You will get Meta Ads Campaign Audit (Facebook and Instagram Ads)
Top Rated
Project details
Most Facebook and Instagram ad accounts don't fail because of a small budget. They fail because of hidden issues that quietly reduce performance and waste advertising spend.
This audit goes beyond surface-level metrics. I don't just look at CTR, CPC, or ROAS. I analyze your entire advertising ecosystem, including campaign structure, audience targeting, creative performance, tracking accuracy, conversion paths, and budget allocation.
You'll receive a detailed, data-driven audit that identifies what's working, what's hurting performance, and where your biggest growth opportunities exist.
What makes this audit different?
✅ Comprehensive campaign analysis, not a basic account review.
✅ A focus on identifying hidden growth opportunities.
✅ In-depth tracking verification, including Meta Pixel and Conversion API.
✅ Clear, actionable recommendations you can implement immediately.
✅ A practical growth roadmap designed to improve performance and reduce wasted ad spend.
No guesswork. No vanity metrics. Just actionable insights that help your Facebook and Instagram ads perform better.
This audit goes beyond surface-level metrics. I don't just look at CTR, CPC, or ROAS. I analyze your entire advertising ecosystem, including campaign structure, audience targeting, creative performance, tracking accuracy, conversion paths, and budget allocation.
You'll receive a detailed, data-driven audit that identifies what's working, what's hurting performance, and where your biggest growth opportunities exist.
What makes this audit different?
✅ Comprehensive campaign analysis, not a basic account review.
✅ A focus on identifying hidden growth opportunities.
✅ In-depth tracking verification, including Meta Pixel and Conversion API.
✅ Clear, actionable recommendations you can implement immediately.
✅ A practical growth roadmap designed to improve performance and reduce wasted ad spend.
No guesswork. No vanity metrics. Just actionable insights that help your Facebook and Instagram ads perform better.
Project Type
Affiliate Marketing, Analytics, Email Automation, Marketing Automation, Marketing Strategy, Digital Marketing, Search Engine Optimization, Search Engine Marketing, Social Media Marketing, OtherWhat's included
| Service Tiers |
Starter
$89
|
Standard
$189
|
Advanced
$289
|
|---|---|---|---|
| Delivery Time | 2 days | 4 days | 6 days |
Number of Revisions | 0 | 0 | 0 |
Frequently asked questions
114 reviews
(96)
(10)
(4)
(2)
(2)
This project doesn't have any reviews.
IN
Irene N.
Sep 1, 2026
Facebook Ads Manager
Listens and provide strategic information to scale ad results
KG
Kate G.
Aug 6, 2026
60 minute consultation
Jaipal was fantastic to work with. He patiently guided me through the Meta Ads platform and helped me successfully launch my very first ad. Highly recommended!
DJ
Dominicq J.
Aug 5, 2026
You will get Paid Social Media Audit, Facebook & Google, Social Media Marketing Audit
Jaipal was great to work with. He kept in communication throughout the process even though it took some time due to FB issues. Highly recommend Jaipal.
SP
Sandra P.
Jul 29, 2026
Meta (Facebook/Instagram) Ads Setup for Online Workshop (One-Time Project)
Jai was excellent to work with from start to finish. He handled a complicated Meta ads and conversion-tracking setup involving WordPress, Acuity, Stripe, and the Meta Pixel, and he was patient, responsive, and thorough throughout the entire process.
He took the time to answer my many questions clearly, tested the registration and payment flow carefully, and made sure the campaign was set up according to my specific audience, budget, and goals. I especially appreciated that he did not rush through the technical details or leave me guessing about what was happening.
Jai is knowledgeable, dependable, and easy to communicate with. He went above and beyond the original setup and remained available as we worked through the final testing and launch details. I would gladly work with him again and highly recommend him to anyone who needs help with Meta ads, tracking, or campaign setup.
He took the time to answer my many questions clearly, tested the registration and payment flow carefully, and made sure the campaign was set up according to my specific audience, budget, and goals. I especially appreciated that he did not rush through the technical details or leave me guessing about what was happening.
Jai is knowledgeable, dependable, and easy to communicate with. He went above and beyond the original setup and remained available as we worked through the final testing and launch details. I would gladly work with him again and highly recommend him to anyone who needs help with Meta ads, tracking, or campaign setup.
RS
Renard S.
