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⭐⭐⭐⭐⭐ “Marcus went above and beyond to satisfy us. Very honest and hard working.” → Want your brand mentioned in top-tier media? → Need guest posts or link inserts on high-authority sites? → Frustrated watching competitors rack up backlinks while your site lags behind? It’s time to run outreach campaigns that secure authority links, close competitor gaps, and fuel long-term SEO growth. 𝗔𝗯𝗼𝘂𝘁 𝗠𝗲 I’m Marcus, a Link Building and SEO strategist with 17+ years of experience helping brands grow authority online. My specialty is outreach-driven link acquisition: Guest posting on relevant, authoritative sites Link inserts in existing high-traffic content Competitor backlink replication to match what’s working in your niche Link gap analysis to uncover untapped opportunities Every placement is earned through tailored outreach, media relationships, and proven systems that put your brand where it matters most. 𝗖𝗼𝗿𝗲 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀 🔗 Authority Link Building Guest posts & editorial placements Link insert opportunities in live articles Competitor link analysis & replication strategies Link gap audits to find missed ranking opportunities 📰 Digital PR Outreach Creative PR campaigns that attract coverage + backlinks Outreach to journalists & editors at Forbes, BBC, Guardian, and niche industry press Thought leadership placements & contributor content Reactive PR (newsjacking) to capitalise on trends 📊 SEO Support Technical audits & quick-win fixes Competitor/keyword mapping to guide outreach campaigns Analytics setup to measure PR + link-building ROI 𝗪𝗵𝘆 𝗖𝗹𝗶𝗲𝗻𝘁𝘀 𝗖𝗵𝗼𝗼𝘀𝗲 𝗠𝗲 → Outreach that lands real placements, not spam links → Blend of PR + SEO for coverage that drives rankings → Competitor-focused link strategies to gain an edge → 100% white-hat, sustainable tactics → ROI that shows up in backlinks, traffic, and revenue 𝗡𝗲𝘅𝘁 𝗦𝘁𝗲𝗽𝘀 Earn backlinks through guest posts & link inserts Outrank competitors with smarter link gap strategies Build authority with digital PR outreach that works

TWELVE YEARS. ONE RULE. NOTHING SHIPS UNTIL IT SCORES. I am Edrick Anderson, a London-based Performance Creative Strategist and Designer. 12 years building high-converting Meta ad creatives for 8-figure DTC brands including SKIMS, WHOOP, Toyota, Barclays, Nurecover, Airways, Infinity Hoop, and Gleeful. I do not just design ads. I built my own systems to make sure every creative is built to perform before it ever reaches you. THE SYSTEMS adgrading is my proprietary ad grading platform. It scores every concept across 9 performance criteria before production. Hook strength, mechanism clarity, avatar specificity, scroll-stopping power, blue ocean positioning. Nothing leaves my desk below standard. admastertracker reads your CSV ad performance data and tells me exactly which avatars, angles, and static types are winning so every new design is built on real signal, not guesswork. Atria Plus is the competitor intelligence platform top performance agencies use. Before I design a single frame, I already know which angles, hooks, and avatars are converting in your category. HOW WE WORK Before I touch a design, you see the hooks, headlines, and scoring inside the grading platform. You approve the direction. No surprises, no wasted rounds. Every batch comes with 3 headline variations minimum, sized for the placements that matter, delivered through Frame Weekly batches, consistent output, and a system that gets sharper the longer we work together. THE TOOLS Magic Brief and Atria for daily competitor research and ad intelligence Adobe Photoshop for compositing, retouching, and product work Adobe Illustrator for precision graphics and brand assets Adobe Premiere Pro for short-form video and motion cuts Nano Banana Pro, Photoroom, Freepik, Higgsfield for AI imagery and lifestyle visuals Meta Ads Manager for real performance data and placement context Frameio for organised batch delivery Notion for creative strategy and brand guidelines Slack and Monday for seamless project workflow WHO I WORK WITH I take on a select group of long-term clients at a time. If you have been burned by designers who deliver pretty work that does not convert, or by slow turnarounds that kill campaign momentum, this is the alternative. Fast. Strategic. Built to perform. Note: open contracts shown on my profile are from previous clients who forgot to close them out. Currently available for new work.

⭐️⭐️⭐️⭐️⭐️ - "They were obviously an innovative company that delivered brilliant results." ⭐️⭐️⭐️⭐️⭐️ - “Tom is very approachable, professional, and responsive, and acted as another member of our team." Generated millions in sales, leads and conversions with our tried and tested strategies. We help businesses go beyond rankings – from clicks to conversions, we make brands grow. 100+ companies trust us to scale their business. Since 2019, we’ve received several awards & recognitions. Clutch ranked us #1 for UK TikTok Ad Agencies in 2023. Whilst we’ve been recognised as a Top SEO Agency Worldwide by DesignRush for 2024. As an official partner of TikTok and SEMrush, we track all major marketing movements. In fact, Tom spoke as a Guest Expert at Global Marketing Day 2023, sharing his insights on the latest trends and marketing best practices. GMD2023 was attended by almost 90,000 people in London, New York & Dubai. If you’re looking for an agency that just gets stuff done. Get in touch.

