Hire the Best Visual Website Optimizer Specialists
in the United States

👋🏾 Ex-YP (Yellow Pages), I enjoy building bridges between people problems and business solutions, using experiment-led marketing strategies to increase the conversion of your existing visitors into leads and/or clients. A data-driven approach, supported by behavioral science, quantitative/qualitative analysis and statistical inference to help accelerate the growth of your business, while decreasing its cost per action. Business Model : 🛒 E-commerce ☁️ SaaS 🧑‍💼 Agency Vertical : 🏥 Healthcare / Telehealth (Weight-loss/GLP-1, ADHD, Chiropractors...) 🌿 Health & Wellness 🏛️ Legal (Personal Injury, Tort, Probate) 📚 EdTech 📈 FinTech Expertise : 📌Full CRO Programs 📌A/B Testing & Multivariate 📌Sequential, MAB & Personalization 📌Landing Page Optimization 📌Funnel Optimization 📌Data Tracking & Analysis 📌Statistical Analysis 📌Customer Research 📌Messaging/Copy mining 📌Usability Testing 📌Audits 📌UX …and many more. Tools of the trade : ✔️Google Analytics, Matomo, Amplitude, ✔️Google Tag Manager, Stape (Certified Partner), ✔️Google Optimize, VWO (certified partner), Convert (certified partner), Optimizely, ABtasty, Statsig, Unbounce, Instapage, ClickFunnels, GoHighLevel, Replo, ✔️ Hotjar, Mouseflow, FullStory, Microsoft Clarity, ✔️ Active Campaign, Klaviyo, Typeform, Zuko, Piano ✔️UsabilityHub, Usabilla, ✔️ WooCommerce, Shopify Plus, Webflow, ✔️Figma …and many more including, but not limited to, proprietary Excel sheet formulas for data mining, prioritization, ads spend, power analysis and other statistical inference. Let's hop on a quick exploratory Zoom call where we will discuss your business, website, customers/targets, competitors and goals. All the best, Ade Addendum: my ideal clients are those coming back from a ~$50/hr AI-powered CRO specialist that did not work out. So if you are shopping for price, I would advise you to hire them first and get back to me once you have a better understanding of what doesn't work.

I've done CRO work for clients such as: Hewlett Packard, Expedia, USAA, Firestone, The Boston Globe, VMware and many more... In addition to that, I'm also part of Upwork's Expert Vetted Program - reserved for the top 1% of Upwork Freelancers! I also work with small to mid-sized businesses and businesses in direct response. With over 13 years of experience in Conversion Rate Optimization, I have a deep understanding of the strategies and techniques required to turn website visitors into paying customers. My expertise includes: - Conversion Rate Optimization - Landing Page Optimization - A/B Split Testing - Wireframing/Mockups - Design - Data Analysis - Heatmap Interpretation - Project Management - Website Development to facilitate Conversion Rate Optimization Having conducted thousands of A/B Split Tests, I apply my knowledge to create effective testing programs, and implement numerous best practices for maximum conversion. Not only do I run A/B testing programs, but I also offer landing page and website buildouts focused on generating higher conversions. When you choose to work with me, you can expect: - Customized Conversion Rate Optimization strategies tailored to your business objectives - Expert guidance in optimizing Landing Pages and implementing A/B Split Testing - Creation of compelling mockups to enhance user experience and drive conversions - Thorough data analysis and interpretation to uncover actionable insights - Seamless implementation of new pages and tests Let's collaborate to boost conversions, and boost your revenue/leads. Don't hesitate to reach out to me through Upwork for all of your Conversion Rate Optimization needs! I look forward to speaking with you!

