You will get Microsoft Ads Performance Audit with ROAS Improvement Roadmap
Project details
Is your Microsoft Ads account underperforming? I'll audit your account and show you exactly how to improve ROAS and eliminate wasted spend on this often-misunderstood platform.
I've increased Microsoft Ads ROAS by 195% YoY (59% to 174%) while cutting CPA nearly 50%, turning it into a highly profitable channel. Microsoft Advertising Search Certified with years managing campaigns across ecommerce, B2B, SaaS, and professional services.
Most businesses struggle with Microsoft Ads because they treat it like Google Ads. I provide platform-specific optimization strategies accounting for Microsoft's unique audience, auction dynamics, and LinkedIn profile targeting.
Every audit includes account structure analysis, bidding strategy evaluation, Quality Score improvements, negative keyword opportunities, audience targeting optimization, and conversion tracking verification. If you run Google Ads, I'll compare platforms and show how to optimize each differently.
You'll receive a detailed report with prioritized recommendations, estimated impact, and implementation guidance. Perfect for businesses spending $3K-$50K+ monthly who want better ROAS without increasing budget.
I've increased Microsoft Ads ROAS by 195% YoY (59% to 174%) while cutting CPA nearly 50%, turning it into a highly profitable channel. Microsoft Advertising Search Certified with years managing campaigns across ecommerce, B2B, SaaS, and professional services.
Most businesses struggle with Microsoft Ads because they treat it like Google Ads. I provide platform-specific optimization strategies accounting for Microsoft's unique audience, auction dynamics, and LinkedIn profile targeting.
Every audit includes account structure analysis, bidding strategy evaluation, Quality Score improvements, negative keyword opportunities, audience targeting optimization, and conversion tracking verification. If you run Google Ads, I'll compare platforms and show how to optimize each differently.
You'll receive a detailed report with prioritized recommendations, estimated impact, and implementation guidance. Perfect for businesses spending $3K-$50K+ monthly who want better ROAS without increasing budget.
Search Engines
BingWhat's included
| Service Tiers |
Starter
$200
|
Standard
$300
|
Advanced
$400
|
|---|---|---|---|
| Delivery Time | 5 days | 7 days | 10 days |
Number of Audience Targeting Suggestions | 3 | 5 | 10 |
Number of Ad Extensions | 3 | 5 | 8 |
Number of Ad Copy Suggestions | 5 | 10 | 15 |
Account Setup | |||
Campaign QA | |||
Ongoing Management | - | - | - |
Optional add-ons
You can add these on the next page.
Fast Delivery
+$50
Additional Audience Targeting Suggestion
+$25
Additional Ad Extension
+$25
Additional Ad Copy Suggestion
+$25Frequently asked questions
About Aaron
Digital Marketing Specialist: SEO and PPC Expert for B2B and B2C
Austin, United States - 1:07 am local time
Why Clients Hire Me:
I deliver results where others see obstacles. As a freelancer, I've boosted organic traffic 3x and improved click-through rates by 25% in competitive markets. In-house, I've restructured campaigns that delivered 200-400% YoY ROAS increases. When Microsoft Ads was delivering 59% ROAS for one client, I increased it to 174% while cutting CPA nearly in half. When Google raised CPCs by 129%, I maintained 186% ROAS and grew revenue by 8%.
What I Deliver:
✓ SEO Strategy & Technical Audits: I've driven organic rankings up 30%, generated 3x organic traffic increases, and boosted CTR by 25% for ecommerce and local businesses. My technical audits improve site health scores from 70% to 92%+, enhance page speed and mobile-friendliness, and achieve top-ranking positions for competitive keywords.
✓ Local SEO & Multi-Location Strategy: I've increased foot traffic by 35% through strategic local SEO optimization, schema markup implementation, and location page optimization for dispensaries and retail businesses.
✓ PPC Management (Google & Microsoft Ads): Google Ads certified across Search, Display, Video, and Shopping + Microsoft Advertising certified. I've increased billings from paid ads by 163% and improved CTR from 2.3% to 3.0% while reducing CPC by 30%.
✓ AI-Powered Content & Technical Implementation: I leverage ChatGPT and AI tools for schema markup, keyword research, content strategy, and technical SEO optimization. I stay ahead of algorithm changes while delivering sustained top rankings.
✓ Conversion Rate Optimization: I've doubled conversion rates (1.8% to 4.5%) and increased average deal size by 432% through strategic landing page optimization and campaign refinement.
Freelance Track Record:
40%+ increase in search visibility for ecommerce clients
30% improvement in organic rankings and traffic
25% boost in click-through rates through on-page optimization
3x organic traffic generation through optimized content strategy
Successfully navigated complex, regulated industries with compliance-focused SEO
Industry Recognition:
Finalist, Best Use of Search - B2B (SEO): Small, US & Global Search Awards
Finalist, Best Integrated Campaign: Small, US & Global Search Awards
My Toolkit:
Semrush, Ahrefs, Moz, Google Ads, Microsoft Ads, Google Analytics, Google Search Console, Screaming Frog, WordPress, Shopify, HubSpot, Salesforce, Google Tag Manager, ChatGPT, Perplexity
Who I Work Best With:
Businesses spending $5K-$50K/month on paid ads who want better ROAS
Companies losing organic traffic due to technical issues
Ecommerce and local businesses needing multi-location SEO
B2B and B2C brands in competitive or regulated industries
Teams needing strategic campaign restructuring
What Sets Me Apart:
I don't just follow best practices. I find opportunities others miss. My freelance and in-house experience means I understand both sides: delivering results independently and collaborating with teams. I combine deep technical expertise with strategic thinking, AI implementation, and obsessive attention to performance metrics. Every recommendation is backed by data, and every strategy is built to scale.
Let's Talk Results:
If you're ready to turn your digital marketing into a measurable growth channel, let's discuss your goals. I'll show you exactly how I can improve your performance and where the quick wins are hiding.
Steps for completing your project
After purchasing the project, send requirements so Aaron can start the project.
Delivery time starts when Aaron receives requirements from you.
Aaron works on your project following the steps below.
Revisions may occur after the delivery date.
Account Access & Data Collection
I'll review your Microsoft Ads account (read-only is fine), gather 90+ days of performance data, understand your business goals, target audience, and current KPIs to focus the audit on your priorities.
Comprehensive Account Analysis
Using specialized Microsoft Ads audit frameworks, I'll analyze campaign structure, keyword performance, Quality Scores, ad copy effectiveness, bidding strategies, audience targeting (including LinkedIn), conversion tracking, and budget allocation.