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What are the 2 things you have to know about me? #1 Success and curiosity are the driving forces behind everything I do. #2 My most prized quality is an unshakeable sense of self worth. But who am I anyway? I was born right after the fall of the Soviet Union in one of the satellite states. My fondest memories of childhood revolve around days spent learning with the person who instilled the aforementioned sense of self worth in me - my grandfather. He taught me well. As a direct consequence of his teaching methods, I: - Read Greek mythology anthologies in Russian and Bulgarian at age 5 - Was caught up on the Maths material for the next 3 years at age 6 - Replaced my teacher reading to the class while she graded our papers age 6 - Taught myself English starting with Cartoon Network in primary school The qualities he impressed on me stood the test of time, too. After graduating high school, I went on to: - Get a spot in one of the most coveted language departments at university - Arabic languages - Be invited to and successfully complete 2 international retail management training programs at age 18 and 19 - Become the youngest ever store manager in two international retail companies The work I did was interesting, I got to interview, select and train my staff, I got a sense of pride and respect that was astonishing to me at my young age. But, I knew I have to try something else, to see if I am as good outside the comfort of my home country. This is how I ended up in Scotland. At the time, people from my country did not have the right to work in the UK without providing evidence they don’t really need to work on account of the funds they got in the bank, so my only option was to delve into the wondrous world of freelancing. I loved the freedom - didn’t love the lack of security. Many weeks I would work 15 hour days, because I had clients that week and wasn’t sure if I am going to have any the next. My unbendable drive to succeed kept me going and ultimately paid off - I landed my UpWork Enterprise client gig and never looked back. Fast forward 11 years and here I am - still just as curious, just as driven, but infinitely more experienced and more knowledgeable. My sense of self worth has not diminished one bit - precisely the opposite. The only difference is that nowadays it's frequently backed by praise I receive both from my peers and from my team - precious acknowledgement of my excellence which both humble and elate me. You better believe I keep a folder of screenshots to pump myself up. :)

I help SaaS and technical teams deliver client implementations, clean up Jira/Smartsheet workflows, and automate reporting using AI, Python, REST APIs, and Zapier. If your delivery process is messy, manual, or hard to track, I can help you turn it into a clear system with workflows, dashboards, automations, and stakeholder-ready reporting. What I can help with Jira administration & workflow optimization Jira workflows, boards, custom fields, permissions, dashboards, automation rules, reporting, project templates, and delivery tracking. Client implementations & technical project management Kickoff planning, requirements gathering, implementation timelines, RAID/risk tracking, stakeholder updates, training, rollout, and handoff. AI and process automation Reporting automation, workflow automation, API integrations, webhooks, Zapier automations, Python scripts, Microsoft Office Scripts, and Excel VBA. Dashboards and executive reporting KPI dashboards, status reports, implementation trackers, milestone reporting, dependency tracking, and leadership-ready updates. Why clients work with me I bring 10+ years of experience across technical project management, program delivery, Jira administration, client onboarding, requirements management, IoT delivery, and business process automation. I have managed multi-client implementation programs, built delivery frameworks, automated reporting workflows, and improved visibility across cross-functional teams. In previous roles, I reduced manual reporting and operational effort by approximately 40–50% through automation and better workflow design. Tools Jira, Smartsheet, Python, REST APIs, Zapier, Microsoft Office Scripts, Excel VBA, Microsoft Project, Trello, Asana, Jama Connect, IBM DOORS, Salesforce, GitHub, Perforce, ClickUp. Best-fit projects * Jira setup, cleanup, dashboards, workflows, and automation * SaaS implementation project management * Smartsheet or Jira delivery tracking systems * AI-powered workflow and reporting automation * API-based process automation * KPI dashboards and executive reporting * Requirements management and delivery governance

