You will get a Expert Technical SEO Audit & Competitor Analysis with (How to Guide)
Top Rated
Project details
This project delivers a comprehensive Technical SEO Audit and Competitor Analysis, complete with actionable insights and a detailed How-To Guide for implementation. Aimed at identifying and addressing your website's technical SEO challenges.
Objectives:
To conduct a thorough technical SEO audit of your website, identifying issues that could be impacting your search engine visibility and user experience.
To provide a step-by-step How-To Guide with actionable recommendations for addressing identified SEO issues and leveraging opportunities to surpass competitors.
Deliverables:
Technical SEO Audit Report: A detailed document highlighting critical SEO issues such as site speed, mobile responsiveness, indexability, crawl errors, and more. The report will prioritize issues based on their impact on SEO performance.
How-To Guide: A comprehensive guide providing step-by-step instructions on how to address each identified issue from the technical SEO audit, as well as strategies to implement successful SEO tactics observed from the competitor analysis. The guide will be tailored to your team's skill level, ensuring all recommendations are actionable and achievable.
Objectives:
To conduct a thorough technical SEO audit of your website, identifying issues that could be impacting your search engine visibility and user experience.
To provide a step-by-step How-To Guide with actionable recommendations for addressing identified SEO issues and leveraging opportunities to surpass competitors.
Deliverables:
Technical SEO Audit Report: A detailed document highlighting critical SEO issues such as site speed, mobile responsiveness, indexability, crawl errors, and more. The report will prioritize issues based on their impact on SEO performance.
How-To Guide: A comprehensive guide providing step-by-step instructions on how to address each identified issue from the technical SEO audit, as well as strategies to implement successful SEO tactics observed from the competitor analysis. The guide will be tailored to your team's skill level, ensuring all recommendations are actionable and achievable.
Industry Expertise
Aerospace, Art & Design, Automotive, Aviation, Education, Energy & Utilities, Finance & Accounting, Food & Beverage, Game, Health & Fitness, HR & Business Services, Insurance, Legal, Manufacturing & Construction, Media & Entertainment, Music, News, Real Estate, Retail & Consumer Goods, Science & Medicine, Sports & Recreation, Supply Chain & Logistics, Tech & IT, Travel & HospitalityLanguage
EnglishWhat's included
| Service Tiers |
Starter
$48
|
Standard
$148
|
Advanced
$248
|
|---|---|---|---|
| Delivery Time | 2 days | 3 days | 5 days |
Site SEO Audit | |||
Index Optimization | - | ||
XML Sitemap | - | - | |
Robots.txt | - | ||
Image Compression | - | - | |
HTTPS Setup | - | - | |
Penalty Removal | - | - |
Frequently asked questions
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BC
Ben C.
Jun 23, 2026
GEO, AEO and SEO Website Restructuring Roadmap
Javier is very knowledgeable, experienced, supportive and helpful - I really enjoyed working with him (again) and he added a lot of value to the project we worked on, particularly on technical SEO. Thanks so much for everything!
JM
Joe M.
Jun 8, 2026
30 minute consultation
Javier was prepared for my consultation with a presentation. Javier had clear insight into a plan and clear next steps to address our company's SEO. I felt that Javier was an expert in his field and I feel that the consultation was very successful. I would recomment Javier to others looking for a SEO consultant.
BC
Ben C.
May 7, 2026
Are you an experienced SEO with an eye on the future?
Javier is knowledgeable, experienced, friendly and helpful to work with. Thanks so much!
KH
Katarina H.
Feb 9, 2026
Website redo
KH
Katarina H.
Feb 9, 2026
Kickstarting SEO Growth for a Local Tattoo Shop
Javier was wonderful to work with. He was clear with communication, patient, flexible, and had good knowledge of the subject. Unfortunately we put our project on hold for financial reasons and I have been too busy to properly get back to him! Will hire again when I'm ready :)
About Javier
AI SEO & AEO Specialist | GEO, AIO, ChatGPT, Gemini & AI Overviews
98%
Job Success
Bogota, Colombia - 1:02 pm local time
I'm Javier Moraes, an AI SEO and AEO Expert with 10+ years in search engine optimization and 5,675+ hours billed on Upwork (Top Rated Plus, 98% Job Success). I help SaaS companies, eCommerce brands, and ambitious businesses win the new search layer: AI-powered engines, generative search, and traditional Google rankings — all engineered together as one system.
