How to hire messenger marketers
From building subscription lists to setting up chatbots, messenger marketers can help you meet your target market on their preferred messenger app.
So how do you hire messenger marketers? What follows are some tips for finding top messenger marketers on Upwork.
How to shortlist messenger marketing professionals
As you’re browsing available messenger marketing consultants, it can be helpful to develop a shortlist of the professionals you may want to interview. You can screen profiles on criteria such as:
- Industry fit. You want a messenger marketer who understands your industry so they can help you figure out how best to reach your target market.
- Project experience. Screen candidate profiles for specific skills and experience (e.g., setting up a chatbot on Facebook Messenger with SendPulse).
- Feedback. Check reviews from past clients for glowing testimonials or red flags that can tell you what it’s like to work with a particular messenger marketer.
How to write an effective messenger marketing job post
With a clear picture of your ideal messenger marketer in mind, it’s time to write that job post. Although you don’t need a full job description as you would when hiring an employee, aim to provide enough detail for a contractor to know if they’re the right fit for the project.
An effective messenger marketing job post should include:
- Scope of work: From subscription lists to chatbots, list all the deliverables you’ll need.
- Project length: Your job post should indicate whether this is a smaller or larger project.
- Background: If you prefer experience with certain industries, software, or marketing tools, mention this here.
- Budget: Set a budget and note your preference for hourly rates vs. fixed-price contracts.
Ready to incorporate messenger marketing into your marketing campaign? Log in and post your messenger marketing job on Upwork today.