Hi, I’m Michelle A content creator, marketing strategist, and mental health advocate with 20+ years’ experience helping brands grow through smart campaigns, authentic storytelling, and scroll-stopping content. I wear two hats that make me different from most freelancers here: I’m a content creator myself I’ve grown my TikTok (@bipolarpugs) to 14K+ followers with viral posts that reach thousands, covering lifestyle, mental health, and the occasional appearance from my pug. This means I don’t just theorise about what works on social media, I test it, refine it, and see results in real time. I’m a seasoned marketing professional With a career-spanning marketing strategy, demand generation, events, and digital marketing campaigns, I know how to take content from “fun idea” to “measurable ROI.” That blend of creator insight + strategic marketing is what I bring to every project. TikTok & Social Media Content TikTok hooks, captions, and scripts designed to grab attention in the first 3 seconds. 7, 14, or 30-day content calendars packed with trending ideas, scroll-stopping hooks, and tailored hashtags. Social media content that feels authentic but still drives engagement, saves, and shares. Canva templates and branded social assets you can reuse again and again. I’ve written hundreds of short-form scripts and know exactly how to keep people watching to the end. Whether you need viral-style hooks or a strategic posting plan, I can help. Writing & Mental Health Content I also specialise in authentic mental health and wellness content. Having lived experience with bipolar disorder (diagnosed 2025), I create copy that is stigma-free, relatable, and engaging for real audiences. Social captions that speak with honesty and empathy. Blog posts and articles for coaches, therapists, and wellness brands. EBooks, guides, and lead magnets designed in Canva with clear, impactful copy. Clients often tell me my work “feels real.” That’s the difference lived experience brings. Design & Branding Support I’m not a traditional graphic designer, but I excel at content-ready design in Canva, perfect for businesses that want beautiful, editable assets without agency-level costs. Social media carousels Quote graphics Presentation decks Moodboards and brand kits Ebook and guide layouts Everything I create is designed to be on-brand, easy to edit, and visually striking. Freelance Marketing Strategy With a corporate background in demand generation and digital marketing, I can also support: Email marketing strategy & Klaviyo flows Campaign planning and messaging frameworks Event marketing & lead generation strategies Marketing audits and “quick win” playbooks I’ve led campaigns that span Europe and the USA, so I know how to adapt messaging for different markets and audiences. Why Work With Me? ✔️ Dual perspective: I’m both a creator and a strategist. ✔️ Proven results: I’ve grown my own audience and built multiple digital products from scratch. ✔️ Flexible: I can deliver quick-hit scripts or long-term campaign strategy. ✔️ Relatable: Especially for wellness, lifestyle, and mental health brands, Tech I get your audience. ✔️ Polished: My corporate marketing background means deadlines, structure, and ROI are second nature. Services I Offer on Upwork TikTok/Instagram scripts & hooks Social content calendars Canva templates & carousels Mental health & wellness writing Ebook creation (writing + design) Email copy & flows Presentation design Marketing strategy support If you’re looking for content that feels authentic and works strategically, let’s chat. Whether you need a viral-ready TikTok script, an ebook lead magnet, or a 30-day marketing calendar, I can help you create something your audience won’t scroll past. Message me today, and let’s bring your ideas to life.

Searlco is a global agency with over 25 years experience specializing in driving business growth through a full suite of digital marketing and sales services. As a leading Affiliate, Influencer & Digital Marketing provider, we have a global presence, working with top networks, super affiliates, Influencers adn Content Creators to maximize ROI across various markets and niches. Our deep understanding of local and international business landscapes enables us to craft tailored strategies for success. Our expertise spans multiple areas, including Pay-Per-Click (PPC) advertising, lead generation, Sales, and social media marketing. We create high-converting PPC campaigns, generate targeted leads, and provide telesales solutions that enhance customer engagement and revenue. Our social media marketing strategies amplify brand awareness, drive engagement, and foster customer loyalty across platforms. We collaborate with leading publishers around the world such as Ebates, Topcashback, Quidco, Groupon, WOWcher, Global Savings Group, Ziff Media, Future PLC, and many more, ensuring extensive reach and performance-driven results. Our commitment to customer service excellence means we prioritize 100% client satisfaction by delivering innovative, results-focused solutions. Why Choose Searlco? English is our first language, ensuring clear communication. NDA agreements to protect your brand and software. Competitive pricing with flexible structures. (Commission models available) UK/USA project management for seamless execution. Exclusive access to all major affiliate networks, with big discounts. Strong relationships with the world’s premier affiliate/influencer and marketing companies. At Searlco, no challenge is too great. Whether you're looking to enhance your digital presence, generate more leads, or optimize your sales process, we have the expertise to deliver results. Let’s discuss how we can support your business, get in touch today!

