👋🏾 Ex-YP (Yellow Pages), I enjoy building bridges between people problems and business solutions, using experiment-led marketing strategies to increase the conversion of your existing visitors into leads and/or clients.
A data-driven approach, supported by behavioral science, quantitative/qualitative analysis and statistical inference to help accelerate the growth of your business, while decreasing its cost per action.
Business Model :
🛒 E-commerce
☁️ SaaS
🧑💼 Agency
Vertical :
🏥 Healthcare / Telehealth (Weight-loss/GLP-1, ADHD, Chiropractors...)
🌿 Health & Wellness
🏛️ Legal (Personal Injury, Tort, Probate)
📚 EdTech
📈 FinTech
Expertise :
📌Full CRO Programs
📌A/B Testing & Multivariate
📌Sequential, MAB & Personalization
📌Landing Page Optimization
📌Funnel Optimization
📌Data Tracking & Analysis
📌Statistical Analysis
📌Customer Research
📌Messaging/Copy mining
📌Usability Testing
📌Audits
📌UX
…and many more.
Tools of the trade :
✔️Google Analytics, Matomo, Amplitude,
✔️Google Tag Manager, Stape (Certified Partner),
✔️Google Optimize, VWO (certified partner), Convert (certified partner), Optimizely, ABtasty, Statsig, Unbounce, Instapage, ClickFunnels, GoHighLevel, Replo,
✔️ Hotjar, Mouseflow, FullStory, Microsoft Clarity,
✔️ Active Campaign, Klaviyo, Typeform, Zuko, Piano
✔️UsabilityHub, Usabilla,
✔️ WooCommerce, Shopify Plus, Webflow,
✔️Figma
…and many more including, but not limited to, proprietary Excel sheet formulas for data mining, prioritization, ads spend, power analysis and other statistical inference.
Let's hop on a quick exploratory Zoom call where we will discuss your business, website, customers/targets, competitors and goals.
All the best,
Ade
Addendum: my ideal clients are those coming back from a ~$50/hr AI-powered CRO specialist that did not work out. So if you are shopping for price, I would advise you to hire them first and get back to me once you have a better understanding of what doesn't work.
Conversion Rate Optimization
Hotjar
Google Tag Manager
Google Optimize
A/B Testing
Google Analytics
Unbounce
Visual Website Optimizer
Analytics
Landing Page
Statistical Analysis
User Experience
Data Analysis
UX Research
Sales Funnel Implementation
Funnel Testing
Convert Experiences
Optimizely
Copywriting
Rapid Experimentation
Kyle C.
Naples, Florida
$120/hr
5.0
119 jobs
I've done CRO work for clients such as: Hewlett Packard, Expedia, USAA, Firestone, The Boston Globe, VMware and many more...
In addition to that, I'm also part of Upwork's Expert Vetted Program - reserved for the top 1% of Upwork Freelancers!
I also work with small to mid-sized businesses and businesses in direct response.
With over 13 years of experience in Conversion Rate Optimization, I have a deep understanding of the strategies and techniques required to turn website visitors into paying customers. My expertise includes:
- Conversion Rate Optimization
- Landing Page Optimization
- A/B Split Testing
- Wireframing/Mockups
- Design
- Data Analysis
- Heatmap Interpretation
- Project Management
- Website Development to facilitate Conversion Rate Optimization
Having conducted thousands of A/B Split Tests, I apply my knowledge to create effective testing programs, and implement numerous best practices for maximum conversion.
Not only do I run A/B testing programs, but I also offer landing page and website buildouts focused on generating higher conversions.
When you choose to work with me, you can expect:
- Customized Conversion Rate Optimization strategies tailored to your business objectives
- Expert guidance in optimizing Landing Pages and implementing A/B Split Testing
- Creation of compelling mockups to enhance user experience and drive conversions
- Thorough data analysis and interpretation to uncover actionable insights
- Seamless implementation of new pages and tests
Let's collaborate to boost conversions, and boost your revenue/leads. Don't hesitate to reach out to me through Upwork for all of your Conversion Rate Optimization needs! I look forward to speaking with you!
Conversion Rate Optimization
Google Optimize
Optimizely
Hotjar
Unbounce
A/B Testing
Visual Website Optimizer
Instapage
WordPress
Marketing Strategy
Figma
Landing Page Design
Landing Page
Direct Marketing
A/B Testing Software
Sierra G.
