Over 12 years on Upwork with 100% positive feedback.
If ever there was a chance to blow my own trumpet, it's here on Upwork. So, if you want the GOLD STANDARD in copywriting, then you've come to the right place! I am consistently in the top 3% of more than 18 million Upwork freelancers and the pieces I ghost write often gain more than 100,000 monthly views.
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It's nice to "meet" you, I'm Emma, an exceptionally experienced content writer/copywriter/blogger/press release writer/email marketing writer and SEO writer (Surfer-proficient), based in the UK. I'm able to copywrite for audiences across the world, with a thorough understanding of different demographics, markets and the ability to tailor my writing to your desired tone of voice.
With outstanding job success, I’ve completed a very impressive 945+ Upwork copywriting and SEO writing jobs (in addition to private work). What’s more, I am a TOP RATED PLUS COPYWRITING AND CONTENT WRITING FREELANCER, on this platform since 2014 and now going into 2026! If you haven't already, why not take a look at my business website (Google writeminded).
Before I delve into what I do - how about reading some of my feedback below? I have so many positive testimonials, too many to display, so here’s a tiny snapshot.
"I love the newsletter. Have I ever told you how great you are? In the event I haven't, you're GREAT!" F.C, Savannah
“Truly an exceptional content writer with superb flair and imagination who is completely adaptable to different business writing requirements, be it business literature, marketing emails, blogging or content, she always gets the tone spot on!” - J.B, Watford, client reference available if required.
Here’s another:
“Emma was a pleasure to work with. She understood my project in great detail, and I never had to explain the concept once. She is well informed about many subjects and definitely has a talent for writing. Above all this, she was always kind and prompt with delivery; she follows through on all her commitments and leaves you feeling confident in her work. I definitely look forward to working with her on an ongoing basis as my business develops further. It felt like she was a part of my team.” S.J, Toronto.
Let’s face it, we can all write, but it’s about whether you can capture an audience, and the only way to do that is with outstanding, interesting and attention-grabbing copywriting. I've made you sit up and listen - right?
With a proven track record in the written word, my clients are always delighted with what I create for them; be it for their website, a business article, brochure, advert, email campaign, thesis/dissertation proof & edit, or even a creative piece. I am confident in my ability to consistently deliver only the best and my service includes 3 rounds of edits, although my clients rarely ask for any changes.
As well as thousands of online publications (ghost-written and under my name) I have also been published in various magazines/publications, including Today’s Child, My News, Chemist & Druggist, Professional Adviser, Weddings, and Ultimate Wedding. As you might have noticed, I'm what you might call omnichannel, I can pretty much write on any topic.
Additionally, I can offer a voice-over service, please ask for samples. I've recorded quite a few podcasts to boot; you can look up Interface Financial Planning for something very recent and to hear my voice.
So, you've already come this far, you've found one of the top freelance content writers on Upwork, all you need to do now is HIRE ME!
Blog Writing
Copywriting
SEO Writing
Business Writing
Article Writing
Content Writing
Creative Writing
Copy Editing
Online Writing
Press Release
Writing
Ebook Writing
Sales Writing
Editing & Proofreading
Website Copywriting
Ryan F.
Coventry, United Kingdom
$50/hr
5.0
65 jobs
"Easy to work with, great communication throughout, turned work around quickly with the highest of quality. We will rehire him."
Your website needs content. Well-written and free of grammatical and spelling errors. Informative. Entertaining. SEO optimized without being difficult to read.
You know that great content can make the difference between a first page Google ranking and languishing on page seven. And you know that engaging content is the best way to keep visitors on your site for the long term.
You need great content, tailored to your own unique style, delivered on time and on spec. That's what I do.
As a copy writer and content editor, I have created and curated content for a wide variety of sites. Travel. Technology. Home improvement. Pest control. Fitness. As well as creating content on my own, I have managed teams of writers to produce copy for various websites. As a freelancer, I am responsive, adaptable and efficient.
If you want copy to make your website stand out among the crowd, let's work together.
Blog Writing
Article Writing
Web Content Strategy
Travel Writing
Content Creation
Content Editing
Content Strategy
SEO Content
SEO Writing
Editing & Proofreading
Copy Editing
Creative Writing
Ebook Writing
SEO Keyword Research
Press Release
Maria S.
London, United Kingdom
$75/hr
4.9
348 jobs
Creative Consulting & Brand Development:
I have worked as a freelance creative for over a decade. My work spans brand architecture, commercial production (branded content, commercials, and more), and multi-platform copywriting across industries. In short, I've produced every form of content you can think of!
Creative Writing:
I have authored books, articles, feature films, and animated series.
Voice-overs and Voice Acting:
As a trained actor, I have recently started doing voice-overs and voice acting. I do work in Swedish and English (I grew up in Sweden, but went to an English school and then moved overseas and have lived overseas since). I have access to a recording studio.
Key Skills
Writing:
- Copywriting (all brand and marketing collateral, including direct response copy)
- Blogs & Articles
- Fiction & Non-Fiction Books for Children, Teens, and Adults (writing, developmental editing, and line editing)
- Feature Films & Commercials
Creative Direction, Planning & Design:
- Creative Direction for Branding and Marketing
- Design (social media posts, newsletters, brochures, presentations, etc.)
