You will get a Brand Strategy that will boost and expand your brand
Project details
Brand Strategy will help you define your brand, find your point of differentiation on market, build your loyal customer tribe and form charismatic human brand. I will also develop communication strategy for your brand including his archetype, character and tone of voice.
That will help you create genuine brand from inside and expand it with design and communication.
That will help you create genuine brand from inside and expand it with design and communication.
Industry
Health & Wellness, Media & EntertainmentLanguage
English, RussianWhat's included
| Service Tiers |
Starter
$1,000
|
Standard
$1,500
|
Advanced
$2,500
|
|---|---|---|---|
| Delivery Time | 40 days | 55 days | 70 days |
Number of Revisions | 3 | 3 | 5 |
Mission & Vision Statement | |||
Brand Narrative | - | ||
Target Audience & Positioning | |||
Voice & Tone Guidelines | |||
Brand Design Guidelines | - | - | |
Business Name & Slogan |
Frequently asked questions
37 reviews
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MP
Madison P.
Sep 12, 2025
Brand, Website, and More
Anastasiia is a star! She is responsive, organized, and has a brilliant aesthetic. I can get pulled in multiple directions in my day-to-day, and she excels at managing timelines and maintaining organization. Her aesthetic is always on-point. She is a joy to work with and has a positive attitude that leads towards success time and time again.
I am grateful for her hard work and dedication to her craft! Hire her and you will be incredibly happy with the results!
I am grateful for her hard work and dedication to her craft! Hire her and you will be incredibly happy with the results!
PW
Prettyfit W.
Jul 19, 2023
Brand creation: strategy, character, design for One Soleciety
We started working with Ana in April 2020 to revamp our brand image that was more than 26 years old then. Ana had single-handedly helped us transform our brand identity from a generally tired look to an all-new image that is much younger and full of energy. She started with creating a brand personality that is relevant to our target audience and market trend; then we moved on to creating a comprehensive brand guide that includes brand assets, brand image, values, communications, logo and packaging design. She coached our team to ensure thorough understanding of the new brand direction and guided us on marketing communications to bring out the brand values. This included social media marketing strategizing and planning, and detailed photography and videography directions.
In the next phase, we embarked on the revamping of our website which Ana was the main consultant for. It resulted in a brand new look to align with the new brand image.
We continued to work with Ana for our store concept & she helped to provide differentiating design ideas which we liked a lot.
We are very happy to have Ana as our marketing consultant who played a pivotal role in our brand transformation journey. It was a very successful one, resulting in an increased in sales by more than 200% over the last 2.5 years. Ana is highly professional, equipped with strong marketing knowledge and expertise, and always on top of market and marketing trends. We believe we could not have achieved what we have without her contribution, and will strongly recommend her to any company in need of a strong hand, and brain.
In the next phase, we embarked on the revamping of our website which Ana was the main consultant for. It resulted in a brand new look to align with the new brand image.
We continued to work with Ana for our store concept & she helped to provide differentiating design ideas which we liked a lot.
We are very happy to have Ana as our marketing consultant who played a pivotal role in our brand transformation journey. It was a very successful one, resulting in an increased in sales by more than 200% over the last 2.5 years. Ana is highly professional, equipped with strong marketing knowledge and expertise, and always on top of market and marketing trends. We believe we could not have achieved what we have without her contribution, and will strongly recommend her to any company in need of a strong hand, and brain.
RZ
Rosen Z.
Oct 2, 2020
Brand identity designer needed for a natural cosmetic brand
LL
Lauri L.
Aug 13, 2020
Brand Identity Package
Anastasiia was very professional to work with! She understood our wishes and helped us find the solution we needed. She did a very thorough job with the naming of our brand and had a well-researched backstory to every name. She expressed her vision very clearly and kept giving us great ideas!
Definitely recommended!!
Definitely recommended!!
IC
Irfan C.
