You will get premium Brand Identity Kit to elevate your startup or tech company

Estefania L.Status: Offline
Estefania L. Estefania L.
4.9
Top Rated

Let a pro handle the details

Buy Branding Services services from Estefania, priced and ready to go.
Estefania L.Status: Offline
Estefania L. Estefania L.
4.9
Top Rated

Let a pro handle the details

Buy Branding Services services from Estefania, priced and ready to go.

Project details

A strong brand identity is the foundation of any successful business. Whether you're a tech startup or a professional service company, your brand should tell a compelling story and establish trust with your audience.

With over 8 years of experience in brand identity design, I specialize in creating impactful visuals and strategies tailored to startups and tech companies. I focus on your brand’s unique needs and goals, ensuring that every element—from the logo to the typography—works cohesively to make your business stand out in a competitive market.

✨ Why Choose Me?

📈 Proven Expertise: I’ve helped startups and established businesses develop brands that resonate with their audience.
🎯 Tailored Approach: Your brand deserves more than templates. I craft unique solutions designed specifically for you.
🤝 Comprehensive Support: From strategy to design, I ensure a seamless process with attention to detail.

Don’t let poor branding hold you back! Let’s build a brand identity that empowers your business to grow and succeed.

Ready to transform your brand? Click "Purchase" to get started!
Business Type
Startup, Small Business, Nonprofit, Midsize Business
What's included
Service Tiers Starter
$600
Standard
$850
Advanced
$1,250
Delivery Time 7 days 15 days 20 days
Number of Revisions
235
Number of Hours of Work
102040
Number of Versions
123
Source Files
-
Logo Transparency
High Resolution
3D Image
-
-
Stationery Design
Vector File
-
-
Optional add-ons You can add these on the next page.
Additional Revision
+$50
Source File
+$100
Vector File
+$100
Brand Strategy (+ 5 Days)
+$400
Graphic elements (+ 3 Days)
+$150
3 on-brand mockups (+ 2 Days)
+$100

Frequently asked questions

4.9
80 reviews
94% Complete
5% Complete
1% Complete
(0)
1% Complete
1% Complete
(0)

EG

Eduardo G.
5.00
May 4, 2026
Re - diseños documento Process and Fees USA

ND

Noori D.
5.00
Mar 17, 2026
Urgent: Design Support Needed for Startup Growth Efforts

ND

Noori D.
5.00
Mar 17, 2026
Creative Direction and Design Support Estefania is an incredible designer! Thoughtful, innovative and a joy to work with at our company. She helped us rebrand and then operationalize our design channel. Would hire again.

MG

Mark G.
5.00
Mar 11, 2026
Co-branded one-pager for RAPS event

LW

Lisa W.
5.00
Jan 12, 2026
Apex Water Systems Estefania is amazing! She is great to communicate with and keeps me posted on status. Will use her again every time I have a need.
Estefania L.Status: Offline

About Estefania

Estefania L.Status: Offline
Brand Strategy & Design Expert for SaaS & Tech Companies
100% Job Success
4.9  (80 reviews)
Buenos Aires, Argentina - 11:03 pm local time
Brand Consultant & Creative Director 🏅 Expert-Vetted on Upwork (Top 1%)

Helping startups, SaaS, AI companies and professional services build brands that are clear, consistent and ready to scale.

I work as a strategic brand partner to founders and marketing teams who need more than just design. My role is to help define the brand direction, translate it into a strong identity, and apply it consistently as the business grows.

Many collaborations start with a focused project and evolve into longer partnerships. I’m comfortable starting with a specific scope, as long as there’s room to understand the bigger picture and build something well structured.

Think brand strategy first, not just design execution.
Clear positioning, strong systems, and decisions that hold up over time.

🧠 My work focuses on

• Brand positioning and messaging
• Brand identity systems (beyond just a logo)
• Brand evolution for growing companies
• Guidelines and systems teams can actually use
• Websites, pitch decks and key brand assets
• Ongoing creative direction through retainers

AI can accelerate exploration, but it cannot replace strategic thinking. I use AI selectively as part of the research and concept exploration process. However, brand strategy, positioning and identity development are always directed and crafted by me to ensure the brand is original, consistent and built for long-term growth.

I don’t approach design as isolated tasks. I work best when strategy, identity and implementation are treated as a system. Clients often come with a specific need, and part of my role is helping them define what comes next.

🤝 Why clients work with me

• I understand the business stage before designing
• I bring structure where things feel scattered
• I help teams make better decisions, faster
• I think long-term, not just per deliverable

💬 Client feedback often highlights clarity, consistency and trust in decision-making

“Estefania is a rare talent. She has exceptional design skills but much deeper, she understands branding and marrying these two disciplines. She completely reinvigorated our brand and throughout working with her, she prompted us to think deeper about what we represent, who we serve, and how we operate. We had a great experience and are totally thrilled with the end result. I wholly recommend her and look forward to working with her again.”
— Anthony T.

📅 Currently available for one additional project in March 2026.

Feel free to reach out if you'd like to discuss your project.

Steps for completing your project

After purchasing the project, send requirements so Estefania can start the project.

Delivery time starts when Estefania receives requirements from you.

Estefania works on your project following the steps below.

Revisions may occur after the delivery date.

Business Discovery

I will review all the provided materials and address any additional questions to fully understand your expectations, goals, and vision for the brand kit.

Moodboard Creation

I will create a detailed moodboard to establish the design style, color palette, and key elements we’ll use for the brand kit. This stage ensures alignment on the overall creative direction.

Review the work, release payment, and leave feedback to Estefania.