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You will get an Early-Stage Tech Startup Coach & Executive Assistant
Rising Talent
Rising Talent
Project details
Another startup founder, the recent Client of mine, said: "What I get from you thanks to our calls is consistency, focus on task, handing my ideas off, moving idea forward, second person to shoot ideas by, collecting & organizing my thoughts".
Hi there, Thanks for your interest in this project! Apart from my 20+ years of experience in the tech field in a variety of roles all the way from Web Developer to Business Analyst, Service Delivery & Partner Success Manager at international corporates, and COO, Customer Researcher, and Mentor at a few tech startups recently, I'm also a Professional Coach accredited by the International Coaching Federation.
What that means to you?
My natural strengths include connecting & supporting people, structuring people minds & information. I will listen and guide you towards your desired result.
Running a startup, starting a startup most of the time appears chaotic.
You will get exactly what is said in the title of this project - CLARITY & STRUCTURE, so that you know exactly what you will do next and why.
I value commitment & responsibility. If you do too, let's work together.
Hi there, Thanks for your interest in this project! Apart from my 20+ years of experience in the tech field in a variety of roles all the way from Web Developer to Business Analyst, Service Delivery & Partner Success Manager at international corporates, and COO, Customer Researcher, and Mentor at a few tech startups recently, I'm also a Professional Coach accredited by the International Coaching Federation.
What that means to you?
My natural strengths include connecting & supporting people, structuring people minds & information. I will listen and guide you towards your desired result.
Running a startup, starting a startup most of the time appears chaotic.
You will get exactly what is said in the title of this project - CLARITY & STRUCTURE, so that you know exactly what you will do next and why.
I value commitment & responsibility. If you do too, let's work together.
Purpose
BusinessLanguage
EnglishWhat's included $135
These options are included with the project scope.
$135
- Delivery Time 3 days
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Fast 2 Days Delivery
+$90Frequently asked questions
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VV
Vladimir V.
Jun 3, 2026
Activation Team Operating System - Discovery & Blueprint Sprint
Process Thinker. Automation Builder. People Magnet
I had the pleasure of working with Michael Y. Gordon on the OS4 Activation project at Redtrack throughout May 2026, where he led a Discovery Sprint aimed at defining the system architecture, producing a detailed Business Requirements Document, and building an initial prototype.
Michael stands out for a rare combination of three strengths that made him particularly effective on this engagement.
First, he brings genuine depth in business process work — not just documentation, but the full cycle: eliciting, describing, formalizing, visualizing, and optimizing operational processes. He quickly grasped the nuances of how our Activation Team actually worked, surfaced gaps we hadn't articulated ourselves, and translated them into structured, actionable requirements.
Second, he is a strong automation specialist across multiple platforms. Whether working with Fibery, HubSpot, or evaluating other tooling options, Michael approached each with the same analytical rigor — weighing trade-offs clearly and guiding the team toward pragmatic decisions rather than overengineered ones.
Third — and perhaps most underrated — Michael has exceptional communication and interpersonal skills. He built open, trusted working relationships across every level of the organization, from senior stakeholders to individual contributors. Conversations were always productive, never political, and people genuinely felt heard.
As an added asset, Michael operates fluently in both English and Russian at a fully professional level, which was particularly valuable in our cross-functional, multilingual environment.
I would confidently recommend Michael Y. Gordon for any organization looking to bring clarity and automation to their business processes.
Vladimir
Redtrack
I had the pleasure of working with Michael Y. Gordon on the OS4 Activation project at Redtrack throughout May 2026, where he led a Discovery Sprint aimed at defining the system architecture, producing a detailed Business Requirements Document, and building an initial prototype.
Michael stands out for a rare combination of three strengths that made him particularly effective on this engagement.
First, he brings genuine depth in business process work — not just documentation, but the full cycle: eliciting, describing, formalizing, visualizing, and optimizing operational processes. He quickly grasped the nuances of how our Activation Team actually worked, surfaced gaps we hadn't articulated ourselves, and translated them into structured, actionable requirements.
Second, he is a strong automation specialist across multiple platforms. Whether working with Fibery, HubSpot, or evaluating other tooling options, Michael approached each with the same analytical rigor — weighing trade-offs clearly and guiding the team toward pragmatic decisions rather than overengineered ones.
Third — and perhaps most underrated — Michael has exceptional communication and interpersonal skills. He built open, trusted working relationships across every level of the organization, from senior stakeholders to individual contributors. Conversations were always productive, never political, and people genuinely felt heard.
As an added asset, Michael operates fluently in both English and Russian at a fully professional level, which was particularly valuable in our cross-functional, multilingual environment.
I would confidently recommend Michael Y. Gordon for any organization looking to bring clarity and automation to their business processes.
Vladimir
Redtrack
AW
Alan W.
May 14, 2024
Stealth Startup Coach + Executive Assistant
I hired Michael as my startup coach & executive assistant for my HealthTech stealth startup. His skills in customer research, validation, experimentation, business analysis, and coaching were instrumental in quickly validating my startup idea. Michael consistently clarified any uncertainties with thoughtful questions and always delivered on time and within agreed upon timeframes. If you're looking for someone who is curious, pragmatic, and can help you, the startup founder, to structure your thinking, work processes, and documents – essentially becoming your trusted partner – then Michael is the perfect fit!
