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🇺🇸 𝗨𝗦-𝗳𝗼𝗰𝘂𝘀𝗲𝗱 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 | 𝗘𝗮𝘀𝘁 & 𝗪𝗲𝘀𝘁 𝗖𝗼𝗮𝘀𝘁 🏢 𝗘𝘅-𝗔𝗰𝗰𝗲𝗻𝘁𝘂𝗿𝗲 & 𝗘𝘅-𝗠𝗰𝗗𝗼𝗻𝗮𝗹𝗱’𝘀 𝗖𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲 ⭐ 𝟭𝟬𝟬+ 𝗨𝗽𝘄𝗼𝗿𝗸 𝗽𝗿𝗼𝗷𝗲𝗰𝘁𝘀 | 𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁 𝟱-𝘀𝘁𝗮𝗿 𝗳𝗲𝗲𝗱𝗯𝗮𝗰𝗸 ⚡ 𝗛𝗶𝗴𝗵-𝗘𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝗰𝘆 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝘆: 𝗙𝗮𝘀𝘁𝗲𝗿 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝗼𝗻, 𝗟𝗼𝘄𝗲𝗿 𝗥𝗲𝗮𝗹 𝗖𝗼𝘀𝘁 ⚙️ 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗲𝗱 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀 𝘁𝗵𝗮𝘁 𝗿𝗲𝗱𝘂𝗰𝗲 𝗺𝗮𝗻𝘂𝗮𝗹 𝘄𝗼𝗿𝗸 𝗮𝗻𝗱 𝗶𝗺𝗽𝗿𝗼𝘃𝗲 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻 𝘀𝗽𝗲𝗲𝗱 I’m a PL-300 Certified Microsoft Power BI Data Analyst with extensive experience designing scalable, enterprise-grade Power BI and Data Studio data analytics and data visualization solutions for both SMBs and large organizations. My work goes beyond building visuals with data. I focus on clean data models, reliable KPIs, performance optimization, and governance, so that data visualization dashboards are fast, trusted, and actually used by the business, not abandoned after launch. With several years of experience working at Accenture and McDonald’s, I bring structured BI data analytics practices into every engagement, whether that’s a single executive dashboard or a full reporting ecosystem built to scale across teams. Top Data Visualization & Data Analytics Services I Offer: 🔸 Power BI Dashboard & Report Development: Executive and operational dashboards designed for clarity, usability, and decision-making 🔸 Data Modeling & Semantic Layer Design: Star schema models, fact/dimension design, and metric standardization for consistent results across reports 🔸 Advanced DAX & Performance Optimization: Robust measures, calculation groups, and performance tuning for responsive reports at scale 🔸 Power Query & Data Transformation: Clean, maintainable transformations to ensure accuracy and long-term reliability 🔸 Automation, Refresh & Integration: Incremental refresh, scheduled updates, and simple pipelines to keep reports current with minimal manual effort Data Visualization & Data Analytics Certificates: ✅ Microsoft Certified: Power BI Data Analyst Associate (PL-300) - Focused on enterprise-grade data modeling, DAX, RLS, and Power BI Service governance. Data Visualization & Data Analytics Achievements: 🔸 100+ Upwork projects delivered with consistent 5⭐ feedback 🔸 BI solutions delivered across SMBs and enterprises, including Accenture and McDonald’s 🔸 +20% conversion uplift for an e-commerce client after surfacing funnel friction through Power BI reporting 🔸 Significant reporting time reduction through standardized KPIs and reusable semantic models I combine strong data modeling best practices with practical dashboard design, so teams gain confidence in their numbers and can move faster with less rework. Projects are delivered cleanly, documented clearly, and handed over in a way that supports long-term ownership. 𝗡𝗲𝘅𝘁 𝘀𝘁𝗲𝗽𝘀: 𝘐𝘯𝘷𝘪𝘵𝘦 𝘮𝘦 𝘵𝘰 𝘺𝘰𝘶𝘳 𝘫𝘰𝘣 𝘰𝘳 𝘮𝘦𝘴𝘴𝘢𝘨𝘦 𝘮𝘦 𝘰𝘯 𝘜𝘱𝘸𝘰𝘳𝘬 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶𝘳 𝘒𝘗𝘐𝘴 𝘢𝘯𝘥 𝘢 𝘣𝘳𝘪𝘦𝘧 𝘨𝘰𝘢𝘭. Looking forward to chatting about your data Visualization & data analytics needs. Pedro Bailadeira —-- Other ways my clients commonly describe the type of work they need help with includes: ☑️ Microsoft Power BI - Business Intelligence - Power BI Dashboard ☑️ Google Looker Data Studio - Data Studio - Google Analytics - GA Analyst ☑️ Supermetrics ☑️ Data Visualization Expert - Data Visualization Specialist ☑️ Data Analytics Expert - Data Analytics Specialist ☑️ Data Analysis - Data Analyst - Data Engineer - Data Analysis Expressions ☑️ Dashboard Creation - Dashboard Development - Dashboard Design - Marketing Dashboards - KPI Dashboards - Business Dashboards - Forecasting ☑️ Reporting Solutions - Automated Reporting - Report Development - Report Automation ☑️ Google Data Studio - GDS - Google BigQuery Microsoft Power Apps ☑️ Microsoft Excel - Spreadsheets - Charts ☑️ Tableau - SQL - Python