Jul 26, 2026
Google Ads
About Jaipal
Meta Ads Expert | Facebook Ads | Lead Generation & ROAS
93%
Job Success
Chandigarh, India - 9:32 am local time
With 157+ completed Upwork projects, a 93% Job Success Score and Top Rated Plus status, I bring hands-on experience managing Facebook & Instagram advertising campaigns focused on lead generation, customer acquisition, ROAS, CPL, CPA and profitable growth.
My goal is simple: turn your ad spend into measurable business results not just clicks, impressions or cheap leads.
🚀 What I Can Help You With
Meta & Facebook Ads Management
Meta Ads & Facebook Ads strategy
Campaign setup, management and optimization
Facebook & Instagram advertising
Lead generation and conversion campaigns
Campaign scaling and budget allocation
Prospecting, retargeting and remarketing
Custom, Lookalike and broad audience strategies
Advantage+ campaigns
Creative, hook, offer and ad copy testing
📈 Lead Generation & Customer Acquisition
I focus on generating qualified leads, not simply maximizing lead volume.
I can help with:
Facebook Lead Ads & Instant Forms
B2B lead generation
B2C lead generation
Local business lead generation
Real estate lead generation
High-ticket/service-based lead generation
Lead quality and CPL optimization
CPA and customer acquisition optimization
Lead funnels and retargeting funnels
The objective is to improve the complete journey:
Audience → Offer → Creative → Ad → Landing Page → Lead → Follow-up → Customer
🛒 eCommerce & DTC Advertising
For eCommerce and DTC brands, I can help with:
Shopify Meta Ads
Product sales campaigns
eCommerce customer acquisition
DTC advertising
Catalog and Dynamic Product Ads
Retargeting campaigns
ROAS optimization
Product page and checkout optimization
eCommerce CRO
I look beyond platform metrics and focus on the numbers that actually matter:
ROAS • CAC • CPA • CPL • Revenue • Conversion Rate • Profitability
🔍 Meta Ads Audits, Tracking & CRO
Already running ads but not getting the performance you expected?
I can audit the complete advertising funnel:
Ad Account → Campaign Structure → Audience → Creative → Tracking → Landing Page → Funnel → Conversion
My audit and optimization work can include:
Meta/Facebook Ads account audits
Campaign and audience audits
Creative performance analysis
Meta Pixel setup and troubleshooting
Conversion tracking
Meta Conversions API (CAPI)
GA4 & Google Tag Manager
Landing page audits
Funnel and conversion audits
Shopify CRO
A/B testing
Conversion Rate Optimization
📊 How I Approach Meta Ads
I don't optimize campaigns just because CTR increased or CPC decreased.
I look at whether the campaign is actually helping the business grow.
That means continuously testing:
Audiences + Creatives + Offers + Messaging + Landing Pages + Campaign Structures
Then we put more budget behind what is producing the strongest business results.
⭐ Why Clients Work With Me
Clients have consistently highlighted my:
Clear communication
Attention to detail
Accountability for outcomes
Problem-solving approach
Proactive optimization
Reliable execution
Data-driven decision making
My recent Meta Ads work includes Facebook/Meta Ads management, performance optimization, lead generation, CRO audits and Meta Ads strategy — including multiple 5-star projects and ongoing client relationships.
I don't believe in unrealistic ROAS guarantees or overnight promises.
Instead, I focus on testing, data, transparency and sustainable campaign growth.
🎯 Who I Can Help
I’m a strong fit if you're:
Already running Meta Ads but performance has stalled
Spending money on ads but getting poor-quality leads
Looking to reduce CPL/CPA
Looking to improve ROAS
Launching a new Meta Ads campaign
Scaling an existing profitable campaign
Running an eCommerce or DTC brand
Generating leads for a service-based business
Unsure where your funnel or tracking is leaking conversions
Whether you need a Meta Ads Manager, Facebook Ads Expert, Media Buyer, Lead Generation Specialist or CRO-focused performance marketer, I can help you identify what is holding your campaigns back and build a practical path toward better performance.
If you're already spending on Meta Ads and want to know what is working, what isn't, and where your next growth opportunity is, let's talk.
Steps for completing your project
After purchasing the project, send requirements so Jaipal can start the project.
Delivery time starts when Jaipal receives requirements from you.
Jaipal works on your project following the steps below.
Revisions may occur after the delivery date.
Account & Tracking Audit
I'll review your Meta Ads account, campaign structure, audience targeting, ad creatives, Meta Pixel, Conversion API, and event tracking to identify any issues affecting performance.
Campaign Performance Analysis
I'll analyze key performance metrics such as CTR, CPC, CPM, conversion rate, ROAS, frequency, and audience behavior to identify growth opportunities and areas of wasted ad spend.