You will get Google Ads | Audit, Campaign Setup, Conversion Tracking & Optimization
Project details
Are you just getting started with Google Ads and need a specialist to help you launch your first campaign—without paying $500+?
This offer is built for you.
I’m a certified Google Ads specialist, and I’m currently offering my first limited-time setup projects in Upwork to help small business owners, coaches, and founders like you run smarter ads on a whatever budget you prefer.
You’ll get:
✅ A consultation call
✅ A full campaign setup, tailored to your product or service
✅ Conversion tracking so you know what’s working
✅ Expert eyes on your campaign (yes, I’ll optimize and tweak it)
✅ Honest advice on what to do next
Let’s make your ad spend work harder.
This offer is built for you.
I’m a certified Google Ads specialist, and I’m currently offering my first limited-time setup projects in Upwork to help small business owners, coaches, and founders like you run smarter ads on a whatever budget you prefer.
You’ll get:
✅ A consultation call
✅ A full campaign setup, tailored to your product or service
✅ Conversion tracking so you know what’s working
✅ Expert eyes on your campaign (yes, I’ll optimize and tweak it)
✅ Honest advice on what to do next
Let’s make your ad spend work harder.
Search Engines
GoogleWhat's included
| Service Tiers |
Starter
$99
|
Standard
$299
|
Advanced
$900
|
|---|---|---|---|
| Delivery Time | 5 days | 10 days | 30 days |
Number of Audience Targeting Suggestions | 2 | 3 | 5 |
Number of Ad Extensions | 3 | 4 | 5 |
Number of Ad Copy Suggestions | 3 | 4 | 5 |
Account Setup | |||
Campaign QA | - | ||
Ongoing Management | - | - |
Optional add-ons
You can add these on the next page.
Ongoing Management
(+ 10 Days)
+$200About Michelle
Certified Google Ads Specialist | Ad Grant Manager | Nonprofit | SEO
Les Avanchets, Switzerland - 4:37 am local time
I’ve worked with international organisations including
🌎 UNCTAD (eTrade for Women)
🌍 International Labour Organization (ILO)
🌏 Global Antibiotic Research & Development Partnership (GARDP).
I'm passionate about digital marketing, paid media and search engine optimization that drives long-term visibility, qualified traffic, and measurable results.
✅ I help businesses & organisations — especially nonprofits — with their communications strategy.
✅ I help them to get the most from their Google Ads accounts by combining paid search strategy, conversion tracking, and compliance-focused campaign structure.
✅ I also specialise in the Google Ad Grant, helping charities access and effectively use their $10,000/month in free PPC advertising.
🧩 My areas of focus include:
Google Ad Grant application & setup
Google Ads account structure & optimisation
Conversion tracking implementation
Performance Max and Search campaign management
Monthly reporting with keyword insights and actionable metrics
SEO strategy to support Google Ads campaigns
Grant compliance monitoring and Google Ads policy best practices
🛠 Tools & platforms:
Google Ads (Search, Display, Performance Max, YouTube)
Google Tag Manager
Google Analytics (GA4)
Google Keyword Planner
Google Search Console
SEO tools like Ahrefs, SEMrush, and Screaming Frog
📌 Ideal for:
Nonprofits seeking a Google Ads certified consultant
Businesses/Organisations looking to outsource PPC management
Teams who need help aligning Google Ads with SEO and lead generation goals
Clients looking for Google Ads help in verticals like healthcare, education, B2B, ecommerce, or real estate.
I’ll manage your Google Ad Grant setup and optimisation — from campaign design to conversion tracking and policy compliance.
I’m also an experienced SEO strategist, able to support long-term visibility alongside your paid media efforts.
If you're looking for someone to take your Google Ads strategy seriously — and who can explain performance in plain terms — feel free to reach out. I'd love to hear more about your goals.
Sound like a fit? Next steps:
👉 1) Watch the videos on my Upwork profile and view my work examples
👉 2) Click the “Invite to Job” or “Send a Message” button
👉 3) Write me a personalized message regarding what you need help with
‼️ I take on a limited number of client accounts at a time to ensure each one gets full attention. If you're interested, feel free to reach out to check availability. ‼️
My Expertise: Google Ads PPC, Google Ads Grant management, Google Ads campaign setup, Google Ads optimisation, Google Ads conversion tracking, Google Ads account audits, Google Ads lead generation, Google Ads for nonprofits, Google Ads Performance Max, Google Ads keyword research, Google Ads search campaigns, SEO strategy, search engine marketing, and paid traffic optimisation.
Steps for completing your project
After purchasing the project, send requirements so Michelle can start the project.
Delivery time starts when Michelle receives requirements from you.
Michelle works on your project following the steps below.
Revisions may occur after the delivery date.
Review your goals and business offer
Research high-intent keywords and audiences