- Directing & Producing Plays & Commercials
I have worked with tools such as:
- Canva (landing pages, brochures, presentations, social posts & videos)
- WordPress
- Figma
- Surfer SEO & Clearscope
- ClickUp
- Monday
- Slack
- Asana
- Trello
- Klaviyo
- Keynote (incl. animation)
- Google Docs, Sheets & Presentations
- Pages & Word
- Numbers & Excel
- Hootsuite
- ChatGPT & Gemini
- Sudowrite
- Grammarly
- Celtx
As for my background, I trained as an actor/director at KADA/ASAD and a producer at UCLA Extension, but I have also worked as an executive PA to the CEO of an equity company and as a sales manager for an online art gallery before I became a freelancer. Being a freelancer has allowed me to combine my love of storytelling and entertainment with my love of innovative businesses. I just wrapped a one-year contract as the head of brand and content for a trading platform, where I built the brand from scratch and did all the copy for the website, emails, and social posts, plus shot commercials and branded content. I also helped direct two designers, one of whom is now taking over the design department.
Throughout my freelance career, I've focused on writing, but with a heavy dose of digital marketing and branding. My passion is helping people communicate their unique story/brand, as well as playing around with innovative marketing and branding ideas. DRC might drive sales, but brand drives loyalty.
I further have experience with long-form content, having written blogs and articles, as well as non-fiction and fiction books for clients. I've also done a fair amount of developmental editing. This side of my work allows me to truly indulge in my love of good stories!
Communication is what I do best—from communicating brands to communicating stories that deserve to be heard, whether because they’re funny, outrageous, or will simply put a smile on your face.
I have many long-term clients and enjoy building client relationships that last and evolve over the years.
I have listed myself as an agency here simply so that I am able to collaborate with other freelancers as and when needed, though unless you need other skills than mine, you work with me and me alone.
Blog Writing
Blog Content
Creative Writing
Business Writing
Brochure
Autobiography
Novel
Film
Marketing
Social Media Marketing
Screenwriting
Health
Video Commercial
Presentations
Article Writing
Copywriting
Branding
Website Copywriting
Direct Response Copywriting
Email Copywriting
Catherine M.
Egham, United Kingdom
$40/hr
5.0
14 jobs
I create compelling, SEO-optimized copy for coaches, therapists, organizational leaders, and consultants.
With 10+ years of copywriting experience, an academic background in health, psychology, and wellness, and an MBA specializing in marketing, my goals is to speak for your brand and grow your business by maximizing your traffic, engagement, and sales.
My expertise:
• Website copywriting
• Email marketing copy
• Blog writing
• Advertising copy for social media and Google
“Catherine is a hugely talented writer who managed to express the feeling of my brand even better than I could have imagined! I can't wait to work with her again on my next project.
Did I already say Hugely talented?! 10/10”
"Very friendly, professional, willing to take ideas on board, but also has a great sense of independent creativity when required. 100% recommend!"
"Catherine is an exceptional copywriter, able to adapt her writing style to the target audience, delivering flawless articles and on time. I highly recommend her."
I believe truly powerful content starts with:
1. Knowing your target audience
2. Knowing your USPs
3. Integrating and engaging through relevant channels
4. Collaboration
5. Performance evaluation and iteration
ABOUT ME:
While freelance copywriting has always been my passion, since starting my postgraduate studies, I have concentrated almost exclusively on helping small-to-medium-sized business owners grow.
My email, website, and blog copywriting experience inspired me to focus my MBA research and thesis on digital growth in startups, where I gained a deep knowledge of the marketing communications strategies that shape my copy today.
My considerable experience collaborating with coaches, consultants, educators, and organizational leaders means I am always expanding my already extensive organizational and positive psychology knowledge.
If you're looking for a B2B copywriter who can quickly understand your goals and help you realize tangible results like CTR, improved CRO, and conversions, please don't hesitate to drop me a line :)
Blog Writing
Blog Content
Content Marketing
Copywriting
Email Copywriting
Website Copywriting
SEO Content
Editing & Proofreading
Content Writing
Marketing
Writing
Business Writing
Customer Acquisition
Customer Retention
Liz F.
London, United Kingdom
$55/hr
5.0
10 jobs
I’m a creative and strategic communicator with over 14 years’ experience leading impactful communications across sustainability-focused sectors. I have extensive experience in sustainability, particularly in agricultural supply chains such as coffee, cocoa, sugarcane, and textiles. I have a strong track record of translating complex topics like human rights, biodiversity, and regenerative agriculture into compelling content that resonates with diverse audiences.
My background includes leading international communications teams for organisations like Bonsucro, Twin, and Liberation Foods. I have been working on freelance projects since September 2024. I’ve developed and implemented audience-led communication strategies, produced high-quality reports, blogs, and newsletters, and grown digital engagement across LinkedIn, websites, and email campaigns.
As a freelancer, I’ve supported clients across sectors, from human rights and sustainable fashion to real estate and agricultural recycling, delivering newsletter redesigns, SEO-informed blogs, and social media growth. I work independently with initiative, empathy, and clarity, and bring a deep commitment to environmental and social impact.
I'm British and am based in Mexico. I’m seeking meaningful freelance opportunities with purpose-driven organisations. If you need support with content production, communications strategy, editing, or stakeholder engagement, I’d love to hear from you.
Blog Development
Blog Content
Sustainability
Proofreading
Content Writing
Copy Editing
Communications
Social Media Content
Content Creation
Writing
Communication Strategy
Editing & Proofreading
Report Writing
Website Content
Website Copywriting
Joanne T.
Spalding, United Kingdom
$20/hr
5.0
56 jobs
Hello,
My name is Jo and I'm an experienced freelance writer. I completed a Journalism degree back in 2011 and then worked for a native advertising company, a digital marketing company, a retailer and a PR agency. I then became a freelancer in 2016, firstly working for an SEO company on a full-time basis before working independently since 2017 for several clients worldwide. I write web content, blogs and product descriptions and have taken on topics from personalised gifts to burial vaults, so happy to take on any subject.
Blog Writing
Copywriting
Content Writing
Product Description
Content Website
Writing
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