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You will get On Page SEO Optimization from a TOP RATED PLUS SEO EXPERT for your website
Top Rated

Top Rated

Project details
Optimize the content on your website and see traffic increase ORGANICALLY.
I will do the keyword research and provide on-page meta titles, meta descriptions, H1 through H4 tags, insert keywords and long-tail phrases where possible, add internal linking where possible, add external linking where possible, and add alt image tags where possible. You may add additional pages as needed. Discounts for more than 10 pages - send me a message!
***Check out my feedback and see why I am a TOP RATED PLUS Upwork contractor*** Please See Images That Show Traffic Growth and/or Position Changes For Clients
I will do the keyword research and provide on-page meta titles, meta descriptions, H1 through H4 tags, insert keywords and long-tail phrases where possible, add internal linking where possible, add external linking where possible, and add alt image tags where possible. You may add additional pages as needed. Discounts for more than 10 pages - send me a message!
***Check out my feedback and see why I am a TOP RATED PLUS Upwork contractor*** Please See Images That Show Traffic Growth and/or Position Changes For Clients
Industry Expertise
Education, Government & Public Sector, Insurance, Legal, Media & Entertainment, News, Nonprofit, Real Estate, Sports & RecreationLanguage
EnglishWhat's included $55
These options are included with the project scope.
$55
- Delivery Time 2 days
- Number of Pages Optimized 1
- Number of Keywords Researched 5
- Title Optimization
- H1, H2, H3 Tags
- Meta Description
- Image Alt Tags
Optional add-ons
You can add these on the next page.
Additional Page Optimized
(+ 1 Day)
+$40
211 reviews
(196)
(11)
(3)
(1)
(0)
HK
Harutyun K.
Oct 15, 2025
It was a great experience working with this freelancer on our website’s on-page SEO. She showed deep expertise, identified key issues, and optimized every aspect efficiently. The communication was smooth throughout the project, and the results were visible shortly after the work was completed. Very professional, reliable, and dedicated — I’ll definitely hire again for future SEO projects!
HK
Harutyun K.
Oct 15, 2025
I’m very satisfied with the on-page SEO work done on our website. Heather LaVine was professional, knowledgeable, and delivered everything on time. She carefully optimized all pages and improved the site structure. I’ve already noticed better performance and higher search visibility. Excellent communication and great attention to detail — highly recommended for anyone looking for reliable SEO services!
AS
Alicia S.
Oct 19, 2023
NZ
Nabil Z.
Sep 25, 2023
GP
Gabriela P.
Sep 2, 2023
HL
Helen L.
Jul 24, 2026
Looking for an experienced SEO expert to update our existing content (blog articles) for SEO
HK
Harutyun K.
Oct 15, 2025
You will get On Page SEO Optimization from a TOP RATED PLUS SEO EXPERT for your website
It was a great experience working with this freelancer on our website’s on-page SEO. She showed deep expertise, identified key issues, and optimized every aspect efficiently. The communication was smooth throughout the project, and the results were visible shortly after the work was completed. Very professional, reliable, and dedicated — I’ll definitely hire again for future SEO projects!
HK
Harutyun K.
Oct 15, 2025
You will get On Page SEO Optimization from a TOP RATED PLUS SEO EXPERT for your website
I’m very satisfied with the on-page SEO work done on our website. Heather LaVine was professional, knowledgeable, and delivered everything on time. She carefully optimized all pages and improved the site structure. I’ve already noticed better performance and higher search visibility. Excellent communication and great attention to detail — highly recommended for anyone looking for reliable SEO services!
JK
Joshua K.
Oct 6, 2025
Need proofread to read over website for spelling and grammar errors
SD
Samantha D.
Aug 25, 2025
SEO for my website
About Heather
AI Search Visibility Consultant | AEO/GEO Strategy & Organic Discovery
100%
Job Success
Brunswick, United States - 7:47 pm local time
I help brands and agencies adapt to AI-driven search, Google AI Overviews, and Generative Engine Optimization (GEO) so they remain discoverable, trusted, and relevant without chasing rankings or reacting to short-term performance swings.
I’m a senior SEO and search strategist with 16+ years of experience leading organic growth initiatives across B2B, B2C, e-commerce, and local service brands. As a Director of SEO & Performance Marketing, I’ve overseen 40+ websites and guided long-term strategy for multi-channel search programs. My focus today is organic visibility, search clarity, and future-proof SEO systems built for how Google and AI surfaces actually work.
My work is consultative, diagnostic, and systems-focused. I define what SEO can influence, what it cannot, and where visibility is being lost across content, entities, structure, and intent alignment.
What I Specialize In
AI Search Visibility & Strategy
Answer Engine Optimzation (AEO) & Generative Engine Optimization (GEO)
Google AI Overviews visibility optimization
Entity research and topical authority mapping
Search intent and discovery alignment
AI-first content frameworks
SEO Strategy & Technical Foundations
SEO audits and opportunity diagnostics
On-page and technical SEO guidance
Schema markup and SERP feature targeting
Internal linking and site structure strategy
Organic visibility recovery and stabilization
Content Strategy & Optimization
Search-led content strategy (human-first, AI-readable)
Editorial direction and SEO briefs
Content optimization for trust, clarity, and discoverability
Quality assurance for tone, accuracy, and consistency
How Clients Use Me
Strategic SEO/AEO advisor for internal teams
White-label AEO consultant for agencies
AI search visibility audits and readiness assessments
Organic growth oversight without execution overload
I work best with teams looking for clarity and direction, not short-term SEO hacks or reactive performance management.
Why Clients Hire Me
20+ years of senior-level SEO and search strategy experience
Deep understanding of AI-driven search behavior and visibility models
Proven ability to stabilize and grow organic discovery long-term
Clear communication and grounded expectations
Calm, reliable, and systems-oriented approach
Tools & Platforms
SEO / AEO Strategy • Google Search & AI Overviews • GA4 • Looker Studio • SEMrush • Screaming Frog • Schema • WordPress • Shopify • HTML/CSS Basics • Content Strategy • Entity Research • QA & Editorial Review
Steps for completing your project
After purchasing the project, send requirements so Heather can start the project.
Delivery time starts when Heather receives requirements from you.
Heather works on your project following the steps below.
Revisions may occur after the delivery date.
Information
I will need to know your URL and any login information to the backend. If you are not comfortable sharing that, I can provide META tags and recommendations in a Google Doc, but that is not the recommended procedure.

