You will get Website clarity review to improve messaging and client enquiries
Project details
Who I help
I help practitioners, independent professionals and small businesses improve how clearly their websites communicate their value. Many businesses struggle with their websites not because they lack expertise or a good offer, but because they’re too close to their own work to see where visitors may feel confused or uncertain.
With over 20 years’ experience in content and user experience design, I review your website from a first-time visitor perspective to identify where messaging, structure or navigation may be creating barriers to enquiries or engagement. My focus is on clarity, trust and helping visitors quickly understand what you offer and what to do next.
Practical, prioritised improvements
You receive practical, prioritised improvements you can implement yourself or use to guide future website improvements.
My approach is constructive and practical. I highlight what’s working as well as what could be improved, so you leave with clear direction rather than overwhelm.
Service tiers
Starter (£85) – one page review.
Standard (£155) – homepage + two pages reviewed.
Advanced (£235) – homepage + 4 pages reviewed.
I help practitioners, independent professionals and small businesses improve how clearly their websites communicate their value. Many businesses struggle with their websites not because they lack expertise or a good offer, but because they’re too close to their own work to see where visitors may feel confused or uncertain.
With over 20 years’ experience in content and user experience design, I review your website from a first-time visitor perspective to identify where messaging, structure or navigation may be creating barriers to enquiries or engagement. My focus is on clarity, trust and helping visitors quickly understand what you offer and what to do next.
Practical, prioritised improvements
You receive practical, prioritised improvements you can implement yourself or use to guide future website improvements.
My approach is constructive and practical. I highlight what’s working as well as what could be improved, so you leave with clear direction rather than overwhelm.
Service tiers
Starter (£85) – one page review.
Standard (£155) – homepage + two pages reviewed.
Advanced (£235) – homepage + 4 pages reviewed.
Main Type
WebsiteFile Format
PDF, OtherWhat's included
| Service Tiers |
Starter
$85
|
Standard
$155
|
Advanced
$235
|
|---|---|---|---|
| Delivery Time | 3 days | 4 days | 5 days |
Number of Revisions | 0 | 0 | 0 |
Source Files | - | - | - |
Frequently asked questions
About Elizabeth
Content & UX Consultant | Website Clarity & Conversion
London, United Kingdom - 11:57 pm local time
If you're getting traffic but not enough enquiries, the problem is usually clarity. Visitors can't quickly tell what you do, who you help, or why they should choose you. That's a messaging and communication problem, and it's one most business owners can't easily see from the inside.
I'm new to Upwork but bring 20+ years in content and UX design, working with small businesses, independent professionals and service organisations. My strength is quickly identifying where messaging, structure or user journey create confusion, and what to fix first.
I can help you:
• Make your core message land clearly for the right people
• Identify where visitors get confused or lose confidence
• Highlight quick wins to improve enquiries
• Strengthen your page structure, navigation and user journey
• Rewrite homepage, services, about and other web page messaging
I also consider how well your content communicates to AI tools – increasingly important as more people discover services through AI search and assistants rather than traditional Google results.
Typical turnaround: 3 days. Feedback is specific, prioritised and practical – no generic best-practice lists.
Next step: Send me your website and I'll quickly let you know if a review would be useful. Or message me first if you'd prefer to discuss fit.
Testimonial – Sandira, Sound Healer
Liz reviewed my website when I was being told I needed to upgrade it. She gave clear, practical feedback and suggested simple changes to improve clarity, including updating my language and strengthening my homepage. I made the changes and now feel much more confident about my site. Her review helped me refocus on what was already working as well as what to improve. I would recommend a Website Clarity Review if you want an expert outside perspective.
Steps for completing your project
After purchasing the project, send requirements so Elizabeth can start the project.
Delivery time starts when Elizabeth receives requirements from you.
Elizabeth works on your project following the steps below.
Revisions may occur after the delivery date.
Website and page confirmation
Client provides website link, confirms pages for review, and answers a few short questions to ensure the review focuses on what matters most.
Clarity review
I review client's website from a first-time visitor perspective, focusing on messaging, structure and user understanding.