You will get a tailored marketing strategy to boost your revenue
Project details
Fuel your business growth with a targeted and cost-effective customer acquisition strategy. My consultancy service goes beyond conventional methods, offering personalized approaches to identify and capture potential leads. From optimizing online channels to leveraging data-driven insights, I tailor strategies to your unique business needs. Maximize your ROI and watch your customer base flourish.
My experience driving growth for world class companies (ie German fintech SumUp) will help you achieve your goals:
• Developed and executed paid media strategy for customer acquisition, leading a team of 2 senior analysts who were responsible for Google Ads and Facebook Ads
• Modeled and reported the main acquisition indicators, such as volume of card readers sold, payback and CAC spent per sales channel, activation levels, among others
• Coordinated value-proposition and campaign strategies across different sales channels (paid media, member get member, offline field sales);
• Led the development of a new retail channel, starting sales at Amazon and Magalu in Brazil;
• Designed and executed tests in order to increase activation level of SumUp customers, working along with CRM team
My experience driving growth for world class companies (ie German fintech SumUp) will help you achieve your goals:
• Developed and executed paid media strategy for customer acquisition, leading a team of 2 senior analysts who were responsible for Google Ads and Facebook Ads
• Modeled and reported the main acquisition indicators, such as volume of card readers sold, payback and CAC spent per sales channel, activation levels, among others
• Coordinated value-proposition and campaign strategies across different sales channels (paid media, member get member, offline field sales);
• Led the development of a new retail channel, starting sales at Amazon and Magalu in Brazil;
• Designed and executed tests in order to increase activation level of SumUp customers, working along with CRM team
Marketing Strategy Expertise
Social Media Marketing, Search Engine Marketing, Search Engine Optimization, Conversion Rate Optimization, Branding, Consultation, OtherWhat's included $15
These options are included with the project scope.
$15
- Delivery Time 2 days
About Matheus
Experienced Product & Growth professional - ex-SumUp, ex-Loft, ex-GM
Sao Paulo, Brazil - 2:17 am local time
Demonstrates versatility by also having a background in corporate finance, direct team leadership, and experience working in other countries like Argentina and China.
Some of the CV highlights are:
- Led product based organic growth for Loft (Brazilian unicorn), being responsible for the biggest source of organic traffic (~400k users monthly) and driving 6x increase in the main acquisition indicators
- Redesigned growth processes in SumUp, aligning value proposition across different channels and defining models and reports for decision making on acquisition budget
- Led integration project that made SumUp a full acquirer in Brazil, being responsible for translating technical requirements from Visa/Mastercard to business adjustments in internal areas
- Led financial analysis and pricing strategy for Brazilian biggest vehicle launch in 2019 - Chevrolet Onix, with over R$ 1B investment and 100k units sold per year
Steps for completing your project
After purchasing the project, send requirements so Matheus can start the project.
Delivery time starts when Matheus receives requirements from you.
Matheus works on your project following the steps below.
Revisions may occur after the delivery date.
Milestones will be defined according to your business needs