You will get Lead Quality Optimization for Home Service Google Ads
Top Rated
Project details
I will optimize your Google Ads campaigns to improve lead quality, qualified calls, booked jobs, and conversion performance for home service businesses.
This project is specifically designed for:
• Emergency Restoration (Water Damage, Fire Damage, Mold Remediation)
• Roofing Contractors
• Remodeling Contractors
• HVAC Businesses
• Home Service Businesses
Optimization focuses on:
• Reducing spam leads
• Improving qualified call rates
• Filtering low-intent traffic
• Improving local targeting
• Optimizing conversion quality
• Increasing booked-job opportunities
Services can include:
• Search term analysis
• Negative keyword optimization
• Call quality analysis
• Lead attribution review
• Geo-targeting refinement
• Bidding optimization
• Conversion-focused ad improvements
• Operational PPC optimization
Advanced systems may include:
• GA4 optimization
• Google Tag Manager review
• CallRail optimization
• Offline conversion imports
• Booked-job attribution systems
Ideal for businesses already running Google Ads that want better leads instead of simply more clicks.
This project is specifically designed for:
• Emergency Restoration (Water Damage, Fire Damage, Mold Remediation)
• Roofing Contractors
• Remodeling Contractors
• HVAC Businesses
• Home Service Businesses
Optimization focuses on:
• Reducing spam leads
• Improving qualified call rates
• Filtering low-intent traffic
• Improving local targeting
• Optimizing conversion quality
• Increasing booked-job opportunities
Services can include:
• Search term analysis
• Negative keyword optimization
• Call quality analysis
• Lead attribution review
• Geo-targeting refinement
• Bidding optimization
• Conversion-focused ad improvements
• Operational PPC optimization
Advanced systems may include:
• GA4 optimization
• Google Tag Manager review
• CallRail optimization
• Offline conversion imports
• Booked-job attribution systems
Ideal for businesses already running Google Ads that want better leads instead of simply more clicks.
Search Engines
GoogleWhat's included
| Service Tiers |
Starter
$149
|
Standard
$449
|
Advanced
$899
|
|---|---|---|---|
| Delivery Time | 3 days | 7 days | 14 days |
Number of Audience Targeting Suggestions | 2 | 5 | 8 |
Number of Ad Extensions | 3 | 6 | 10 |
Number of Ad Copy Suggestions | 3 | 6 | 12 |
Account Setup | |||
Campaign QA | - | ||
Ongoing Management | - | - |
Optional add-ons
You can add these on the next page.
CallRail Optimization
(+ 2 Days)
+$150
Landing Page Lead Audit
(+ 2 Days)
+$120
Offline Conversion Setup
(+ 3 Days)
+$220Frequently asked questions
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CP
Callum P.
Jun 6, 2024
You will get Google Ads Expert | PPC Campaign Setup & Management
LA
Lauren A.
Mar 29, 2024
Design a sample Landing Page for Converting Leads from Google Ad Campaign
Sauleh was easy to work with and completed the job quickly and thoroughly. He understood what I was looking for and did an excellent job.
ID
Imran D.
Mar 22, 2024
You will get Google Ads Conversion Tracking Setup Via Google Tag Manager
I was having a hard time setting up conversions to better track my GoogleAds. Sauleh was able to set it up in a couple days! I'm impressed and excited to work on more projects in the future. Would Recommend.
CP
Callum P.
Mar 18, 2024
You will get Google Display Ads & Youtube Ads Campaign Management
GG
Giuseppe G.
Dec 5, 2023
You will get complete audit and in-depth analysis of your google ads campaign
About Sauleh
Google Ads Expert | Calls Generation for Home Services & Contractors
100%
Job Success
Karachi, Pakistan - 9:37 pm local time
My approach goes beyond campaign setup. I focus on understanding how leads move through your business, identifying where opportunities are being lost, and building systems that attract the right customers while reducing wasted ad spend.
A few recent results:
• Generated 43 leads per month for a water damage restoration company while reducing cost per lead from $214 to $96 within 90 days.
• Increased conversion rate from 8.2% to 18.6% for a roofing contractor and reduced cost per conversion by 42% over 4 months.
• Managed over $250,000 in Google Ads spend across local service businesses while improving lead quality and conversion tracking accuracy.
Services I provide:
• Google Ads campaign setup and management
• Google Ads optimization and scaling
• Local Services Ads (LSA) setup and optimization
• Lead quality optimization
• Call tracking and attribution
• Conversion tracking (GA4, Google Tag Manager, CallRail)
• Landing page audits and conversion optimization
• Keyword research and search term optimization
• Local PPC campaigns for service-area businesses
• Performance reporting and analysis
What sets me apart is my focus on lead quality rather than lead volume.
Many PPC managers optimize for clicks and traffic. I focus on the metrics that actually impact your business:
• Qualified leads
• Phone calls
• Booked jobs
• Cost per lead
• Conversion rates
• Return on ad spend
I pay close attention to search terms, conversion tracking, call quality, location targeting, and landing page performance because small details often have the biggest impact on campaign profitability.
Whether you're launching a new campaign, improving an underperforming account, or looking to scale profitable campaigns, I bring a detail-oriented and data-driven approach to every project.
If you're looking for a Google Ads specialist who understands home service lead generation, call tracking, LSA management, conversion attribution, and operational PPC optimization, I'd be happy to discuss your goals.
Steps for completing your project
After purchasing the project, send requirements so Sauleh can start the project.
Delivery time starts when Sauleh receives requirements from you.
Sauleh works on your project following the steps below.
Revisions may occur after the delivery date.
Lead Quality & Campaign Audit
Review campaigns, search terms, targeting, and lead-quality issues.
Optimization Strategy Development
Build optimization framework focused on qualified calls and booked jobs.