You will get a tailored brand & marketing strategy to accelerate sustained growth.
Top Rated
Top Rated
Project details
🅱🆁🅾🅽🆉🅴: This package offers close collaboration with key stakeholders to lay the groundwork for brand strategy, inclusive of brand essence, brand pillars, and brand personality. The brand platform will be the "North Star" guiding the brand's strategic journey and principles.
🆂🅸🅻🆅🅴🆁: Building on the Bronze package, this Silver package outlines the target audience, marketing strategy, & communication platform to drive awareness and adoption by identifying a unique center of gravity and USP for your brand. A communication strategy will be completed with a messaging hierarchy tailored to the audience segments.
🅶🅾🅻🅳: The gold package builds on the Bronze & Silver package, by adding a tailored roadmap for marketing strategy across various channels to build an impactful and resonate brand, built on the brand platform, communication strategy & messaging hierarchy.
𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐄𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞
-Brand Strategy (e.g., Positioning, Architecture, Messaging, Portfolio Strategy)
-Integrated Campaign Development
-Value Proposition
-Content Strategy
-Digital Strategy
-Go-to-Market Strategy
🆂🅸🅻🆅🅴🆁: Building on the Bronze package, this Silver package outlines the target audience, marketing strategy, & communication platform to drive awareness and adoption by identifying a unique center of gravity and USP for your brand. A communication strategy will be completed with a messaging hierarchy tailored to the audience segments.
🅶🅾🅻🅳: The gold package builds on the Bronze & Silver package, by adding a tailored roadmap for marketing strategy across various channels to build an impactful and resonate brand, built on the brand platform, communication strategy & messaging hierarchy.
𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐄𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞
-Brand Strategy (e.g., Positioning, Architecture, Messaging, Portfolio Strategy)
-Integrated Campaign Development
-Value Proposition
-Content Strategy
-Digital Strategy
-Go-to-Market Strategy
Project Type
Marketing Strategy, Digital Marketing, Social Media Marketing, OtherWhat's included
| Service Tiers |
Starter
$850
|
Standard
$2,500
|
Advanced
$4,500
|
|---|---|---|---|
| Delivery Time | 5 days | 7 days | 10 days |
Number of Revisions | 2 | 2 | 2 |
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Sammia S.
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Rechelle P.
Nov 11, 2024
Seeking an excellent marketer to produce internet campaign ads for my babywear company.
William was easy to work with and provided great information on how I can market my business successfully. The marketing project was broken down into 4 segments which was easy for me to follow through and understand.
About William
Fractional CMO | Brand Positioning | Messaging that Sells
92%
Job Success
Farmington Hills, United States - 7:14 pm local time
I help brands increase revenue by fixing positioning, messaging, and conversion gaps.
With over 15+ years of proven success with iconic brands such as Kraft Foods, Oscar Mayer, Planter’s Peanut, Walgreens, BIC Lighter, Zelle, A.1. Steak Sauce, Sun Outdoors & PNC Bank, with over $800 million in growth generated.
Highly-skilled in building award-winning 🏆 integrated campaigns that build brand affinity and accelerate business growth. 📈
I’ve helped clients in over 15 different industries, and I’m an excellent fit for companies looking to reach new customers or who needs help creating or elevating their brand awareness, positioning, messaging, innovation, communication platform or go-to-market strategy.
Some of the common challenges that I help my clients with:
👍 Unlocking growth & increasing sales
👍 Failing to identify & understand the target audience
👍 Digital transformation
👍 Creating a messaging hierarchy & framework
👍 Developing a cohesive brand strategy
👍 Increasing brand awareness
👍 Channel selection & prioritization
👍 Budget creation & allocation
👍 Breakthrough Innovation
👍 Go-to-market strategy
Client Industries:
✅ Consumer Goods
✅ Food & Beverage
✅ Retail
✅ E-Commerce
✅ Luxury Jewelry
✅ Fintech
✅ Financial Services
✅ Education
✅ RV Resorts
✅ Healthcare
✅ Pharmaceutical
✅ Cannabis
✅ Real Estate
About Me
I’m a senior marketing executive, Fractional CMO, and consultant, who specializes in brand strategy, integrated campaigns, digital marketing & innovation. I’ve led marketing strategy for several global Fortune 500 brands, as well as many start-ups and PE-backed firms. I produce high-quality work, on time, every time; and I only take on projects that I know I can knock out of the park.
What I Look for in a New Client
Someone who is collaborative, open-minded, responsive, attentive & who wants to win!
Sound Like a Fit?
Let’s schedule a call to discuss ways that I can help elevate your brand and accelerate growth!
Steps for completing your project
After purchasing the project, send requirements so William can start the project.
Delivery time starts when William receives requirements from you.
William works on your project following the steps below.
Revisions may occur after the delivery date.
Receive & Review Requirements: Background Context / Documents from Client
Will conduct a kick-off call for the discovery and immersion phase of the project.
Presentation of Deliverables
I will schedule a call to present the deliverables for the package that was purchased, so that the client fully understands the rationale for the tailored recommendation. I will address any questions and implement revisions as needed.