Hello, I have been working professionally with YouTube creators since 2020, starting with hands-on experience at one of the largest YouTube agencies. I’ve collaborated with hero and macro content creators on YouTube and then gained expertise at a digital marketing agency specializing in Video SEO and YouTube SEO by working with brands. I’m skilled in data analysis and strategy development to maximize opportunities based on the YouTube algorithm. My approach is to work collaboratively with creators as a team, rather than making rigid promises. This is your channel, and you know your content best—my role is to help you excel on YouTube! 🚀 Channel Establishment If you’re new to YouTube, I can help you set up your channel, create branding, activate useful features, and configure default settings for easy future use. If needed, I can analyze your niche with a SWOT and benchmarking analysis, and guide you on managing your channel independently afterward. 👩‍🏫 Coaching & Education If you’d like to run your channel on your own, I can help you understand your channel’s performance, interpret analytics, and identify potential opportunities. At the end, I’ll provide a YouTube playbook for your reference. 🕵️‍♀️ Channel Audit This service is ideal if you need an external perspective and expert advice to identify potential growth areas. 🤹‍♀️ Channel Management This option is best if you need a partner to help manage and organize your YouTube channel.

Hello and Welcome! 🎯 Are you aiming to maximize your ROI and accelerate your business growth with expert PPC management and strategic marketing? I'm Pedro Menezes Pereira, a Google Ads, Bing Ads, and Facebook Ads Certified Senior PPC Specialist with a track record of delivering outstanding results for businesses in the USA, UK, Australia, Canada, and Brazil. Why Choose Me? ⭐ Top 1% on Upwork: With over 90 successful projects and 100% positive reviews, I've consistently helped clients achieve and exceed their marketing goals across diverse markets. 📈 Proven Success in Scaling Businesses: I've empowered multiple B2C and B2B companies to achieve significant growth through data-driven strategies tailored to their unique needs. 🎓 Expert Qualifications: - University Degree in Marketing - Certified in Google Ads, Bing Ads, and Facebook Ads - Growth Marketing Specialist Certification from CXL (over 100 hours of coursework and 28 exams completed) 🚀 What I Bring to the Table - Mastery Across Multiple Advertising Platforms: - Google Ads - Bing Ads - Facebook Ads ...and more! 💡 Strategic Marketing Consultation: - Comprehensive Marketing Strategies - Innovative Product Development Ideas - Website Optimization - Pricing Strategies 🧪 A/B Testing & Conversion Rate Optimization: - Optimizing Product Pages - Enhancing Landing Pages 📊 Data-Driven Insights & Analytics: - Custom Dashboards with Google Data Studio - Performance Reports for the Last 7 & 30 Days - Predictive Analytics & Scenario Planning 🎯 Strategic Planning with SWOT Analysis & SMART Goals: - Tailored Action Plans for Your Business 🤝 Dedication and Problem-Solving Expertise: - Committed to Exceeding Expectations - Proactive and Innovative Approach - Success Stories with Renowned Brands I've partnered with leading companies to drive growth and achieve remarkable results: Aston Martin Vitamart Cashforcars Kardashians Online Shop Reputation Defender Randstad Treehut Edge of Embers Chicco Penfolds UTS Sydney Australia Flatmate Finders ...and many more! 📂 Case studies available upon request during a screen-shared meeting. Client Testimonials "Pedro's expertise transformed our PPC campaigns, delivering exceptional ROI. His strategic insights and commitment to our success made a significant impact on our business." "Working with Pedro was instrumental in achieving our marketing goals. His mastery of multi-platform advertising and data analytics provided invaluable insights." Let's Elevate Your Business Together 🚀 Ready to outperform your competition and achieve unprecedented growth? I'm passionate about empowering businesses like yours through strategic PPC management and innovative marketing solutions. Let's discuss how I can customize my expertise to help you reach your objectives. 📆 Schedule a Meeting Today! Looking forward to partnering with you for success. Best Regards, Pedro Menezes Pereira

