You will get your data analyzed and interpreted using Advanced Statistical Tools.
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Project details
I specialize in advanced data analysis, machine learning, marketing analytics, and predictive modeling, helping companies understand performance, optimize marketing spend, and make better data-driven decisions.
My expertise includes Python, SQL, Excel, statistical modeling, forecasting, marketing mix modeling (MMM), attribution analysis, and AI-driven analytics systems. I have built end-to-end analytics solutions including data pipelines, dashboards, predictive models, and automated reporting systems.
I’ve worked extensively with e-commerce and marketing data, analyzing performance across platforms such as Shopify, GA4, Meta Ads, Google Ads, and CRM systems to uncover patterns in customer behavior, campaign performance, and revenue drivers.
My services include data analysis, statistical modeling, predictive analytics, marketing performance analysis, data visualization, dashboard development, and automated reporting systems tailored to your business needs.
I focus on delivering clear insights, actionable recommendations, and scalable analytics solutions that help organizations make smarter decisions and grow.
My expertise includes Python, SQL, Excel, statistical modeling, forecasting, marketing mix modeling (MMM), attribution analysis, and AI-driven analytics systems. I have built end-to-end analytics solutions including data pipelines, dashboards, predictive models, and automated reporting systems.
I’ve worked extensively with e-commerce and marketing data, analyzing performance across platforms such as Shopify, GA4, Meta Ads, Google Ads, and CRM systems to uncover patterns in customer behavior, campaign performance, and revenue drivers.
My services include data analysis, statistical modeling, predictive analytics, marketing performance analysis, data visualization, dashboard development, and automated reporting systems tailored to your business needs.
I focus on delivering clear insights, actionable recommendations, and scalable analytics solutions that help organizations make smarter decisions and grow.
Data Tool
PythonWhat's included
| Service Tiers |
Starter
$50
|
Standard
$150
|
Advanced
$200
|
|---|---|---|---|
| Delivery Time | 1 day | 1 day | 3 days |
Number of Revisions | Unlimited | Unlimited | Unlimited |
Source Code |
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Fast Delivery
+$50Frequently asked questions
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About Sammy
Data Scientist |Data Analyst |AI & ML Expert |Marketing Data Scientist
100%
Job Success
Nairobi, Kenya - 12:55 pm local time
With 10+ years of experience in data science and analytics, I build data-driven systems that help businesses optimize ad spend, forecast demand, improve customer retention, and make better growth decisions using measurable data insights.
I specialize in Marketing Mix Modeling (MMM), attribution analysis, forecasting, customer analytics, and growth-focused machine learning systems.
Proven Impact
* Reduced cart abandonment by 25% using predictive modeling and cohort analysis
* Improved marketing efficiency and ROAS through Bayesian Marketing Mix Modeling (MMM)
* Built AI-driven pricing systems that improved revenue performance and pricing strategy
* Increased customer retention and lifetime value using segmentation and personalization models
* Developed attribution and analytics systems for data-driven marketing optimization
* Built forecasting systems for demand planning and operational decision-making
What I Help Businesses Achieve
Marketing Analytics & Growth Optimization
* Marketing Mix Modeling (MMM)
* Budget optimization and media allocation
* Funnel analysis and conversion optimization
* Customer journey and behavioral analytics
* Multi-touch attribution and incrementality analysis
* Customer Lifetime Value (LTV) and cohort analysis
* Meta Ads and Google Ads performance diagnostics
* A/B testing and experimentation
* Real-time analytics dashboards and reporting systems
Predictive Modeling & Data Science
* Demand forecasting and inventory optimization
* Churn prediction using survival analysis
* Customer segmentation and personalization
* Recommendation systems
* Pricing optimization models
* Fraud and anomaly detection
* Predictive analytics for growth and operations
Causal Inference & Advanced Analytics
* Difference-in-Differences (DiD)
* Bayesian Structural Time Series (BSTS)
* Synthetic Control methods
* Geo-level MMM and lift-test integration
* Incrementality and elasticity analysis
* Scenario planning and forecasting
Selected Projects
🔹 Marketing Mix Modeling (MMM) System
Built Bayesian MMM models using PyMC and NumPyro to measure channel effectiveness, optimize budget allocation, and improve ROAS across paid media channels.
🔹 E-commerce Churn Prediction System
Developed survival analysis and cohort models using Shopify and GA4 data to identify churn risk, improve retention, and reduce cart abandonment by 25%.
🔹 AI Dynamic Pricing Engine
Built a machine learning pricing system using demand forecasting and competitor analysis to optimize pricing strategy and maximize revenue performance.
🔹 Attribution & Growth Analytics Platform
Designed analytics systems for Meta Ads and Google Ads performance analysis, attribution modeling, and customer acquisition optimization.
Typical Projects I Handle
* Marketing Mix Modeling (MMM)
* Attribution modeling
* Forecasting and demand planning
* E-commerce analytics
* Growth analytics
* Customer segmentation
* Churn prediction
* Pricing optimization
* Meta Ads & Google Ads analytics
* Conversion and funnel optimization
* Analytics dashboards and reporting systems
Tech Stack
Python, SQL, R, PyMC, NumPyro, Scikit-Learn, TensorFlow, Spark, BigQuery, Snowflake, Power BI, Tableau, Looker Studio, GA4, Meta Ads, Google Ads, Shopify, Klaviyo
Why Clients Work With Me
* Strong blend of data science, marketing analytics, and business strategy
* Experience building scalable analytics and ML systems
* Focus on measurable ROI, profitability, and growth impact
* Ability to translate complex data into actionable business decisions
* Deep expertise in MMM, attribution, and causal inference
Let’s Work Together
If you're looking to improve marketing ROI, optimize ad spend, forecast demand, reduce churn, or build advanced analytics systems that drive measurable business growth, I’d be happy to help.
Steps for completing your project
After purchasing the project, send requirements so Sammy can start the project.
Delivery time starts when Sammy receives requirements from you.
Sammy works on your project following the steps below.
Revisions may occur after the delivery date.
Data analysis
I will check off the steps in the project workroom to keep the client updated on the progress of the project. This will include a comprehensive report on the data analysis, interpretation and visualization.