TENURED WEBSITE DESIGNER | Hi, I'm a website designer that specializes in service based businesses. I come from the world of marketing, and I infuse marketing & SEO best practices, while optimizing for UX & conversions. I've been building and re-designing websites for over 7 years now. I want to tell you what it's like to work with me: ✳️ When you work with me, you get a partner, not just a contractor. I'll recommend best practices that align with your mission and goals. ✳️ I specialize in integrating branding, design & content strategy in web design ✳️ My aesthetic is clean & timeless; I tend to steer away from trendy website themes. ✳️ I've been designing websites for five years, and I have the portfolio & testimonials to support my great work. ✳️ I'm responsive, professional, and committed to over-delivering on all web design projects. ✳️ I ask a lot of questions. It's important that I understand your business needs, goals, and shortfalls to incorporate solutions within the design of your website. I have experience in adding payment gateways, setting up e-commerce, bookings, memberships, blogs, integrating social media & other plugins & so much more. I'll optimize your SEO and integrate the site with Google Analytics & your FB Pixel. I'll research like businesses and identify essential information necessary to make your site compete in your industry. My expertise lies in: ✳️ Responsive WiX Website Design ✳️ Responsive WiX Website Redesign ✳️ Optimize On-page & Off-Page SEO ✳️ User Interface and User Experience design (UI & UX) ✳️ Brand Identity: color palettes, font pairing, graphic elements, voice, etc ✳️ Brand Assets ✳️ Social Media Templates ✳️ Brand Positioning ✳️ Branding & Logo design Let's work together!

"One A/B test he ran on our homepage resulted in a conversion lift of over 100%. His strategic thinking and hands-on execution made a real impact. Highly recommend working with him." - Sam M (Upwork Verified Review). ⭐ 98% site-wide conversion rate increase for an information product. Achieved in 6 months. ⭐ 70% site-wide conversion rate lift for ecom brand. The conversion rate for the product pages went up 400% alone Achieved in 5 months. ⭐ 61% increase for a digital service landing page. ⭐ 20% increase of a DTC brand’s main homepage/landing page. "Brandon is one of those guys who immediately adds value when you involve him in your business. We were lucky to find him and would recommend him to anyone who is interested in optimizing their website or landing page for conversions. His knowledge of testing methodology and his ability to take ownership of a project has been highly valuable, and we’ve seen dramatic wins." - Jon V. "Conversion rates were lifted by 20%+ after implementing your CRO'd website design. Visually, you brought a ton of professionalism to the brand and consequently developed a lot more trust in visitors! Nowadays, 90% of our conversions are actually women and the sales are almost exclusively direct response... crazy right? The instant conversion speaks deeply to trust they must feel on the website." - Johnathan T For the past 12 years I've boosted the conversion rates of landing pages, ecom product pages, and funnels for companies such as Energizer, Whitepages.com, Credit.com, Indeed.com, LoJack, and UnderArmour. I've easily run over 1000 a/b tests at this point, so I know what works and what doesn't. I'm conversionxl certified and copy hackers (conversion copywriting) certified. Read below to learn how my CRO process works: 1️⃣ WHERE IS YOUR CONVERSION BOTTLE-NECK. I identify conversion bottlenecks through detailed analysis of your funnels and user journeys. This not only shows where your website is losing money but also highlights the steps blocking your business’s growth. 2️⃣ Next, I DETERMINE THE CAUSES of these issues using quantitative tools like Google Analytics and qualitative methods such as heat maps and user interviews. This helps me understand user needs, intent, objections, and how they perceive your value proposition. I focus on persuasion and problem-solving over simple color and design tests. In my experience, improving perceived value and trust is the best way to increase conversion rates and AOV. This could be better copy, imagery, sales angle, offer, etc. In other words, how do I create a page/site that makes your business the obvious best choice? Visitors are looking at many different options, how do we craft a sales message that connects with them in ways the competition isn't? This takes experimentation usually, but is the only way to meaningfully increase sales/leads long term. 3️⃣ I then FORMULTE HYPETHESES for boosting conversion rates, selecting strategies from my past experience running over 1000 a/b tests. 4️⃣ I design, develop, and QA A/B tests. I'm able to use all major A/B testing tools. I ensure tests are properly executed and tracked, including gradual traffic scaling and detailed session analysis. 5️⃣ I test fast and cut losers quickly. Every test doesn't need to run for two weeks and reach 95% significance. You're running a business, not a bio laboratory. The more tests we run, the better your site will be. 6️⃣ This five-step process is repeated monthly to ensure continuous improvement. CRO is a continuous data-driven process. It's not about a-b testing random best practices. The key is in research. There are no conversion SECRETS or ‘HACKS’ that will make your brand instantly profitable. There’s a reason everyone doesn’t make millions from templates and best practices. Everyone wants quick wins, but those rarely exist. Don't hire a CRO if that's what you need. If a particular tactic universally increased conversions, you would know about it. Everyone would be doing it. What REALLY moves the needle is understanding WHAT matters most to your customers, HOW you need to communicate that, WHY it’s important, and exactly WHERE you need to surface that information in order to create the most impactful journey. To take your business to the next level you need to figure out what your customers really want and how your product/service can best appeal to them. It takes a very particular combination of user psychology, direct response copywriting, UX/UI design, behavioral data, quantitative data, & analysis to achieve success.

