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Big Four consultant, Morgan Stanley, MBA, CFA Level 1. Working with Fortune 500 clients and startups across diverse sectors. I'm the person who turns the research into a decision. ✅ Who am I? - MBA Graduate from IIM Lucknow (FT-100) and Neoma BS, France, with an Engineering background - Successfully cleared the CFA Level 1 exam on the first attempt. - Experienced management consultant and successfully served clients across sectors. ✅ What can I do? ................................................................................. Management Consulting and Research Expert specializing in: -TAM, SAM, SOM - SWOT analysis - Competitor/Competitive assessment - Need-gap analysis - Go-to-Market strategy (GTM) - Entry modes - Revenue enhancement strategies - Business planning and strategy development - Feasibility analysis for new initiatives and projects - Due Diligence - Investment Analysis - Mergers & Acquisitions (M&A) - Risk Assessment - Financial Planning ✅ Utilizes: ........................................................................... -Market-line, Euromonitor, Statista, Gartner, SAGE, EMIS, Think Cell, and other industry-leading tools for insights and analysis -Data-driven decision-making approach for impactful presentations ✅ Services offered: Strategy and Planning: ............................................. Strategy, Strategic plan, Business plan, Growth strategy, Go-to-market, Business plans and long-term roadmaps, Strategy consultant, Business growth strategy, Market strategy, Operational plan, End-to-end business plan, Multi-stakeholder strategic plan, Market expansion consulting advisor, International expansion, Experience with APAC, US and Middle East Market Entry, Global strategy, Mission-driven consulting Market and Competitive Intelligence: ............................................ Market research, Market analysis and insights, Market sizing, Market scanning, Quantifying market opportunities, Customer insights, Customer preferences, Industry trends, Competitor strategies, Competitive advantage, Product differentiation, Competitor benchmark, Competitive analysis reports, Research, Need-gap analysis. Financial Modeling and Investment: .............................................. Financial modeling, Financial forecast model, Financial projections, Financial analysis, Forecasting, Projections, ROI, FCF projection, Valuation, Valuation analysis, Business valuation, Bracket DCF, Due diligence, Due diligence material for seed financing, fundraising strategy consultant, Cap table, Investment strategy, Investment analyst, Investment fund, Financial services, Financial appendix data, Executive summaries, Presentations, Investor ready business plan Delivery and Advisory: .......................................... Project management, Project rollout plans, Operational roadmap, Implementation, Organizational design, Business operations, Streamline operations, Process improvement, Process maps, SOPs, Delivering SOPs, Business delivery consultant. Tech and Domain Expertise: ......................................... AI and tech-driven strategy, AI strategy consultant, AI savvy consultant, FinTech strategy consultant, FinTech, AI platform, Mobile apps, SAS products, AI startup marketing plan, Construction business consultant, Real estate Sectors Include: .............................................. Engagements in sectors such as Edtech, Fintech, Agtech, Fitness, Agriculture, Automotive, Real Estate, Artificial Intelligence, Metals and Mining, Aerospace, Healthcare, IT, Renewable Energy, E-commerce, Consumer Electronics, Hospitality, Entertainment, Fashion and Apparel, Food and Beverage, Logistics and Supply Chain, Telecommunications, Biotechnology, Pharmaceutical, Gaming, Financial Services, Education, Environmental Sustainability, and Manufacturing. My adaptability and expertise also extend to Cybersecurity, Cloud Computing, Digital Marketing, Smart Cities, Internet of Things (IoT), SaaS, Blockchain, Cryptocurrency, ESG Initiatives, Circular Economy, Smart Manufacturing, Autonomous Vehicles, Insurtech, Proptech, Regtech, Supply Chain Resilience, Precision Agriculture, Personalized Medicine, Telehealth, Remote Work Solutions, Digital Transformation, Smart Homes, Urban Development, Green Buildings, Real Estate Investment, Sustainable Construction, and Infrastructure Development. I have a proven track record in multiple countries worldwide, offering a data-driven approach and customized strategies that cater to the unique needs of diverse industries. - Offering Consultation and Initial Calls. Get in Touch Today Thank you!