May 4, 2020
Creative director for a fashion accessories brand
Anastasiia has profound knowledge in the field of branding and has met all tasks reliably and in excellent quality. We look forward continuing to work with her after the current corona crisis. Our working experience with her has been fantastic and we can recommend her to anyone seeking branding expertise.
About Anastasiia
Brand Strategist, Creative Director, Branding Expert: Startup, Fashion
100%
Job Success
Chernivtsi, Ukraine - 6:01 pm local time
I help ambitious companies define their unique position in the market through a brand strategy that drives measurable business results. From re-positioning global brands to shaping startups for investor confidence, I’ve guided businesses that went on to:
▪️ 2X-3X sales growth after strategic repositioning
▪️ Scale globally with clear differentiation
▪️Attract top-tier investors with a compelling brand narrative
▪️Dominate new categories through strategic brand architecture
▪️ Gain clarity and a defined roadmap with actionable brand strategy steps
▪️ Grow brand awareness and customer engagement by aligning identity with authentic storytelling
The founders & teams I work with aren’t just looking for a new logo. They want impact:
⭐️ "We need to move from generic to differentiated in our market."
⭐️ "We’ve outgrown our current positioning - we need a brand that scales."
⭐️ "Our story isn’t landing with customers or investors."
⭐️ "Our team has the skills, but we’re too close to see the big picture."
⭐️ "We want a brand strategy that ties creative direction to business growth."
If this sounds like you, we might be the right fit.
🦄 Past clients include:
Fashion & lifestyle brands, B2B SaaS and startups, consumer products, and creative-led companies featured in Elle, ICON, vibes by 8world
Working with me, you will:
⚡️ Define a brand strategy that sells - positioning, messaging, audience insights
⚡️ Build a unique brand message that cuts through noise in crowded markets
⚡️ Align your brand with business objectives (sales, fundraising, market expansion)
⚡️ Get strategic frameworks (brand architecture, tone of voice, value proposition)
⚡️ Translate strategy into creative direction & brand identity for consistent execution
⚡️ Save time, money, and energy by avoiding surface-level branding fixes that don’t last
Client wins (in their words):
✅ "Our brand transformation journey was very successful, resulting in an increase in sales by more than 200% over the last 2.5 years."
✅ "The brand audit uncovered exactly what was missing - now our messaging lands with both customers and investors."
✅ "She refined our brand direction, trained and guided our marketing team, and positioned the brand to expand into new geographic markets."
Not every business is a fit.
We won’t be a good match if:
❌ You just want a quick logo refresh with no strategy behind it
❌ You’re focused only on short-term marketing hacks
❌ You’re not ready to invest in a process that changes how people see your business
📈 My stats:
▪️ 9+ years in brand strategy & creative direction
▪️ Brands I’ve shaped have landed +200% sales growth
▪️ Featured campaigns in Elle, ICON, vibes by 8world
▪️ Work spanning Fashion, Consumer, Tech, SaaS, Lifestyle, Health & Wellness
🏄🏻♀️ About me:
I don’t do "buzzword branding". I work with companies ready to claim their space, tell a sharper story, and scale with confidence. My process combines strategy, creativity, and market insight, ensuring your brand becomes a real business asset.
🚦 Next steps:
1. Press "Message" button in the top right corner (near "..." button)
2. Tell me about your challenge and why you think we’d be a fit
3. Let’s design a brand that doesn’t just look good - it sells, grows, and lasts
Steps for completing your project
After purchasing the project, send requirements so Anastasiia can start the project.
Delivery time starts when Anastasiia receives requirements from you.
Anastasiia works on your project following the steps below.
Revisions may occur after the delivery date.
Brand Positioning
I will work on your competitors analysis. Next, I will develop your customer personas. Based on that we will develop points of difference and positioning statement of the future brand.
Brand Personality
I will develop your brand personality and archetype to make your brand human not corporate one, so it attracts real customers.