You will get a candidate funnel analysis to see where your applicants fall-off

Project details
You're losing candidates somewhere in your hiring funnel — you just don't know where.
This engagement takes a data-driven look at your full candidate journey, from first impression to submitted application, and pinpoints exactly where drop-off is happening and why.
In about two weeks, you'll have a clear analysis of where candidates are falling off, what's driving it, and what to fix first. No guesswork, no generic recommendations — just a diagnosis built on your actual data.
One requirement: you'll need existing analytics in place (GA4 + some basic ATS data ) for this engagement to work. If you're not sure whether your setup qualifies, message me before purchasing.
This engagement takes a data-driven look at your full candidate journey, from first impression to submitted application, and pinpoints exactly where drop-off is happening and why.
In about two weeks, you'll have a clear analysis of where candidates are falling off, what's driving it, and what to fix first. No guesswork, no generic recommendations — just a diagnosis built on your actual data.
One requirement: you'll need existing analytics in place (GA4 + some basic ATS data ) for this engagement to work. If you're not sure whether your setup qualifies, message me before purchasing.
Target Country
Worldwide, United StatesWhat's included $500
These options are included with the project scope.
$500
- Delivery Time 14 days
Frequently asked questions
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AA
Amanda A.
Jul 30, 2025
Academic Study of Human Resource Work
Lauren helped us evaluate candidates in a timely and helpful way. We're thankful for the help and would consider working together again.
About Lauren
Employer Brand Strategist. Recruitment Marketing. Technical Hiring.
West Valley City, United States - 1:24 am local time
Over the past 8 years I've led this work in-house and on the agency side — including a full EVP build and global activation, and scaling programmatic recruitment marketing programs that cut cost-per-lead by 50% in 90 days while doubling application volume.
Here's what I typically work on:
— EVP development and activation
— Careers site strategy and optimization (SEO/AEO, GA4, UX)
— Multi-channel recruitment marketing campaigns
— Candidate personas, messaging frameworks, and job description rewrites
— Paid media strategy and oversight (programmatic, LinkedIn, Meta, Google)
— Fractional employer brand support for lean TA teams
I work best with companies that have a real hiring challenge and want a strategic partner, not just a task executor. If you're not sure where your pipeline is breaking down, I offer a structured diagnostic audit as a starting point.
Certifications: Google Ads, GA4, StackAdapt Advanced Programmatic, TradeDesk, CAMP (ANA), Google Project Management
Steps for completing your project
After purchasing the project, send requirements so Lauren can start the project.
Delivery time starts when Lauren receives requirements from you.
Lauren works on your project following the steps below.
Revisions may occur after the delivery date.
Review analytics
Reviewing the candidate experience at every touch point and identifying possible factors causing fall-off.
Map journey
Visualizing candidate experience and any blockers.