𝐈𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞𝐫 𝐎𝐮𝐭𝐫𝐞𝐚𝐜𝐡 𝐒𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐬𝐭 | 𝐁𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐀𝐮𝐭𝐡𝐞𝐧𝐭𝐢𝐜 𝐁𝐫𝐚𝐧𝐝-𝐈𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞𝐫 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬𝐡𝐢𝐩𝐬 𝐓𝐡𝐚𝐭 𝐃𝐫𝐢𝐯𝐞 𝐑𝐞𝐬𝐮𝐥𝐭𝐬 Are you looking to elevate your brand's presence through impactful influencer partnerships? Look no further! With years of experience in influencer marketing, I specialize in creating and managing successful influencer campaigns that drive engagement, build brand awareness, and generate tangible results. 🚀 𝗠𝘆 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀: Our influencer marketing services are designed to elevate your brand's presence and engagement. We specialize in identifying the perfect influencers to match your brand, ensuring authentic and impactful collaborations. From initial outreach and strategic campaign management to detailed performance tracking and ROI measurement, we handle every aspect to ensure your campaigns succeed. ️☑Influencer Marketing ️☑Influencer Research ️☑Influencer Outreach ️☑Campaign Management ️☑UGC Campaigns ️☑Influencer Collaboration ️☑Influencer Sourcing ️☑Email Outreach ️☑Influencer Relationship Management ️☑Influencer Campaign Strategy ️☑Social Media Campaign Management ️☑Product Seeding Campaigns ️☑Negotiations & Coordination ☑Performance Tracking ☑Trend Monitoring ☑Influencer ROI Measurement 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺𝘀: 🎯Instagram ️🎯TikTok 🎯Facebook ️🎯YouTube ️🎯X 🎯LinkedIn 🎯Twitch 𝗪𝗵𝘆 𝗰𝗵𝗼𝗼𝘀𝗲 𝗺𝗲: 𝗣𝗿𝗼𝘃𝗲𝗻 𝗧𝗿𝗮𝗰𝗸 𝗥𝗲𝗰𝗼𝗿𝗱: Successfully managed Aurzen.com, resulting in increasing 200% ROI. 𝗦𝘁𝗿𝗼𝗻𝗴 𝗡𝗲𝘁𝘄𝗼𝗿𝗸: Access to a diverse network of influencers across various niches and platforms. 𝗗𝗲𝘁𝗮𝗶𝗹-𝗢𝗿𝗶𝗲𝗻𝘁𝗲𝗱: Committed to delivering high-quality work with meticulous attention to detail. 𝗣𝗮𝘀𝘀𝗶𝗼𝗻𝗮𝘁𝗲 𝗮𝗻𝗱 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲: Enthusiastic about creating innovative and impactful influencer marketing campaigns. But what truly sets my sails apart? A resolute work ethic. For me, it’s not merely about ticking off tasks; it’s a commitment, a drive to not just complete but to perfect, ensuring my clients achieve long-term profitability. 𝗧𝗮𝗴𝘀 #InfluencerMarketingExpert #InfluencerOutreach #InfluencerResearch #InfluencerCampaignManager #UGCCampaigns #SocialMediaCampaignManager #InstagramInfluencerMarketing #TikTokInfluencerMarketing #YouTubeInfluencerCampaigns #MicroInfluencerOutreach #AffiliateMarketing #AffiliateProgramManager #BrandPartnershipsSpecialist #InfluencerCollaboration #PROutreach #DigitalMarketingSpecialist #ContentMarketing #GrowthMarketingSpecialist #CampaignManager #SocialMediaStrategy #TikTokShopAffiliate #InstagramGrowth #YouTubeInfluencers #LinkedInInfluencers #TwitterInfluencers #SocialMediaManager

I am a Strategic Account Manager and Program Integrator with 20+ years global B2B corporate and agency experience spanning over a variety of industries including management consulting, marketing solutions and managed services, diversity & inclusion and learning & development. I have successfully established teams in five countries, managed and nurtured clients in over 20 and believe in a people first approach. I use strategic think, humour and empathy to build relationships and solve problems. I am purpose-led, both results and relationship focused, and am adaptable to ever-changing environments and priorities. I can help you with: • Account Management: Strategic growth, client retention, cross-selling and consultative selling. • Revenue Growth: Scaling operations, driving adoption, and delivering products, programs, initiatives, and services with a focus on measurable results. • Stakeholder Engagement: Influencing senior leadership and managing geographically dispersed teams. • Operations Management: Process optimisation and operational efficiency. • Program & Project Management: Delivery of multi-faceted programs, coordinating cross-functional teams, and managing end-to-end timelines. Adept in: Asana, Canva, ClickUp , Google Suite, HubSpot, Jobscience Recruiting, LinkedIn Recruiter and Sales Navigator, Miro, Monday.com, MS Office, Notion, Salesforce.com, Slack, Trello and Zoho Enterprise Business Solutions, and open and excited to learn new tech!