I help businesses turn ad spend into real revenue by building and managing Google and Meta ad campaigns that bring in customers, bookings and sales. Send me an invite or drop me a message and I'll send you back a free Loom audit showing exactly how I'd approach your ad account to get it performing at its best. That's my promise. 🏆 Top Rated | 100% Job Success | $100k+ earned on Upwork 📈 Over a decade in marketing and paid media 💰 Real client results, not vanity metrics I help e-commerce brands, local and service-based businesses turn paid advertising into predictable growth. Whether you're scaling what's working, launching from scratch, or fixing campaigns that aren't converting, I bring the strategy and the execution. Recent results: • An e-commerce client gained a 10x return on roughly £5k/month in Google and Meta spend generating over £50k+ additional revenue in just one month • A local service business I built myself has generated £400k in revenue in under two years, with Google Ads as the main driver • A local service based business business I manage Google Ads for went from generating 2 qualified appointments to over 10 per week • Organic client posts have passed 1M+ views and added 500+ followers from a single post Paid advertising that performs. I run Google and Meta campaigns from cold prospecting to retargeting with proper conversion tracking, ongoing optimisation, and a focus on the metrics that move your bottom line: ROAS, CPA and revenue. Built around your funnel. Awareness, consideration, conversion, each stage needs different targeting and creative. I build campaigns that move buyers through your funnel, not just dump traffic at the top. Creative that converts. Creative fatigue kills campaigns. I test hooks, angles and formats from video, static to carousel, so we keep what converts and cut what doesn't. Content that gets seen. Beyond ads, I create and manage organic social content that performs, short-form video, graphic design, and full account management across Instagram, TikTok, Facebook and more. Recent client posts have passed 1M+ views and added 500+ followers from a single post. Whether you need paid and organic running together as one engine, or simply want your socials managed with more consistency and strategy, I can help. Reporting you can actually read. Clear updates on what's working, what's not, and what we're doing about it, so your brand stays consistent everywhere and you always know where your money's going. What clients say: ⭐⭐⭐⭐⭐ "Nico completely transformed our ad performance. We started getting consistent leads and could finally see where our money was going and what was actually working." ⭐⭐⭐⭐⭐ "Nico understands paid advertising on a deeper level than most marketers we've worked with. From targeting to optimisation, the campaigns felt strategic from day one and the results backed it up." ⭐⭐⭐⭐⭐ "Nico took the stress off our plate and made content that actually connects with our audience." ⭐⭐⭐⭐⭐ "Nico's demonstrated a deep understanding of how different platforms operate, leveraging algorithms to maximise engagement." Before going full-time freelance, I spent four years at Universal Music Group and three years at the BBC. At UMG, I'm formally credited as Production Coordinator on major releases including the No Time To Die (James Bond) soundtrack and Grammy-award-winning albums. At the BBC, I managed where paid ad budget was spent across the youth networks and worked across major campaigns. I'm also certified across Google, Meta, TikTok, Pinterest, LinkedIn and X paid platforms, plus CompTIA A+ and Microsoft. If you're ready to turn ad spend into revenue, send me a message and let's jump on a call. Core skills: Google Ads, Meta Ads, Facebook Ads, Instagram Ads, Google Shopping, Performance Max, Display Ads, YouTube Ads, PPC, Paid Search, Paid Social, Media Buying, Performance Marketing, Campaign Management, Campaign Scaling, Audience Targeting, Audience Research, Retargeting, Remarketing, Lookalike Audiences, A/B Testing, Conversion Tracking, Conversion Rate Optimization, Google Analytics, GA4, Google Tag Manager, Facebook Pixel, ROAS Optimisation, CPA Optimisation, Lead Generation, E-commerce Marketing, Shopify Marketing, DTC Marketing, Search Engine Marketing, Local SEO, Google Business Profile, Email Marketing, Social Media Management, Social Media Marketing, Social Media Strategy, Content Creation, Short Form Video, Reels, Video Editing, TikTok Marketing, LinkedIn Marketing, YouTube Marketing, Pinterest Marketing, Graphic Design, Brand Design, Adobe Photoshop, Adobe Premiere Pro, Canva, CapCut, OpenAI Ads, ChatGPT Ads.