A RECENT RESULT, NOT A PITCH
For one DTC brand in the food category, I built an AEO-first SEO system from scratch.
Six months later:
• 81,400 organic clicks delivered
• 1.75M impressions on Google Search
• 4.6% average CTR (vs. 1.9% category baseline)
• Average position: 14.6 from a cold start
• Brand began appearing in Google AI Overviews and Perplexity citations by month 4
That is what AI SEO done right looks like. No tricks. No volume play. Just engineered visibility across every search surface that matters.
WHAT I DO
AI SEO and Answer Engine Optimization (AEO)
• AEO strategy for SaaS, eCommerce, and high-intent verticals
• Google AI Overviews optimization
• ChatGPT, Gemini, Perplexity, and Claude visibility audits
• Citation-targeted content engineering
• Entity-based SEO and knowledge graph optimization
• Conversational query mapping
• Structured Q&A architecture for AI search engines
Generative Engine Optimization (GEO)
• Source authority strategy across AI training and retrieval data
• Brand mention engineering across PR, comparison sites, listicles, communities
• AI Overviews readiness audits
• Prompt-level testing and AI search share-of-voice tracking
Technical SEO (AI-Ready Foundation)
• Full technical SEO audits — crawlability, indexation, site architecture
• Core Web Vitals optimization (LCP, CLS, INP)
• Schema markup engineering — Product, Organization, FAQPage, Article, HowTo,
LocalBusiness, Service
• JavaScript SEO, hreflang, canonicalization, redirect mapping
• XML sitemap and robots.txt optimization
• Structured data validation built for AI extraction, not just rich snippets
• Migration support and recovery audits
eCommerce and SaaS SEO
• Shopify, WooCommerce, BigCommerce, Webflow, custom stacks
• Faceted navigation strategy and collection page architecture
• Product schema engineering
• Category-defining query domination
• SaaS programmatic SEO and feature page optimization
On-Page and Content SEO
• Entity-rich content rebuilds
• Topical authority architecture
• Internal linking engineering
• SXO (Search Experience Optimization) — UX and SEO alignment
WHO I WORK BEST WITH
• SaaS B2B companies (Series A to C) competing in saturated categories
• eCommerce DTC brands ($1M to $50M ARR) where category-defining queries decide
the buyer's shortlist
• Marketing agencies needing an embedded AEO and SEO strategist
HOW I WORK
I do not sell traffic. I sell category visibility — across Google and across LLMs. I report in business outcomes — citations, share of voice, qualified traffic, pipeline — not just rankings.
I bring a decade of SEO depth, but my work is built for how search behaves today: AIfirst, intent-driven, entity-grounded.
I am UC Davis-trained in advanced SEO, technically fluent (active GitHub and StackOverflow), and bilingual (English and Spanish, native level).
I have shipped SEO and AEO work across SaaS, eCommerce, law firms, insurance, AI startups, real estate, and contractors.
WHAT MY CLIENTS SAY
"Javier's SEO knowledge goes far beyond what you'd typically find on Upwork. He brings deep expertise, strategic thinking, and clarity."
"I had a 5-star experience working with Javier. Clear communicator, extremely knowledgeable, firm and confident in his recommendations."
"Wonderful to work with. Clear with communication, patient, flexible, with Deep knowledge of the subject."
HOW TO START
Send me a message with three things:
1. Your domain
2. Your top 3 competitors
3. The buyer query you most want to win in ChatGPT and Google AI Overviews
I will send you a 5-minute Loom audit before we even discuss pricing. That is how seriously I take fit. If you want classic SEO, there are 50,000 freelancers for that. If you want to win the AI search layer before your competitors figure out it exists — let's talk.
Steps for completing your project
After purchasing the project, send requirements so Javier can start the project.
Delivery time starts when Javier receives requirements from you.
Javier works on your project following the steps below.
Revisions may occur after the delivery date.
URL of current website
It allows me to analyze your site's current state, including its design, user experience, and SEO performance. This analysis can identify areas for improvement and opportunities to enhance visibility and user engagement.
I need you to give me a brief explanation of what your business is