Marketing Analyst with a Master's degree in Marketing and a proven ability to drive results through data-driven strategies. Proficient in SQL, Google Suite, Looker Google, data analysis and visualization, Google Cloud BigQuery, and digital marketing. - Reduced cost per lead by 3.4x in higher education sector within 3 months. - Increased conversion rates by 45% for a business automation company. - Generated over 120 leads from Facebook ads for premium universities in Kazakhstan. - Developed and delivered more than 100 dashboards in Looker Studio for 80+ projects, providing comprehensive marketing and sales reports for various companies. I specialize in implementing marketing analytics for SaaS businesses and e-commerce companies with a focus on return customers. My expertise lies in organizing marketing and sales data, automating processes, and uncovering insights to drive informed decision-making. I excel at customer analysis and am passionate about leveraging data to optimize marketing strategies for business growth. Keynote: automate reporting processes for agencies and startups using Google Cloud technologies: Google Looker Studio, BigQuery, Google Analytics, and Google Sheets. Connector services as Supermetrics, Power My Analytics, etc. Let's collaborate and elevate your marketing efforts to new heights!

With 9+ years of experience, I deliver value in terms of engineering data-driven solutions across SaaS, eCommerce, and FinTech. I also double down as an analyst to help businesses unlock the full potential of their data. Whether it’s building scalable pipelines, designing modern data warehouses, developing BI dashboards, or delivering actionable insights, I bring a balance of strategy and hands-on execution. What I bring to the table: - Managed a $250k analytics portfolio in 2024, leading high-impact projects - Built an AI-based product sorting system that generated $600k additional revenue in year one - Automated reporting workflows, saving 60+ hours of manual work monthly - Optimized data pipelines to reduce cloud costs by 12x for a client I’ve worked with companies of all sizes — from startups to global enterprises — leading teams, designing robust architectures, and solving complex data problems. Skills & Tools: ✅ SQL, Python (ETL, scraping, APIs) ✅ Cloud: GCP (BigQuery, Cloud Functions), Snowflake, Databricks, DBT, Airflow ✅ BI: Power BI, Tableau, Looker, Looker Studio, Mode Analytics ✅ Analytics: Google Analytics 4, Mixpanel, GTM ✅ DevOps & Scripting: Bash, Git, Cloud CI/CD If you’re looking for someone to hit the ground running, deliver quick wins, and build sustainable data solutions, let’s connect!

I’m a Certified Data Analytics and Business Intelligence Specialist, with a background in economics, management, econometrics and a Master degree in Marketing Management. I have been helping businesses, from startups to large public corporations, to gain insights from their data and make better decisions for more than 14 years. I am passionate about Data and my client's challenges. I enjoy pushing the envelope, answering hard business questions, solving difficult problems, optimizing business processes, writing clean and efficient pipelines and informative Data Visualizations. My certifications: - Microsoft Certified: Data Analyst Associate (H859-1477) ; - Microsoft Certified: Power Platform Fundamentals (H680-4568) ; - Google Analytics Individual Certification (ID: 43650393) ; - Google Tag Manager Fundamentals ; - SAS Customer Intelligence 360 certification I am experienced in the following fields and technologies: - Business Intelligence and Analytics: R, Python, Pentaho, DAX, T-SQL, MS-Excel - Data Mining and Integration: SAS Data Mining, Pentaho Kettle, Knime, SSIS, Apache Airflow, ETL on Python, Azure Functions for ETL, Power Automate, Data extraction via API, Setting up API using Flask and Plumber - Data Warehouse and Database development: Azure SQL Data Warehouse, SQL Server, Postgresql, MySql - E-commerce and Web Analytics: Google Analytics and API, Google Tag Manager, Google Ads and API, Facebook Analytics and API, Acoustic, SAS Customer Intelligence 360, SEO Marketing, Web scraping, Data Mining of Social Media, Market Research, Advanced Metrics dashboard - Big Data: Hadoop, Hive, Spark, BigQuery, Databricks - Data Visualization and Applications: Power BI, Google Data Studio, Tableau, R Shiny Apps, Plotly Dash, Dynamic Rmarkdown notebooks, Apache Superset, Power Bi custom Visuals, Power Bi custom connectors - Machine learning and Time Series Forecast: Advanced Linear Model, Random Forest algorithm, Scilik-Learn, Keras, Tidymodel & Caret, Parallel training using azure clusters, I also lead a well-trained team of data analysts and data scientists, ready to be allocated if needed. All members go under a strict selective process and confidentiality contract.