⭐ EXPERT VETTED ⭐ ➡️ Managed over $60 million in Meta ad spend (up to $900K per month) ➡️ Over $110 million in revenue generated for DTC brands like happymammoth, glassguar, built-different, pulseofpotential, luxskin and more ➡️ Scaled brands from $500K to $4 million in monthly revenue ➡️ 6+ years specializing in Meta ads and creative strategy for ecommerce My name is Miro, and I help DTC ecommerce brands scale profitably on Meta. For the last six years I've worked with 7 and 8-figure brands as both their media buyer and their creative strategist, because at scale those two jobs are the same job. Here's the truth most agencies won't tell you: once you're spending real money, your account doesn't have a targeting problem or a bidding problem. It has a creative problem. Meta's delivery system is only as good as the angles, hooks, and concepts you feed it. My entire approach is built around finding the constraint that's actually holding your account back, then building a creative system that keeps producing winners instead of one-off lucky ads. Here is what I can help you with: ✦ Full Meta ad account audit to find the real constraint on your spend ✦ Creative strategy: angles, hooks, and concepts mapped to your market's awareness and sophistication level ✦ Static and video ad concepts, plus briefs your editors can actually execute ✦ Systematic creative testing (hook-first testing, ABO and CBO structures) ✦ Campaign architecture that holds up as you scale (Advantage+ Shopping and BAU) ✦ Accurate tracking and measurement so you trust your numbers (CAPI, clean attribution) This is what you can expect working together: ✦ Decisions made on profit metrics that matter (blended MER, CAC, contribution margin), not vanity ROAS ✦ A creative pipeline that consistently feeds the account, so scaling doesn't stall when one ad fatigues ✦ Predictable, profitable scaling while holding or improving your current return ✦ A clear strategy you can actually follow, with no jargon and no smoke My process is different from most freelancers and agencies. I integrate tightly with each brand and dedicate myself to the result, which is why I keep my client roster small. To do the best work I'll also need real input from your side, especially on product and customer insight. Send me a message and we'll set up a free, no-obligation Meta ad account audit and strategy call to map out exactly where your growth is being capped. Speak soon, Miro [keywords: meta ads, facebook ads, instagram ads, creative strategy, ad creative, UGC ads, direct-response marketing, DTC ecommerce, media buying, conversion rate optimization, Advantage+ shopping, ASC, paid social, performance marketing, scaling]

Profitable, measurable, and repeatable paid media growth for ecommerce brands. With 8+ years of hands-on paid media experience, I help ecommerce and DTC brands grow using Google Ads, Meta Ads, and Microsoft Ads. The work stays focused on clean tracking, clear structure, and decisions based on unit economics, not surface-level ROAS. This covers scaling accounts, fixing stalled performance, and rebuilding setups that have become hard to trust. ✅ 8+ years hands-on paid media experience across ecommerce and DTC ✅ Managed millions in ad spend across Google Ads and Meta Ads ✅ Google and Meta Ads certified ✅ In-house experience at Decathlon and Samsung ✅ Strong experience with Google Merchant Center and large product feeds ✅ Scaling paid media based on unit economics, not vanity ROAS ✅ Recovery projects for accounts where performance dropped or stalled ✅ Clear reporting and decision making without clutter or guesswork ✅ Paid media focused on profit, not surface-level ROAS ✅ Strong tracking discipline using GA4 and Google Tag Manager Here’s how I help your business: I work with ecommerce, subscriptions, marketplaces, and Amazon-hybrid brands to make paid media easier to manage and more predictable. The focus is on fixing tracking first, tightening account structure, and running ads and creative with clear intent. This leads to more stable CPA, cleaner reporting, and scaling that does not break every few weeks. Google Ads for Ecommerce: Search, Shopping, and Performance Max are structured for clarity and scale. Google Merchant Center feeds are cleaned and maintained so product data does not limit performance. Performance Max is run with clear signals, controlled testing, and reliable conversion tracking. Meta Ads Media Buying and Creative: Meta Ads is managed with disciplined signals and structured creative testing. This includes creative strategy, brief writing, and copy that matches the offer and landing page. Testing stays organised so winners are clear and scaling feels controlled. Tracking and Measurement: GA4 and Google Tag Manager are set up and reviewed to ensure events fire correctly and only once. Conversion tracking is validated end to end so platforms learn from real purchases. Reporting is simplified so numbers make sense and decisions are faster. Paid Media Strategy and Recovery: Full funnel thinking connects ads, creative, offers, and unit economics. Recovery projects focus on accounts where performance has dropped due to scaling, tracking changes, or platform updates. The goal is to stabilise performance before pushing growth again. Tools, Industries, Technologies ✅ Google Ads, Meta Ads, GA4, Google Merchant Center ✅ Shopify, Magento, Klaviyo ✅ Feed tools including DataFeedWatch, dashboards, and custom reporting ✅ E-commerce, subscriptions, marketplaces, DTC, and Amazon-hybrid brands Why work with me: The approach is straightforward and practical. No inflated dashboards. No guesswork. Just clear priorities, clean data, and steady improvements you can actually follow. Communication stays direct and decisions are explained in plain language. If paid media feels harder than it should or numbers no longer add up! send your site link and a short note on what is stuck. I will review the setup and map out clear next steps. Google Ads, Meta Ads, Microsoft Ads,GA4,Google Tag Manager, Google Merchant Center, Performance Max, Ecommerce PPC, Facebook Ads, Instagram Ads, Meta Ads, PPC, Bing Ads