You will get Lead Scoring and Routing Engine for CRM Automation
Project details
We will build a complete lead scoring and routing engine inside your CRM so your team gets qualified leads instantly. Most companies rely on manual assignment and outdated rules that slow everything down. We create a clear scoring model based on fit and intent, then build automated routing logic that sends each lead to the right rep in real time. You will get a fully documented system that improves response time, increases conversion rates, and makes your entire pipeline more predictable.
Data Tool
Google SheetsWhat's included
| Service Tiers |
Starter
$750
|
Standard
$1,500
|
Advanced
$3,000
|
|---|---|---|---|
| Delivery Time | 5 days | 10 days | 14 days |
Number of Revisions | 1 | 2 | 2 |
Optional add-ons
You can add these on the next page.
Fast Delivery
+$150 - $500
Additional workspace or CRM instance
(+ 3 Days)
+$500Frequently asked questions
About Oriol
Revenue Growth Engineer | Clay.com Expert | RevOps & CRM Automation
Barcelona, Spain - 6:12 am local time
💡 Right now, we’re offering underpriced system builds here on Upwork while we collect client reviews and proof for this channel. You’re getting the same work we deliver to larger clients, at a fraction of our direct pricing.
We've helped dozens of tech and service companies clean, automate, and scale their GTM engines, cutting admin time by 60% and increasing total revenue generated through smarter systems and cleaner data.
Most teams aren’t broken, they’re buried in busywork.
SDRs still researching leads manually.
CRMs full of duplicates and bad data.
Hot leads going cold because routing is slow or missing.
Reps wasting hours on admin instead of selling.
We fix that.
I design and deploy revenue systems that automate your GTM workflows end-to-end:
CRM Cleanup & Optimization → Clean data, better visibility, faster reporting
Clay Workflows & Data Infrastructure → Enrichment, lead scoring, routing, and attribution
RevOps Automations → Smart triggers for renewals, upsells, and lifecycle management
Dashboards & Reporting → Live revenue insights with zero spreadsheet exports
Think of it as building your GTM engine, but without adding more people.
We’ve implemented these systems for fast-growing teams across the US, UK, and Europe, from SaaS startups to consultancies, helping them scale smarter, not harder.
If you want to audit or automate your GTM workflows, click “Invite to Job” or send a message, and I’ll reply personally with a custom plan.
Steps for completing your project
After purchasing the project, send requirements so Oriol can start the project.
Delivery time starts when Oriol receives requirements from you.
Oriol works on your project following the steps below.
Revisions may occur after the delivery date.
Discovery and ICP review
We review your ICP, lead sources, and routing needs.
Data preparation
We enrich and prepare the fields required to calculate fit and intent scoring.