You will get an exclusive Media Planning Service for Programmatic Advertising Campaigns
Top Rated
Top Rated
Project details
You will receive in-depth research and curated components that serve as the core of the media plan to execute the campaign seamlessly.
Major Components includes:-
1. Audience: Whom is the message targeting? Why is the message relevant to them? How is the message serving them?
2. Marketing budget: How much is available to spend on delivering the message?
3. Conversion goals: What action should the message encourage the audience to take? How will that actively support the strategy?
4. Definition of success: What key performance indicators should be tracked? How do they support the strategy? How will they be measured and reported? What is the anticipated return on investment?
5. Message frequency: How often should the message be shared? How much is too much?
Message reach: How many people should receive the message? Where do they live? Is the messaging platform scalable?
Major Components includes:-
1. Audience: Whom is the message targeting? Why is the message relevant to them? How is the message serving them?
2. Marketing budget: How much is available to spend on delivering the message?
3. Conversion goals: What action should the message encourage the audience to take? How will that actively support the strategy?
4. Definition of success: What key performance indicators should be tracked? How do they support the strategy? How will they be measured and reported? What is the anticipated return on investment?
5. Message frequency: How often should the message be shared? How much is too much?
Message reach: How many people should receive the message? Where do they live? Is the messaging platform scalable?
Industry
Business Services & Consulting, Marketing & Advertising, Media & Entertainment, Software, Travel & TourismWhat's included
| Service Tiers |
Starter
$35
|
Standard
$45
|
Advanced
$60
|
|---|---|---|---|
| Delivery Time | 3 days | 2 days | 1 day |
Community Strategy Audit | - | - | |
Competitive Analysis | - | ||
Evaluation of Need | |||
Goals, KPI, & Mission | |||
Action Plan | - | - | |
Community Rules | - | - | - |
Gating Method for New Members | - | - | |
CRM Setup | - | - | - |
Optional add-ons
You can add these on the next page.
Include Google Analytics Research For Media Planning
(+ 1 Day)
+$40
Include list PA/PD Deals
(+ 1 Day)
+$45Frequently asked questions
11 reviews
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MM
Marina M.
May 20, 2026
30 minute consultation
He seemed very knowledgeable and skillful, however the hourly rate is misleading as he requires a min # of hours per week, which works out to be about $1500 a month. I just didn't have enough work to justify that many hours.
QP
Qais P.
May 6, 2025
60 minute consultation
SM
Sabin M.
Jan 8, 2025
Programmatic Media Buying consulting
Excellent work - Fully recommended!
EM
Elliot M.
Oct 9, 2024
Vidium - Online Video Advertising / We are looking for a programmatic optimisation specialist
Mayank is a superstar. He took our underperforming campaigns and transformed them into the number one line items for our clients. His attention to detail and process was second to none, and I highly recommend Mayank for any campaign-related roles!
MC
Maxime C.
Oct 2, 2024
DV360 campaign manager
Being a former Google employee, Mayank is very knowledgeable on programmatic & display advertising. He has helped us with advanced DV360 and Googel Ads campaigns implementation, navigating very well policy issues and strategic media roadmaps. We recommend Mayank to any advertiser who's willing to get a top vetted expert on programmatic & display campaigns.
About Mayank
Programmatic Advertising Expert | DV360, CTV, Xandr, Trade Desk,Adform
100%
Job Success
Hyderabad, India - 5:51 am local time
Ex-Googler and 🥇 Top Expert-Vetted Programmatic Advertising & Paid Media Specialist with 11 years of experience designing performance-driven campaigns across programmatic, CTV, native, display, and social ecosystems. I hold advanced certifications in leading DSPs and SSPs, including DV360, The Trade Desk, Xandr, Adform, Amazon DSP, Nuviad, PulsePoint, StackAdapt, Equativ, PubMatic, Magnite, MNTN, and platforms like Google Ads, Meta Ads, Reddit, Salesforce Marketing Cloud, and CTV/DOOH solutions.
I’ve delivered measurable results for global brands including DistroKid, BMW, Apple, Philips, Novartis, HearX, and Nature’s Bakery, optimizing budgets and controlling carbon emissions.
I solve two critical questions for every growth team:
•"Where is spend leaking?"
•"What should we double down on next?"
I design and manage full-funnel Paid Media ecosystems across CTV, display, native, social, and DOOH for industries like E-commerce, iGaming, Sports Betting, FinTech, Retail, Healthcare, and DTC.
✅ Platforms I Master
• Demand Side Platforms (DSPs): DV360, The Trade Desk, Amazon DSP, Adform, Xandr, StackAdapt, PulsePoint, Nuviad, Yahoo DSP
• Ad Platforms: Meta Ads, Google Ads, Reddit
• Measurement & Analytics: Scope3, Adelaide, CM360, GA4, Looker, Salesforce
• Supply Side (SPO): PubMatic, Index Exchange, Equativ
📊 Services That Drive ROI
• End-to-End Campaign Strategy & Execution
• Advanced KPI Optimization (CPA, ROAS, VCR, gCO2PM)
• Custom Live Dashboards (GA4, Data Studio, Looker)
• Funnel Diagnosis & Offer-Creative Mapping
• Programmatic Deal Curation & SPO Planning
• AdOps Automation & Audience Intelligence
• Bot Traffic Elimination & Placement Quality Control
✅ Key Achievements
• Novartis CTV: $182K campaign → 7.8M completed views at 98% VCR, 607 gCO2PM (-35% vs benchmark)
• Apple Instream (OLV): 7.9M impressions, $0.02 CPCV with performance-led supply pruning
• Nature’s Bakery Carbon Modeling: 526.6 gCO2PM (-27% vs baseline), 84% VCR
• Philips Germany IPL & OHC: 282K+ completed views, €0.028 CPCV, emissions benchmarking via CarbonSight
• HearX Full-Funnel & MMT Model: 98% CTV completion, 82% sales via remarketing, geo-based incrementality
• DistroKid MTA Pipeline: Custom attribution using 1P data and view-through logic
• Betika iGaming: $517K revenue, 0.1 cost per bet, 5M+ conversions
🧰 Custom Dashboard Toolkit
Clients get real-time visibility into registrations, installs, deposits, engagement, and ROI. My dashboards act as daily operating systems, not weekly reports, integrating carbon emission modeling and gCO2PM metrics.
✅ Certified Platforms
• DV360, CM360, Google Analytics (GA4), Google Ads
• The Trade Desk, MediaMath, PulsePoint, Nuviad
• Amazon Ads, Meta Ads, Adform, MNTN, Equativ
💼 Why Work With Me
• Senior manager leading paid media strategy, not just execution
• Custom-built systems to scale campaigns with clarity
• Data-backed, full-funnel strategy across CTV, DOOH, Display, Native, and OLV
Steps for completing your project
After purchasing the project, send requirements so Mayank can start the project.
Delivery time starts when Mayank receives requirements from you.
Mayank works on your project following the steps below.
Revisions may occur after the delivery date.
Connect with the Client
To brainstorm the whitespace in building the media plan