You will get Google Ads Highly Performing PPC Search Campaigns setup & Management
Project details
I will set up and manage a high-converting Google Ads campaign designed to drive targeted traffic and increase sales for your business.
With 5+ years of experience managing Google Ads for eCommerce, SaaS, and service-based businesses, I build campaigns using proven strategies, deep keyword research, data analysis, and Google-recommended best practices.
You will get a fully optimized Ads setup including audience targeting, custom conversion tracking, compelling ad copy, and ongoing improvements to maximize ROI. My goal is simple: deliver measurable results, reduce wasted ad spend, and help you scale profitably.
Whether you're launching your first campaign or optimizing an existing one, I make sure everything is handled professionally, transparently, and with a strong focus on performance.
With 5+ years of experience managing Google Ads for eCommerce, SaaS, and service-based businesses, I build campaigns using proven strategies, deep keyword research, data analysis, and Google-recommended best practices.
You will get a fully optimized Ads setup including audience targeting, custom conversion tracking, compelling ad copy, and ongoing improvements to maximize ROI. My goal is simple: deliver measurable results, reduce wasted ad spend, and help you scale profitably.
Whether you're launching your first campaign or optimizing an existing one, I make sure everything is handled professionally, transparently, and with a strong focus on performance.
Search Engines
Google, BingWhat's included
| Service Tiers |
Starter
$50
|
Standard
$125
|
Advanced
$250
|
|---|---|---|---|
| Delivery Time | 2 days | 4 days | 7 days |
Number of Audience Targeting Suggestions | 4 | 4 | 6 |
Number of Ad Extensions | 4 | 6 | 10 |
Number of Ad Copy Suggestions | 7 | 20 | 32 |
Account Setup | |||
Campaign QA | - | ||
Ongoing Management | - | - |
Frequently asked questions
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ZE
Zakaria E.
Jul 31, 2026
Google Ads Ecom Clothing Store
About Muhammad Burhan ud din
Google Ads & Meta Ads Expert for B2B SaaS | Lower CPA, Better Leads
Lahore, Pakistan - 2:20 am local time
I run PPC campaigns Google Ads and Meta Ads for B2B SaaS and lead-gen companies, and I fix that exact gap, lowering CPA and connecting spend to real pipeline, not vanity clicks.
Real experience behind this: paid search and paid social for identity-verification SaaS platforms Facia and ShuftiPro, Google Ads Grants management for the nonprofit Abule.education, and agency-side Google Ads and Meta Ads work at Market Pro in Lahore. Google Ads certified.
How I optimize a B2B SaaS account:
Campaign structure & bidding
✅Brand, non-brand, and competitor campaigns split apart, never blended, so I can see exactly where budget is working
✅Match type built around high-intent B2B terms, with broad match only inside tightly-fenced Smart Bidding campaigns backed by strong negative lists
✅Target CPA / Target ROAS once there's enough conversion volume to support automated bidding; manual control early when data is thin
✅Performance Max used carefully, tight audience signals and search theme controls so it doesn't cannibalize branded search or pull in consumer-grade traffic
✅Ongoing search term mining to catch and cut wasted spend before it compounds
Audience & targeting
✅In-market and custom intent audiences layered onto search as observation signals, not hard targeting, so reach does not shrink
✅RLSA to bid up on warm site visitors already in the funnel
✅Meta lookalikes built from closed-won customer lists, not generic interest targeting, plus retargeting segmented by funnel stage
Tracking & attribution
✅GA4 events mapped to real funnel stages, a demo request and a newsletter signup are not the same conversion
✅Enhanced conversions and offline conversion imports so bidding eventually optimizes toward qualified leads or closed revenue, not just form fills
✅CRM integration (HubSpot, Salesforce, or whatever you run) to close the loop between spend and pipeline
✅Because B2B cycles are long and multi-touch, I check assisted conversions and lag time before calling a campaign a win or a loss, not just last-click
Creative & landing pages
✅RSA asset testing and message match between ad copy and landing page headline
✅Landing page audits for friction, form length, load speed, mobile experience, proof placement
Reporting
✅Looker Studio dashboards built around what actually matters to a SaaS business, CPL and SQLs/pipeline, not just CTR
Tools: Google Ads, Meta Ads Manager, GA4, Google Tag Manager, Looker Studio, SEMrush, Microsoft Clarity.
I am newer to Upwork specifically, not newer to running these accounts, ask me about the Facia, ShuftiPro, or Abuloe work directly.
Send me your Google Ads or Meta Ads account link (view-only access is fine) and I will tell you plainly, within a day, whether I can move the needle.
Steps for completing your project
After purchasing the project, send requirements so Muhammad Burhan ud din can start the project.
Delivery time starts when Muhammad Burhan ud din receives requirements from you.
Muhammad Burhan ud din works on your project following the steps below.
Revisions may occur after the delivery date.
Step 1 – Discovery & Requirement Gathering
I review your business goals, target audience, website, and current performance (if applicable). You share access to Google Ads, Analytics, and other required accounts.
Step 2 – Keyword & Competitor Research
I analyze high-intent keywords, competitor ads, and search trends to build a strategic campaign structure that ensures profitable targeting.