I help businesses scale profitable growth through data-driven programmatic advertising and performance media buying. I specialize in planning, launching, and optimizing high-performing programmatic, go-to-Market, and performance marketing campaigns across Display, Video, YouTube, Meta, Tik Tok, CTV, and Social—using advanced targeting, smart bidding, and continuous optimization to maximize ROAS, CPA, and reach. Whether you’re a startup launching your first campaign or an established brand looking to improve efficiency, I deliver measurable results and transparent reporting. What I Can Help You With ✅ Programmatic strategy & media planning ✅ Campaign setup & management (Display, Video, CTV, Native) ✅ Xandr, DV360, Amazon DSP, The Trade Desk execution, Criteo, MediaMath, Adform, Meta, Bing, Tik Tok & More ✅ Audience targeting, retargeting & lookalikes ✅ Creative, bid & placement A/B testing ✅ Budget pacing & performance optimization ✅ Conversion tracking, GA4 & reporting ✅ Brand safety, fraud prevention & viewability Platforms & Tools Google Display & Video 360 (DV360) The Trade Desk Google Ads (Display, YouTube, Performance Max) Meta Ads (Facebook & Instagram) Tik Tok Google Ad Manager (GAM), Google Analytics (GA4), Campaign Manager 360 (CM360) Criteo, MediaMath, Adform, Google Ad Exchange & More In short, i have the implementation, execution, analytical and overall management knowledge / skills to work on Ad Networks, Ad Exchanges, Supply Side Platforms (SSPs), Demand Side Platforms (DSPs), Ad servers, Data Management Platforms (DMPs) and Data Aggregators and more! Why Clients Choose Me ⭐ Performance-focused (CPM, CPC, CPV, CPA, ROAS, CVR-driven etc) ⭐ Clear communication & fast response times ⭐ Strategic thinking + hands-on execution ⭐ Reliable, detail-oriented, and deadline-driven ⭐ Long-term partnership mindset If you’re looking for a programmatic advertising freelancer who treats your budget like their own, let’s talk. Send me a message and let’s build campaigns that actually perform.

Most businesses lose deals to competitors and never know why. I find the answer in 48-72 hours. With 10 years of competitive intelligence experience, I help B2B, SaaS, E-commerce, and Professional Services companies identify exactly where they're losing: pricing gaps, positioning weaknesses, and what competitors do better. Recent Client Reviews: ⭐⭐⭐⭐⭐ "Ibrahim was the greatest freelancer I found on Upwork. I highly recommend him." ⭐⭐⭐⭐⭐ "This freelancer is a true competitive intelligence specialist. This wasn't generic research; it clearly showed where we're losing deals and what competitors are doing differently. We will definitely be working with him again." What I Deliver: ✅ Competitive Intelligence & Strategic Benchmarking → Identify why prospects choose competitors over you → Uncover pricing strategies, positioning tactics, and messaging gaps → Analyze 100+ public market signals (reviews, pricing, news, social proof) ✅ Win/Loss Analysis & Competitive Landscape Reports → Map how the market has shifted recently → SWOT analysis for each competitor → Go-to-market strategy review covering competitor messaging ✅ Pricing Intelligence & Public Contract Research → Find verified pricing in public procurement records → Analyze board documents, RFPs, and contract awards → Document pricing models with evidence-based sourcing ✅ Market Positioning & Differentiation Analysis → Find your unique competitive advantages → Map competitor strengths and exploitable weaknesses → Recommend strategic positioning shifts ✅ Decision-Ready Reports → Every insight cited with direct source links → Clear action items, not academic overviews → Board presentation ready formatting → Delivered in 48-72 hours for urgent decisions ✅ Federal Contract Intelligence & Procurement Research → Identify federal contracts won by competitors and prospects → Research government spending patterns and procurement trends → Find federal opportunities for your products or services → Analyze SAM.gov and USAspending.gov databases → Map government agencies, purchasing vehicles, and contract awards My Research Process: I use advanced research tools to analyze hundreds of sources including: - Customer reviews and testimonials - Pricing structures and packaging strategies - Public procurement records and contracts - Marketing messaging and positioning - Product features and roadmaps - Job postings and hiring signals - Industry news and market signals from the past 30-90 days The result: You get verifiable, strategic intelligence that answers "Why are we losing?" and "What should we do about it?" Industries I Focus On: - B2B SaaS & Technology - Healthcare Technology - E-commerce & D2C Brands - Professional Services - Supply Chain & Logistics Typical Client Use Cases: → Understanding why win rates are dropping → Preparing for board presentations or investor meetings → Pricing or positioning changes → Launching in competitive markets → Responding to new competitor threats → Pricing intelligence for procurement decisions Unlike generic market research, I focus on one thing: helping you understand your competitive disadvantage so you can fix it. If you're losing deals or need pricing intelligence, let's talk.

