**I make complicated things clear and boring things interesting.**
You need someone's attention.
But bland AI tools, minute technical details, and lack of persuasive, storytelling instinct is getting in your way.
Solution? Hiring me.
I’ve spent 15+ years doing exactly that for major brands, publications, startups, and agencies across finance, healthcare, technology, SaaS, and consumer markets. I’m also the author of two traditionally published novels with Simon & Schuster, an Expert-Vetted Upwork writer, and have earned $400K+ on the platform.
If you know what you need to say but aren't quite sure how to make people care, that's usually where I come in. Depending on the project, that might mean finding the right hook, simplifying a complicated idea, developing a campaign concept, sharpening a brand voice, or turning a pile of information into something people actually want to read. My work spans articles and thought leadership, websites, direct-response copy, emails, social content, video scripts, founder messaging, and more.
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WRITING HIGHLIGHTS
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-Upwork "Top Provider"
-95%+ job success rate
-Over $400k+ earnings on Upwork alone
-Rebranding and career ghostwriting for C-suite level executives
-Ghostwriting dozens of books, articles, and pitch decks
-Creating email drip campaigns for clients with over 50% lifetime open rates
-Hundreds of jobs successfully completed with positive Upwork client feedback
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CLIENT TESTIMONIALS
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"Dan's mastery of words truly transformed my work, breathing life into it and elevating its quality to new heights. Dan, thank you wholeheartedly for your invaluable assistance."
-Business Ghostwriting Client
"Dan is a pro. I've hired him to write direct response and email campaigns for us, and he can handle any topic with expertise. We've seen response rates as high as 55-70% over the length of 30-day campaigns he's written."
-Email Copywriting Client
"I've had the chance to work with Dan on some projects and, honestly, the guy's a word genius. He gets the brand voice quickly and nails the message every time. Super professional and always meets deadlines."
-Ghostwriting content client
"Dan pens technical detail with a sense of humor. He’s one of the few writers who can make me laugh."
-Blog Content Client
Christopher M.
Sales Specialist: Startups, Unit Economics, Balance Sheet Optimization
Philadelphia, Pennsylvania
$95/hr$95 per hour5.0 (2) 2 jobs $3K+ total earnings
Proven sales leader and turnaround management specialist, with experience across multiple domains and industries. Track record with win after win to back up my claims. Well versed in using Ai to augment and turbocharge sales cycles, and bring to bare fresh strategies that keep pace with an ever changing marketplace.
Whether on a webcam or face-to-face, I bring the magic to the encounter and make people want to talk as well as listen. Subdued people call me intense; energetic people call me charismatic. I am a natural leader who effortlessly gets employees, teams, crowds and companies to follow me gladly.
Let me put my money where my mouth is and enquire about my services.
Kevin L.
A PhD with 7 Figure Sales Experience, Content Creation, & More
Loxahatchee Groves, Florida
$82/hr$82 per hour5.0 (3) 11 jobs $10K+ total earnings
I’m a unique blend of educator, entrepreneur, and sales strategist with over a decade of experience driving both personal and client success. With a Ph.D. in Curriculum & Instruction and 10+ years in education, I specialize in breaking down complex topics into clear, actionable strategies — whether for business growth, course development, or team training.
On the business side, I’ve personally generated over $2 million in sales in the past year in the real estate industry. My marketing expertise includes:
Sales funnel development
Social media growth (TikTok, Instagram, Facebook, Threads)
Digital product creation (ebooks, courses, training programs)
Copywriting
Organic ads strategy
Audience targeting & engagement
High-conversion email campaigns
I’ve also consulted extensively with business owners, coaches, and real estate professionals to help them package their knowledge, build monetization systems, and generate recurring income streams.
Whether you need educational content development, full sales funnel builds, or a strategic partner to scale your digital products, I bring a proven blend of expertise, execution, and real-world results.
Let’s build your next win together.
*** SEO & AEO Copywriting Done Right ***
(Get content that makes you money and your life easier)
You’ve got a million things on your to-do list—launching a website, course, product, or blog—and content is still sitting there. Strategy, SEO, search intent, keyword optimization, WordPress tweaks… it’s enough to make you binge HGTV and dream about quitting it all for an oceanfront ice cream shop. Been there.
Maybe your blog posts and lead magnets look solid, but open rates are low and subscribers aren’t sticking around. Engagement is flat. It feels like the only person reading your content is your mom. Want more conversions?
You know your product, service, or offer is good—when people do buy, they love it. So why isn’t it happening more often?
There are a lot of moving parts, from messaging to positioning, but at the core, engagement and sales come down to connection. If you want more interest, better engagement, and consistent sales, you need someone who can see the big picture, read between the lines, and speak to both you and your audience at the same time.
No Caribbean escape required—just content that actually works.
I’ll meet you there.
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Hi, I’m Susan. I help small businesses, entrepreneurs, coaches, realtors, and travel brands earn attention and turn it into action.
As an SEO and AEO-focused copywriter and content marketer with 10+ years of experience, I don’t just write content—I build content systems that actually support your business.
That means thinking beyond individual pieces and structuring your blog, pages, and messaging so everything works together to drive traffic, engagement, and conversions over time.
I’m also highly skilled at matching tone and voice, so your content sounds like your brand—not generic, not templated, and not like everyone else in your space.
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WHAT I COLLABORATE WITH MY CLIENTS WITH:
* Copywriting & Content Marketing
* Conversion-focused content for small businesses, real estate, travel brands, and more
* SEO + AEO Strategy
* Keyword research, search intent, competitor analysis, and content built to rank and get pulled into AI answers
* Blog Content
* Structured, search-driven articles that align with your audience and your goals
* Lead Magnets (Not just pretty—built to actually attract and convert)
* Landing Pages
* Clear messaging, strong structure, and conversion-focused flow
* Email Marketing
* Newsletters and drip campaigns designed for higher open and click-through rates
* Ghostwriting
* Articles for major publications and brand authority
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EDITING & OPTIMIZATION
* Tightening messaging, improving flow, and strengthening calls to action
* Content Strategy & Management
* Ongoing support for brands that need consistency and direction
* Content Refreshes
* Updating older content to improve rankings and performance
* WordPress & Content Support
* Handling the backend details so you don’t have to
After a quick call, video chat, or email exchange—whatever works best for you—I’ll map out next steps and a clear strategy.
I stay on top of the details, deliver on time, and keep communication easy throughout the process.
You get content that matches your voice, performs well in search, and actually supports your business growth—without adding more to your plate.
Ready? Let’s get started.
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