You will get a Paid Media & Demand-Generation strategy + 90-day roadmap
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Project details
Most businesses don't have a paid-media problem — they have a strategy gap. Budget gets spread across channels with no model to determine which one drives profitable growth, no tracking beyond the click, and no clean way to measure what actually works. I built the plan that fixes that.
This is a forward-looking strategy, not an audit. You tell me the goal — pipeline, signups, revenue — and I map the route: which channels to run and why, how to split the budget, and the tracking and account structure to measure it.
Depending on the tier, the plan can include:
• Channel selection & budget allocation mapped to your goal
• Conversion tracking & measurement setup (GA4/GTM, events, attribution)
• Campaign structure & account architecture
• Funnel & landing-page conversion plan
• Experiment roadmap: what to test, in what order
Why me: Expert-Vetted on Upwork (top 1%). $8M+ in ad spend managed across my career, with ROAS of 5–18 across SaaS, eCommerce, and travel.
Start with the strategy — you'll get a clear plan and 90-day roadmap. Most clients then have me run the campaigns as laid out in the plan, so the strategy doubles as our execution blueprint.
This is a forward-looking strategy, not an audit. You tell me the goal — pipeline, signups, revenue — and I map the route: which channels to run and why, how to split the budget, and the tracking and account structure to measure it.
Depending on the tier, the plan can include:
• Channel selection & budget allocation mapped to your goal
• Conversion tracking & measurement setup (GA4/GTM, events, attribution)
• Campaign structure & account architecture
• Funnel & landing-page conversion plan
• Experiment roadmap: what to test, in what order
Why me: Expert-Vetted on Upwork (top 1%). $8M+ in ad spend managed across my career, with ROAS of 5–18 across SaaS, eCommerce, and travel.
Start with the strategy — you'll get a clear plan and 90-day roadmap. Most clients then have me run the campaigns as laid out in the plan, so the strategy doubles as our execution blueprint.
Marketing Strategy Expertise
Social Media Marketing, Search Engine Marketing, Search Engine Optimization, Conversion Rate Optimization, Marketing Automation, Consultation, OtherWhat's included
| Service Tiers |
Starter
$450
|
Standard
$1,200
|
Advanced
$2,400
|
|---|---|---|---|
| Delivery Time | 5 days | 8 days | 12 days |
Marketing Strategy Report | |||
Customer Segmentation | - | - | - |
Promotional Campaign | - | - | |
Tailored Action Plan | |||
Website Review | - |
Optional add-ons
You can add these on the next page.
Fast Delivery
+$150 - $400
Additional Revision
+$150
Implementation Kickoff
(+ 7 Days)
+$700Frequently asked questions
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Seasoned Paid Ads Specialist for Guest Ranch
Eugene is a skilled Paid Ads Specialist and we have appreciate his contributions to our greater marketing initiatives. Thanks Eugene!
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Aug 20, 2025
Social Media Expert Needed: End-to-End Strategy Development
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Facebook/Meta marketing expert needed to help target law firm owners with our ads.
About Ievgenii
AI Growth Systems Operator | Google Ads, LinkedIn Ads & Revenue Ops
100%
Job Success
Ramnicu Valcea, Romania - 11:02 am local time
Expert-Vetted on Upwork (top 1% of talent). $8M+ in ad spend managed across my career, documented ROAS of 5–18 across SaaS, eCommerce, and travel, and a 24% CPL cut for a B2B SaaS client—largest single account: $100k+/month.
I'm not an ad manager who bills by the hour — I'm an AI Growth Systems Operator. I own the paid engine end-to-end (Google Ads, LinkedIn Ads, Meta) and orchestrate the surrounding channels — analytics, lifecycle, GTM tracking — so the whole funnel pulls in one direction: pipeline and profit, not vanity dashboards.
Where I help:
- Revenue Engine Audit: I map your entire acquisition funnel and show exactly where budget and pipeline leak — broken attribution, wasted spend, funnel gaps — with a clear path to profit.
- Revenue Engine Build: I set up the system end-to-end — paid channels, GA4/GTM tracking, reporting, and the automation that runs it.
- Fractional Growth Operator: I own strategy, budgets, and reporting as your outsourced Head of Performance — the ongoing engine, not a one-off project.
Whom I work with:
- B2B SaaS (seed–Series B) that needs a qualified pipeline, not just leads or clicks.
- Professional & business services (legal, finance, accounting, advisory) where a single new client is worth thousands — so lead quality beats lead volume.
- AI & tech companies with a strong product but no repeatable demand engine.
- DTC / eCommerce brands scaling paid acquisition against real margin targets.
How the AI layer works: custom n8n + Claude/Gemini and Make workflows plan campaigns, pull and read reports straight from the ad accounts, and surface optimization moves as they happen. This isn't about doing the work faster — it's about doing more of the work that matters: underperformers get caught the day they slip, more tests run per cycle, and judgment stays hands-on. The automation absorbs the busywork; the strategy stays with me.
Primary platforms:
- Google Ads (Search, PMax, Demand Gen),
- LinkedIn Ads,
- Meta Ads,
- Microsoft Ads,
- TikTok Ads,
- GA4 / GTM / Looker Studio for tracking and attribution.
Start with a Revenue Engine Audit: I'll show you exactly where spend is leaking and what the profitable path looks like — then we decide if a longer engagement makes sense.
Steps for completing your project
After purchasing the project, send requirements so Ievgenii can start the project.
Delivery time starts when Ievgenii receives requirements from you.
Ievgenii works on your project following the steps below.
Revisions may occur after the delivery date.
Kickoff & goals
I learn your business, your goal (pipeline, signups, revenue), budget, and what you've tried so far.
Research & channel modeling
I map your market and audience, then model the channel mix and budget allocation that fits your goal and margins.