🚀 I help pre-seed to Series A B2B SaaS and AI founders build a go-to-market that turns the product into a system that finds and signs customers on its own. 🧩 Most founders don't have a product problem. They have a go-to-market that lives in their head — untested, undocumented, and impossible to hand off. As a result, every dollar spent on outreach, ads, or a new hire leaks. I fix this by building the full system in the right order: clear strategy and positioning first, then a working demand engine, product-led growth mechanics that improve conversion, scaling the channels that actually perform, and finally packaging the traction into investor-ready proof. 🏆 I'm a certified T2D3 B2B SaaS marketing leader. Across 20+ SaaS startups I've helped 3x and 10x revenue, generated over $10M, and supported $45M+ in funds raised, with a 100% client satisfaction rate across 120+ five-star reviews. ✅ This works for you if you're building a B2B SaaS or AI product, your MVP is ready for early adopters, your model runs on recurring revenue, and you need a defined strategy and action plan your whole team can run. 📐 Sprint 1: The Strategic Core Before any outreach goes out, I build the foundation everything else inherits: ideal customer profile and B2B buyer personas, competitor and market analysis, go-to-market positioning and your competitive vector, value proposition and messaging framework, customer journey funnel, pricing strategy and tier structure, and your content funnel with marketing-asset specs. You walk away with your entire go-to-market documented and execution-ready instead of living in your head. 📢 Sprint 2: Done-for-You Demand Generation Where strategy becomes live pipeline. I build and run the full outbound engine: a 1,000-account ICP-match target list with enriched decision-maker contacts, cold email and LinkedIn outreach, an ICP-specific landing page, and the first campaigns launched against clear KPIs. Lead generation that books meetings, not just sends emails. 🔄 Sprint 3: Product-Led Growth Making the product your primary acquisition channel. Self-serve onboarding engineered for fast time to value, in-product activation (tours, progress bars, onboarding flows, empty states), a lifecycle layer across in-app messages and email, and a case-study and testimonial production system that lifts conversion everywhere it's placed. PLG that compounds without added headcount. 🤖 Sprint 4: AI Workflow & Multi-Channel Scale Multiplying what's already working. Agentic AI workflows that run research, enrichment, and personalization at volume, new channel expansion across paid, inbound triggers, and anonymous website visitor de-anonymization, and a partner and implementer engine that turns other companies' client relationships into your distribution. 💰 Sprint 5: Go-to-Capital Turning the traction you've built into a raise. Investor-ready pitch deck, financial modeling and ARR/MRR forecasting, a stage-matched investor database, investor outreach assets and messaging, and pitch prep covering objections, ask-structure, and negotiation. I run the raise the same way I run demand gen: as a targeted funnel, not scattered warm intros. 🧭 Executive GTM Engagement I also offer an Executive GTM engagement that includes everything above plus an executive marketing playbook (a step-by-step roadmap to run operations without a full-time CMO), OKRs to track marketing performance against the plan, and revenue modelling and forecasting so you're never guessing what it takes to hit your number. 🔗 How I work I start from your real economics and your actual buyer, document everything so it's transferable to your team or any agency you hire, and tie every asset back to one coherent strategy so nothing is wasted. ⭐ Testimonial "If I could give Ali 10 stars, I would. He's extremely intelligent, responsive, quick, and thoughtful with his work. He went above and beyond for my project and taught me so much along the way. His level of knowledge and professionalism is unmatched." Nicole Patrick, Founder of Rescue Spot ✉️ Next Step Drop me a message and I'll send you the details on how I work and what's included. Tell me where you are right now and what's not working, and I'll tell you the fastest way to fix it.