Crafting the perfect buying experience My work has routinely doubled performance for struggling or even not-so struggling pages. Ultimately, the brands I help go from zero to profitable, or profitable to industry leading. Ready to Order Services • Landing Page Review – $250 Expert feedback with actionable wins. Add $150 for 2-day rush delivery. Available as a prebuilt project below. • Hero Image – $800 Full image-based hero section (desktop and mobile). Drop it in, link it up, and you're done. Available as a prebuilt project below. If you have an existing page to improve on, we're looking at 10 - 20 work hours average. • Full Landing Page (from scratch) – $2,500+ Pricing depends on scope. A meeting WILL need to take place before I commit. Price includes copy, design, code (if needed), implementation. Client Results -------------------------------- "DEAR GOD, YOU SIR... are the Leonardo Da Vinci of landing pages." — Liam Christopher Co-Founder at Digital Knockout -------------------------------- -------------------------------- "I’ve been in this game a while. Haven’t come across anyone as talented as Jon." — Jordan Jakubov VP of Marketing at Officialize -------------------------------- -------------------------------- "As always, you exceeded expectations." — Shawn Miller Founder of Young, Hip & Married -------------------------------- Get your LP working for you like it was supposed to. I'll build it. – Jonny

Getting traffic but not enough sales? I help eCommerce brands turn existing traffic into measurable revenue growth through Conversion Rate Optimization (CRO). I specialize in uncovering hidden conversion leaks on eCommerce stores by analyzing shopper behavior, purchase funnels, and performance data, then fixing them with data-backed UX, design, and development improvements that increase sales, average order value, and revenue KPIs. Unlike surface-level redesigns or generic audits, my CRO process focuses on what actually moves the needle for eCommerce. I identify friction points across your entire shopping journey, prioritize high-impact opportunities, and deliver clear, actionable recommendations, explained in plain language, without unnecessary technical jargon. Facing any of these challenges? Your solution starts here! - You're investing in traffic (ads, SEO, social), but sales are stagnant - You've tried redesigns or product page tweaks that didn't improve conversions - Your store feels cluttered, outdated, or misaligned with your brand - You know something is killing your checkout completions, but can't pinpoint what - You have ideas but lack the CRO, UX, or technical expertise to execute them What I Help With: ✓ eCommerce Conversion Rate Optimization (CRO) ✓ Store & product page conversion audits ✓ Checkout funnel & landing page optimization ✓ UX/UI improvements backed by shopper behavior data ✓ Design & development implementation ✓ KPI-focused optimization (sales, AOV, add-to-cart rate, revenue) Ecommerce Niches I've Worked With: » Fashion & Apparel » Beauty & Skincare » Health & Wellness » Home & Lifestyle » DTC & Private Label brands » And more I've worked with multiple eCommerce brands, helping transform underperforming stores into profitable, scalable conversion assets. My goal is simple: help your store convert more of the shoppers you're already paying to attract. If you're looking for a CRO specialist who focuses on results, clarity, and execution, let's talk.