You will get a Comprehensive SEO Audit & Prioritised Growth Strategy


Project details
I’ll provide a senior-level SEO audit that goes far beyond automated tool reports. I’ll analyse your website across technical SEO, content, keyword targeting, internal linking, competitors and organic performance, then turn the findings into a clear, prioritised growth strategy.
I have 15+ years of SEO experience and currently work as Head of SEO for a global travel business, managing search strategy across large international websites and competitive markets.
The focus of this project is not to give you the longest possible list of SEO issues. It is to identify what is actually holding your website back, where the strongest opportunities exist, and what you should prioritise first to improve rankings, traffic, leads and revenue.
Depending on your selected tier, the audit may include technical SEO, indexation, site architecture, internal linking, content and keyword gaps, competitor analysis, landing page performance and a structured SEO roadmap.
You’ll leave with practical recommendations, clear priorities and a strategy you can actually implement.
I have 15+ years of SEO experience and currently work as Head of SEO for a global travel business, managing search strategy across large international websites and competitive markets.
The focus of this project is not to give you the longest possible list of SEO issues. It is to identify what is actually holding your website back, where the strongest opportunities exist, and what you should prioritise first to improve rankings, traffic, leads and revenue.
Depending on your selected tier, the audit may include technical SEO, indexation, site architecture, internal linking, content and keyword gaps, competitor analysis, landing page performance and a structured SEO roadmap.
You’ll leave with practical recommendations, clear priorities and a strategy you can actually implement.
Industry Expertise
Art & Design, Automotive, Aviation, Cryptocurrency & Blockchain, Education, Energy & Utilities, Finance & Accounting, Food & Beverage, Game, Government & Public Sector, Health & Fitness, HR & Business Services, Insurance, Legal, Manufacturing & Construction, Media & Entertainment, Military & Defense, Music, Nonprofit, Real Estate, Retail & Consumer Goods, Science & Medicine, Supply Chain & Logistics, Tech & IT, Travel & HospitalityLanguage
EnglishWhat's included
| Service Tiers |
Starter
$995
|
Standard
$1,500
|
Advanced
$2,500
|
|---|---|---|---|
| Delivery Time | 7 days | 10 days | 14 days |
Site SEO Audit | |||
Index Optimization | |||
XML Sitemap | |||
Robots.txt | |||
Image Compression | - | - | - |
HTTPS Setup | - | - | - |
Penalty Removal | - | - | - |
Optional add-ons
You can add these on the next page.
Fast Delivery
+$250 - $500
60-minute SEO strategy consultation
+$250
Implementation / developer briefing
(+ 2 Days)
+$400
International SEO / hreflang review
(+ 3 Days)
+$500Frequently asked questions
About Matthew
Senior SEO Consultant | 15+ Years | Technical SEO, Search Strategy
Toolong, Australia - 9:27 pm local time
I currently work as Head of SEO for a global travel business, where I lead search strategy across international markets and work across technical SEO, content, digital product, authority, analytics and AI search visibility.
Over my career, I’ve managed SEO for two of the world’s largest travel companies and have worked on websites generating millions of organic sessions and significant revenue through search.
Alongside enterprise SEO, I also work directly with small and medium-sized businesses through my own consultancy.
What you get when you hire me is senior SEO expertise without the agency runaround.
I don’t outsource your work to junior staff, send you generic automated audits or recommend changes simply because an SEO tool has flagged them. I look at your website, your competitors, your customers and your commercial goals, then work out what is actually worth doing.
My work includes SEO audits, technical SEO, content strategy, keyword research, site architecture, internal linking, local SEO, international SEO, migrations, competitor analysis, analytics, AI search visibility and ongoing strategic consulting.
I’m equally comfortable diagnosing a difficult technical problem, developing an entire SEO strategy, reviewing a website migration or simply figuring out why a site isn’t growing.
Most importantly, I focus on commercial outcomes rather than vanity metrics. Rankings and traffic matter, but SEO ultimately needs to contribute to enquiries, sales and revenue.
I’m based in Victoria, Australia and selectively work with businesses in Australia and internationally.
If you’re looking for someone experienced enough to tell you not only what is wrong with your SEO, but what is actually worth fixing first, I’d be happy to take a look.
Selected SEO experience & results
- 15+ years in SEO, including senior in-house leadership and consulting roles.
- Currently Head of SEO for a global travel business, leading organic search strategy across multiple international markets.
- Managed SEO for two of the world’s largest travel companies, working across highly competitive, high-volume search environments.
- Helped drive millions of organic sessions and tens of millions of dollars in organic revenue through SEO strategy, content, technical optimisation and product collaboration.
- Led SEO through major website migrations, platform changes, international SEO projects and large-scale technical challenges.
- Experienced in recovering and improving visibility through Google algorithm volatility, technical issues, content quality problems and site architecture weaknesses.
- Built SEO strategies covering everything from enterprise websites with thousands of URLs to small local businesses competing for high-value commercial searches.
- Strong focus on tying SEO performance back to leads, bookings, sales and revenue, rather than reporting on rankings alone.
- Hands-on experience with Google Search Console, GA4, SEMrush, Screaming Frog, Accuranker, Majestic and AI search visibility platforms.
- Increasingly focused on AI search, answer engines and modern search visibility, alongside traditional Google SEO.
Steps for completing your project
After purchasing the project, send requirements so Matthew can start the project.
Delivery time starts when Matthew receives requirements from you.
Matthew works on your project following the steps below.
Revisions may occur after the delivery date.
Discovery & performance review
I review your website, business goals, Search Console, analytics and current organic performance.
Full SEO audit
I assess technical SEO, indexation, content, site structure, internal linking and on-page optimisation.