I help creators and experts scale digital product businesses through funnels, launches, monetization systems, and backend growth strategy. Experience includes: -$300K+ coaching offer launches -Scaling an expert business to $60K MRR -Funnel optimization -Creative strategy -Launch operations -Monetization systems Focused on clarity, optimization, and scalable growth.

🚀 Expert Vetted Fractional CMO & Growth Consultant | Sales Systems, Marketing Strategy & Business Development I help startups, agencies, and professional service firms build scalable sales and marketing systems that drive consistent revenue and investor readiness. With 10+ years of experience in business development, marketing strategy, and consulting, I’ve supported companies across SaaS and Tech, professional services, and finance, delivering both strategy and execution to ensure growth isn’t just planned, it’s achieved. Here’s how I can help your business grow: ✅ Strategy & Market Research – Competitor analysis, go-to-market roadmaps, and investor-ready business planning. ✅ Sales & Marketing Systems – Creating multichannel customer acquisition, lead generation funnels, and revenue optimization, taking full ownership of the Sales and Marketing efforts of the business. ✅ Team & Process Leadership – Hiring, training, and managing cross-functional teams; SOPs and scalable workflows. ✅ Execution & Reporting – Hands-on management of campaigns (content, social, paid, email) with clear KPIs and ROI tracking. Results I’ve delivered: - Helped a SaaS firm launch into the U.S. market with new pricing tiers, boosting MRR by 25% in 90 days. - Designed lead generation systems that generated 300+ qualified leads/month for B2B companies. - Built investor pitch decks that supported multi-million-dollar fundraising rounds. Whether you need high-level strategy, hands-on execution, or both, I can help you scale effectively. Let’s discuss how we can grow your business! --------------------------------------------------------------------------------------------------------------------- What can I offer with my Agency?: COO & Co-Founder of Lil Horse. With extensive digital marketing experience, I lead a team of 40+ specialists focused on one goal: helping brands achieve sustainable, scalable growth. We bring a global perspective, a data-first approach, and a relentless commitment to client success. Our team is fluent in English and Spanish, allowing us to serve diverse markets seamlessly. Lil Horse is more than just an agency, we’re your growth partners, dedicated to creating impactful strategies and building relationships that last. We've proudly worked with renowned clients such as: • FIFA • Budweiser • HubSpot • Chegg • Modern Campus • Huggies Unlock Your Brand’s Potential with Our Expert Services: • Digital Marketing Strategy & Social Media Marketing: We’ve boosted audience engagement by up to 45% within six months through tailored social media strategies across platforms like Facebook, Instagram, LinkedIn, and Twitter. • Multi-Platform Advertising: Using advanced audience insights and strategic budgeting, we’ve achieved up to 3x ROI on campaigns launched across Facebook, TikTok, YouTube, and Google Ads. • SEO & Lead Generation: With our SEO efforts, clients have seen up to 30% increases in search rankings and 25% growth in organic traffic within three months. Our lead generation campaigns nurture and convert leads effectively. • Graphic Design & Branding: From logo creation to full brand identity, we ensure a consistent and memorable presence that drives brand recognition and builds trust. • Web Design & Development: Our responsive, SEO-optimized websites have resulted in up to 20% improvements in conversion rates for clients in various industries. • PPC Campaigns & Consulting: With our PPC expertise, we consistently drive up to 35% higher ROI on ad spend through effective targeting, A/B testing, and data-driven insights. • Content Creation & Copywriting: By aligning with brand voice and optimizing for SEO, our content has increased engagement by 30% on average. • Email Marketing: Our email campaigns see 20%+ open rates and conversion rates up to 5%, thanks to personalized design, segmentation, and robust automation. At Lil Horse, we don’t just provide services; we craft customized solutions designed to meet your unique challenges and aspirations. With a proven track record of success and a passionate team by your side, we’re committed to helping you thrive in today’s competitive landscape. Connect with me today, and let’s unlock your brand’s full potential together!