You will get a design review and expertise on innovating with inclusive design.
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Project details
A holistic review of the website or mobile design is followed by a 1,5h debrief session split between presentation and Q&A.
According to a study by Forrester Research, a good UX can achieve up to 400% conversions, while UI accounts for 200%. Most designers use general UX principles and create for an ideal, average user persona and perfect circumstances.
But, here's the thing: the average human does not exist, and a good user experience embraces the diversity of human abilities, backgrounds and experiences.
What is inclusive design, and how does it differ from accessibility? How can inclusion drive innovation and growth, and why should you embrace it in your organisation's processes? How does accessibility impact SEO? What are the first steps to a truly human-focused product?
My work blends behavioural science and best practices with 10+ years of experience in technology. I use Web Content Accessibility Guidelines WCAG, GenderMag Method developed at Oregon State University, Microsoft Inclusive Design Directories, Cognitive Style Heuristics, and methods and tools introduced by Kat Holmes in the work Mismatch, to name a few.
According to a study by Forrester Research, a good UX can achieve up to 400% conversions, while UI accounts for 200%. Most designers use general UX principles and create for an ideal, average user persona and perfect circumstances.
But, here's the thing: the average human does not exist, and a good user experience embraces the diversity of human abilities, backgrounds and experiences.
What is inclusive design, and how does it differ from accessibility? How can inclusion drive innovation and growth, and why should you embrace it in your organisation's processes? How does accessibility impact SEO? What are the first steps to a truly human-focused product?
My work blends behavioural science and best practices with 10+ years of experience in technology. I use Web Content Accessibility Guidelines WCAG, GenderMag Method developed at Oregon State University, Microsoft Inclusive Design Directories, Cognitive Style Heuristics, and methods and tools introduced by Kat Holmes in the work Mismatch, to name a few.
Main Type
Landing Pages, Mobile Apps, Web Apps, WebsiteFile Format
PDF, OtherWhat's included $1,200
These options are included with the project scope.
$1,200
- Delivery Time 7 days
- Number of Revisions 0
- Source Files
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About Katarzyna
Product Manager | From UX Research to API Integration
100%
Job Success
Berlin, Germany - 6:27 pm local time
As a Product Manager with over 10 years of experience across D2C, SaaS, and two-sided platforms, UX Certification, and an MA in Economics, I work directly with founders, agencies, and cross-functional teams to guide products from discovery through launch and growth. I have led platform and integration initiatives for global health and wellness brands, hotel technology ecosystems, and marketplace environments, translating business challenges into clear roadmaps, delivery plans, and live features. I offer a balance of strategic thinking and hands-on execution to drive results.
What I Help With
Discovery & Optimisation
• Customer & stakeholder interviews
• Competitor and positioning analysis
• UX audits & journey mapping
• Conversion and funnel optimisation
• Experiment design & rapid testing
Product & Delivery
• Roadmap definition & backlog structuring
• Feature scoping & requirements (PRDs, specs, user stories)
• Agile delivery & sprint leadership
• Cross-team coordination (design, engineering, ops)
• Go-to-market & launch planning
Project & Operational Execution
• Platform integrations & vendor coordination
• Marketplace and booking flow builds
• Process design & workflow optimisation
• Stakeholder and partner management
Real-life examples:
- MedKitDoc (Germany): Took over a team weeks before a contract-critical deadline. Shipped the product on time and secured the key deal.
- Amptify (USA): Repositioned a patient app into a complete B2B platform for medical professionals (teleclinic, booking, marketplace). This transformation contributed to Neurotone AI's acquisition.
- Jay Shetty Genius (USA): Built onboarding and feature adoption through JTBD interviews and A/B testing. Built and managed an internal dev team. Managed migration of data and users to the new platform.
- Marriott & Design Hotels (Germany): Integrated 100+ independent hotels into Marriott's global distribution ecosystem, leading onboarding, API integrations, usability testing, and training.
I’ve collaborated with founders, doctors, hotel operators, and celebrities, translating vision into structured execution plans that teams can actually deliver against.
Toolbox
Jira • Confluence • Notion • Figma • Miro • GA4 • Hotjar • HubSpot • CRM systems • Booking engines • API integration workflows • CRS • Channel Manager • PMS
I think strategically but execute operationally. If you're building, scaling, integrating, or fixing a digital product happy to jump in.
Let's discuss how I can help with your product challenges and deliver results.
Looking forward to hearing from you.
Kasia
Steps for completing your project
After purchasing the project, send requirements so Katarzyna can start the project.
Delivery time starts when Katarzyna receives requirements from you.
Katarzyna works on your project following the steps below.
Revisions may occur after the delivery date.
Evaluation of received materials and defining the parameters
1st Walkthrough