Cotopaxi, Colorado
$20/hr
5.0
6 jobs
Premium e-commerce brands rarely fail because their products are bad.
They fail because their digital storefront fails to communicate the true value of the product.
In the high-end fashion, beauty, wellness, and luxury spaces, your website is your flagship store. If the typography is slightly off, the mobile navigation feels clunky, or a generic Shopify theme "template" feel peeks through, customer trust evaporates instantly. When trust drops, your customer acquisition cost (CAC) skyrockets, and your conversion rate plummets.
I bridge the gap between high-end brand aesthetic and meticulous technical execution. As a Shopify UX Developer and CRO Designer, I help premium DTC brands build immersive online experiences that feel refined, intentional, and conversion-focused; entirely free of the clutter, friction, and aggressive sales tactics that cheapen a luxury brand.
I don’t believe premium brands need to resort to loud pop-ups or aggressive countdown timers to convert. The strongest e-commerce experiences feel calm, editorial, and effortless to navigate. They subtly guide the user toward the checkout through flawless design hierarchy, emotional resonance, and zero technical friction.
HOW I THINK (THE HYBRID APPROACH)
I approach e-commerce from both an artistic design lens and a strict systems perspective. Every visual decision must serve a dual purpose: it must elevate your brand equity, and it must support usability, trust, and conversion.
1. Luxury-Focused Visual Direction: Designing high-fidelity, prestige-level storefronts in Figma that mirror the tactile, premium nature of your physical products.
2. Mobile-First UX Architecture: Over 70% of your traffic is on a phone. I design for thumb-reach, micro-interactions, and flawless mobile checkout flows.
3. Custom Liquid & Shopify Development: No bloated page builders or messy apps that slow down your store. I write clean, custom Liquid code tailored precisely to your design requirements.
4. Data-Driven CRO Structure: Using behavioral principles to restructure your store layout based on how affluent consumers actually browse and buy.
WHERE I ADD THE MOST VALUE
I partner with founders and e-commerce directors to audit, re-architect, and optimize critical areas of the Shopify ecosystem:
• Homepage Hierarchy & Emotional Flow: Transforming your landing experience from a generic product grid into a compelling, narrative-driven brand introduction.
• Product Detail Page (PDP) Presentation: Structuring layout, imagery, and custom product tabs to answer objections, build prestige, and justify premium pricing.
• Mobile Conversion Experience: Optimizing the cart drawer, sticky CTAs, and slide-outs to ensure mobile users can buy in less than three clicks.
• Navigation Clarity & Collection Filtering: Designing intuitive mega-menus and bespoke collection filters so high-intent buyers find exactly what they want instantly.
• Next-Gen Subscription & Bundle UX: Seamlessly integrating platforms like Recharge or Appstle into custom product pages, driving recurring revenue without hurting the visual aesthetic.
• Store Speed & Technical Performance: Auditing script bloat, optimizing assets, and ensuring your site loads instantaneously to protect your ad spend.
THE TECHNICAL CAPABILITIES
Because I sit at the intersection of design and engineering, I handle the execution end-to-end:
• Advanced Shopify Liquid, HTML5, CSS3, and JavaScript customization
• Bespoke, reusable Shopify sections for easy internal content management
• Flawless Figma-to-Shopify custom theme implementations
• Premium theme deep-customization (Prestige, Impulse, Palo Alto, etc.)
• Native Klaviyo lead-capture and transactional flow alignment
• Advanced cross-selling and strategic tiered-upsell integration
WHO THIS IS FOR
My workflow and execution are specifically designed for brands that refuse to compromise on quality. We are a perfect fit if your goal is:
• A highly editorial, publication-grade layout that commands authority.
• Elevated product perception that allows you to maintain high margins.
• A pristine, lightning-fast storefront that feels elevated rather than "salesy."
• A strategic, long-term technical partner who understands both the art of design and the science of conversion.
If you are ready to transform your Shopify store into a highly optimized, beautifully designed revenue engine that truly reflects the caliber of your product, let's connect.
Click "Invite to Job" or "Message" below, and let’s discuss your storefront’s growth bottlenecks.
