You will get Certified Google Ads Expert with 5 years of experience
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Project details
I am an experienced marketing expert with five years of experience in Ukraine, the USA, and EU markets.
I can help you with:
✔️Google Search
✔️Google Shopping
✔️Google Display Network
✔️Google Remarketing
✔️Youtube Advertising
✔️Performance Max
✔️Demand Gen
To ensure practical analysis and reporting, I utilize a range of analytics tools:
Google Analytics
Google Tag Manager
Third-party analytics
For thorough market analysis, I rely on the following tools:
Semrush
Ad Heart
Meta Ads Library
Similar Web
Hotjar
I have gained experience across multiple industries, including:
🏢 Real Estate
🛒 E-commerce
🚗 Automotive industry
💪 Health and wellness
🖥 Technology and software development
📈 Digital marketing and advertising
🏥 Health care
🍔 Food and beverage
🎓 Education technology
💰 Personal finance and wealth management
🏠 Home improvement and remodeling
🔮 Virtual reality (VR) and augmented reality (AR)
🌱 Renewable energy and clean technology
🐾 Pet care and services
🏠 Home-based businesses and remote work solutions
📚 Personal development and coaching
🏠HVAC
🏠Repair Services
I am well-versed in working with different types of businesses, including:
B2B
B2C
D2C
SaaS
I can help you with:
✔️Google Search
✔️Google Shopping
✔️Google Display Network
✔️Google Remarketing
✔️Youtube Advertising
✔️Performance Max
✔️Demand Gen
To ensure practical analysis and reporting, I utilize a range of analytics tools:
Google Analytics
Google Tag Manager
Third-party analytics
For thorough market analysis, I rely on the following tools:
Semrush
Ad Heart
Meta Ads Library
Similar Web
Hotjar
I have gained experience across multiple industries, including:
🏢 Real Estate
🛒 E-commerce
🚗 Automotive industry
💪 Health and wellness
🖥 Technology and software development
📈 Digital marketing and advertising
🏥 Health care
🍔 Food and beverage
🎓 Education technology
💰 Personal finance and wealth management
🏠 Home improvement and remodeling
🔮 Virtual reality (VR) and augmented reality (AR)
🌱 Renewable energy and clean technology
🐾 Pet care and services
🏠 Home-based businesses and remote work solutions
📚 Personal development and coaching
🏠HVAC
🏠Repair Services
I am well-versed in working with different types of businesses, including:
B2B
B2C
D2C
SaaS
What's included
| Service Tiers |
Starter
$500
|
Standard
$600
|
Advanced
$1,500
|
|---|---|---|---|
| Delivery Time | 2 days | 2 days | 14 days |
Number of Revisions | 3 | 9 | Unlimited |
Optional add-ons
You can add these on the next page.
Design development
(+ 3 Days)
+$50
Organic Marketing
(+ 5 Days)
+$300
Deep Analytics Integration
(+ 10 Days)
+$500Frequently asked questions
161 reviews
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AE
Arman E.
Jul 8, 2026
Google Ads Management
DB
Danny B.
Jun 29, 2026
Google PPC Ads Specialist (Lead Generation – B2B Construction / Fire Protection)
Great working with Michael. He initially helped us sort some of our conversion tracking on the google ads account, making sure GTM triggers were set up correctly and firing on the right conversion action.
We then engaged him with further activities by issuing more milestones for a full google PPC ads account audit , which he diligently completed and wrote a circa 10 page report on with detailed suggested actions.
Michael also suggested that we introduce Callrail call tracking system into our business, to provide a feedback loop to our google ads campaign when calls were received through Callrail from one of the dynamic phone numbers shown when a client views a page via a google ad. This has been a really pain-free set up and it's providing us some fantastic data to analyse in our business.
I'm happy with the service Michael has provided and would reccomend him to others.
We then engaged him with further activities by issuing more milestones for a full google PPC ads account audit , which he diligently completed and wrote a circa 10 page report on with detailed suggested actions.
Michael also suggested that we introduce Callrail call tracking system into our business, to provide a feedback loop to our google ads campaign when calls were received through Callrail from one of the dynamic phone numbers shown when a client views a page via a google ad. This has been a really pain-free set up and it's providing us some fantastic data to analyse in our business.
I'm happy with the service Michael has provided and would reccomend him to others.
KM
Kevin M.
Jun 23, 2026
Reverse Engineer Competitor's Real Estate PPC Campaign (Research Only)
BM
Brittany M.
Jun 10, 2026
Google Ads Forensic Audit for Behavioral Health Campaigns — Read-Only Access Only
Michael was great to work with!
RF
Rocky F.
Jun 8, 2026
Google Ads & Meta Ads Specialist
About Michael
Google & Meta Ads Audit + Growth Plan | 7+ Years in Performance Ads
96%
Job Success
Kyiv, Ukraine - 4:28 am local time
I help founders and marketing teams uncover what’s really holding their campaigns back — and turn wasted spend into measurable growth with a clear, data-driven roadmap.
I’m Michael, a Google-Certified Performance Marketer with 7+ years of experience and $2M+ in managed ad spend across the US, EU, and GCC markets.
Instead of “just running ads,” I provide an Audit + Growth Plan that gives you clarity, strategy, and an exact list of steps to scale profitably.
𝑾𝒉𝒂𝒕 𝒚𝒐𝒖’𝒍𝒍 𝒈𝒆𝒕
• Deep dive into Google & Meta Ads (structure, targeting, creatives, tracking)
• Conversion tracking & attribution review (GA4, GTM, CRM, calls, forms)
• Competitor & funnel insights with performance benchmarks
• 20-minute Loom walkthrough with explanations and key findings
• 30-day action plan prioritizing what to fix first for maximum ROI
This format works perfectly whether you plan to continue running ads with me, or simply want to hand over a clear roadmap to your in-house marketer or current agency.
Either way, you walk away with full clarity on what’s broken, what’s working, and what will move the needle fastest.
𝑾𝒉𝒚 𝒄𝒍𝒊𝒆𝒏𝒕𝒔 𝒄𝒉𝒐𝒐𝒔𝒆 𝒕𝒉𝒊𝒔
Because they’ve already spent thousands “testing ads” — and now they want clarity, direction, and measurable growth.
My audit turns confusion into confidence, giving you a roadmap you can trust.
Selected results:
• Reduced cost per qualified lead from $150 → $20 for a US law firm
• Scaled SaaS product from $3M → $46M yearly revenue (+1245% ROI)
• Increased trial installs by 300% and subscriber LTV by +50% for an EU e-commerce client
Ready to stop guessing and start scaling?
Let’s begin with your Audit + Growth Plan — clarity first, scaling next.
Steps for completing your project
After purchasing the project, send requirements so Michael can start the project.
Delivery time starts when Michael receives requirements from you.
Michael works on your project following the steps below.
Revisions may occur after the delivery date.
Introduction
After purchasing a gig, I will schedule a call or start a chat on Upwork with you to better understand your business and goals. I will then introduce myself and present strategies for further cooperation.
Project preparation
I will create a personalized plan for your business. You will provide me with the necessary account access so that I can begin my work.