AW
Alan W.
Dec 12, 2023
Stealth Startup Coach + Executive Assistant
Enjoyed working with Micheal! He was highly reliable, detailed and had well thought out recommendations for my project
TB
Tomasz B.
Dec 4, 2023
Virtual Assistant / Notion for podcast management
Michael was quick and did what I needed on time. Michael recorded a video of the result. I'm highly satisfied with the outcome. He's an experienced Notion user and a nice and trustworthy freelancer to work with.
AK
Andrii K.
Dec 3, 2023
Virtual Assistant / Business Analyst / Brand Analyst
Michael is fast and communicated promptly! He clearly explained what I should expect as an end result. I got exactly what I was looking for. Would work with him again- Highly recommend him!
About Michael
Embedded Ops Partner for Founders & SaaS Teams | Operations Systems
Batumi, Georgia - 12:20 pm local time
Hi, I'm Mike 👋 I work with founders of small teams (5-20 people) who are doing meaningful work but feel like their operations are held together with duct tape - and with SaaS leadership teams 5-8 years in who are ready for operational transformation.
YOU NEED THE RIGHT-HAND PARTNER.
The kind who earns trust at every level of your organization - from individual contributors to the C-level - and turns that trust into clarity, structure, and systems that actually get used.
⭐⭐⭐⭐⭐ "Michael stands out for a rare combination of three strengths... genuine depth in business process work... a strong automation specialist across multiple platforms... and perhaps most underrated - exceptional communication and interpersonal skills. He built open, trusted working relationships across every level of the organization, from senior stakeholders to individual contributors. Conversations were always productive, never political, and people genuinely felt heard. I would confidently recommend Michael Y. Gordon for any organization looking to bring clarity and automation to their business processes." - Vladimir Vassilevski, COO, RedTrack (SaaS)
Teams I've supported have:
- Reduced development costs by 6X and boosted delivery by 60% at a GreenTech marketplace startup
- Validated product-market fit risks within 3-6 months at HealthTech & EdTech AI startups
- Launched 4 online services in 2 years, revived key partnerships at a global travel nonprofit
- Streamlined processes for a global education nonprofit serving 1,300+ educators across 82 countries
WHAT I DO:
👉 Supporting founders & teams to Get The Right Things Done
👉 Technical Project Delivery
👉 Operations Management
👉 Digital Business Management
👉 Business Processes Optimization & Workflow Automation
👉 Building digital operational systems that unite teams & allow for new business insights
WHAT YOU GET:
⭐️ Someone who cares about helping you succeed and bringing value to your business
⭐️ Timely communication
⭐️ Clarity, structure, systems, alignment - both analytical and strategic approach
⭐️ Documented processes & knowledge, SOPs
⭐️ A streamlined business operational system
⭐️ Single source of truth
Typical issues I have extensive experience with, and can help you to resolve:
- Miscommunication within the team or with the customers, vendors, and partners
- Unmet customer needs or deadlines
- Unclear, too complex, or inefficient processes
- Lack of sufficient documentation about products, processes, procedures, and customers
- Defective software, poor customer or user experience
- Partners or customers losing trust
TOOLS:
- Slack / Fibery / ClickUp / Notion / Trello / Miro / Jira / Confluence / Podio / Asana / Airtable / Figma / GSuite & apps
- n8n / Make / Telegram bots / Typeform
- Postman / APIs / SQL / Basic scripting
- Canva / Camtasia / WordPress
- AI: OpenRouter / Gemini / Claude / Grok / Perplexity, etc.
- Agile / Scrum / Kanban
WHO AM I:
- Effective communicator, structuring mind, organizer
- I love helping people solve hard problems & unlock human potential
- Fibery Expert Partner
- 6+ years in Operations & Project Management
- 3+ years in Customer Research, Customer Success, and Sales
- 10+ years as a Business Analyst
- Certifications: ICF ACSTH, ICP-APM, ICP-ATF, PSPO-1, PSM-1; ClickUp Expert, ClickUp Admin, ClickUp Advanced AI
- Personality Type (MBTI): ESFJ-A
⭐⭐⭐⭐⭐ "Michael impressed me with his working practice of listening carefully to all the business needs, highlighting inefficiencies, and then creating IT applications that improved working practices for the organization. Michael is skilled at taking complex issues and creating simple solutions." - John Nicholls, Director, Globeducate (ex-International Baccalaureate Organization)
Sound like a fit? Next steps:
🟢 Click the green ‘Invite to Job’ button.
💬 Send me a personalized note with your situation and let's hop on a quick call.
Steps for completing your project
After purchasing the project, send requirements so Michael can start the project.
Delivery time starts when Michael receives requirements from you.
Michael works on your project following the steps below.
Revisions may occur after the delivery date.
Have an introduction call with the Client to discuss their project
Before I produce the end result I need to have a call with you. Please provide as much relevant information to your request as possible at the requirements section. If necessary, we may schedule additional calls.
Deliver the preliminary result to get the feedback
The deliverable can be any (e.g. Notion doc regarding your further approach, spreadsheet with competitive analysis, etc) - that all depends on the nature of your initial request. With this step it should be clear whether you get the value you expect.