Conversion Rate Optimization
Shopify Apps
Shopify Development
Shopify
Shopify Website Design
Set Up Shopify Site
Shopify Website Redesign
Shopify SEO
Shopify Plus
Shopify Templates
Shopify Theme
Shopify Marketing
SEO Audit
SEO Keyword Research
Ecommerce SEO
Ecommerce Site Setup
Ecommerce Website Development
Ecommerce Store Setup
Ecommerce Website
Custom Ecommerce Platform Development
Sumit S.
Bernards, New Jersey
$70/hr
5.0
1 jobs
Are you spending more on ads, testing random ideas, and still wondering why visitors are not converting?
The problem is not always the ad. Often, the ad has done its job. It brought the visitor to your website or eCommerce store, but your page did not build enough trust, clarity, or urgency to turn that visitor into a customer.
I’m a Conversion Rate Optimization expert with 10+ years of experience helping websites and eCommerce stores increase conversion rates, sales, and revenue. I’ve worked on 100+ websites and eCommerce stores, including 7-figure brands such as Perk Energy, Ekster, and Raveg Hair Styling.
How I Can Help
As a CRO expert, I help you generate more revenue from your existing traffic without needing to increase your ad spend.
I Offer These Expert CRO Services :
• Conversion rate optimization audits
• eCommerce CRO strategy
• Shopify store optimization
• Landing page optimization
• Product page, cart, and checkout optimization
• A/B testing strategy and test ideas
• Heatmap and session recording analysis
• Website usability and customer journey improvements
• Reducing friction, improving trust, and increasing sales
My goal is to identify what is stopping your visitors from buying, then create a clear conversion strategy to improve your website’s performance.
When you work with me, you work directly with an experienced CRO specialist. I’ll help you find the biggest conversion leaks, prioritize the highest-impact fixes, and turn more of your existing visitors into paying customers.
If you want to increase conversions, improve your eCommerce funnel, or get more sales from your current traffic, send me your website URL and I’ll take a look.
`#ConversionRateOptimization #CROExpert #CRO #EcommerceCRO #ShopifyCRO #ShopifyOptimization #ABTesting #SplitTesting #LandingPageOptimization #ProductPageOptimization #CheckoutOptimization #CartAbandonment #SalesFunnelOptimization #EcommerceOptimization #WebsiteOptimization #WebsiteAudit #CROAudit #UXAudit #UXOptimization #HeatmapAnalysis #SessionRecording #GoogleAnalytics #GA4 #Hotjar #MicrosoftClarity #RevenueOptimization #CustomerJourneyOptimization #ConversionStrategy #DTCMarketing #EcommerceGrowth`
Conversion Rate Optimization
Shopify
Landing Page
A/B Testing
Ecommerce Website
Landing Page Optimization
Ecommerce Performance Optimization
Landing Page Audit
Data Analysis
Ecommerce Website Development
User Experience
Funnel Testing
Shopify Development
Hotjar
Google Analytics 4
Ecommerce Marketing
Landing Page Design
Shopify Website Design
B2B Lead Generation
SaaS Development
Jonny B.
Rutherfordton, North Carolina
$99/hr
5.0
68 jobs
Crafting the perfect buying experience
My work has routinely doubled performance for struggling or even not-so struggling pages.
Ultimately, the brands I help go from zero to profitable, or profitable to industry leading.
Ready to Order Services
• Landing Page Review – $250
Expert feedback with actionable wins. Add $150 for 2-day rush delivery.
Available as a prebuilt project below.
• Hero Image – $800
Full image-based hero section (desktop and mobile). Drop it in, link it up, and you're done.
Available as a prebuilt project below.
If you have an existing page to improve on, we're looking at 10 - 20 work hours average.
• Full Landing Page (from scratch) – $2,500+
Pricing depends on scope. A meeting WILL need to take place before I commit. Price includes copy, design, code (if needed), implementation.
Client Results
--------------------------------
"DEAR GOD, YOU SIR... are the Leonardo Da Vinci of landing pages."
— Liam Christopher
Co-Founder at Digital Knockout
--------------------------------
--------------------------------
"I’ve been in this game a while. Haven’t come across anyone as talented as Jon."
— Jordan Jakubov
VP of Marketing at Officialize
--------------------------------
--------------------------------
"As always, you exceeded expectations."
— Shawn Miller
Founder of Young, Hip & Married
--------------------------------
Get your LP working for you like it was supposed to.
I'll build it.
