You will get a Technical SEO Audit & Developer Action Plan


Project details
I’ll complete a detailed technical SEO audit designed to uncover the issues that may be limiting your website’s ability to crawl, index, rank and perform effectively in search.
I have 15+ years of SEO experience and currently work as Head of SEO for a global travel business, where technical SEO forms a major part of my role across large and complex international websites.
I’ll analyse areas including crawlability, indexation, redirects, canonicalisation, XML sitemaps, robots.txt, site architecture, internal linking, Core Web Vitals and other technical factors that may be affecting organic performance.
Most importantly, I won’t simply give you a list of errors. Each recommendation is prioritised by likely SEO impact and translated into clear, practical actions your developer or internal team can implement.
The goal is simple: identify what is genuinely holding the site back, separate critical issues from low-value noise, and give you a clear technical roadmap.
I have 15+ years of SEO experience and currently work as Head of SEO for a global travel business, where technical SEO forms a major part of my role across large and complex international websites.
I’ll analyse areas including crawlability, indexation, redirects, canonicalisation, XML sitemaps, robots.txt, site architecture, internal linking, Core Web Vitals and other technical factors that may be affecting organic performance.
Most importantly, I won’t simply give you a list of errors. Each recommendation is prioritised by likely SEO impact and translated into clear, practical actions your developer or internal team can implement.
The goal is simple: identify what is genuinely holding the site back, separate critical issues from low-value noise, and give you a clear technical roadmap.
Industry Expertise
Art & Design, Automotive, Aviation, Cryptocurrency & Blockchain, Education, Energy & Utilities, Finance & Accounting, Food & Beverage, Game, Government & Public Sector, Health & Fitness, HR & Business Services, Insurance, Manufacturing & Construction, Media & Entertainment, Military & Defense, Music, Nonprofit, Real Estate, Retail & Consumer Goods, Science & Medicine, Sports & Recreation, Supply Chain & Logistics, Tech & IT, Travel & HospitalityLanguage
EnglishWhat's included
| Service Tiers |
Starter
$995
|
Standard
$1,500
|
Advanced
$2,500
|
|---|---|---|---|
| Delivery Time | 7 days | 10 days | 14 days |
Site SEO Audit | |||
Index Optimization | |||
XML Sitemap | |||
Robots.txt | |||
Image Compression | - | - | - |
HTTPS Setup | - | - | - |
Penalty Removal | - | - | - |
Optional add-ons
You can add these on the next page.
Fast Delivery
+$250 - $500
Developer implementation briefing
(+ 2 Days)
+$400
Core Web Vitals deep dive
(+ 3 Days)
+$500
International SEO / hreflang review
(+ 3 Days)
+$500Frequently asked questions
About Matthew
Senior SEO Consultant | 15+ Years | Technical SEO, Search Strategy
Toolong, Australia - 5:36 pm local time
I currently work as Head of SEO for a global travel business, where I lead search strategy across international markets and work across technical SEO, content, digital product, authority, analytics and AI search visibility.
Over my career, I’ve managed SEO for two of the world’s largest travel companies and have worked on websites generating millions of organic sessions and significant revenue through search.
Alongside enterprise SEO, I also work directly with small and medium-sized businesses through my own consultancy.
What you get when you hire me is senior SEO expertise without the agency runaround.
I don’t outsource your work to junior staff, send you generic automated audits or recommend changes simply because an SEO tool has flagged them. I look at your website, your competitors, your customers and your commercial goals, then work out what is actually worth doing.
My work includes SEO audits, technical SEO, content strategy, keyword research, site architecture, internal linking, local SEO, international SEO, migrations, competitor analysis, analytics, AI search visibility and ongoing strategic consulting.
I’m equally comfortable diagnosing a difficult technical problem, developing an entire SEO strategy, reviewing a website migration or simply figuring out why a site isn’t growing.
Most importantly, I focus on commercial outcomes rather than vanity metrics. Rankings and traffic matter, but SEO ultimately needs to contribute to enquiries, sales and revenue.
I’m based in Victoria, Australia and selectively work with businesses in Australia and internationally.
If you’re looking for someone experienced enough to tell you not only what is wrong with your SEO, but what is actually worth fixing first, I’d be happy to take a look.
Selected SEO experience & results
- 15+ years in SEO, including senior in-house leadership and consulting roles.
- Currently Head of SEO for a global travel business, leading organic search strategy across multiple international markets.
- Managed SEO for two of the world’s largest travel companies, working across highly competitive, high-volume search environments.
- Helped drive millions of organic sessions and tens of millions of dollars in organic revenue through SEO strategy, content, technical optimisation and product collaboration.
- Led SEO through major website migrations, platform changes, international SEO projects and large-scale technical challenges.
- Experienced in recovering and improving visibility through Google algorithm volatility, technical issues, content quality problems and site architecture weaknesses.
- Built SEO strategies covering everything from enterprise websites with thousands of URLs to small local businesses competing for high-value commercial searches.
- Strong focus on tying SEO performance back to leads, bookings, sales and revenue, rather than reporting on rankings alone.
- Hands-on experience with Google Search Console, GA4, SEMrush, Screaming Frog, Accuranker, Majestic and AI search visibility platforms.
- Increasingly focused on AI search, answer engines and modern search visibility, alongside traditional Google SEO.
Steps for completing your project
After purchasing the project, send requirements so Matthew can start the project.
Delivery time starts when Matthew receives requirements from you.
Matthew works on your project following the steps below.
Revisions may occur after the delivery date.
Discovery & technical review
I review your website, platform, Search Console data and known technical concerns.
Full technical crawl & analysis
I analyse crawlability, indexation, architecture, redirects, canonicals, sitemaps, robots.txt and technical site health.