking for a full-time employee. All the companies in our portfolio use Upwork to find talent across a wide range of fields.”
DM
David Merry
Kinetic Investments
“Our very specific requirements can be a challenge—With Upwork, we’re able to access a bigger community to ensure the success of our projects.”
KK
Katja Krohn
Summa Linguae
How do I hire a Strategy & Planning Freelancer in Canada on Upwork?
You can hire a Strategy & Planning Freelancer in Canada on Upwork in four simple steps:
Create a job post tailored to your Strategy & Planning Freelancer project scope. We'll walk you through the process step by step.
Browse top Strategy & Planning Freelancer talent on Upwork and invite them to your project.
Once the proposals start flowing in, create a shortlist of top Strategy & Planning Freelancer profiles and interview.
Hire the right Strategy & Planning Freelancer for your project from Upwork, the world's largest work marketplace.
At Upwork, we believe talent staffing should be easy.
How much does it cost to hire a Strategy & Planning Freelancer?
Rates charged by Strategy & Planning Freelancers on Upwork can vary with a number of factors including experience, location, and market conditions. See hourly rates for in-demand skills on Upwork.
Why hire a Strategy & Planning Freelancer in Canada on Upwork?
As the world's work marketplace, we connect highly-skilled freelance Strategy & Planning Freelancers and businesses and help them build trusted, long-term relationships so they can achieve more together. Let us help you build the dream Strategy & Planning Freelancer team you need to succeed.
Can I hire a Strategy & Planning Freelancer in Canada within 24 hours on Upwork?
Depending on availability and the quality of your job post, it's entirely possible to sign up for Upwork and receive Strategy & Planning Freelancer proposals within 24 hours of posting a job description.
Find more freelancers
Top cities for Strategy & Planning Freelancers in Canada