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🇺🇸 𝗨𝗦-𝗳𝗼𝗰𝘂𝘀𝗲𝗱 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 | 𝗘𝗮𝘀𝘁 & 𝗪𝗲𝘀𝘁 𝗖𝗼𝗮𝘀𝘁 🏢 𝗘𝘅-𝗔𝗰𝗰𝗲𝗻𝘁𝘂𝗿𝗲 & 𝗘𝘅-𝗠𝗰𝗗𝗼𝗻𝗮𝗹𝗱’𝘀 𝗖𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲 ⭐ 𝟭𝟬𝟬+ 𝗨𝗽𝘄𝗼𝗿𝗸 𝗽𝗿𝗼𝗷𝗲𝗰𝘁𝘀 | 𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁 𝟱-𝘀𝘁𝗮𝗿 𝗳𝗲𝗲𝗱𝗯𝗮𝗰𝗸 ⚡ 𝗛𝗶𝗴𝗵-𝗘𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝗰𝘆 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝘆: 𝗙𝗮𝘀𝘁𝗲𝗿 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝗼𝗻, 𝗟𝗼𝘄𝗲𝗿 𝗥𝗲𝗮𝗹 𝗖𝗼𝘀𝘁 ⚙️ 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗲𝗱 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀 𝘁𝗵𝗮𝘁 𝗿𝗲𝗱𝘂𝗰𝗲 𝗺𝗮𝗻𝘂𝗮𝗹 𝘄𝗼𝗿𝗸 𝗮𝗻𝗱 𝗶𝗺𝗽𝗿𝗼𝘃𝗲 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻 𝘀𝗽𝗲𝗲𝗱 I’m a PL-300 Certified Microsoft Power BI Data Analyst with extensive experience designing scalable, enterprise-grade Power BI and Data Studio data analytics and data visualization solutions for both SMBs and large organizations. My work goes beyond building visuals with data. I focus on clean data models, reliable KPIs, performance optimization, and governance, so that data visualization dashboards are fast, trusted, and actually used by the business, not abandoned after launch. With several years of experience working at Accenture and McDonald’s, I bring structured BI data analytics practices into every engagement, whether that’s a single executive dashboard or a full reporting ecosystem built to scale across teams. Top Data Visualization & Data Analytics Services I Offer: 🔸 Power BI Dashboard & Report Development: Executive and operational dashboards designed for clarity, usability, and decision-making 🔸 Data Modeling & Semantic Layer Design: Star schema models, fact/dimension design, and metric standardization for consistent results across reports 🔸 Advanced DAX & Performance Optimization: Robust measures, calculation groups, and performance tuning for responsive reports at scale 🔸 Power Query & Data Transformation: Clean, maintainable transformations to ensure accuracy and long-term reliability 🔸 Automation, Refresh & Integration: Incremental refresh, scheduled updates, and simple pipelines to keep reports current with minimal manual effort Data Visualization & Data Analytics Certificates: ✅ Microsoft Certified: Power BI Data Analyst Associate (PL-300) - Focused on enterprise-grade data modeling, DAX, RLS, and Power BI Service governance. Data Visualization & Data Analytics Achievements: 🔸 100+ Upwork projects delivered with consistent 5⭐ feedback 🔸 BI solutions delivered across SMBs and enterprises, including Accenture and McDonald’s 🔸 +20% conversion uplift for an e-commerce client after surfacing funnel friction through Power BI reporting 🔸 Significant reporting time reduction through standardized KPIs and reusable semantic models I combine strong data modeling best practices with practical dashboard design, so teams gain confidence in their numbers and can move faster with less rework. Projects are delivered cleanly, documented clearly, and handed over in a way that supports long-term ownership. 𝗡𝗲𝘅𝘁 𝘀𝘁𝗲𝗽𝘀: 𝘐𝘯𝘷𝘪𝘵𝘦 𝘮𝘦 𝘵𝘰 𝘺𝘰𝘶𝘳 𝘫𝘰𝘣 𝘰𝘳 𝘮𝘦𝘴𝘴𝘢𝘨𝘦 𝘮𝘦 𝘰𝘯 𝘜𝘱𝘸𝘰𝘳𝘬 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶𝘳 𝘒𝘗𝘐𝘴 𝘢𝘯𝘥 𝘢 𝘣𝘳𝘪𝘦𝘧 𝘨𝘰𝘢𝘭. Looking forward to chatting about your data Visualization & data analytics needs. Pedro Bailadeira —-- Other ways my clients commonly describe the type of work they need help with includes: ☑️ Microsoft Power BI - Business Intelligence - Power BI Dashboard ☑️ Google Looker Data Studio - Data Studio - Google Analytics - GA Analyst ☑️ Supermetrics ☑️ Data Visualization Expert - Data Visualization Specialist ☑️ Data Analytics Expert - Data Analytics Specialist ☑️ Data Analysis - Data Analyst - Data Engineer - Data Analysis Expressions ☑️ Dashboard Creation - Dashboard Development - Dashboard Design - Marketing Dashboards - KPI Dashboards - Business Dashboards - Forecasting ☑️ Reporting Solutions - Automated Reporting - Report Development - Report Automation ☑️ Google Data Studio - GDS - Google BigQuery Microsoft Power Apps ☑️ Microsoft Excel - Spreadsheets - Charts ☑️ Tableau - SQL - Python