– Jonny
Conversion Rate Optimization
A/B Testing
Landing Page Design
Landing Page
Responsive Design
Landing Page Optimization
Ecommerce Performance Optimization
Visual Website Optimizer
Performance Optimization
Copywriting
Unbounce
Instapage
Hotjar
Elijah A.
Columbus, Georgia
$50/hr
4.5
57 jobs
Boost your store's revenue with data-driven CRO strategies. I help eCommerce brands increase conversions using analytics, heatmaps, and precision A/B testing.
I specialize in Conversion Rate Optimization (CRO), UX audits, and Google Analytics to help businesses maximize conversions and revenue. I’ve worked with top companies like Amazon, Google, and Census, crafting high-converting landing pages and optimizing digital experiences for better performance.
With 7+ years of experience in digital marketing, user behavior analysis, and data-driven optimization, I bring deep expertise in:
✅ Landing Page Optimization – Designing and refining pages that convert.
✅ User Experience (UX) Audits – Identifying friction points and improving website usability.
✅ Google Analytics & Heatmaps – Tracking user behavior for actionable insights.
✅ Conversion Copywriting & Funnel Strategy – Writing persuasive content that drives engagement.
✅ A/B Testing & Movement Tracking – Using data to refine performance and boost conversions.
✅ Behavioral Science & Scroll Depth Analysis – Understanding user intent for smarter UX improvements.
I use proven frameworks, analytics, and CRO best practices to create digital experiences that increase engagement, reduce bounce rates, and drive ROI. My strategies typically deliver an 8-40% conversion rate and a 3-7x return on ad spend (ROAS).
Let’s turn your website into a high-performing sales machine!
Conversion Rate Optimization
UX & UI
Web Design
Landing Page
Google Analytics
Visual Website Optimizer
Landing Page Optimization
Landing Page Audit
Sales Funnel
A/B Testing
Funnel Testing
Google Tag Manager
Website Optimization
Hotjar
Web Analytics
How it works
Post a job for freePost a job
Tell us what you need. Create your own job post or generate one with AI then filter talent matches.
Hire top talent fast
Consult, interview, and hire quickly, so you can meet the freelancers you're excited about.
Collaborate easily
Use Upwork to chat or video call, share files, and track project progress right from the app.
Payment simplified
Manage payments in one place with flexible billing options. Only pay for approved work, hourly or by milestone.
Don't just take our word for it
“Upwork provides an umbrella-level of security. I can see a talent’s work history and ratings. I can hold payments in escrow. I can communicate through Upwork Messages instead of working through my email address.”
KD
Kim Darling
Emerald Tiger
“Upwork is the best platform to hire skilled professionals when we're not looking for a full-time employee. All the companies in our portfolio use Upwork to find talent across a wide range of fields.”
DM
David Merry
Kinetic Investments
“Our very specific requirements can be a challenge—With Upwork, we’re able to access a bigger community to ensure the success of our projects.”
KK
Katja Krohn
Summa Linguae
How do I hire a Conversion Rate Optimizer in the United States on Upwork?
You can hire a Conversion Rate Optimizer in the United States on Upwork in four simple steps:
Create a job post tailored to your Conversion Rate Optimizer project scope. We'll walk you through the process step by step.
Browse top Conversion Rate Optimizer talent on Upwork and invite them to your project.
Once the proposals start flowing in, create a shortlist of top Conversion Rate Optimizer profiles and interview.
Hire the right Conversion Rate Optimizer for your project from Upwork, the world's largest work marketplace.
At Upwork, we believe talent staffing should be easy.
How much does it cost to hire a Conversion Rate Optimizer?
Rates charged by Conversion Rate Optimizers on Upwork can vary with a number of factors including experience, location, and market conditions. See hourly rates for in-demand skills on Upwork.
Why hire a Conversion Rate Optimizer in the United States on Upwork?
As the world's work marketplace, we connect highly-skilled freelance Conversion Rate Optimizers and businesses and help them build trusted, long-term relationships so they can achieve more together. Let us help you build the dream Conversion Rate Optimizer team you need to succeed.
Can I hire a Conversion Rate Optimizer in the United States within 24 hours on Upwork?
Depending on availability and the quality of your job post, it's entirely possible to sign up for Upwork and receive Conversion Rate Optimizer proposals within 24 hours of posting a job description.
Find more freelancers
Top states for Conversion Rate Optimizers in the United States