⭐ Data-Driven Growth Expert | Performance Marketing Specialist | MarTech Authority ⭐ 15+ years architecting scalable growth systems across USA & EMEA markets | MBA International Business | Computer Science & Statistics Background --- **I help businesses accelerate growth through:** **🎯 Growth Strategy & Execution** ✅ End-to-end growth funnel design & optimization ✅ Scalable customer acquisition strategies ✅ Market entry & expansion planning ✅ Launch strategy & go-to-market execution ✅ Revenue acceleration roadmaps **📊 Data & Analytics Infrastructure** ✅ Advanced dashboards & reporting systems (Power BI, Google Data Studio, HubSpot) ✅ Growth metrics framework & KPI design ✅ Data-driven decision making & insights ✅ Competitive benchmarking & market analysis **💰 Paid Performance Marketing** ✅ Multi-channel advertising strategy (Google Ads, LinkedIn, TikTok, Meta, Snapchat) ✅ Ad spend optimization & ROI maximization ✅ Campaign management & A/B testing ✅ Native advertising & programmatic strategy **🚀 Marketing Systems & Operations** ✅ Marketing tech stack optimization ✅ Team scaling & resource allocation ✅ Process optimization for remote & distributed teams ✅ Project management & cross-functional coordination **📈 Strategic Planning** ✅ Brand positioning & competitive strategy ✅ Business development & sales funnel design ✅ SEO & organic growth strategy ✅ Social media strategy & content systems ✅ Investor decks, business plans & funding presentations --- **Background:** 10+ years building marketing & sales operations across industries (online & offline). Current founder of 3 ventures & growth consultant to leading businesses in GCC, UAE, Saudi Arabia & USA. **Specialties:** Advanced analytics, advertising optimization, growth-stage business scaling, and hiring the right marketing partners. --- *Google Ads Certified | MBA Holder | Built and scaled marketing operations from 0 to multi-million dollar growth*

With 9+ years of experience, I deliver value in terms of engineering data-driven solutions across SaaS, eCommerce, and FinTech. I also double down as an analyst to help businesses unlock the full potential of their data. Whether it’s building scalable pipelines, designing modern data warehouses, developing BI dashboards, or delivering actionable insights, I bring a balance of strategy and hands-on execution. What I bring to the table: - Managed a $250k analytics portfolio in 2024, leading high-impact projects - Built an AI-based product sorting system that generated $600k additional revenue in year one - Automated reporting workflows, saving 60+ hours of manual work monthly - Optimized data pipelines to reduce cloud costs by 12x for a client I’ve worked with companies of all sizes — from startups to global enterprises — leading teams, designing robust architectures, and solving complex data problems. Skills & Tools: ✅ SQL, Python (ETL, scraping, APIs) ✅ Cloud: GCP (BigQuery, Cloud Functions), Snowflake, Databricks, DBT, Airflow ✅ BI: Power BI, Tableau, Looker, Looker Studio, Mode Analytics ✅ Analytics: Google Analytics 4, Mixpanel, GTM ✅ DevOps & Scripting: Bash, Git, Cloud CI/CD If you’re looking for someone to hit the ground running, deliver quick wins, and build sustainable data solutions, let’s connect!

Marketing Analyst with a Master's degree in Marketing and a proven ability to drive results through data-driven strategies. Proficient in SQL, Google Suite, Looker Google, data analysis and visualization, Google Cloud BigQuery, and digital marketing. - Reduced cost per lead by 3.4x in higher education sector within 3 months. - Increased conversion rates by 45% for a business automation company. - Generated over 120 leads from Facebook ads for premium universities in Kazakhstan. - Developed and delivered more than 100 dashboards in Looker Studio for 80+ projects, providing comprehensive marketing and sales reports for various companies. I specialize in implementing marketing analytics for SaaS businesses and e-commerce companies with a focus on return customers. My expertise lies in organizing marketing and sales data, automating processes, and uncovering insights to drive informed decision-making. I excel at customer analysis and am passionate about leveraging data to optimize marketing strategies for business growth. Keynote: automate reporting processes for agencies and startups using Google Cloud technologies: Google Looker Studio, BigQuery, Google Analytics, and Google Sheets. Connector services as Supermetrics, Power My Analytics, etc. Let's collaborate and elevate your marketing efforts to new heights!